The fishing ground I opened has become a national leisure destination

Chapter 377 Liu Na Arrives, on the Eve of the Tournament

"It's done."

In the room on the second floor, Chen Yuan was editing the script with his fingers flying. As the last character was typed, he breathed a sigh of relief.

He stretched his muscles, picked up the teacup on the table and took two sips, then picked up the cigarettes on the table, took out a cigarette, put it in his mouth, lit it, and took a deep breath.

"call."

Chen Yuan leaned back in his chair, exhaled a long puff of smoke, and felt a lot more relaxed.

In order to put together a script that combines elements of horror, adventure, disaster, etc. before the opening of the CAA event and seize this track as soon as possible, Chen Yuan has been racing against time these days and has no time to rest.

Every day I stay up until about two in the morning, and wake up early in the morning. I even go to the dining area for breakfast, and then just have a quick bite at home.

Sleep deprivation is severe.

"I should be able to sleep well tonight." Chen Yuan sighed while smoking.

Although I am a bit tired, the effect is good. The first part of the Big Snake series has been successfully completed, and I can slow down a bit on the script work of Yucheng Film and Television.

"Xiao Yuan."

I was smoking a cigarette to relax and adjust myself when I suddenly heard Chen Li's call from downstairs.

"What's wrong, sister?"

Chen Yuan didn't move, but just opened his mouth to respond.

"Sister Na is here. Do you want to come down or do you want us to come up?" Chen Li and Yang Yangyang brought Liu Na to the main room and shouted towards the stairs.

"Sister Na is here?"

Chen Yuan sat up straight, with a hint of joy on his tired face, "Wait a minute, I'll be down right away."

He quickly put out the cigarette, saved the document, turned off the computer, and went downstairs in his slippers.

"Sister Na."

Arriving at the main room, Chen Yuan called out to Liu Na with a smile.

"Are you preparing to return to your primitive life?" Liu Na was holding the tea handed to her by Chen Li and was about to take a sip, when she saw Chen Yuan coming down, she was stunned for a moment.

At this moment, Chen Yuan was a little unkempt. His long hair was almost covering his eyes and was as messy as a chicken coop. He had a beard around the corners of his mouth and was wearing a military coat. He looked particularly weathered.

If you go out with this look on, find a place to sit in the park or on the street, you might even get some love.

Who would dare to believe that this is a big boss? His daily turnover is guaranteed to start from six figures. He is probably the only big boss who lives like a primitive savage.

"Yucheng Film and Television is expanding like crazy, and he is also leading the screenwriting department. The tea brand and the fishing sports association's competitions are also waiting for him. He has been busy enough during this period. He hasn't come downstairs for several days in a row."

Chen Li shook her head and poured a glass of water for Chen Yuan, with a hint of heartache in her eyes.

When one's career develops to a certain level, one will understand the meaning of the saying "being honored in front of others but suffering behind their backs". Chen Yuan is the best example of this.

Especially these few days, it's even busier than before the New Year, and she's nowhere to be seen.

"The body is the capital of the revolution. No matter how busy you are, you must make sure to rest." Liu Na nodded. She understood, but still reminded Chen Yuan to take care of his body and ensure he got enough rest.

"Don't worry, I'm in good health."

Chen Yuan smiled calmly, took the teacup and took a few sips, then sat down and looked at Liu Na, "Sister Na, have you completed the handover?"

"That's for sure. If the handover is not completed, I can't come here." Liu Na nodded and smiled.

"That's good. Have you visited the company?" Chen Yuan asked again with a smile.

After Liu Na handles the projects at her original company and completes the handover work, she can now devote herself to the development of the tea brand.

"We just got back from Three Sheep."

Chen Li pulled Yang Yangyang to sit down and said with a smile: "Originally we were going to pick up Sister Na, but Sister Na insisted on going to the company first. The first thing she did when she arrived was to understand the company's current situation and see how it was prepared."

A decisive, career-oriented woman.

This can be seen from Liu Na's position in her previous company.

"Sister Na, what do you think?" Chen Yuan couldn't wait to ask Liu Na after hearing this.

"I haven't gone to see the planting conditions of your raw materials yet." Liu Na smiled faintly.

"I'll take you there now." Chen Yuan said as he stood up. To be honest, he had not inspected Wang Tao's planting results, but he still trusted Wang Tao very much.

"Not in a hurry."

Liu Na put down her teacup and said, "The raw materials will not affect our marketing plan. I want to know what kind of results your celebrity friend can achieve and whether he can help us shoot promotional ads as soon as possible."

This is the key to marketing.

For a small tea shop that has only been operating in the countryside for half a year, a tea brand with almost no foundation, advertising is essential if it wants to promote it quickly and expand the market.

Although this is not the only way, it is at least the fastest way to increase brand awareness.

If you want to operate directly or attract franchisees, without brand effect and advertising, and follow the traditional ground promotion method, the efficiency can be imagined.

