Game Dynasty

The file in flv format jointly developed by e company finally passed the final test!In the latest plug-in experiment, in addition to saving a lot of disk space, the flv file based on flsh can also fully satisfy the most basic audio and video playback with its picture clarity!And, because the pieces it generates are extremely small, the bandwidth requirements are not strict. [E people are also dumbfounded by this flshmx-based accessory developed by themselves!

The most important thing is that flv streaming media has great benefits for copyright protection. Unlike ordinary streaming media files, flv files are protected in swf

lyer's shell, and can well protect the original network address, so... It is almost impossible to download to the source without providing the exact path and setting up the development.

The old horses Ma Haiguang and Ma Huateng, who have been working on the website, immediately understood the benefits of flv, so before calling Liu Xiang, they had already prepared relevant operating documents and sent them to Liu Xiang's secret mailbox.

After carefully reviewing the operation prospects, Liu Xiang sighed: Sure enough...he is a professional.

Ma Huateng may not know the details of Liu Xiang, but as an old employee of You, Ma Haiguang knows Liu Xiang's bottom line.It is impossible for Liu Xiang to let you invest a large amount of money to help e develop flsh for some reason. Such a result... only shows that Liu Xiang has long expected the integration and development. After the appearance of flv, Ma Haiguang suddenly realized.

What Liu Xiang wants to create is a brand new large-scale integrated website that integrates video, online transactions, logs, and instant chat!

Coincidentally, Ma Huateng, who is not very familiar with Liu Xiang's style, also smelled business opportunities from the appearance of flv. When Ma Haiguang gave him some air, the two people's ideas coincided with each other!

So there was the report in front of Liu Xiang.

Squinting his eyes, Liu Xiang quickly hung up the phone to the finance department, announcing that he would immediately inject [-] million US dollars in cash into the website Ma Haiguang was in charge of.

With the publicity of You International's first fiscal year report after its listing, 2003 has come to an end.And this fiscal year report has once again boosted travel stocks.

Looking at the whole year of 2003, although You had some bumps and bumps, it still completed its industrial transformation under the premise of stabilizing the market.Facing the catching up of operators such as Tianluo, You still insist on the position of traditional fee-based tours.What pleased Liu Xiang was that he was not alone, and Yi was standing with him.

As for the free tour policy, in the last quarter of 03, its disadvantages were finally magnified on a large scale.

The imbalance caused by charging items, the status quo that rmb players are supreme, and a game burns tens of thousands of RMB... etc. The disadvantages brought about by "free games" have caused a wide range of heated debates, even on CCTV's five game channels This was also reported.

For operators, the original intention of relying on "free" to increase the online rate, and then use the large base of online users to obtain the income of props has been gradually changed by the overwhelming public opinion and players.

With the success of You's acquisition of zto, the Koreans have found a breakthrough again. Several game companies who have already contacted the buyers have registered their names on zto, and then used You's relationship to hang up the sign of "Joint Manufacturing with You" and enter the country swaggeringly. market.

The boycotted Hallyu seems to be heating up again.In the short period of two months from November to the end of December, more than a dozen games successfully entered the domestic market through such secondary packaging.

Because of Youyou's intervention, the Press and Publishing Administration naturally opened the door to convenience, but some officials who have been in charge of You wondered, Liu Xiang's mantra has always been to boycott Korean kimchi, why is it suddenly convenient to help Korean kimchi now?

Such questions not only appeared in the Press and Publication Administration, but also appeared in You.

When he heard such news and comments from some game sites, Liu Xiang smiled lightly, and continued to chat with Director He of the Publishing Department on some unknown topics.

Quite simply, after the Publishing Administration and the China Game Industry Federation made up their minds to curb Korean tourism, their methods and effects have been reflected in 03, which is firm and relentless.But in this way, another problem also appeared.

That is the great impact of the change of operation strategy on the game market.

To put it bluntly, the first few months when the South Korean tour was rejected was the period with the highest recovery rate of travel, and even the entire national travel industry.There are only so many games on the market, you players have no more choices!

But... when the free flag was raised, it was like opening a Pandora's box.Although the free operation method has achieved "huge success" from the perspective of the entire game economy, the adverse consequences it has brought are also obvious.

If this situation continues, the game order that the game has worked so hard to establish will be completely broken. When the players are excessively plundered, for the operating company, what they will lose is the confidence of the players.To put it more broadly, it is the players losing confidence in the entire game and their enthusiasm for payment.

