Brilliant Years 1991

Chapter 124 Is it really necessary to be so humble?
In less than half an hour, the cars of the Song family father and son drove back to the yard one after another.

A phone call yesterday confirmed that Cao Yukun would come today. Song Yuhuai personally took his wife and children to the county to buy vegetables. It was said that they arrived at around seven o'clock.

"Hahaha, Akun, let my mother cook you a fish today. The fish she cooks is the most delicious!"

"Oh, wasn't it Mu's cooking that I ate last time?"

"Hahaha, that was cooked by Auntie, I could tell right away! Hey, where's Yuqian?"

Oh, she hid upstairs and refused to come down, insisting that her lips were swollen from being kissed by Cao Yukun.

But in fact, the main reason was that she was so blushing that she refused to come down directly because she was afraid that her parents, brother and sister-in-law would laugh at her - with her face so red, people would definitely know at a glance that the two of them must have done something embarrassing upstairs just now. If they were found out, wouldn't it be so embarrassing!

But actually...it's not just kissing.

Cao Yukun was still very concerned about his girlfriend's college entrance examination results - they had come out a long time ago. He had already found out through a phone call when he was in Hongkong. This time they just talked in person, including the preferences she had filled in.

626 points!
This score is really not low. It is said that it is a good result of ranking 16th in No. 1 Middle School. It is true that you cannot be admitted to the top schools, but it is not a big problem for the lower-level schools.

Her first choice was Capital University of Posts and Telecommunications.

Cao Yukun didn't know much about the university rankings of this era. In fact, Song Yuqian didn't know much about it either. In this era, the application information was not smooth, and it felt like a blind marriage. Only the advice of high school teachers could be used for reference. However, Song Yuqian had an older sister who went to college in the capital for four years, so she was naturally much better than ordinary people in terms of information. It was said that Song Yuhua said that it was not safe to apply for Beijing Normal University with this score. Capital University of Technology and Capital University of Posts and Telecommunications were the first choices. She even suggested that Song Yuqian apply for Beijing University of Posts and Telecommunications because according to her, the admission score of Capital University of Technology was not necessarily low, and there was a risk in applying, but Capital University of Posts and Telecommunications was safer. And it was said that although the school was not very famous, it actually had a very high status in the science and engineering circles.

So Song Yuqian followed suit and filled that in as her first choice.

Her second choice was to follow her father's request and fill in the Shanghai University of Science and Technology.

After they kissed for a long time, they went out and sat on the sofa in the living room. When Cao Yukun forcibly held her in his arms and talked to her, she said that it was mainly because she felt that Cao Yukun would often stay in Shanghai recently, so the schools in Shanghai were not completely out of the question.

…………

Eat, drink and chat.

Song Yuhuai was very excited today, even more excited than the last time Cao Yukun came.

Before dinner, he would ask for the key, drive the Mercedes-Benz out for a spin, and when he came back he looked very envious, which made Cao Yukun suddenly see some of the feeling of a young man in him - in the past, the impression his brother-in-law gave him was that he was always frowning, sighing for no reason, doing things in a rigid and rigorous manner, and was really boring.

In fact, he is only three years older than Song Yuhua and eight years older than Song Yuqian. He is only 26 years old this year. In Cao Yukun's previous life, getting married at this age would be considered an early marriage, but he already has a son and a daughter.

Now, I’m much better, like a young person.

When they saw the Benz for the first time, Huang Jiapeng and his friends behaved like real young people should. They patted the hood and cursed, "It's so damn beautiful!" Then they started to feel around Cao Yukun's body. After finding the key, they went out for a ride happily.

While drinking, my brother-in-law said, "When I get rich, I will buy a Mercedes-Benz!"

Everyone at the table looked at him with a smile, and Cao Yukun said, "It's not easy for you to get rich. Steal my uncle's seal and stamp it for yourself!"

This time everyone burst into laughter, including Song Yuhuai.

At the dinner table, Cao Yukun had actually been waiting for Song Yuhuai or Song Hongxing to personally take action. However, the strange thing was that the meal was so harmonious that even until everyone was full, no one asked about what happened yesterday - Cao Yukun didn't believe that they hadn't heard about it.

