Big names rise

Now Tiandi Xuanhuang can basically release a new book every day, including text books and comics, picture albums, photos, etc., and its development is very good. In addition, Traditional Chinese Publishing House Buhua Publishing House has also opened up the situation in Hong Kong, Taiwan and Southeast Asia, and Tiandi Xuanhuang, Complex and Simplified echo each other, and the next Tiandi Media may consider acquiring an English publishing house to continue its expansion and develop towards an international media group.As the company's second largest shareholder, He Mu feels honored. Fatty Li's ambition and drive have always been the strongest among the three of them, while Brother Fang is the least ambitious.

Now Tiandi Media's more important event is the Internet Literature Contest held under the banyan tree. Li Wenhua relied on his own influence to find Mo Yan, Zheng Yuanjie, Feng Tang, Murong Xuecun, Mingyue of the year, and the starting point. The judge team is bound to set off a literary frenzy in 10 years.

He Mu also met Bei Sihan in Tiandi, and he asked Xiaobei to tell Fatty Li that he was looking for them again. Xiaobei's first reaction was that He Mu had a screenwriting task that she couldn't handle. Forehand itching, always reading is boring enough, so I gladly accepted the invitation.

He Mu continued to go upstairs, and on the fifth floor was the Shuimu Forest, and there were two rooms reserved for the copyright center of Tiandi Media.

Shuimu Forest is He Mu's own territory, but his office is not here, so He Mu had to find a seat casually and listen to Chen Li's report.Chen Li also reported to him that he felt that being on the seventh floor was not conducive to the management of the company, so he voluntarily asked to go back to the fifth floor, and He Mu said he would consider it.

It has been more than 20 days since He Mu left China, and the filming is almost done.After the Chinese New Year, it will take at most half a month to finish all the filming. During the absence, the domestic film circle is performing legends every day.

The legend is naturally "Avatar", which has been released in the mainland for more than five weeks.However, it still firmly occupies the top position in the box office list. Last week, the box office was still as high as 1.2 million. Zhen Zidan and Zhao Wei’s new film "Jin Yiwei" released in the first week did not shake its position. Now the total box office has exceeded 10 billion. More than 2012 million in "[-]"!

Now He Mu dare not guess the box office of "Avatar", its vitality is far beyond the imagination of insiders.Another thing that He Mu is quite interested in is the awarding of the first Golden Broom Award.

This year Zhang Yimou, Lu Chuan, Xiao Shenyang, and Lin Zhiling were recruited one after another.But no one came to the awards ceremony, fortunately, He Mu didn't have any trouble this time.I also hope that I will not appear on this selection list in the future.In the end, the Golden Broom Awards also selected the top ten Chinese films in 2009, "Glass Heart" is on the list, and there are also "Crazy Racing", "Bullfighting", "I Heard", "Night and Fog in Tianshuiwei" and so on. Several films, while criticizing, also recommended to the audience many excellent Chinese works with good appreciation and artistry.

Chen Li also reported to He Mu the situation of several films of the company.The first to be screened should be "My Beautiful Boss" co-operated with Starlight.With the influence of Liu Shishi's TV series and the script written by Lan Chenxing, the male and female protagonists may not have much influence at the box office, but the cost of this film is also small, and Mizuki has almost no financial expenditures, all based on copyright and distribution channels As an investment, He Mu is really not worried about the box office of this film, because there is no pressure to recover the cost.

In addition, the two films "Du Lala's Promotion" and "The Battle of Shama Town" starring He Mu have basically entered the screening process.The company also undertook the distribution of "People on the Journey" by Wuhan Huaqi Film and Television, and jointly released it with Huaxia Film.The film is co-starred by Xu Zheng and Wang Baoqiang, and it looks pretty good.

Then there is Tao Quduo's "Girls in Art School", which is still being filmed. The publicity work has been done all the time, and there is basically one or two news stories every week to ensure exposure.

"Du Lala" is very popular, the influence of the original work, Xu Jinglei's first attempt at a commercial film, and the strong cooperation of He Mu, old Xu, talented men and women all make this film quite interesting. I held an internal viewing meeting before, and the theater The online bosses are very optimistic about the "money scene" of this film.

On the contrary, He Mu prefers "Decisive Battle in Chama Town" because it is a novice director, but it is not so optimistic, and there is not much hype. CP is a bit inappropriate, and can only adopt a relatively conventional and conservative publicity strategy. If there is any news breaking point, I am afraid it is the cooperative relationship between Shuimu Forest and LeTV Entertainment.

This film is jointly invested by the two companies, and the cooperation was quite pleasant before, but since He Mu became the big three behind Tudou, LeTV and Mizuki have been a little bit apart.

Although LeTV Entertainment and LeTV have no affiliation, they are both owned by the same Boss Jia, and Tudou and many video sites including LeTV are competitors. LeTV Entertainment can play tickets, and LeTV is Jia The boss has the foundation, so I have some problems in the cooperation of "The Battle of Shama Town" recently, especially the promotion of the movie requires the cooperation of video sites. LeTV Entertainment hopes that only LeTV will release trailers and tidbits exclusively, but Mizuki's side naturally I hope that Tudou, which has more traffic, will also participate.

He Mu gave instructions, "The more people can see the movie's trailer and promotional content, the better. Not only do we need to advertise on Tudou and LeTV, but Youku, which ranks first in video sites, can also be considered. , and Time, Douban, you can’t let go of the publicity you can do. A movie is a movie, don’t get involved with the website, explain this truth to them, I think they won’t understand. Oh, yes, you Make a point, later on, we can discuss with Tudou downstairs whether we can create a talk show dedicated to promoting movies, and they can set their own style, and they don’t need to be limited to our own movies, just remember Live, Tudou.com is Tudou.com, and Shuimu Forest is Shuimu Forest. Even if I can get closer and cooperate more because of my relationship, don’t lose a forest for a small sapling.” The companies are all in the same building That's good, we can talk about cooperation when we go downstairs, which is very convenient.

Chen Li nodded, and He Mu said again, "I have another idea. We have almost five films confirmed to be released this year. We can hold a 2010 Shuimu Forest Film Festival to focus on promoting these films and use the least Resources are the biggest thing to do, by the way, have the dates of these movies been confirmed yet?"

... (To be continued..)

ps: [ps: Second update~]