I went back to 74 and awakened the Godly Rich System

Chapter 95 94. Marketing Promotion (610)

Because of White, Du Chuan's lucky clothes were put on the shelves and sold directly within a few days of being shipped to Walmart, and were equipped with a special shopping guide.

The moment Wade received the news, he also started to act. Du Chuan had specifically instructed him about this matter. After knowing the situation, Mr. White directly let him handle the matter with full authority.

And he also allocated funds specifically for him, and Wade also knew that this matter was very important to him. This was the time for Du Chuan to see his abilities.

Mr. White even specifically reminded him to do it well and not to make any mistakes.

Fortunately, Wade has been with White for quite some time, and has built some connections with him, and also knows a lot of people in the news media industry.

So within a few days, related news propaganda was launched in some newspapers.

This did bring some sales to Lucky Clothing, but it was far from enough.

Wade clearly remembered the marketing plan arranged by Du Chuan, so he went directly to Bolick and told him some of Du Chuan's arrangements.

"These are all arranged by Mr. Du Chuan. I hope you, Mr. Bolick, can cooperate." Wade said.

He knew that Berlick and Mr. White had a very good relationship, and he also vaguely knew that the two companies seemed to have a common major shareholder.

But he didn't know any more. Every time White wanted to discuss something in detail with Berlick, he would send him away.

When Bolick heard that it was Du Chuan's order, he agreed without any nonsense, "If you need me to do anything else, please tell me directly, and I will make sure it is arranged."

Wade listened to Bolick's words, and some of his guesses became clearer in his mind, but he said, "Not for now. If Mr. Du Chuan has any new instructions, I will tell you."

"Okay, have you made any arrangements for the winner, Mr. Du Chuan?" Bolick said.

Wade shook his head and said, "No, you can arrange everything."

Although Wade can nominate someone, after all, the award has been given and Du Chuan cannot take it back, but Wade does not intend to take advantage of this small advantage. If Du Chuan or Mr. White finds out, then his career will be completely over.

"Okay, I'll arrange it as soon as possible, and also let some media publicize it." Bolick said.

He did what he said and went to the gambling company that day to discuss the matter with the boss there.

This kind of thing still requires some cooperation from the bookmakers in order to achieve better results.

The bookmaker agreed to Berlick's request without any hesitation.

Firstly, Blue Sky Finance is one of their more important shareholders, and much of their money is invested in the market through Blue Sky Finance to earn profits.

It can be said that Pericles can make them a considerable profit every year, and just for this reason, they cannot refuse Pericles' request.

Secondly, this is also a good thing for their gambling company. The previous publicity about Du Chuan’s winning has become a little tired, and now there is a new publicity point, they are naturally happy to cooperate.

So we can say that we hit it off right away and started right away.

On the fifth day, the news about the return of a lucky boy from the East began to spread everywhere.

This is especially true in New York State.

People who first saw the relevant newspaper thought that Du Chuan had won the lottery again. They all suspected that this was some secret operation, as to how he could win the lottery consecutively.

But after reading the news, they no longer thought so. The news reported that an American bought the same lucky clothes as the lucky boy, and then wore this lucky clothes to buy lottery tickets, and also won the prize.

Although it is not the same grand prize as Du Chuan's, it is only a few hundred thousand dollars, but it is also a huge sum of money for most people.

Moreover, there are many people who win this award every year, which gives people some hope and makes them believe that they can also win.

Especially when I saw some news interviews with lottery winners, the winners blew their lucky clothes excitedly and said that it was all because of the good luck brought to them by the lucky clothes.

They even pretended to be profound and said that this was because the lucky clothes were blessed with mysterious oriental witchcraft.

This makes many people more interested in this so-called lucky costume.

Later, under Wade's operation, soft articles about lucky clothing emerged one after another.

Of course, this soft article was not Wade's idea, but Du Chuan told him to do it.

The above completely links the lucky outfit with the winner's luck.

At the same time, they began to over-interpret the various symbols above, saying that this was Eastern lucky witchcraft that could bring people the favor of the god of luck.

One soft article after another praises the lucky costumes to the skies, especially those mysterious symbols on them, which can be said to be synonymous with luck.

The effect of such marketing promotion is simply explosive!
You know, there is no soft-article promotion now, which can be said to be a dimensionality reduction attack, making many people interested in lucky costumes.

At the same time, Walmart saw this and began to cooperate with the publicity, even claiming that they had gone through a lot of trouble to bring in this batch of lucky clothes from the far east, and that each piece of lucky clothing had a mysterious lucky charm on it.

"The person who came up with this soft-text promotion is simply a genius!" Henrik said with emotion.

He was with Wade at the time, and sales were actually no longer his business. But if Lucky Clothing could sell well this time, it would be a recognition of his purchasing ability and vision.

This will also be of great benefit to his future career advancement.

"These are all Mr. Du Chuan's ideas. I'm just doing things according to his ideas." Wade said with a smile.

Henryk thought of the oriental young man and felt a little emotional for a moment, but then he asked in a low voice: "Was the winner specially arranged by you?"

Wade said seriously, "How is that possible? This is all because of the lucky clothes."

Henrik just smiled when he heard that, but soon he couldn't help but ask, "Can lucky clothes really improve people's luck?"

It was really that the soft-text publicity arranged by Du Chuan was so effective that the various interpretations and deeds in it seemed as if they were real.

It made Henrik feel like he believed it.

Wade immediately said: "Of course, this has been verified by many people."

Even though Henrik knew that Wade was lying and that this might all be for publicity, he still couldn't help but buy a few lucky costumes.

If even Henrik is like this, let alone other people. Others will only believe it more. It is actually very appropriate to put this sentence here, that is, it is better to believe it.

(End of this chapter)