Huayu started as a substitute director

Chapter 650: Very Observant

"Where Are We Going, Dad?" has now aired the thirteenth episode of the third season, with a total of fifteen episodes, and only three episodes left to be aired.

That means the entire season will be broadcast by the end of this month.

The guests are no longer the original ones, but have been replaced by Hu Jun, Wang Baoqiang, Zou Shiming, Liu Ye, and their sons and daughters.

There are many celebrity guests participating, including Liu Tao, Ning Jing, Fan Shaohuang, Wang Zulan and so on.

If this program fails, it will damage the interests of a large number of artists. They used to have a program that could make them successful, but now it is gone, including the interests of Mango TV.

You should know that the advertising revenue for this season alone is 15 billion, while the cost for the entire quarter is around 1 million, which includes star salaries and filming and production.

In addition, there is the price of online copyright, which is 1.5 million yuan, and overseas copyrights include South Korea, Vietnam, Thailand, etc., as well as authorizations for mobile games, books, toys, etc.

This season alone can earn hundreds of millions, and the entire series including derivative content can generate billions in profit, so both companies can share more than 10 billion.

With such huge benefits, everyone would be jealous, so naturally many people would rush to kill this program.

Of course Mango TV wants to kill Huayi!
There is a lot of criticism about "Where Are We Going, Dad?". A reporter asked Zhang Huali, deputy director of Mango TV, "Some people say that entertainment is the most uncultured and lacks depth. Do you think it's interesting to be in the entertainment field?"

"A Tsinghua professor said that it ended the hegemony of stage competition variety shows like Super Girl and opened the golden decade of documentary reality shows. Isn't that interesting? Elite culture has been defeated in the war with popular culture. It is the elites themselves who need to reflect, rather than simply blaming their opponents," said Zhang Huali.

He is one of the leaders of Mango TV and the fourth leader after Ouyang Changlin and Lu Huanbin.

He is also a firm reformer of Mango TV.

Later, when he came on stage, Long Danni was also leaving.

This person's response can be said to be a firm support for "Where Are We Going, Dad?". Even if you don't like it, this show still exists.

His response put the show further in the spotlight.

Many experts and professors came out to criticize. Sociologist Lan Peijia believes that "Where Are We Going, Dad?" has aggravated the anxiety of ordinary families about "elite education" and promoted the explosive growth of early childhood education institutions, parent-child travel and other industries."

Professor Yin Hong of Tsinghua University said: "The rural experience segment in the program was packaged as a reality show of hardship and adventure, satisfying the urban audience's curiosity about the countryside, but avoiding the real issue of urban-rural resource allocation."

Professor Ye from the Agricultural University said: "The countryside is still very poor. It is not about beautiful natural scenery. That is the fantasy of urban people about the countryside, which is separated from the complex reality of targeted poverty alleviation."

Professor Huang Han of East China Normal University cited the United Nations Convention on the Rights of the Child and pointed out that "the program exposes children to high-intensity filming, advertising endorsements and public gaze, which is suspected of violating the principle of 'maximizing the interests of children'."

This means exploiting children as "commodities".

More experts and professors say that this program creates anxiety. For example, Jimmy Lin customized a racing house and Wang Yuelun sent his daughter to an international school, implicitly conveying the capital determinism of parenting.

Intensifying the panic of ordinary families about the starting line!

Words such as ethics, anxiety, commodities, and the gap between the rich and the poor have come one after another, making the show "Where Are We Going, Dad?" be labeled as "entertainment to death."

It would have been better if the deputy director hadn't said anything. Once he said it, it was like stirring up a hornet's nest, and all those experts and professors came out.

It seems to be saying, let’s see if the elites can tolerate you.

This has a huge impact, and what they say makes sense. It has already caused negative social impact.

And the authorities are really considering "limiting children"!
Due to the huge social discussion, the General Administration published an article on its official website, which roughly means: "Regarding the controversy over children's rights caused by many recent variety shows, all TV stations should balance entertainment innovation and social responsibility!"

To put it simply, it means don't over-entertain, don't create anxiety, and the program should provide correct guidance.

As soon as the article came out, a famous researcher from the Academy of Social Sciences immediately said: "The government has realized that capital is systematically exploiting children's privacy dividends, and it must use policies to set a bottom line."

This was just a rumor article. Before the policy was finalized, variety shows on major TV stations began to reduce the number of children traveling abroad.

Even CCTV’s parent-child programs have begun to adjust, changing children to teenagers, such as "Fast and Furious Teens"!
Many are also seeking online platforms for broadcasting.

For example, the program "Mom is Superman" began to seek online broadcasting.

I’m afraid it will be banned after being broadcast on satellite TV.

As the content of current online platforms is still not regulated, it can be used as a policy hedge.

Of course, there are many parent-child programs that have aired this season, and whether they will continue with the next season depends on the trends above.

But "Where Are We Going, Dad?" cannot be adjusted. This variety show is originally a children-themed program. If there are no children, the audience will not be able to watch it.

This is undoubtedly a major reshuffle of the entire variety show market.

