Big names rise

Zhang Zilin opened the curtains, and He Ba's little friend's pink and jade face was exposed to the sun, his lazy body twisted, his eyes opened with difficulty, and he asked, "Mom, where's Dad?"

"Do you want Dad or a gift?" Zi Lin nodded the little girl's nose.

"Think about it all." He Bayi was a little embarrassed, she really wanted the gift more than her father just now.

"Here, here you are." Zi Lin took out a big packing box from behind He Bayi.

In order not to break his promise in front of his daughter, her father, He Mu, endured the pain in his waist and ran outside early in the morning to buy gifts for his daughter. At that early in the day, the general shopping malls were not open at all, so He Mu had to go to some 24-hour stores. The salesperson here has never seen such a big name come here, and immediately felt that He Mu was very close to the people, and he mainly gave He Mu a free order.

He Mu is very lucky. Although his girl can speak, she still can't read. A doll made in Tianjin can coax her into a frenzy, as if she was made-in-usa. She doesn't care so much where the toy is made, as long as it is bought by her father, she likes it, but this kind of liking can last at most a few days, and she will abandon it after the novelty wears off.

Seeing her daughter having a great time playing with her new toy, He Mu casually picked up a book on the table, it turned out to be Mo Yan's "Frog", Zi Lin should be reading it.

"Before when Mo Yan didn't win the Nobel, you didn't see you reading his books, but now you read them with great enthusiasm."

"People are watching it now, and it's sold out online. Fortunately, you have his complete works in your office, so I'll take a look. I didn't expect it to be quite good. I was fascinated immediately."

A few days ago, Mr. Mo Yan won the Nobel Prize in Literature. Although there were also Chinese Nobel laureates such as Yang Zhenning and Ding Zhaozhong before, Mo Yan was the first Chinese to be recognized by the Nobel as a Chinese, which is of great significance to the Chinese people.

Since the news was confirmed, Chinese people have poured in comments and praises for Mo Yan, and his long masterpieces "Frog", "Big Breasts and Wide Buttocks", "Sandalwood Punishment" and so on are all sold out.This is true in bookstores and online stores. If you move slowly, you won't be able to buy it at all, and the publishing houses that signed Mo Yan's works before are also happy.Emergency reprinting of 20, [-], or even more cannot meet the needs of the market.

It is now mid-October, and there is still one month before the announcement of the 2012 Rich List of Writers, but the media generally believes that.This month alone is enough for Mo Yan, who has never been on this list, to enter the top three.Back then, he sold the film adaptation rights of "Red Sorghum" to Lao Mouzi for only 800 yuan, but now, the adaptation rights of one of his novels can be sold for more than 500 million yuan, and there are even rumors that someone has the right to adapt the TV series "Red Sorghum". The asking price is tens of millions. Although there is an increase brought about by decades of soaring prices, there are only a handful of domestic literary works that can reach this price. It has to be said that the intangible wealth brought by Nobel is astonishing.

However, in the literary world in 12, compared with Mo Yan's book sales at the last moment, he was soaring.The sales volume of Zheng Yuanjie's works has always remained high, which can completely compete with Mo Yu's in terms of overall popularity.It has been at the forefront of the bestseller list for a whole year and is considered to be the most powerful contender for the top spot in this year's author rich list.

Different from Mo Yan who used the wind of awards to promote sales, which in turn affected the adaptation authorization fee, Zheng Yuanjie was because He Mu announced the sky-high price adaptation authorization of "Shook and Beta", which aroused extensive social discussions and controversies. It is also a series of actions. The new Shuke and Beta images have been transmitted through various popular cartoons, and the range is wide. Many people know and accept and like the new Shuke and Beta, and carefully crafted the lotus leaf & tiger wolf. CG animation masterpieces that are on par with Hollywood standards are full of expectations, which makes the "Complete Works of Zheng Yuanjie's Fairy Tales" series, which is already extremely popular, usher in wave after wave of sales peaks.

Many young and middle-aged people who had some impressions of cartoons such as "Shook and Beta" and "Cube Mansion" became interested in Zheng Yuanjie's fairy tales again because of the hype surrounding animated films and sky-high adaptation fees. It may no longer be appropriate to read this kind of reading material, but many of them are already parents. Since people say that Zheng Yuanjie's fairy tales are good, then simply buy a few books for the children to read, especially "Shook and Beta" ", their generation has never watched the cartoons of the year, so they can use books to arouse their interest, and when the movie is released, they don't have to speak by themselves, and the children will definitely take the initiative to pull their parents to watch it together The two teachers who fly planes and tanks.

It has to be said that the film version of "Shook and Beta" has not yet been completed, but it has already won many potential audiences, and they are all in pairs and groups. He Mu is very optimistic about the film's box office.

He didn't come back for a long time this time, he came back last night, and he will leave the next night, "Cold Heart 3" can't leave him for a long time, so he only has one day left. Mu Chen has been watching the work results of Ye Xuan and Niu San in the lotus leaf animation.

Ye Xuan told He Mu that the technology he transferred back from the United States is of great help to their work. As long as they can learn it well, the finished "Shuck and Beta" will definitely have better effects than expected, and it can be directly Compared with Hollywood animation masterpieces.

The most important thing is that the production speed can also be greatly improved. Only when Ye Xuan started to produce CG animation feature films did he realize the difficulties involved. Originally, he expected to be able to deliver the goods in about three years. It has been almost two years, but only a small part of the work has been completed. Without the technology acquired by He Mu from the digital field and the few American animators he hired with a high salary, if he wants to produce his ideal Hollywood-level Animated movies will only be available for at least five years, but now this time can be greatly advanced. Ye Xuan has recruited a few more people, hoping to produce "Shook and Beta" as soon as possible.

Of course, He Mu also thinks the same way. Right now, Lotus Leaf Animation only has two projects: "Shook and Beta" and "The First Chaos in History". Able to maintain a balance of payments, or even a slight surplus.

The former is a pure investment and has no profit at this stage. He Mu has to throw millions of dollars into Lotus Leaf Animation every month. Now the investment in "Shook and Beta" is close to 2 million. The final cost It is estimated to be between 3 and [-] million, and there is basically no hope of repaying the cost purely in the domestic market. Therefore, this animation must be internationalized and must meet the tastes of the world. It must make Americans like watching "Ice Age", " "Madagascar" and "Ratatouille" enjoy this animated film, but the premise is that the film must have a technical level close to or even reach the above-mentioned works. In this regard, the animators hired from the United States said that they will do their best to satisfy the boss. Requirements, so that they can be worthy of the RMB in their hands. (to be continued..)

ps: [ps: It's a bit late, sorry~]