The fishing ground I opened has become a national leisure destination

Chapter 481 Brand Linkage, Top Four Competition Begins

Chen Yuan is very confident, but other brands have concerns.

“Chairman Chen, if we fail to achieve good results in the Global Fishing Tackle Brand Super League, will it affect the domestic fishing tackle industry?” Deng Gang asked expressing his concern.

They are all engaged in the fishing gear industry. Not only do they have superb fishing skills, but they are also smart and can quickly think of the pros and cons of the competition.

It’s okay if you can win, but what if you lose badly?

They are dividing the domestic pie among themselves, and no matter how they divide it, it will all be in China. But if their own brands are not strong, wouldn't that allow others to snatch their pie?

"It's unstoppable."

Chen Yuan flicked the ash off his cigarette and smiled faintly, "There is no shortage of foreign fishing gear brands in China. With the establishment of the Fishing Gear Brand Super League, I believe that more and more brands will flock to it in the future. It is already a global fishing gear brand league in disguise, just on a different scale."

“Instead of setting the stage for foreign brands to have opportunities, why don’t we use the foreign stage to try to impact the international market.”

Everyone nodded slightly when they heard this.

The current domestic fishing gear market is indeed not exclusive to the domestic market. Many foreign brands have entered the market, and these brands are doing very well, with a high market share.

Just because they were not present at the first National Fishing Tackle Brand Super League doesn’t mean they won’t participate in the future. As the influence of the event grows, I believe these brands will definitely use the event stage to showcase themselves.

Just as Chen Yuan said, this is a disguised global fishing gear brand league.

They cannot just be given the stage to enjoy for no reason; they also need to make use of the international competition stage, which can not only impact a larger market but also bring in competition prize money.

The premise is that you can win.

This is their biggest concern.

“In fact, at present, the domestic fishing gear brand super league has just been held, and the next one will have to wait until next year. So even if a global fishing gear brand super league is planned, the first one should not be held in China. We can definitely test the waters first and see the effect of the competition.”

Chen Yuan smiled calmly.

This was the advice he gave to the president last night. He believed that even if the president joined forces with foreign fishing associations to organize a tournament, the first one would also be held abroad.

This can be regarded as giving domestic fishing gear brands some buffer time.

"Of course we can, but what if the results are too bad? We can't just announce our withdrawal. And President Chen just said that as long as the domestic fishing gear brand super league exists, foreign brands will also participate." Hua Xin said.

Chen Yuan's method was somewhat effective, but it was only a temporary solution and did not address the root cause. It just bought them some time.

"Looking at the results of the first competition, can we use the gained time to invest in research and development to develop better baits and other fishing gear?" Hua Xin asked tentatively.

Deng Gang and the others nodded slightly.

Hua Xin’s guess should be what Chen Yuan meant, and it is also the only choice. No matter whether the results are good or bad, they cannot stop the pace of research and development.

And Chen Yuan's method can indeed buy them some time to adjust.

"Brother Hua is right, but that's just one of the reasons. I have an immature idea here." Chen Yuan did not deny Hua Xin's words.

Seeing that everyone was still a little hesitant, he prepared to use his trump card.

"What idea?"

Deng Gang and the others looked over curiously, even the president and the others looked over.

“Strategic cooperation.”

Chen Yuan put out his cigarette, looked at Zuo Xian and said, "Brother Zuo and I reached a strategic cooperation before. Chen's Fishing Gear established a special R&D team to research and develop and improve the bait for golden arowana. Fortunately, we have fulfilled our mission and have achieved certain results."

"Are you serious, brother?"

As soon as he finished speaking, before Deng Gang and the others could react, Zuo Xian'er on the side suddenly became excited and jumped to Chen Yuan's side.

"calm down."

Chen Yuan signaled Zuo Xian to calm down. "The R&D team has sent me news that the new product will be available soon. After the friendly match, you can come back to Yucheng Village with me to try out the new product."

"Okay, okay, haha~" Zuo Xian'er said yes excitedly and laughed.

He did have expectations for the Chen Fishing Gear Team, but he did not expect to see results so quickly. It only took about three months in total. He was really impressed by the efficiency.

"Boss Chen means that if our results are not ideal, we should jointly develop new products, or jointly develop to improve the effectiveness of bait?" Hua Xin asked tentatively.

The other people all looked serious.

Judging from the address, he is no longer President Chen but Boss Chen. The change of address means a change in identity. At this moment, they are talking about business with Chen Yuan.

Moreover, R&D technology is definitely the core of the company, especially bait fishing rods, which are the lifeblood of a fishing gear brand. How is joint R&D carried out?
“It’s not a joint R&D.”

