Huayu started as a substitute director

Chapter 693 Drawing fire from the bottom of the cauldron
Panda TV now faces two choices: either pay the licensing fee to Swan Castle and continue broadcasting, or not broadcast Swan Castle's game content.

This is the notice issued by the Copyright Center to Panda TV, and also the response to Swan Castle. This is because games also fall within the scope of copyright and are a type of creative content created by others. Without authorization, it constitutes infringement.

As for compensation, there is none, only administrative penalties of hundreds of thousands.

This naturally would not satisfy Swan Castle, so they still had to rely on litigation. Fang Hong's goal was to completely ban it and demand compensation from them.

In accordance with the requirements, Panda Live organized a team to negotiate with Swan Castle about the licensing of the three games. There was no other way but to negotiate, as they would not be allowed to broadcast other people's content, which put Panda Live in a passive position.

The live broadcast industry is watching this negotiation closely, as it will affect the future landscape of the industry.

In this negotiation, Swan Castle was not taken seriously. Fang Hong did not show up, and even Liang Rubo did not show up. It was entirely the subordinates who conducted the negotiations.

Because the problem cannot be solved at all and it does not meet Fang Hong's expectations, a small fine is of no use at all, and the other party will not be so kind.

You guessed it right. The person brought by Panda Live is the Chief Operating Officer Zhang Juyuan, who wanted to pay an authorization fee to settle the matter.

Swan Castle went along with the other party and asked them to pay 10 billion yuan in licensing fees every year, and an additional 2 million yuan per game every year for the live broadcast rights of events.

Two games would be 4 million, three would be 6 million.

In order to allow live broadcasting and the right to broadcast events, Panda will have to pay Swan Castle 16 billion yuan every year, which is no different from robbing money.

Panda TV simply cannot come up with so much money. It can’t even come up with the money to work for Swan Castle. With the fight between the two sides, it’s difficult for them to raise funds. They have no money to give.

This wave of events has caused panic among the people, and anchors of all sizes are waiting to see how the situation develops.

Xiao Wang was so angry when he heard the news that he waved his hand and said, "Let's not talk about it anymore. They don't even want to have a good talk. Just broadcast it as usual. At worst, we can just pay the fine."

This is a hard fight. No matter what kind of complaint you make, if you want to investigate, you have to cooperate and pay the fine.

If you don't come to check, then the show will go on as usual. We'll be broadcasting the Swan Castle game whether you come or not, and I won't give you a penny.

Obeying the rules is something that only ordinary people do. Before the laws were clearly defined, few people obeyed the rules.

Panda TV also has reasons to explain that it is willing to cooperate, but the Swan Castle Lion is asking for too much, which is something that no one can afford.

Moreover, the copyright of game derivative content should be shared. You can ask for licensing fees, but they cannot be outrageous.

This is equivalent to both sides being dissatisfied with the Copyright Center's handling results, so they can only go to higher authorities for administrative review, which takes too long.

Fortunately, Chang'e has already entered the litigation process. Copyright is a very troublesome thing and it can be delayed for one or two years.

In the past life, Panda Live took a year or two to close down, but the situation is different now. Fang Hong did not proceed step by step, but directly planned to block the other party.

Although Xiao Wang is playing tricks, he is also under pressure. If he is really afraid of forced execution, he will be in trouble.

Panda TV ignored the mediation of the Copyright Bureau and major anchors continued to broadcast the Swan Castle game without authorization.

Swan Castle was also not idle, and sent lawyer's letters to all the anchors who broadcast their games.

This scared all the big, medium and small anchors to death. They didn't have Xiao Wang's strength to take it head-on. It was difficult for them to hire lawyers, let alone go through the trouble.

And those big anchors are also gloomy!

Among them, PDD received a lawyer's letter, the content of which was very simple: if he broadcasts it again, he will face lawsuits and compensation.

"Hey, have you all received the lawyer's letter? The one from Swan Castle." PDD found the host's good friend.

"Got it. I don't even dare to broadcast it now." Thomas said.

"What did Mr. Wang say?" Milan asked.

"Mr. Wang told us to continue the broadcast as usual and not to worry about those things. He will handle it. But I feel like he's not very reliable. If the principal really wants to sue us, Mr. Wang won't be of any use!" PDD was very worried.

He was the top anchor of Panda TV, bringing a huge amount of traffic to Panda TV, and he was broadcasting games such as Swan Castle. Now he has lost his job.

"I want to broadcast on Douyin, but I'm scared!" said a medium-sized anchor.

"You can leave, but we can't. We have all signed contracts." Milan said.

These top anchors have signed contracts with the platform and are paid a certain amount of money to broadcast, just like an agency agreement.

The people here are quite silent and have different thoughts. Some have already considered moving to other platforms.

It is possible to lose your job here.

Although there is no guaranteed salary on Douyin and it all depends on your own efforts, there is a huge amount of traffic there and its games can be broadcast freely without any risk.

"Hey Da Sima, have you received the lawyer's letter?" PDD asked.

"No, our platform is broadcasting as usual, and we have not received any notice of restrictions. It may only be aimed at you." Da Sima on Douyu.

In other words, anyone can broadcast it, except on Panda.

This has made some anchors consider changing platforms.

Fang Hong is cutting off the source of the trouble. He will wait until the court session and first withdraw all the small and medium-sized anchors from Panda TV.

But it is difficult for big anchors. They have contracts, but it also makes them feel uncomfortable. They dare not broadcast but are very cautious.

This led to many anchors on the Panda platform stopping broadcasting. Of course, some people were not afraid and continued to broadcast despite the pressure. After all, Xiao Wang said he would support them.