Especially for such a brand with no foundation, the success rate of relying solely on traditional promotion is almost zero.

"Good Songs is broadcast every week, and the first round has not yet ended. It should be next month. I have confidence in Xiaoye's performance. As for endorsement and promotion, don't worry, it is 100% feasible." Chen Yuan responded to the split question.

He believed in Ye Zhi. No matter what kind of achievements he would achieve in the end or whether he would sign a contract with the company behind the program, he would definitely be the spokesperson for him.

As for results.

With Ye Zhi's current popularity, as long as he doesn't have a falling out with the program team or there is any shady dealings, and with his help, the final result will definitely not be bad.

So don't worry about that.

"That's no problem. I will lead the team to start direct sales and promotion preparations as soon as possible, and then we will get back to you when we prepare for the advertising shoot." Liu Na smiled slightly, revealing the decisiveness of a strong woman.

Act decisively and without procrastination, and plan your work and even the overall direction of the promotion in an instant.

"Sister Na and I will be responsible for the direct sales." Yang Yangyang said.

"I will follow up on the advertising shooting and coordinate with Sister Na on the progress of the marketing promotion." Chen Li also took on some work.

Everyone knows that Chen Yuan is about to participate in a fishing sports competition, so the work on the tea brand will definitely be handled by them as much as possible.

"Okay, I'll inform you when there's news about good songs." Chen Yuan nodded, thought about it and had nothing else to add.

The preliminary matters for the tea beverage brand have been completed, from the initial site selection and registration, to the building of the basic structure, the recruitment of personnel, etc. Chen Li has done a good job.

Now that Liu Na is here, she is responsible for market expansion, and Chen Yuan can trust her arrangements and planning.

Moreover, Yang Yangyang has already successfully trained the staff at the Yucheng Village store, and can now work with Liu Na to fully devote himself to the establishment of the direct-operated store.

"Let's go take a look at the raw material planting base and discuss the establishment of the supply chain." After chatting for a while, Liu Na suggested going to see the planting situation in Yucheng Village.

In order for a tea brand to succeed, in addition to expanding the market, building its own supply chain is also a very important link. This is almost the key to whether Three Sheep can take the route of low-price appeal. Only by building a good supply chain can costs be controlled to the greatest extent.

"Let's go together." Chen Yuan stood up with a smile.

"Come on, you should go wash up and pay attention to your image." Liu Na glanced at Chen Yuan with a bit of disgust in her eyes.

Chen Li and Yang Yangyang nodded heavily, showing their true disgust.

Chen Yuan shrugged. He knew what he looked like now. He didn't say anything and turned around to go upstairs to wash up and get ready.

"Oh, right."

Liu Na suddenly thought of something when she stepped out of the hallway. She turned back and said to Chen Yuan, "Marketing, direct sales, and supply chain construction all require funds."

"There is no problem with funding. In addition to the initial capital, I will gradually invest follow-up funds. You can decide how to use them." Chen Yuan understood what Liu Na meant.

It’s not just about the money, it’s also about access.

The finances of Three Sheep Tea are in the hands of Chen Li, but Liu Na, who is in charge of marketing, will naturally allocate funds. There won’t be anything between them.

"I see." Liu Na smiled, and the three of them went to observe the planting base together.

Chen Yuan went upstairs to wash up, shaved, combed his hair, changed into neat clothes, then went downstairs with a cigarette in his mouth and rode his tricycle to the fish pond.

Tomorrow is the opening match of the Crucian Carp Fishing Elite Tournament. The CAA annual event will officially begin, and his work focus should also be on the event.

"Boss Yang, thank you very much."

As soon as he arrived at the fish pond, he saw Chen Jun coming out of the warehouse. He clapped his hands, took out a cigarette from his pocket, and handed it to Yang Wei with enthusiasm and gratitude.

"Uncle, you are too polite. I should be the one to thank you. It was Chen Yuan Fishing Ground that gave Shanshui Yuanquan the opportunity to enter the ground. The mineral water needed for subsequent competitions will be fully sponsored by Shanshui Yuanquan." Yang Wei took the cigarette and said with a smile.

"Boss Yang, are you going to sponsor from the beginning to the end?"

Chen Yuan parked the tricycle between the two ponds, jumped off the tricycle, looked at Yang Wei and walked away with a smile.

"Boss Chen."

Yang Wei turned around, his smile instantly became even brighter, and he quickly reached into his pocket to take out a cigarette.

Chen Yuan waved his hand with the thing in his mouth.

He took out a lighter and lit it, then came to Yang Wei and said with a smile: "Tomorrow is only the opening competition, and Chen Yuan Fishing Ground is not the main venue for the opening competition, so the media publicity is not strong. The sponsorship of the event does not need to be fully utilized. We can wait until the finals."

