Big names rise

In fact, Chinese cartoons have been brilliant before. Back then, "Havoc in Heaven", "Nezha Trouble the Sea", "Calabash Brothers", "Lotus Lantern", and "Little Tadpole Looking for Mom" ​​were not masterpieces that were well received at home and abroad. Among them, "Lotus Lantern" has maintained the top box office animation category in the mainland for several years. Unfortunately, Chinese animation has gone astray and developed towards low-school and preaching. The stagnation, coupled with the massive invasion of the Japanese animation industry, finally led to the decline of Chinese animation.

Until recent years, relevant national departments have begun to attach importance to the development of the cultural industry, invested a lot of money to increase support for the animation industry, and restricted foreign animation from being broadcast on TV during prime time. It is a pity that so many years of hard work and In the end, only one "Pleasant Goat and Big Big Wolf" stood out, and the rest basically lost money. It is also worth mentioning that "Qin Shimingyue" from Hong Kong. Now the domestic animations on TV are basically only these two. Among them, "Joyful Yangyang" is the favorite of Xiao Xiang's generation of kids. Although the domestic piracy phenomenon is not good enough, copyright protection is not good enough. Most of the derivative products named Pleasant Goat and Big Big Wolf are not authorized. But with only a small part of their authorization, the original power culture company behind Xiyangyang has already made a lot of money, not to mention the big movie version with a box office of over [-] million. It can be said that the animation industry is the easiest to develop derivative products cultural undertakings.

Anime is also a kind of culture, on the same level as movies. In Japan, the gp produced by anime far exceeds that of movies.

Among them, animation movies are closely related to He Mu's career. After seeing Yima animation, he lost his underwear.He Mu is also concerned. Yima Animation originally hoped that this film would promote the development of Chinese-language animation production. If it succeeds, Chinese-language animation films will be given a shot in the arm.There will be more funds and talents invested in it to develop and improve this industry, but unfortunately it failed in the end, and the failure was ugly.

Large-scale production means high income, but also high risk. Although a group of Hong Kong animators have produced "Astro Boy" with a quality comparable to Hollywood by virtue of their passion, it does not have such high market recognition and wide-ranging capabilities. Also generally, the result ended in disastrous failure.Even the Japanese market does not recognize this animated film very much.One movie completely wiped out all the previous success of Ima Animation. All the money earned from "Teenage Mutant Ninja Turtles" and "Digimon X-Evolution" were lost, and even brought great difficulties to the company's operations. It is really pitiful to think about it.

Animated movies in the United States are really too profitable.Although the production cycle is long and the cost is high, the revenue of derivative products is far higher than that of ordinary live-action movies. Some movies even have a global box office that is not as high as the production cost, so there is no need to worry about losses, because children’s money is the best money. The market and operations are very mature in the United States, while Chinese people are still figuring it out.

Chinese people also hope to have that kind of mature animation industry and market norms, so after working hard, they started playing g animation, starting from "Mobis Ring" in 05, "Secret of the Gourd", "Astro Boy" .Every g animation is finally completed after many years of planning and production, and the result is that one filming loses another. Among them, "Astro Boy" is the worst, but "Pleasant Goat and Big Big Wolf" is a FLSH level The animated film turned out to be a big hit at the box office, which made many adult audiences very sad.

He Mu thinks that a good animated film is easier to break the cultural barrier than a live-action film, and it is easier to enter the international market. Hayao Miyazaki's "Spirited Away" can beat so many Hollywood big-budget animated films and win the Oscar for Best Animated Feature Film The award is proof that even in the United States, Hayao Miyazaki's name is often mentioned by people in the animation industry.He Mu believes that there are too many materials in China that are worthy of being made into animated films, and even those classic domestic animations in the past can be used by simply modifying them to tell a good story, which not only attracts minors, but also attracts adult audiences. If it is delayed, our animation film market still has a chance to rise. He Mu hopes that he can be that person, but he also knows that it is unrealistic. First, he has no money, and second, he has no leisure. He still puts his own Let’s do a live-action movie, but it’s a pity that for a long time in the future, the fat of animation movies will be taken away by Hollywood, and they may have to use their materials, such as pandas, kung fu, and Nai.

Watching a movie has so many emotions, am I getting old?He Mu asked himself, maybe there are too many things he is dissatisfied with in the domestic film situation, but unfortunately, his ability is limited and he can't change it, so he can only sigh in vain. [

After watching the movie, He Mu was not in a hurry to return Xiangxiang. She said she wanted to eat Uncle Mu's food, so He Mu took her back to his home, and squeezed her little face lovingly, "You Your parents have made you thinner." Xiao Fang and his wife are indeed not very good at cooking, but they are not hungry for Xiangxiang, and the thinning of his face is just what Xiangxiang must experience in the process of transformation from a little girl to a young girl Well, when she really grows into a big girl, she will completely shed her childishness, and then she will not be cute but beautiful.