Chen Yuan shook his head and said, "Brother Zuo and I have reached a deep strategic cooperation. I will develop and improve the effect of golden arowana bait, and Chen's Fishing Tackle will occupy a certain share of the sales of its new products. Alternatively, your company can buy out the new product development formula and technology at a flat price."

Chen Yuan did not reveal too many specific details, and he believed that what Deng Gang and his team cared about most was the ownership of the new products they developed, so he only told them the most important information.

"Chen's Fishing Gear has set up a separate research and development team to develop new products to improve the bait's fish-luring effect. We can't just do things for others, let alone our peers," Chen Yuan added.

Deng Gang and the others all understood this.

No one would be stupid enough to create a powerful competitor for himself for no reason.

As the saying goes, peers are enemies.

If it were them, R&D would be the absolute core and they would not easily help their competitors with R&D.

Unless you give more.

"Just after the friendly match, Brother Zuo will definitely go fishing to test the effects of the new products. Everyone can come to Yucheng Village to witness it." Chen Yuan said with a smile.

He naturally didn't think that he could convince these people with just a few words and let them witness that the effect of the new product was more effective than any language.

This is also a good opportunity to create a label for Chen Yuan Fishing Ground’s new product trial.

We need to create a consensus in the fishing gear industry that new products that have not been tested at Chen Yuan Fishing Ground are unproven products. Only after testing can we have the confidence to put them on the market.

Chen Yuan Fishing Ground is not only a benchmark in the fishing ground industry, a fishing paradise in the minds of anglers, but also a benchmark for verifying products in the fishing gear industry.

"Haha, then we'll bother you, Boss Chen." Deng Gang and the others all responded with a smile.

Regardless of whether there is a possibility of cooperation in the future, it is also very valuable to see the effect of the new products developed by Chen Fishing Gear for Golden Arowana.

"Hey, it's too polite to bother you. We're offering 20% ​​off on all items." Chen Yuan joked.

Upon hearing this, everyone looked at each other and laughed in a harmonious atmosphere.

“The Global Fishing Tackle Brand Super League should also have a quota limit, right?” Deng Gang talked back to the Fishing Tackle Brand League. Unlike before, this time it seemed that a decision had been made.

"Based on discussions with President Chen and feedback from the association, the Domestic Fishing Tackle Brand Super League is equivalent to the qualifying round of the Global Fishing Tackle Brand Super League. Participating places will be selected based on the performance of the brand teams. If you do not intend to participate, you can participate based on your ranking." said the president.

"Tianyuan is willing to compete." Deng Gang nodded slightly and then expressed his willingness to participate.

"Hua's can also participate." Hua Xin continued. "With the launch of new products, Golden Arowana has nothing to fear from the brand league." Zuo Xian was full of confidence, which was a trust in Chen's fishing gear, and his trust seemed to exceed that in his company's R&D department.

Yi Zhe, Jia Dong and others expressed their willingness one after another.

With these top domestic fishing gear brands joining forces, the probability of establishing a global fishing gear brand super league will increase a lot, and the president will also have the confidence to negotiate.

"It's getting late, everyone should go back and rest early."

It was already past ten o'clock after we finished discussing the fishing gear brand league. Everyone went back to their rooms to rest without delay, after all, there were competitions tomorrow.

The president kept Chen Yuan alone to chat for a few minutes, and finally asked Chen Yuan to arrange tomorrow's event, especially the receipt of prizes.

They will arrive just before the award ceremony.

……

Silent all night.

The next morning, Chen Yuan got up around seven o'clock, called Wang Heng and Zuo Xian'an downstairs to eat, and then waited for the association's business bus to take them to the stadium.

Today's competition is simpler. To be more precise, the number of participants in the competition group is smaller and easier to arrange. After all, there are only twenty athletes in the top ten competition.

Together with the referee team and staff, the two cars moved easily.

"Please divide all athletes into two groups according to their ranking in the semi-finals, and go to the stadium in an orderly manner to prepare. The referee team will enter." Chief referee Hao Wei presided over the competition process, while Li Shiyi led other staff to prepare.

At eight o'clock sharp, the competition officially began.

Today's competition started earlier than yesterday's because the two rounds of competition today are longer and the top ten competition has an additional qualifying match for fifth to tenth place.

The fourth round of finals is divided into two stages: semi-finals and finals.

Although the final time has been adjusted, the overall competition time of the third and fourth rounds is longer than yesterday, so they need to start earlier.

"Wang Heng is worthy of being called the innate counterattack saint. He took the lead in the first game and ranked in the top three in the top ten group."

