Big names rise
Chapter 247 Analysis of Film Market in September
Back then, Wang Nan was not the only one who had been staring at the phone waiting for news from Canada, Xiao Fang and Datang were also there. After the sweetness, his heart grew bigger and bigger, and he got farther and farther away from himself. After all, he still felt that starting to enter the film industry now is not suitable for the development of Hulang.
But in the end He Mu still became the Best Actor. At the Montreal Film Festival, He Mu was surprised to become the Best Actor in New Montreal. Before the domestic media could react, Xiao Fang and Datang got the news.
Xiao Fang's mood at the time was complicated. Why was he so happy? At the same time, he was worried that the title of best actor would make He Mu blindsided. After all, he was still young, and it might not be a good thing for him to have the honor come too early. Honor might make him lose his motivation to move forward.Despite such worries, Xiao Fang announced the good news on the most prominent place on the company's bulletin board, and the whole company was elated as if it was Chinese New Year.
Datang, on the other hand, began to contact the media as quickly as possible to build momentum for the new international actor. Although the actor is respected, if the publicity cannot keep up, it is useless, just like Fan Wei, who won the first Chinese actor four years ago. A Montreal best actor, but there is no good publicity. So far, many people don't know that this year's sketch Luye has become an international best actor.
On the second day after He Mu won the title of actor, Suning Appliance, which had been in a stalemate with Datang, compromised and agreed to a two-year 500 million endorsement contract. Compared with Lao Baigan's three-year 500 million, it was only half a year.He Mu's endorsement fee has increased a lot. [
It was after He Mu won the popularity award at the Golden Eagle Festival that Suning Appliance approached Hulang in the first place. At that time, they were talking about 450 million for two years.Even more generous than He Mu's hometown business.However, Datang was not satisfied, and felt that the two-year endorsement fee of 450 million was a bit low for He Mu, the winner of the Golden Eagle Popularity Award, so he wanted to increase it. Now Datang is very strict in selecting He Mu's endorsements, and some give more money He would not agree either, he had to see if the level of the endorsement brand was worthy of He Mu's status, and if the brand was high-end enough, he also had to have a suitable endorsement fee.
The two parties have also been haggling over the endorsement fee until the news came yesterday that He Mu won the Montreal International Best Actor.Suning Appliance finally let go and agreed to increase by 50. Of course, He Mu needs to pay more accordingly.Datang called He Mu to tell him the news, and asked him to go back to Beijing to sign the contract and shoot the advertisement.
"Understood, I'll go back on the day of the premiere of "One Shot" and settle these matters by the way." He Mu nodded in agreement.
The first starring movie is about to be released.He Mu was a little excited. His biggest hobby after filming is to pay attention to the dynamics of the mainland film market. Although he knew that the biggest skill of "One Shot" was to win awards, he still couldn't help but hope that there would be a film that would not be too much. Disgraceful box office.
September is the season for the start of school, and the two-month summer vacation is over, which is second only to the Lunar New Year holiday.This year's summer schedule has been affected to a certain extent due to the collision with the Olympic Games. Many influential movies have been released late. This has also led to "On the Red Cliff" occupying the summer schedule with a sweeping momentum. It has just been completely released at the end of August. , the release period of nearly two months has brought in [-] million yuan for this new Chinese box office champion.After all, it is the domineering that loses to the big ship.
Another thing worth mentioning in this schedule is the costume comedy "Nine Perfects" produced by Li Xiang and directed by her new husband Wang Yuelun.This small-budget film, which cost less than 4700 million yuan, was proud of the Olympic period. Now the box office has approached [-] million, and it is still showing in some regions. It is no wonder that Xiangjie is in such a good mood recently.
There are not many foreign-language blockbusters released in the summer, and "Kung Fu Panda" and "National Superman Hancock" have a box office of over 9 million. ", ranked third this year, and this is also the highest record for an animation in the mainland, far surpassing the box office of 2 million previously held by "Ice Age 3600". Meat, coupled with the word "Kung Fu", can indeed arouse the desire of many people to watch movies.
The latter "National Superman Hancock" has gained 007 million box office with its subversive story and Will Smith's strong box office appeal. It is second to "Kung Fu Panda", "3 Quantum of Solace" and "Iron Man ", ranked fourth.Now it seems that this year Hollywood did not have a super blockbuster blockbuster like last year's "Transformers" that was popular in the mainland. In the next four months, only the series of adventure fantasy movies "The Mummy [-]: Dragon Emperor" will be able to compete. Tomb".