The National Crucian Carp Fishing Elite Competition has participating athletes from all over the country. Chen Yuan Fishing Ground certainly cannot accommodate so many people, and it does not have the right to host it.

These preliminary and qualifying competitions are held on a provincial basis, and are jointly organized by the Sports Bureau and the Provincial Fishing Association. Only after a certain number of elites have been selected through preliminary and qualifying competitions will the National Elite Competition be held.

Chen Yuan Fishing Ground has the right to host the finals, a first-class event. That is when the most attention will be focused, and it is the most valuable moment for sponsorship.

"It's just material sponsorship, and it's sponsored to the athletes in our Chong City. It's worth it. What's more, the city and county will also promote it, and local enterprises should support it." Yang Wei said with a smile.

Although the opening of the CAA annual competition is held simultaneously by all fishing associations across the country, the Chongshi Fishing Association is a key project in itself because of the difference in the Chenyuan Fishing Ground.

I can’t say anything about other things, but the counties and cities will definitely report and publicize it, so sponsorship is still meaningful.

And as Yang Wei said, it is worth it for local companies to support local athletes.

"In that case, thank you." Chen Yuan thanked with a smile.

Yang Wei waved his hand, not being polite with Chen Yuan. He took a puff of cigarette and said, "Boss Huang was busy and didn't come today. I sent the competition uniforms together. It's not much. After all, I sponsored a batch before, so most of the athletes should have them."

"Okay." Chen Yuan nodded.

"Boss Chen, you are busy. I will leave first." After chatting for a while, Yang Wei greeted Chen Yuan and prepared to leave.

Chen Yuan waved his hand.

After watching Yang Wei drive away, Chen Yuan walked towards the warehouse.

"Do we have to end the fishing early today?"

Chen Jun followed and asked, after all, tomorrow is the opening day of the competition, the fishing ground must be prepared, and it takes time to catch and release the fish.

"No need. I've asked Wang Tao. They can catch and release the fish in the evening." Chen Yuan shook his head and smiled.

Didn’t you see that the small pond is full of anglers now? They are all cramming and practicing their crucian carp fishing techniques on the eve of the competition? I’m afraid they won’t be happy if they are allowed to leave now.

As for catching and releasing the fish, it only takes minutes.

"Well, at least we can stay open a little longer. Datang won't be able to open during the event." Chen Jun glanced at Datang, feeling a little distressed.

"Don't worry, the publicity effect brought by the event is as valuable as the business." Chen Yuan smiled and comforted.

"I see. Isn't this a feeling?" Chen Jun laughed.

"Brother Wang, Brother Xiaoyu Wang, thank you for your hard work these past few days."

Walking into the warehouse, Chen Yuan saw Wang Heng and Xiao Yu Wang helping to move the sponsored materials. Dongfang Qingyang and others were also there, including several other big names in Chong City.

"It's not hard at all. It's what we should do." The little fish king shook his head and smiled.

"Boss Chen, putting aside other things, if you don't give us a direct spot in the preliminaries of our Chong City Fishing Association, it would be an shame for our efforts over the past few days." The yellow-haired man turned his head and looked at Chen Yuan.

"Direct access, what the hell? You are the director of Chongshi Fishing Association after all. Shouldn't you be in charge of statistics of registrations and arranging the competition schedule?" Wang Heng raised his leg and wanted to kick him.

"After all, you are a top expert in the province. I'll give you a direct entry. Do you have the nerve to take it?" Chen Yuan took out a cigarette box and handed it to him while smiling.

"Boss Chen is still a good person. One day, my title of Southern Emperor will surely reach the top and ascend to the highest hall of honor."

The yellow-haired man held his head high with full confidence, and showed disdain for the direct pass. He thought that was cheating and a humiliation to the Southern Emperor.

Wang Heng and the others shook their heads and smiled bitterly.

"After the competition is over, let's get together. I'll treat you and you can't leave until you are drunk." Chen Yuan looked at Wang Heng and the others and said with a smile.

Although he had discussed matters concerning the provincial competition with Zuo Xian'an and Zhu Ling, the rest of the work, including registration and specific competition procedures, was communicated and formulated by Wang Heng and his team.

Several experts were also directors of the Fishing Association and they all helped, which really relieved Chen Yuan a lot of pressure. Even the subsequent affairs of the Chong City Fishing Association could be completely handed over to them.

This meal must be treated.

"Then we'll wait for Boss Chen to treat us."

They didn't say anything polite and just agreed with a smile.

"Second brother, are the fishing gear and baits enough?" Chen Yuan turned to look at Chen Ming and asked. These are small details of the competition, but they are very crucial and cannot be ignored.

"Don't worry, we will place an order with you if it's not enough." Chen Ming said.

Chen Yuan nodded and asked some other details. Now it was time to focus on the competition, so Chen Yuan naturally had to ask some questions to avoid missing anything.

(End of this chapter)