"Just like what we predicted yesterday, we advanced from the group stage, ranked third in the top ten, won at least second place in the semifinals, and defeated Deng Gang's group in the finals to win the championship."

"If this is the plot, it would be amazing."

In the first crucian carp fishing competition, Wang Heng's group did very well. He ranked first individually, and his teammates performed beyond their level and ranked ninth overall, ranking first in the group. The top ten group ranked third.

Such results are highly anticipated by the audience.

In addition, Deng Gang's group's performance remained stable, Hua Xin and Yi Zhe also performed well. Although Wang Heng's group appeared in the middle, the gap was not big.

The competition for the top ten was very intense.

With the end of the second and third games, Wang Heng's group was ultimately unable to maintain their results and even fell back one place, finishing second in the group and fourth overall.

But they also advanced to the fourth round of the finals.

"Congratulations on the birth of the top four group."

The commentator congratulated them and encouraged the remaining six groups. Their game was not over yet, as they still had an overtime qualifying match to go.

"Please ask the top four players to leave and return to the hotel to have dinner. The fourth round of the finals will officially begin at 2:30 pm. Please arrange your time accordingly."

Hao Wei maintained the flow of the game.

There are two stages in the four-round finals. Even if the event has been adjusted, the total time is longer than the first three rounds, so it needs to start earlier.

Therefore, the top four players do not need to wait for the end of the third round of overtime qualifying, but can go back to the hotel to have dinner and rest to prepare for the afternoon competition.

"It seems that Wang Heng will have a hard time making a comeback in the friendly match."

"At least we advanced, there's still hope."

"Actually, we can accept losing. If we were matched with teammates like this, I'm afraid we'd have a hard time making it to the top ten, let alone the top four."

“Looking forward to the afternoon’s events.”

The live broadcast room was talking about the top four group.

Although I am able to accept the results of Wang Heng's group, I still have some expectations and hope that Wang Heng's teammates can perform exceptionally well in the afternoon like they did in the first game.

Perhaps there will be another club competition like the one where they meet Deng Gang's team in the semi-finals and make a comeback, and the competition will be more exciting than the final.

The top four players did not stay after leaving the venue and returned to the hotel to rest. The remaining six groups began the overtime qualifying round. At 12:30, the final whistle was blown on time.

The judging panel quickly verified the results.

"Let's go, let's go back and eat."

After the competition, Chen Yuan and his team went off the air, and the media staff packed up their equipment. After Hao Wei announced the results of the fifth to tenth place, everyone prepared to return to the hotel.

"Why are you here this afternoon?"

After lunch, Chen Yuan found Ye Zhi and his two daughters.

"We'll come over after dinner at the hotel. The association has arranged a car." Ye Zhi responded with a smile.

According to the schedule for the fourth round, the competition will end at around eight o'clock in the evening. Combined with the award ceremony and an interactive singing session, the entire competition process is expected to end between eight forty-five and nine o'clock.

Ye Zhi and the others had to rush back to the program crew as soon as possible, so having dinner at this time was indeed a bit tight.

So I had dinner after six o'clock and then went to the award ceremony, which made it convenient for me to go directly to the airport after the event, making the trip simple and time-saving.

"Okay, see you at the fishing park this afternoon." Chen Yuan greeted and went back to his room.

There was no time for a nap, so after a brief rest, I took the top four groups to the competition venue to start the final stage.

"The first stage of the fourth round of finals is the semi-finals, with the top ten first and fourth place facing off, and the second and third place facing off. The winner will advance to the finals, and the loser will compete for the third place."

When they arrived at the event, Hao Wei signaled the athletes and referees to enter, announced the rules and reminded them: "Please note that the semi-final triathlon will only last for 45 minutes. All athletes please pay attention to the competition time."

Different from the first three rounds, the fourth round has two stages, so the time for each game has been adjusted. Each event is 45 minutes, which is a bit shorter, but it is the same for every athlete.

The fairness is beyond doubt.

"The scoring system is different from before. Each group of players will no longer score points individually. Instead, all fish caught will be counted as a whole, which tests the team members' ability to compete together."

"The winning group gets one point, the losing group gets no points. The three events have a total of three points. The group that first gets two points wins and advances to the final." Hao Wei continued to remind.

The game time and format are the most critical information.

The time and format of the fourth round of the friendly match are different from the first three rounds. In the first three rounds, the points of the two athletes in each group are added together to form the team points score, and then each group compares the points and is ranked from low to high.

But this rule is not applicable in the fourth stage.

(End of this chapter)