Of course, no official document has been issued from above yet. It's just a briefing to give them some buffer time to slowly adjust and finish broadcasting the existing programs. Of course, if the policy comes down, it will be a one-size-fits-all policy with no room for negotiation.

So no one expected the magnitude of the impact and the wide range of impact this incident would have.

Many celebrities have been implicated and their interests have been damaged, especially those with children at home. All major TV stations have begun to tighten their controls.

"You said the competition between Yutu and Huayi, what does it have to do with us? Can't they just fight offline and decide the winner directly?" Jia Nailiang complained.

"That's right, the winner should be decided as soon as possible, so that we don't suffer and lose money." Li Xiaolu also complained.

The Zhejiang Satellite TV program "Dad is Back" in which they participated is said to be suspended and will not be filmed in the next season.

"Well, who said it wasn't true? I finally had a chance to become famous again thanks to my son and to continue to stay in this circle, but I didn't expect to encounter this. It's too difficult." Dong Bailian held his forehead with his hand, very depressed.

Ever since that incident, she has been devastated and has forgotten about filming. She originally thought that she could regain some popularity by participating in variety shows with her son and continue to make money, which would be faster than acting.

Unexpectedly, the competition between the two giants led to a group of capital confrontations, which affected them all.

"It's not easy to make it in this industry now, especially for people like us who are old and have children. We can only do variety shows. We can't play the female lead when we are too old, and it's hard to even join a film crew." Huo Siyan sighed.

Age is a handicap for female stars in the entertainment industry. Once they reach a certain age and cannot change their image, they can only play the role of mothers or elders.

But elders like this are rarely the protagonists.

They would be too embarrassed to play supporting roles for the little stars, and there are many competitors, older actresses with better acting skills.

What do they have? It's out of date.

"I really hope they would have a fight, so we wouldn't be so sad." Even Huang Shengyi sighed.

It's enough that she has to ask her abstract husband for money when she has no other choice.

She also appeared on the show and gave birth to a son a few years ago.

Now these married and pregnant female stars can only rely on their children for consumption, as no film crew will want them. The entertainment industry is never short of young and beautiful girls, and they are more youthful and energetic.

Many celebrities in the entertainment industry hope that they will have a fight quickly and stop causing trouble.

As for netizens outside, they are just watching a show. They cannot understand the troubles of the stars. They obviously earn so much, so why are they still asking for money?

The more you earn, the more you spend. Luxury houses and cars all need maintenance. This is not specific. The specific thing is that the breakfast cost of Li Xiang's family alone is as high as tens of thousands of yuan. The black truffle scrambled eggs her daughter eats cost 500 yuan per serving.

The mineral water that Qi Wei uses to mix milk powder costs 300 yuan per bottle.

The trash cans used by Huang Shengyi are all LV products worth 6 yuan!
Lin Chi-ling was revealed to consume bird's nests every day, spending 10 yuan a month, and ordering organic fruits and vegetables for direct delivery.

The clothes that Ruby Lin bought for her dog are worth 40!
There is a desk lamp in Guo Jingming's home that is worth 56 yuan!
This is just their daily spending, not including clothing accessories, transportation, and daily entertainment.

You can imagine how outrageous their normal consumption is. Such outrageous consumption must have a source. If they stop working for a few years, they will just be eating up all the funds, so they need a constant source.

Where does the money come from? Of course, it comes from variety shows and movies, from fans, and from capital.

If that doesn’t work, then just do live streaming to sell goods. This is also the reason why many celebrities later did live streaming to sell goods. You thought they really had money, but in fact they just spent it to maintain their dignity, to compete with others, and to socialize.

From frugality to extravagance is easy, from extravagance to frugality is difficult!
There are no movies to shoot, no one asks them to do anything, and making them live a hard life is harder than climbing to the sky.

Of course, this is not absolute. Some stars make money but still live an ordinary life. They shoot when there is a movie and play when there is no movie. Because some actors can really make a living for three years after taking a movie, no matter if they are the main character or the supporting role.

So now that Yutu and Huayi are competing, and their jobs are becoming unstable, they start cursing and demand that they have a fight.

But I dare not say it to his face and can only talk behind his back!

Shoe Horn even called Fang Hong to try to get close to him, saying, "Little brother, you've made us all very sad!"

He thought he had a good relationship with Fang Hong, after all, they had talked and met before.

Although I was criticized by the principal several times, I still thought we had a good relationship, so it was very abstract.

"Aren't you a rich second-generation? Why are you sad?" Fang Hong was very direct.

"Oh, you don't know. Things are different now. In the past, perhaps I had some family wealth, and I thought that with my good looks and talent, I could make a career in the film and television industry. I didn't expect that every show would suffer losses, causing losses in my family's main business as well." said the shoe horn.

Are you handsome? Are you talented? Fang Hong couldn't bear to complain about this man, he was too confident and narcissistic.

It should be that the film and television industry has dragged down the cash flow of his main business, causing other business sectors to operate inefficiently and lead to losses.

His family started out as a rigging company, specifically the kind of rigging cables used on suspension bridges.