"The Mummy 3" was just released in early September. Its biggest selling point is part of the Chinese background and the villain Dragon Emperor played by Li Lianjie. It is also the biggest opponent of "One Shot 9" and "Stewardess". ” won 147 million box office in six days, which is a very good result. It is much better than the 3 million in the first week of “Kung Fu Panda” and 6000 million in the first week of “National Superman Hancock”. Fortunately, its The word-of-mouth is average, which is what He Mu is more fortunate for. It is a big production itself. If the word-of-mouth is good, then the two low-budget movies will only be crushed.
Analyzing the film market in September, it is sandwiched between the summer vacation and the National Day festival, except that "The Mummy 9" will have a relatively large impact on the two "One Shot", produced by Huayi, directed by Cao Baoping, Zhou Xun, Deng Chao, Wang Baoqiang, Zhang Hanyu "Li Mi's Conjecture" starring Huayi Group stars is also a certain threat. As for "Painted Skin", which will be released at the end of the month, there is no threat. It is heading for the National Day Golden Week.
Before the release of "One Shot 147" in the mainland, good news came from the far side of the ocean, because the Montreal International Film Festival has gained a lot. At the suggestion of the organizing committee, I participated in the Toronto International Film Festival, which was followed by exhibitions and transactions.
There, "One Shot 147" sold the copyrights of North America and the United Kingdom, which are the world's first and third box office markets. It can be seen that the British market is more optimistic about this story about the familiar snooker sport and the magical boy Ding Junhui, and there are so many famous snooker players in it. Doesn’t this attract British gentlemen to the theater? .
Among them, the company that bought the copyright in the United States was not Lionsgate Films. Although Jeff had also fought for it at the beginning, his competitor, New Line Films, was more optimistic about this Chinese film, and the asking price was even higher. According to Jeff's estimate, it exceeded 50 If there is a big risk, although this film does not need to be dubbed in English, the subtitles need to be re-translated, and in addition to copyright fees, they also need to invest in a promotional fee, and this film does not seem to be able to The box office looks like over one million. After all, the North American box office of Zhou Xingchi, the king of Chinese comedy, "Yangtze River No. 20" is only 147 US dollars. Pole 50, a Chinese-language film that has no famous director, no famous actors, and no bright market, will definitely not be able to command a price of more than [-] yuan.
As an executive of Lionsgate Films, Jeff must first be responsible to the company. Under this premise, he can do his best to help He Mu. If he exceeds him, he will let him go. This is professional ethics.He has his own rational analysis of the market prospect of "One Shot 147". It is relatively dangerous for the copyright fee to exceed 50. Therefore, in the competition with New Line, Jeff finally chose to withdraw and failed to release his brother-in-law's film. For this reason, he personally called He Mu to explain that this was Xuan's order, and he needed to apologize in Chinese thinking.
It was from Jeff that He Mu learned about some of the overseas sales of "One Shot". As for the insincere "sorry" he said, He Mu didn't take it seriously at all. On the contrary, Jeff's approach made He Mu appreciate him very much. This kind of professional ethics, work is work, and favors are favors. He Mu also feels that this should be clearly distinguished.
The production budget of "One Shot 147" is 1800 million, and the actual cost is 2100 million, including 1300 million for Bayi Studios and 800 million for Anle Films. Bayi Factory No. [-], the revenue from various channels in the mainland is also [-]-[-], Anle No. [-], August One Factory No. [-], generally speaking, the income of a movie is mainly local, supplemented by overseas, so this kind of profit distribution is very reasonable.
In fact, the copyright of "One Shot 147" sold overseas at this time has exceeded 1000 million yuan, and there are still several major film markets such as Australia and Japan that have not been sold, and the film has not been released in Hong Kong. The cost will be paid back, and the next step will be pure profit, and Bayi Factory is still short of a deficit of more than [-] million. They can only pin their hopes on the box office in the mainland, but no matter how you look at it, it hangs.
The sales volume of the mainland film market is sluggish, and there are almost no peripheral products. Therefore, Chinese films can only rely on the mainland box office to recover their costs. Assuming that Bayi Factory needs to rely on the mainland market to recover 1000 million funds, considering two-eighths of Anle, The mainland box office needs to bring 250 profits to the two producers, so the box office needs almost 3800 million.
