Reborn, back to a small county town to become a wealthy family

Chapter 819 If an acquisition is not possible, then create a competitor.

"Chairman, General Manager Song, and colleagues, good afternoon. I am Jiang Linghan, the leader of Group Two. I will now report on the project progress of Group Two."

As the PowerPoint presentation opened, sure enough, the name appeared on the first page.

Damai.cn, founded in 2004, is a leading entertainment ticketing platform in China. It offers ticketing services for various performances including concerts, plays, and sporting events, and is widely popular among users.

"Damai.cn not only provides audiences with a convenient ticketing experience, but also helps users discover more exciting performances through big data analysis and personalized recommendations."

"To date, the platform has received two rounds of funding. In 2005, it received 3000 million RMB in Series A funding from Legend Capital, and in 2010, it received an undisclosed amount of funding from Legend Capital and SIG Asia Investment."

In fact, Damai.cn was actually established before 2004.

The platform's predecessor can be traced back to 2000, when it was called "Capital Damai Cultural Development Co., Ltd.", which was initially a small business focused on performance planning and ticket sales.

In an era before widespread internet access, the founders of Damai.cn recognized the limitations of traditional ticket sales models and began experimenting with online ticket sales. This decision laid the foundation for Damai.cn's future success.

With the rapid development of Internet technology, Damai.cn seized this opportunity and officially changed its name to "Damai.cn" in 2004, transforming into a company focused on online ticket sales.

It was this transformation that enabled Damai.cn to quickly gain market recognition and gradually become the leader in China's performance ticketing market.

Damai.cn's online ticketing system not only provides a convenient ticket purchasing experience, but also introduces multiple payment methods, greatly improving the convenience of users' purchases.

Damai.cn truly entered its golden age of rapid development after 2010.

To further enhance user experience and service quality, Damai.cn has continuously optimized its online ticketing system and launched a series of innovative features, such as intelligent recommendations and online seat selection.

At the same time, Damai.cn has also begun to get involved in the planning and promotion of performances, becoming a comprehensive service platform integrating ticket sales and event planning.

The subsequent changes and developments inevitably involve Alibaba Group.

After receiving its first round of funding from Alibaba in 2014, it was eventually acquired by Alibaba in 2017.

Since then, Damai.cn has received more resources and support, especially Alibaba's technological advantages in big data and cloud computing, which have brought new development opportunities to Damai.cn.

With the technical support of Alibaba, Damai.cn continuously improves the intelligence level of its ticketing system and optimizes the user experience. In addition, Damai.cn actively participates in various online and offline activities of Alibaba, expanding its business scope and enhancing its brand influence.
But it was still 2012, and Damai.cn's third round of financing had not yet started.

"During your research and tracking of Damai.cn, did you pay attention to the situation of other companies?"

Luo Yang, unusually, interrupted Jiang Linghan, the leader of Group Two, during her report and asked her directly, "Besides us, which other major internet companies have their eyes on Damai.cn?"

The internet industry was booming at this stage, with countless entrepreneurs growing wildly and established giants starting a monopolistic trend through mergers and acquisitions.

Countless entrepreneurs in various sectors harbor dreams, their biggest dream being noticed by major internet companies during the financing process, or even being acquired, so that they can become billionaires at a young age.

"Damai.com has already gone through two rounds of financing and is sure to receive a lot of attention in the capital market."

Song Wan chimed in at this point: "And I'm sure that some internet giants have already taken notice of this company."

Luo Yang was not surprised at all by making this judgment.

Whether it's Tencent, Alibaba, or even Baidu, these internet giants are constantly building their competitive advantages while integrating their own resources and pursuing diversified development.

Alibaba acquired Damai.cn because it owns Alibaba Music and Alibaba Entertainment, both of which can achieve comprehensive development through Damai.cn, especially in the online sector.

Another aspect is improving offline infrastructure services. The addition of Damai.cn allows Alibaba to further improve the construction of its offline infrastructure services and has richer user reach channels, enabling it to bring content, "one-stop" services, and entertainment experiences to a wider range of consumers.

"Are you determined to acquire Damai.cn?"

Now that he and Song Wan have reached a consensus, they can jump straight to the point: "Even if a major internet company has its eye on you, you'll still go to great lengths to acquire it?"

Starting next year, Song Wan will take over Guobao Films.

The next step is to develop Guobao Films into a comprehensive large-scale entertainment company. Damai.cn is also a multiplier for Guobao Films' development and expansion.

"Of course, it also depends on the magnitude of the cost."

After answering the question, Song Wan looked at Jiang Linghan and asked, "Tell me, based on your research, what is the current market valuation of Damai.cn?"

"Chairman, Mr. Song, based on our research and assessment, we believe that Damai.cn's current market valuation is approximately 1.2 to 1.5 million yuan."

Jiang Linghan immediately replied: "This assessment data is based on the amount of the previous two rounds of financing, as well as the opinions of some external assessment agencies. We also calculated it according to the valuation formula, and increased the figure by 15% to arrive at the valuation you just mentioned."

"Mr. Luo, as far as I know, SIG Asia Investment Management was one of the investors in Damai.cn's second round of financing, and this company is also an investor in ByteDance (parent company of TikTok)."

With a smile on her face, Song Wan looked at Luo Yang and said, "Through this connection, we can get in touch with the founder of Damai.cn and then snatch a portion of the equity at a more advantageous price before the big companies do."

"What is your so-called comparative advantage price?"

Luo Yang clicked his tongue and asked, "And what is the corresponding shareholding?"

From An Ying to Dong Xuan, and now Song Wan, they're all eyeing the little money in his hand, determined to take it all.

"Roughly 5000 million yuan in funding."

Without hesitation, Song Wan replied, "We'll try to acquire 18% to 20% of the shares."

"If it were just money, it might not be possible to acquire such a large percentage of shares."

Luo Yang shook his head and said, "Damai.com has developed to the point where it is no longer in the stage of waiting for food to cook. They should value the resources that can support the better development of the platform. Unfortunately, we have no advantage in this area."

After all, it has only been about three years since the company started its business, and neither its foundation nor its advantages in industrial layout have yet been fully realized.

Not to mention that Luo Yang's layout in the Internet field is just beginning, and in terms of available resources, he is simply incomparable to those big companies.

"Indeed, we don't have much of an advantage in this regard."

Even though Luo Yang's words were rather discouraging, Song Wan showed no sign of discouragement and said calmly, "So we have prepared Plan B."

At this point, the woman suddenly exuded a sharp aura.

"If we can't reach an agreement with Damai.cn, then we'll create our own ticketing platform!"

Song Wan twirled a laser pointer in her hand and instructed Jiang Linghan, the leader of Group Two, "Close this PPT page and start the next project presentation directly."

(End of this chapter)