A game market without paying players... This is something that people who take games as a career are unwilling to enter.That's why you have a series of means to target fee-based tours, and it's also possible for you to hold high the banner of fees and stand on your side.

It was also Liu Xiang who convinced Director He that Yucai "failed to speak" and introduced a dozen Korean games to hit the domestic market in just two months.

Quite simply, the move lies in diversion.In other words, Liu Xiang is gambling.

Use these ten games to divert players from most of the "free" domestic games, so that players have more choices, thus artificially forming a group of "public beta flow" players!In other words, Liu Xiang wants to use this move to force the players to become enthusiastic about only one game for two months!

And his gamble is that when Future War and WoW are launched, these two games can occupy the market at the same time, defeating free games in one fell swoop!

It can be said that the ten types of Korean kimchi introduced are actually tools used by Liu Xiang to confuse the current domestic market.

The spring sunshine did not arrive late because of the battle in the tour market. On the contrary, after a drizzle, the warm sunshine spread across the land of western Sichuan in advance.

Afternoon, small balcony.

The work of the development department has entered the most tense juncture. The program has been developed and is entering the final testing and proofreading stage. At this time, it is the busiest and most stressful period for the entire planning department, because a little carelessness may cause serious problems. Program groups cause huge trouble.To put it a bit scary, according to Xi Xiaoding's critical vision, it might not be an exaggeration to start all over again.

And You's propaganda was uncharacteristically high-profile.The film of the same name of the century of war has been finalized, and it is planned to be broadcasted simultaneously around the world on Valentine's Day on February 2th, ten days later.As for the publicity on 14w, it started vigorously half a year ago.

Lightly lit the cigarette ash, Liu Xiang blinked at Zhang Jiajia, who had just returned to the headquarters, and stared at Xi Xiaoding, who was sitting in the sun with his computer in the shadow and was busy all the time.

Zhang Jiajia smiled knowingly, bowed her body, and brought the brewed Dahongpao to Xi Xiaoding.

Xi Xiaoding raised his head, rubbed his eyes and thanked him with a smile.

"You... Keke is not here, you have become more and more sloppy." Zhang Jiajia smiled and pointed to Xi Xiaoding's chin, which was already obviously bearded. Embarrassing."

As soon as these words came out, Fei Tao and Yuan Ye, who were also basking in the sun, immediately whistled. Indeed, in the warm afternoon, it was a good time to sit, drink tea and play cards, and Xi Xiaoding had to work, so he went to the office. Honestly, well-behaved and working overtime, no one said that he would give a thumbs up without saying a word...

But this guy, not only wants to come out to bask in the sun, but also report the notebook for data proofreading... That's a bit pretentious...

"Damn, why don't you work overtime? The few of them... The turtle son is staring at me like a landlord's rich man from behind. I have pity on me, a good young man. You forced me to live with my girlfriend..." Xi Xiaoding said Then he got angry, turned around and moved his neck a few times, pointed at Liu Xiang, who was enjoying himself, and said angrily, "There are still 20 days left, and I will be liberated!"

"You... I don't even know what you say about you." Liu Xiang chuckled, took a sip of tea, "You can actually get away. How about I give you a holiday on Valentine's Day and let you fly Go to Hangzhou to go to the West Lake to accompany Keke to the movies, and let her go by the way."

"Get out! What I want is a romantic love! How can you be such a beast!" Xi Xiaoding was under a lot of pressure from work, and with it, he also became unscrupulous.

"Jiajia and I are very pure." Liu Xiang said seriously, and smiled again at Zhang Jiajia, "How about Jiajia, when will we settle the matter?"

Zhang Jiajia blushed, twisted her waist and exited the small rooftop to chat with Bai Yi, and left a sentence: "A group of... people! I don't bother to talk to you!"

The remaining guys laughed in unison.

"But to be honest, everyone doesn't have much vacation during the Spring Festival, how about making arrangements for Valentine's Day?" After laughing, Liu Xiang suggested to Yuan Ye and Xi Xiaoding.

During the entire Spring Festival, since Xi Xiaoding has been busy playing games, naturally there is no possibility of getting away.And Liu Xiang was managing relationships up and down in the capital, and he didn't have any time to rest.Yuan Ye has been arranging the affairs of the operation department after Yu Keke left, and is also responsible for connecting the QQ account and the game account. This is an extremely huge project.Therefore, Yuan Ye naturally didn't have time.