...(To be continued. If you like this work, you are welcome to come to the starting point to vote, monthly pass, your support is my biggest motivation. Mobile phone users, please go to read.)[
PS: [12~]
But in the end He Mu still became the Best Actor. At the Montreal Film Festival, He Mu was surprised to become the Best Actor in New Montreal. Before the domestic media could react, Xiao Fang and Datang got the news.
Xiao Fang's mood at the time was complicated. Why was he so happy? At the same time, he was worried that the title of best actor would make He Mu blindsided. After all, he was still young, and it might not be a good thing for him to have the honor come too early. Honor might make him lose his motivation to move forward.Despite such worries, Xiao Fang announced the good news on the most prominent place on the company's bulletin board, and the whole company was elated as if it was Chinese New Year.
Datang, on the other hand, began to contact the media as quickly as possible to build momentum for the new international actor. Although the actor is respected, if the publicity cannot keep up, it is useless, just like Fan Wei, who won the first Chinese actor four years ago. A Montreal best actor, but there is no good publicity. So far, many people don't know that this year's sketch Luye has become an international best actor.
On the second day after He Mu won the title of actor, Suning Appliance, which had been in a stalemate with Datang, compromised and agreed to a two-year 500 million endorsement contract. Compared with Lao Baigan's three-year 500 million, it was only half a year.He Mu's endorsement fee has increased a lot. [
It was after He Mu won the popularity award at the Golden Eagle Festival that Suning Appliance approached Hulang in the first place. At that time, they were talking about 450 million for two years.Even more generous than He Mu's hometown business.However, Datang was not satisfied, and felt that the two-year endorsement fee of 450 million was a bit low for He Mu, the winner of the Golden Eagle Popularity Award, so he wanted to increase it. Now Datang is very strict in selecting He Mu's endorsements, and some give more money He would not agree either, he had to see if the level of the endorsement brand was worthy of He Mu's status, and if the brand was high-end enough, he also had to have a suitable endorsement fee.
The two parties have also been haggling over the endorsement fee until the news came yesterday that He Mu won the Montreal International Best Actor.Suning Appliance finally let go and agreed to increase by 50. Of course, He Mu needs to pay more accordingly.Datang called He Mu to tell him the news, and asked him to go back to Beijing to sign the contract and shoot the advertisement.
"Understood, I'll go back on the day of the premiere of "One Shot" and settle these matters by the way." He Mu nodded in agreement.
The first starring movie is about to be released.He Mu was a little excited. His biggest hobby after filming is to pay attention to the dynamics of the mainland film market. Although he knew that the biggest skill of "One Shot" was to win awards, he still couldn't help but hope that there would be a film that would not be too much. Disgraceful box office.
September is the season for the start of school, and the two-month summer vacation is over, which is second only to the Lunar New Year holiday.This year's summer schedule has been affected to a certain extent due to the collision with the Olympic Games. Many influential movies have been released late. This has also led to "On the Red Cliff" occupying the summer schedule with a sweeping momentum. It has just been completely released at the end of August. , the release period of nearly two months has brought in [-] million yuan for this new Chinese box office champion.After all, it is the domineering that loses to the big ship.
Another thing worth mentioning in this schedule is the costume comedy "Nine Perfects" produced by Li Xiang and directed by her new husband Wang Yuelun.This small-budget film, which cost less than 4700 million yuan, was proud of the Olympic period. Now the box office has approached [-] million, and it is still showing in some regions. It is no wonder that Xiangjie is in such a good mood recently.
There are not many foreign-language blockbusters released in the summer, and "Kung Fu Panda" and "National Superman Hancock" have a box office of over 9 million. ", ranked third this year, and this is also the highest record for an animation in the mainland, far surpassing the box office of 2 million previously held by "Ice Age 3600". Meat, coupled with the word "Kung Fu", can indeed arouse the desire of many people to watch movies.
The latter "National Superman Hancock" has gained 007 million box office with its subversive story and Will Smith's strong box office appeal. It is second to "Kung Fu Panda", "3 Quantum of Solace" and "Iron Man ", ranked fourth.Now it seems that this year Hollywood did not have a super blockbuster blockbuster like last year's "Transformers" that was popular in the mainland. In the next four months, only the series of adventure fantasy movies "The Mummy [-]: Dragon Emperor" will be able to compete. Tomb".