As our country was a infrastructure maniac in the past few years, his business was naturally booming, and he even had the strength to compete with Stephen Chow.

But the domestic infrastructure has slowed down in the past two years, coupled with international competition, resulting in overcapacity, which naturally cannot work.

To put it bluntly, they still have no money. Such physical enterprises have insufficient bargaining power for raw materials, so naturally their market share is taken away by others.

If you encounter something like this, you have to be able to bear it. If you can't, you will just be lost in the crowd.

When you encounter a cold winter, as long as you can hold on and defeat all other competitors, your market share will naturally increase, and development will always change direction.

"Then you are better than most people. You have experienced a few years of hard life. Not everyone can enjoy such a life. Some people want it but cannot." Fang Hong lied.

"Principal, you are fooling me." Shoe Horn is not stupid, although he is considered a rich second generation.

But his family business was not passed down from his parents, but was founded by his brother, who was quite poor when he was a child.

It was hard when I started my business, it wasn't all smooth sailing.

"Just think I'm fooling you!"

Fang Hong was too lazy to say more to him and hung up the phone directly.

As soon as there is any sign of trouble, they ask him to stop and not to affect his job.

Why don’t you share some with him when you’re full?

There were also many calls from Wang Da and Wang Xiao, but they couldn't stop this just because they wanted to. There was a lot of capital behind them pushing them forward.

They don’t care what happens to the stars, but they want to kill “Where Are We Going, Dad?”. At worst, they can just create other variety shows.

"The Martian" is still being filmed as usual and is not affected by external factors, but the plot has already entered space.

That is, Liu Tianxian will ride a modified booster into space, and her teammates will pick her up.

And this play does not need to be filmed in Hami.

It was necessary to move to a digital studio at a film and television base for shooting. The space background and the character's state needed to be suspended.

Before leaving, the crew went to the legendary Strange Rock Mountain, with Fang Hong driving the rover.

It's the Mars rover in the movie. This car can move and can be driven as a real car, but its battery life is very short.

It’s only about ten kilometers away, but it’s still possible to get there.

Although electric car batteries are not as advanced as they were later, they can still be made to last for hundreds of kilometers.

This car is just to reduce the weight, and it only has a few dozen kilometers.

Also accompanying the crew were the main creators Liu Yin, Li Anran, Shen Ao, Wen Muye, Han Jianv, and Liu Xiaoli.

A group of people drove this rover in a mighty procession, raising clouds of dust as they headed towards the Strange Rock Mountain.

"Oh hoo!"

The roof of the rover is empty, just like a convertible. Liu Tianxian, wearing sunglasses, stands on the car with his arms open, feeling the vastness of nature.

With all the hair flying, there is a feeling of galloping!
"Be careful, the car is shaking a lot, don't get hurt." Liu Xiaoli reminded from the back seat.

There are a lot of rocks in the Gobi Desert, which makes the car very bumpy.

"It's okay, I'm fine." Liu Tianxian said and patted her belly.

At this time, the girl from the Han family in the car next to her shouted, "Tianxian, look here."

Liu Tianxian turned to face her and made a scissors hand gesture. The Han girl took a photo of her with her mobile phone.

Then he took pictures of people in other cars.

Facing the somewhat cool wind and the endless Gobi Desert, everyone seemed very happy.

The convoy soon arrived at the Strange Rock Mountain. The place was endless and there was no one there. There were not many tourists, so it could be said that there were no tourists at all.

In fact, many people have never heard of such a place, and it is not very famous. There is nothing good to see in the stones, they are everywhere.

If you come to the Western Regions, you should also visit Sailimu Lake, Kanas, Tianshan Tianchi, and Devil City.

They just came here to take a look because they were close.

Since they were not walking on the main road with few people, and it was just Gobi hills, there were almost no tourists.

Since they were not taking the main road, and this area was very large with strange small rocky mountains and caves everywhere that blocked their vision, so there was no movement when they came here.

"Wow, why is this stone like this, full of holes." Liu Tianxian jumped out of the car and picked up a stone. It was like a honeycomb briquet, with holes everywhere.

Not only the small stones, but the mountain as well, looked as if it had been hit by a machine gun.

Others also got off the bus. Some were taking pictures with their cameras, after all, it was their first time seeing it; some climbed up the hill and looked into the distance.

The mountains here are not high, so you'll be fine if you're careful.

More people were taking group photos as a souvenir.

This place is quite peculiar, the mountains are all in strange shapes. Liu Tianxian and Fang Hong were walking along the canyon, with cliffs on both sides.

It looks like a ditch, except it's a stone ditch.

"I found that this place was caused by water. A big rock was washed away. What do you think, husband?" Liu Tianxian held on to the cliff and moved forward.

"I think you are very observant." Fang Hong said.

Liu Tianxian was amused and laughed, then turned around and reached out to grab his hand.

"Slow down, don't walk too fast." Liu Xiaoli was behind and saw that there were stones blocking the road from time to time.

"Okay auntie."

Han Jianv and Wen Muye also followed.

(End of this chapter)