Big names rise

Who is the most difficult on the first day of the Lunar New Year? It must be the theater company and the movie theater owner. Why are two such powerful movies released on the same day? How can they arrange this? Both movies are very popular In the end, it’s really hard to say who will win the favor of the audience more. At this time, it’s not good to favor one over another. Most multiplex cinemas have as many halls as "Journey to the West: Conquering the Demons" and "Zi Bu Yu 3". Probably exactly the same.

"Zibuyu 3" is 120 minutes long, more than ten minutes longer than "Journey to the West". In this regard, "Zibuyu 3" does not have an advantage. In addition, "Journey to the West" is a 3D movie with high ticket prices. "Zibuyu 3" It is a 2D movie, and the ticket price is low. In comparison, "Journey to the West" is more favored by theaters, because the box office contribution of the same audience is higher.

But the result is that the film schedule of "Zibuyu 3" is a little higher than that of "Journey to the West". Here is a problem. He Mu's "Zibuyu" series has a good reputation and a high box office. Before that, they were the Chinese films of the year The third and second, while Stephen Chow's "Journey to the West" is generally considered to have many jokes, but the quality is average and the story is poor. If there is no famous signboard of Stephen Chow, there is no competitiveness at all, so this is the first day of filming. "Zibuyu 3" is slightly better than "Journey to the West: Conquering the Demons".

On that day, "Zibuyu 3" ranked first with 36.4%, followed by "Journey to the West: Conquering the Demons" with 34.7%, only less than two percentage points behind. If there is no other movie to hold back , with the energy of these two films, it is reasonable for any one of the films to be scheduled to be more than 40%, or even more.

Although the ratios of the two films are not particularly domineering, Huayi and Mizuki's expectation of having such a high lineup is beyond Hua Yi's and Mizuki's expectations. After all, these two films are not the only ones on the first day of the Lunar New Year. 71% of the films are scheduled, which almost cut off the possibility of other films in the same period to hit the box office.

Director Zhang Yibai's new film "The Evening of the Village is Getting Better and Better", which has created a box office of 3 million yuan for "Love", brings together big-name stars such as Aaron Kwok, Leung Ka Fai, Xu Jinglei, Wu Junru, Wang Baoqiang, Tong Dawei, Wang Luodan, Jing Tian, ​​etc., as well as Zhang Ziyi, "The Voice of China" popular student Wu Mochou and other guest stars, the stars are not much worse than "Journey to the West" and "Zi 3", with a super luxurious cast.Another self-proclaimed down-to-earth comedy, Zhang Yibai wants to head-to-head with the two directors Zhou Xingchi and He Mu. In his imagination, even if "Village Evening" has a weaker momentum.But it will not be too bad, and it should be able to form a tripartite confrontation with "Journey to the West" and "Zi [-]" in the Spring Festival.

But the reality is very cruel. When it was released on the same day, only 10.5% of the films of "Village Evening" were scheduled. It can only be just over one-tenth, which is enough to have fun secretly, because "Village Evening" is the only movie other than "Journey to the West" and "Zi 3" whose film schedule exceeds 10%, and other movies are even worse.

If it is said that "Village Evening" is on the first day of the new year, it is still somewhat reliable.After all, there are so many celebrities, so "Love Is Not Worthy" directed and starred by Zhu Shimao seems a bit overwhelmed. Come to join in the fun at this time, but only got 4.7% of the film schedule.

This is the situation of the four Chinese-language films released on the first day of the Lunar New Year, and some other old films.The Hollywood blockbuster "Cloud Atlas" with Zhou Xun's participation is 5.0% of the films, "007 Skybreak" with a box office of over 3.4 million is 1.8%, and "Pleasant Goat and Big Big Wolf: Happy Goat and Sheep Crossing the Year of the Snake" is [-]% of the films. , As for some other films, there are only a few tenths of the film schedule, and some films that have not yet reached the date have basically been drawn in second- and third-tier cities. Many of them can only be seen in some big cities, and they are still scheduled for some garbage time.

Who made "Journey to the West" and "Zi 3" so strong.However, they did not disappoint theater chain operators and theater owners. Once these two films were released, the inland film market, which had been in decline a lot, finally had a grand occasion of queuing up to buy tickets again, and many people bought tickets for the two films directly.

"One piece of Journey to the West to Conquer the Demons, one piece of Silence 3, the time has to be separated. Thank you."

"I want two tickets to watch both "Journey to the West: Conquering the Demons" and "Zibuyu 3"!"

For many [-]-[-] viewers, Zhou Xingchi was their childhood idol, and his comedies accompanied them growing up, and He Mu is their current idol.His success has inspired many young people with lofty aspirations, and his films also conform to the aesthetics of multiple classes. It is difficult to choose between the two of them, and it is not either you or me. The proposition is that urban men and women with rich pockets have enough money to pay for their childhood and current idolatry.

Since the midnight show, countless pairs of eyes have been staring at the box office of the two films, especially in the box office of the movie. This post bar is becoming more and more irresponsible now, and it is almost becoming a star fan. It is only when this kind of topic is full When the movie is released, there will be such a counting bar, otherwise the North American box office next door will really despise it to death.

Ticket Bar has an online ticket system. The national movie box office real-time query system has not been released to the public. Now, those box office experts rely on the online ticket system and multiply by a coefficient to infer the instant box office of a movie.

"Why doesn't the midnight show seem to be very popular? It's just that. These two god-level blockbusters won't be all over the place, right?"

"What are you kidding, how popular do you expect the midnight show to be on New Year's Eve? You still have to watch it during the day. Anyway, if you want to watch these two movies during the day here, you have to wait in a long line. I can’t afford it, the audience is too enthusiastic.”

"Haha, I expected this to happen a long time ago. A few buddies insisted on going to see it today, but now they came back in despair, because there will be no tickets until evening, and the tickets in front are all sold out, even the tickets in the first row It's all gone, it's crazy."

"It's not all because these two blockbuster movies are released on the same day. If there is a movie that is willing to take a step back and advance or postpone it by a week, it will not be so crowded."

"Who do you ask to take a step back? Everyone is a top domestic star and director, so why should anyone back down?"

"I think based on the principle of respecting the elderly, He Mu shouldn't compete with Master Xing for the first day of the new year. Take a step back, and even if you want to compete, you may not win."

"Who can you say can't compete? He Mu's box office appeal has been fully reflected in the first two films. Now is the era of He Mu. Zhou Xingxing is outdated. Now the attendance rate of "Zi 3" is also greatly increased. leading."

"The high attendance rate is useless. The current box office should be better than "Journey to the West". He Mu just waits to lose, hehe."

"Isn't it just because of the high ticket price that I'm ashamed to say, hmph, it's not certain who will win in the end."

Well, the atmosphere of the ticket bar is still fan-like. He Mu and Zhou Xingchi, who were originally friendly, even had a little friendship. Because of the competition in the movie, the two fans have sparked sparks in the online social venues such as the ticket bar. Now, just wait for the box office announcement on the first day of the next day, the winning side will show off its power, and the losing side will refuse to compromise. After that, I am afraid that there will be another fierce war of words.

Ps:

ps: Thanks to shashazhuzhu for the reward and the monthly pass for the Vest Lord of the Winged Demon~ Today's update is early enough~