If they didn't ask, Cao Yukun certainly wouldn't be stupid enough to take the initiative to explain anything.

But when the wine and food were cleared away and the father and son of the Song family accompanied Cao Yukun to make tea and drink tea, he still planned to give his gift as a little compensation for his philandering. "I guess it won't sell much. My friend said that in Hongkong, white wine is not easy to sell, even the famous wines are not selling well. But if you can make sake, it is said to sell better than white wine! But, just bring a few tons over and sell as much as you can!"

The father and son of the Song family were indeed happy to hear this, but Song Hongxing was not Song Yuhuai after all. After thanking him with a smile, he didn't seem to be very moved. After pondering for a moment, he asked with a smile: "Ah Kun, how about drinking the yellow wine we just drank?"

Cao Yukun thought about it and said, "Okay! That's good!"

Song Yuhuai looked very proud at this time, "That was brewed by my father himself!"

"Oh... Uncle, what great skills!"

Cao Yukun suddenly understood something. In three or five seconds, he had already gone through all kinds of things in his mind - it made sense! Liquor is the mainstream market in China. Beer is on the rise, and red wine is still vulnerable. Song Hongxing's liquor has really made a lot of money in the past ten years, but the difficulty of brewing is here. Each place has its own water and soil, and each place has its own culture. No matter how awesome you are, you only have a history of ten years. No matter how well you sell, you can only sell in a few nearby provinces and cities. It is impossible to sell it nationwide!
Please, the eight famous liquors like Xifeng and Baofeng actually have a small radiation range. After entering the commodity era, only Maotai, Wuliangye, Jianfen can sell relatively well across the country, but the market is still full of local brands that are very popular locally.

Therefore, the market ceiling of a local winery is easy to grasp.

The Shimen wine has almost been found now.

Is there a way to keep going up? Yes! A few years later, it will be a good time. Once the CCTV bid winner is announced, even Cao Yukun later saw stories about the ups and downs of the Shandong liquor industry on a certain audio app. There were stories about Kongfu Family Liquor, Kongfu Banquet Liquor, and Qinchi Special Liquor. Once the bid winner is announced, it will go from a small local winery to a big company with annual sales of nearly 1 billion yuan!

However, its rise was rapid, but its fall was also sudden. It did not have absolute strength, but became a big fat man overnight by relying on advertising. Once it lost the blessing of advertising, its own quality was quickly exposed. I have the impression that Qinchi Special Liquor won the CCTV bidding champion for two consecutive terms, but in the second term, it was still sitting on the throne when it collapsed!
What to do if the production capacity is not enough to sell? Sichuan liquor is pouring into eastern Shaanxi, blended and directly put on the market!
If time goes on for a while, it is impossible not to have problems!
In the final analysis, it is better to hold on to this market step by step like my father-in-law did! As long as this thing is stable and the quality is controlled, it is not easy to make any big mistakes. This is a stable business that can be passed on to Song Yuhuai and even to the next generation in the future.

But it is obvious that my father-in-law has not only seen clearly the limitations of the development of liquor, but he also seems unwilling to just hold on to this industry, so he has been exploring new things.

"Yellow wine... It's said that it sells well in Hongkong, because it's said that many big businessmen from Jiangsu, Zhejiang and Shanghai went to Hongkong back then. They love to drink yellow wine, so there is a certain trend in Hongkong. But, if I may be frank, the market is also very limited, so don't have too high expectations!"

The beverage was a great success in Hongkong, and Cao Yukun had established a firm foothold there and had his own smooth shipping channels. So for him, and even for the overall social concept in Fuping, it was understandable to pull his father-in-law and brother-in-law to make some money from him. However, Cao Yukun was not a real 19-year-old young man. He was willing to help, but he would never pat his chest to take on everything.

"Well……"

Song Hongxing nodded slowly, and then suddenly asked: "What do you think, if I make cooking wine?"

"Uh……"

This time Cao Yukun was really stunned for a few seconds. His mind raced, and he pondered for a long time before he said, "Uncle, I understand what you mean. The cooking wine business is indeed closely related to brewing wine. It is indeed a good idea to try this. Let me think about it..."

Everyone stopped and looked at him.