As for the others, they basically kept their nerves under the rapid expansion of the Internet. Fei Tao, who was the most leisurely, not only did not have time to go home, but his Spring Festival was spent abroad. Race committee busy and PR.

"What I said is that the busiest season has passed anyway. Now I have promoted another guy, and my level is not bad." Yuan Ye shrugged and expressed his attitude.

"She? Another beauty?" Liu Xiang raised his eyebrows. He was quite clear about Yuan Ye's hobbies and interests.

"He! Man! Cui Bo." Yuan Ye explained one after another, "It turns out that the s20 has a very good idea and has more personality."

"Oh...the one who's a little playful?" Liu Xiang remembered, "I remember that he is also an old employee, why did he just get up now?"

"He used to stay in Beijing, and there were a few old employees who kept suppressing him, and he was almost ready to defect... Later, I was transferred here to be the director, and it was only a few days ago that I officially became the director."

"Yeah... not bad, but how come I don't know when the transfer order was issued?"

"I signed it." Xi Xiaoding replied without raising his head, "At that time you were in Beijing.

y. "

"Oh..." Liu Xiang thought for a while, and seemed to remember that Xi Xiaoding had this right... But even if he didn't, he wouldn't care about such a thing, it's always bad to spread it.

"Since you can get away, let's just take a vacation. And Xiao Ding, don't play with that stuff... Let's relax together too."

Yes, Xi Xiaoding... Now it is indeed possible to withdraw.Moreover, his current job is actually asking for trouble.

As Xi Xiaoding, who has been doing low-level data proofreading, his workload is now negligible. What is needed at this time is not accurate proofreading and genius imagination, but massive calculations and counting manpower.In other words, the current proofreading work is not impossible without Xi Xiaoding.

But Xi Xiaoding gave up the opportunity to rest with a sigh of relief and insisted on participating in the final proofreading work. On the one hand, he himself is a rigorous person.On the other hand, it was Xi Xiaoding who needed to use this to hide his nervousness.

In a sense, Liu Xiang's proposal to take a holiday is actually to cover up and relax the tension in his heart!

As a game that has been planned for more than half a year, the research and development time has reached 30 high-intensity working days; the research and development amount alone is close to 15 billion yuan; It's no wonder Xi Xiaoding, the chief planner, isn't nervous!

And as an investor in this game, Liu Xiang is no wonder he is not nervous!

For this game, in addition to buying a large number of top-notch equipment, You also bought several small game development studios, including a super development team like the famous Westwoo!

What's more terrible is that you urgently need to use this game to pry open the door to the European and American markets.This game must also be used to resist Blizzard's invasion of the country's gate.

So... when the forging of this magical weapon is about to be completed, everyone will be more or less nervous.

After all, no matter how much you have grown in other fields and how much you have earned.A game is always a game, and the game is the foundation.

Of course, Liu Xiang still has a hand.That's Desert Island Crisis!

Desert Island Crisis, which has been unknown for a long time, has been developing in a low-key manner after getting the Meteor Engine.And keep a low profile to the point that Liu Xiang is strict with anyone who disturbs this development team!

When the research and development of the War Century reached its peak, Xi Xiaoding suggested to Liu Xiang several times that people from the Desert Island Crisis should be brought back to form a Desert Island Crisis development team. This was also the time when Xi Xiaoding’s programs were the most leisurely. , so several elite programmers were sent to join the Desert Island Crisis development team.

This proposal was flatly rejected by Liu Xiang, and rarely without a reason.He just said that Desert Island Crisis will be a successful single-player game, and I like it.

And now, the desert island crisis has also reached the verge of completion!

It is not an exaggeration to say that in Liu Xiang's heart, desert islands and wars are the hammer and nail for him to fully pry open the European and American markets!Not even one less!

And in China... Although Liu Xiang is also confident, but the grand occasion of Wow back then made Liu Xiang tremble. Compete with the development team.

Of course, as a tourist who relies on operations to make a fortune, there is still a last resort, and that is the agency!

According to the current progress, it is a certainty that the war will be able to catch up with the internal and public betas before wow.If the response during the test period is good, then Liu Xiang can completely give up the agency right of wow.If the response during the test period is not good, then wow is something that Liu Xiang must hold in his hand.

In order to take care of Xi Xiaoding's emotions, Liu Xiang has privately called Cao Yutong to have preliminary contact with Blizzard. The result of the contact made Liu Xiang feel relieved. operations to put an end to some despicable phenomena in the history of domestic operations.

From this point of view, Blizzard is undoubtedly a respectable, chivalrous opponent.