"The Mummy 3" was just released in early September. Its biggest selling point is part of the Chinese background and the villain Dragon Emperor played by Li Lianjie. It is also the biggest opponent of "One Shot 9" and "Stewardess". ” won 147 million box office in six days, which is a very good result. It is much better than the 3 million in the first week of “Kung Fu Panda” and 6000 million in the first week of “National Superman Hancock”. Fortunately, its The word-of-mouth is average, which is what He Mu is more fortunate for. It is a big production itself. If the word-of-mouth is good, then the two low-budget movies will only be crushed.
Analyzing the film market in September, it is sandwiched between the summer vacation and the National Day festival, except that "The Mummy 9" will have a relatively large impact on the two "One Shot", produced by Huayi, directed by Cao Baoping, Zhou Xun, Deng Chao, Wang Baoqiang, Zhang Hanyu "Li Mi's Conjecture" starring Huayi Group stars is also a certain threat. As for "Painted Skin", which will be released at the end of the month, there is no threat. It is heading for the National Day Golden Week.
Before the release of "One Shot 147" in the mainland, good news came from the far side of the ocean, because the Montreal International Film Festival has gained a lot. At the suggestion of the organizing committee, I participated in the Toronto International Film Festival, which was followed by exhibitions and transactions.
There, "One Shot 147" sold the copyrights of North America and the United Kingdom, which are the world's first and third box office markets. It can be seen that the British market is more optimistic about this story about the familiar snooker sport and the magical boy Ding Junhui, and there are so many famous snooker players in it. Doesn’t this attract British gentlemen to the theater? .
Among them, the company that bought the copyright in the United States was not Lionsgate Films. Although Jeff had also fought for it at the beginning, his competitor, New Line Films, was more optimistic about this Chinese film, and the asking price was even higher. According to Jeff's estimate, it exceeded 50 If there is a big risk, although this film does not need to be dubbed in English, the subtitles need to be re-translated, and in addition to copyright fees, they also need to invest in a promotional fee, and this film does not seem to be able to The box office looks like over one million. After all, the North American box office of Zhou Xingchi, the king of Chinese comedy, "Yangtze River No. 20" is only 147 US dollars. Pole 50, a Chinese-language film that has no famous director, no famous actors, and no bright market, will definitely not be able to command a price of more than [-] yuan.
As an executive of Lionsgate Films, Jeff must first be responsible to the company. Under this premise, he can do his best to help He Mu. If he exceeds him, he will let him go. This is professional ethics.He has his own rational analysis of the market prospect of "One Shot 147". It is relatively dangerous for the copyright fee to exceed 50. Therefore, in the competition with New Line, Jeff finally chose to withdraw and failed to release his brother-in-law's film. For this reason, he personally called He Mu to explain that this was Xuan's order, and he needed to apologize in Chinese thinking.
It was from Jeff that He Mu learned about some of the overseas sales of "One Shot". As for the insincere "sorry" he said, He Mu didn't take it seriously at all. On the contrary, Jeff's approach made He Mu appreciate him very much. This kind of professional ethics, work is work, and favors are favors. He Mu also feels that this should be clearly distinguished.
The production budget of "One Shot 147" is 1800 million, and the actual cost is 2100 million, including 1300 million for Bayi Studios and 800 million for Anle Films. Bayi Factory No. [-], the revenue from various channels in the mainland is also [-]-[-], Anle No. [-], August One Factory No. [-], generally speaking, the income of a movie is mainly local, supplemented by overseas, so this kind of profit distribution is very reasonable.
In fact, the copyright of "One Shot 147" sold overseas at this time has exceeded 1000 million yuan, and there are still several major film markets such as Australia and Japan that have not been sold, and the film has not been released in Hong Kong. The cost will be paid back, and the next step will be pure profit, and Bayi Factory is still short of a deficit of more than [-] million. They can only pin their hopes on the box office in the mainland, but no matter how you look at it, it hangs.
The sales volume of the mainland film market is sluggish, and there are almost no peripheral products. Therefore, Chinese films can only rely on the mainland box office to recover their costs. Assuming that Bayi Factory needs to rely on the mainland market to recover 1000 million funds, considering two-eighths of Anle, The mainland box office needs to bring 250 profits to the two producers, so the box office needs almost 3800 million.
...(To be continued. If you like this work, you are welcome to come to the starting point to vote, monthly pass, your support is my biggest motivation. Mobile phone users, please go to read.)[
PS: [12~]
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