After a moment, he said sincerely, "Build the factory slowly, explore slowly, and ship in small batches first to test the market's reaction. I can help sell it to Hongkong, but don't worry. I think the golden age of kitchen condiments such as cooking wine has not yet come... well... it will take a few years, maybe ten years! When it develops to every household in China, and at least tens of millions of people eat meat every day, its market will come. By that time, you will be almost ready... What do you think?"

Song Hongxing's eyes lit up unconsciously.

He looked at Cao Yukun, his tone slow but his mood urgent, "Ah Kun, do you think that in another ten years, we can make at least tens of millions of people eat meat every day?"

My father-in-law is such a powerful character!

He doesn't care how much Hong Kong can be sold, nor does he care how much can be sold domestically at this stage. After all, the previous experience of the beverage factory was a heavy blow to his success over the past few decades. Now, he doesn't seem to pay attention to these small details. He is concerned about the general trend of domestic development.

In his own understanding and reflection, the beverage factory did not succeed in the beginning mainly because the domestic consumption power could not keep up? - This understanding is actually not wrong.

However, to be honest, looking around the world right now, I am afraid that there is no one else who can give such an accurate and confident answer as Cao Yukun, "I think... No, I am sure, ten years!"

"Okay! Then I'll work in the brewery!"

My father-in-law has always been calm, but at this moment he was so excited that he slammed the table.

Then he raised the cup and said, "Ah Kun, another drink! To be honest, I have nothing to fear when it comes to making cooking wine, but you need to give your uncle some advice on how to sell it well in the future!"

"I will certainly do you a favour! Just one word!"

Cao Yukun also raised his glass and clinked it with his father-in-law with tea instead of wine.

He took a sip and put down the cup. When he turned around, he found that Song Yuqian was staring at him, but her eyes were a little vague and he didn't know what she was thinking.

Cao Yukun smiled at her. She came back to her senses immediately and smiled shyly, but immediately turned her eyes away.

At this moment, the eldest brother-in-law suddenly picked up the teacup and said, "Ah Kun, help me think of an idea! You said that I am neither young nor old now, and I always want to do something, but I don't know what to do!"

"You have many ideas and great abilities. Please help me come up with an idea!"

Cao Yukun was stunned for a moment, then suddenly laughed, "You leave your uncle here and you come looking for me? I'll still use the same method. You go and steal my uncle's seal and let him do whatever he wants. He'll make money for you, and you'll be responsible for spending it!"

Everyone in the tea room burst into laughter.

Even Song Yuhuai smiled a little embarrassedly - he did have some entrepreneurial ambitions, but obviously, after several years of experience in the beverage factory, he began to realize his own problems.

As for maintaining the status quo, he is OK, at least he is serious about it, but as for starting a business...

However, at this moment, the old father-in-law Song Hongxing suddenly said: "A Kun, you know your elder brother's personality. He is very steady in doing things, but development is not suitable for him. He can't stay in the winery and is unwilling to work for me!"

At this point, he sighed, "Well, just think of it as a favor to your uncle and Yu Qian, and take him with you! If there is any work, you can use him according to his ability and assign him to do it! If you have any new business that you want to start, it would be even better! Take him with you, and I'll pay!"

He looked very serious, and even looked at me with a look that was either hopeful or pleading. "I'll pay 50% and only take 10% of the shares! What do you think?"

Uh...this is really fucking weird!
Fifty percent of the shares is ten percent of the stock... Is it really that humble?
Or in other words, why do you trust yourself so much?

This is equivalent to entrusting Song Yuhuai, the elder brother-in-law, to oneself and asking oneself to take him out for dinner!

Well, in fact, Cao Yukun was not very willing to take him!

But on second thought...

We have to give the Song family some benefits, we have to give them!

Even if they give it to him, his father-in-law and his elder brother-in-law may not be able to tolerate it once the truth is exposed in the future. However, with one more layer of cooperative relationship, there is always room for things to turn around or even suppress. It is better than having almost no interest constraints at all now!
"Not really! New business... Uncle, let me think about it and think about what's suitable for me to do!"

There are only two updates today. Writing more than 10,000 words a day is really exhausting. Let’s take a break for a few days before continuing!

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(End of this chapter)