Zhang Zilin expressed her sincere welcome to Xiangxiang's visit. Before the child was born, she already had too much maternal love. Xiangxiang really enjoyed a lot of love when she fell into her hands, and Xiangxiang also expressed his love for the child in Zilin's womb. interest of.Now that the child is almost four months old, Zi Lin's belly is becoming more and more obvious, otherwise she would not have been photographed by tabloid reporters.A few days ago, they just went for an examination, everything was normal, and there was no Down's syndrome, He Mu waited quietly for the arrival of the baby.

A child's interest is always easy to shift, just now he was interested in sister Zilin's bulging belly, immediately Xiao Xiang was attracted by Tudou and yoyo, and after taking the big white rabbit handed to her by sister Zilin, he started chasing the two A puppy ran away, and she wanted to hug them, but they wouldn't let them, so a struggle between a loli and two dogs began.

Chasing after Xiangxiang, she came to He Mu's study upstairs. After entering, she found that there were a lot of books here. A large bookshelf twice as tall as hers was full of books. Other people's bookshelves were mostly for decoration. He Mu He has basically read all the books on the bookshelf, because he spends very little time sleeping, so he reads a lot of books, and he can't put them down between filming. This has been a good story in the circle, and of course he also pretends to be , but he can't pretend to have good literary accomplishments, which requires the word "convincing".

Xiangxiang sat on He Mu's chair, very comfortable. There happened to be a book on the table. Xiangxiang already knew a lot of characters, so he opened it and liked it very much, because it was a comic book. Not many words.Although Xiangxiang is smart, she is only in the third grade of elementary school. Even with the extra words that her grandfather taught her, she seems to be struggling with those large literary classics. It is still a comic book with more pictures than words. It's more to her taste.

Zilin watched He Mu busy in the kitchen, and then watched him arrange the meals. It wasn't that she didn't want to do it, but that He Mu loved his wife so much that she wouldn't let her do any work. It's not usually a problem, but now is a special period, so Be special.

"Where's the little girl?" He Mu asked after setting up the tableware.

"Just now I was playing with the dog," Zilin called out, "Xiangxiang, let's eat."

"Oh, here we come." Xiangxiang kicked on his slippers and ran down with a book in his hand.

After coming down, she didn't rush to look at the delicious food on the table, but looked at He Mu with the book in her arms, "Uncle Mu, can you give me the book on your table? I like it very much."

He Mu smiled, "If you can recognize the title of the book, I'll give it to you. There's also the author's signature on it."

"Of course I know it," Xiangxiang said with a smug smile, "Jin Ping Mei, right, can you give it to me?"

Five thunders struck the top!Hearing these three words, Zi Lin stared at He Mu with big white eyes, and creaked his hands, as if he wanted to teach this strange uncle who taught bad children a lesson, how could he let the children read such books!

What a shame for He Mu, he had already read "Jin Ping Mei" in the first day of junior high school, and he would never read it again if there were no special circumstances. What she was holding was clearly..., eh, wait, could it be that "Zibuyu"? She doesn't know "Zi", doesn't it mean that she doesn't know the "no" of "Zibuyu", doesn't she know the "language" of "Zibuyu", then the Chinese class is not learned for nothing, this is unreasonable, and " "Zibuyu" and "Jin Ping Mei" don't look alike, how could they admit it!He Mu looked at the narrowness in Xiangxiang's eyes, and thought about it.

He Mu "coughed" and said righteously, "The title of the book was wrong, so I can't give you this book, please return it." [

After hearing this, Xiao Xiang hurriedly protected the book in his arms, and begged pitifully, "No, I like this "Zi Bu Yu" very much, just give it to me, uncle."

Only then did Zi Lin see clearly the book in Xiao Xiang's arms. It turned out to be Xia Da's "Zi Bu Yu", which was the main book after Tian Di Xuan Huang started the comic book business. Da also came to visit Mr. He, and it happened that He Mu had this book in his hand, so she asked her to sign it with her own name, and kept it on the table, before putting it away.

The wronged He Mu began to teach Xiao Xiang a lesson.

"Say, why did you lie?"

"Also, how do you know "Jin Ping Mei"?"

"Have you read it? Do you know that children are not allowed to read this book?"

"Not only can't look at it, you can't even talk about it, don't you know the idiom 'Zibuyu Jinpingmei'!"

Xiao Xiang pouted and admitted his mistake, "I shouldn't lie, I know that "Jin Ping Mei" is not for children to watch, I really haven't watched it, and I promise I won't watch it before."

Seeing Xiangxiang's pitiful appearance, He Mu forgave her, hugged her on the chair and took a crayfish she liked to eat. Seeing the cute appearance of the little girl eating shrimp, Zi Lin smiled and said to He Mu, "Do you think Xiangxiang looks like the Xiaoyu in the book? It's so cute!"

……

Ps:

[ps: Today's first update, thank you for your support, finally over [-], thank you for the purple satellite, the monthly ticket for the pen, and the evaluation ticket for Kongyuan~]

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