Of course, those who need to switch platforms will switch platforms, especially small and medium-sized anchors do not have such concerns. The contracts they have are just contracts, and the binding force is very small. This wave of cutting off the source of income has made those small and medium-sized anchors of Panda TV unable to see the future. Thousands of anchors have left one after another, and the exodus rate has reached 20%, resulting in a large loss of traffic on Panda TV and a lack of content.

However, these anchors were divided up by other platforms, with Douyin taking the most.

They didn't expect that the competition between the two sides would bring them benefits, but the benefits were not delicious. If the principal did the same to them, they would not feel good either.

So even though I was eating it, I wasn't praising it.

Panda Live was really upset by this attack. Those anchors took away the audience, and there was no more content creation.

Plus, everyone is afraid, which makes people panic!

Xiao Wang felt unprecedented pressure and complained on Weibo: "Swan Castle controls game derivative content under the pretext of protecting intellectual property rights, which is an abuse of market dominance. This is a copyright monopoly and will make small and medium-sized platforms unable to survive!"

This is a direct call out of Swan Castle for playing Monopoly!
This move has not been supported by any live streaming platform. Anyway, they are not being hit or beaten, so why should they wade into muddy water?

And they are also enjoying the benefits leaked by the panda!
Of course there are still supporters, they are just small live broadcast platforms, they don’t want to pay any licensing fees. If this thing really comes, they will be the first to be hit.

Moreover, the asking price for Swan Castle is over one billion. Who can afford it? It feels like the death of the rabbit makes the fox mourn.

It can be said that Fang Hong is suppressing Xiao Wang in this wave. Douyu has a sense of crisis and asks its father Tencent whether it should stand on Xiao Wang's side.

If the principal really succeeds, they will ask us for tens of billions of dollars in the future, and they will also be controlled.

Tencent President Liu Zhiping said: "Just wait and see!"

It is still unclear what the principal’s attitude is towards other live streaming platforms. Is he just retaliating against Panda Live, or is he planning to rectify them as well?

If we include them, it will not just be Xiao Wang's business, but a copyright war. If you don't let me use it, I won't let you use it either.

Each family will also erect high walls to prevent others from taking away their things. This is already being done and there are signs of this.

Anyway, Bilibili has been sued all the time, just because this platform always explains various film and television dramas, and also copies content from other platforms.

Although these contents are created by individual creators, they are also on a platform like Bilibili.

Currently, all the major live streaming platforms are keeping silent and are watching the competition between the two sides. However, there is capital behind the major live streaming platforms because they also have content and games.

It is meaningless for small live streaming platforms to resist.

"You are all a bunch of idiots. If the principal dares to do this to me, he will dare to do the same to you." Xiao Wang was furious and felt isolated and helpless in this industry.

He deeply felt the helplessness of Huayi's big and small Wangs. They collapsed even with the help of Ali, but he didn't even have anyone to help him and didn't have the strength to fight back.

The two Huayi Wangs fought back several times.

Let me put it this way, if the copyright definition had not been vague and the court session had not been too long, Panda Live would have been shut down by now.

At this time, the two Wangs of Huayi were making fun of him. When they were being bullied by the principal before, this kid was still arrogant and even called them idiots in the circle. They all knew all this because someone had told them.

"Hahaha, let the principal deal with this thing. It thinks it's so great." Wang Zhongjun laughed, not at all unhappy with being messed around by the principal.

He was happy to see Xiao Wang unhappy.

"Don't laugh at them. We are still fighting with Warner, and the principal hasn't helped us get the money yet." Wang Zhonglei said.

They had previously asked the principal to help them get money, but it has been almost half a year and there has been no sign of the principal.

And they can only rely on their own strength to fight Warner, that is, they are arguing with each other. The trial has not been opened yet, and the cycle is very long.

"I know. I'm just happy to see him in trouble. It's been so gloomy for so long. It's rare to see a good show again." Wang Zhongjun said.

While everyone in the circle was watching the show of this rich second-generation, Xiao Wang was also embarrassed. He was sure to hear some gossip saying that he was a waste.

There was no other way, he could only ask his parents for help!

Mr. Wang also lamented that the principal's methods were becoming more and more sophisticated. He first made a big fuss and told everyone that they were fighting and it was none of their business.

Then he pushed his son's live broadcast content into a dead end, and then reported him to cut off the source of the problem.

Reporting the incident makes Panda the party at fault, which means it does not have the upper hand inherently, and it is a comprehensive attack from both moral and economic levels.

With this going on, it will be difficult for his son to raise funds!

Without financing, Panda Live would not be able to survive. It would not be easy to clean up such a large business.

The capital city showed signs of warming up in April. After the ice and snow melted, the city was full of vitality and everything was flourishing.

It was a sunny day, and Fang Hong supported Liu Tianxian as they took a walk on the green lawn.

Liu Tianxian was wearing jeans on the lower body and a loose shirt dress on the upper body. She had a round belly and walked unsteadily, looking very unsmooth!
"Oh, I used to be able to walk very fast, but now I get exhausted after walking just two steps. It's all your fault. You made me like this." She supported her waist and felt very sore.

"Okay, blame me, blame me. I'll help you sit over there for a while." Fang Hong put his arm around her thick waist and helped her towards a pavilion without arguing with him. Pregnant women are naturally emotionally unstable.

Now Liu Tianxian doesn't walk as casually as before, she can only walk slowly and stably.

This is the back garden of their villa. It is well greened and walking on the ground feels like walking on a soft carpet.

There are flowers and plants all around, which are very ornamental, and the air is also suitable, so it's a good place to come for a stroll.

(End of this chapter)