The Red Era: Starting from Being an Educated Youth in the Countryside

Chapter 163 Seeking Death, No Need for Fighting
For several issues in a row, the magazines of Oriental Newspaper were crushed by Sunshine Newspaper. After all, Sunshine Newspaper was the first to establish the magazine, so naturally no one could threaten its status.

Liu Jun was always being crushed, and the feeling of frustration was about to consume him. He was so busy all day that he was dazzled and his eyes were red.

But even in this state, he still couldn't defeat the opponent, and his mentality collapsed.

In the end, he gave up and went straight to find Pang Dahai.

"Brother-in-law, people's minds are deeply rooted. After all, the magazine was developed by Sunshine Newspaper. It will be very difficult for us to compete and win over them."

"It's not enough to just work on the magazine, you need something eye-catching."

Pang Dahai was in a good mood. Ever since he recruited Liu Jun to the newspaper, the magazine he developed had good sales and he had connections, so he was able to return to his original position firmly.

It is unimaginable to have the current results.

It is not necessary to exceed Sunshine Press in sales volume to be successful. As long as Oriental Press's position is not shaken, it means that his decision is correct.

"Anything else you want to arrange to attract attention?"

Liu Jun said with great interest, "We can put pictures of popular stars on the cover and use the star effect to attract more attention to our magazine."

Pang Dahai glanced at him, "Is it that easy to invite a celebrity? It must cost a lot of money. Don't go through all this trouble and not even make back your investment."

Liu Jun persuaded, "Brother-in-law, the initial investment is certain. Don't you want to see the scene of crushing Sunshine Newspaper?"

"Although it costs money, the initial investment is worth it. As long as we can catch up, we will be able to return to our peak in time."

It has to be said that the pie Liu Jun painted was so tempting that Pang Dahai was unable to refute it after hearing it.

"Are you sure that with the support of celebrities, the magazine will be able to sell out and surpass the other magazine?"

"Don't bother with that. You won't be able to compare even if you pay for it!"

Liu Jun's eyes were firm as he assured, "I can do it."

As he spoke, he began to take action.

Chen Huaiyang and others had no idea that the magazine that the man with glasses and Chen Ping had worked on together had already sold out its last edition. They had to create enough trends and replace them with new ones before people got tired of them, so that they could continue to attract attention.

And at this moment, he suffered a Waterloo.

It was crushed by the magazine of the Oriental Newspaper Company.

The man with glasses hurried over to observe and found out that the other party had invited a celebrity. The celebrity's bright face in the magazine easily captured the hearts of the people.

There is no way, being a popular star does have the capital.

I felt a little depressed when I went back. I was obviously in a strong momentum, but I was crushed by Liu Jun. How could I not feel aggrieved?

After Chen Huaiyang understood the whole story, he patted him on the shoulder and comforted him, "I think we can plan a few more episodes and don't have to rush to finish it."

"Any business has its ups and downs. We should keep a normal attitude and not be discouraged by temporary setbacks."

"The other party can afford to hire a celebrity. If they sell it at the same price, they will definitely not make any money. Let's fight a protracted war with them and see who can outlast the other."

"It's impossible to lose money in business. If you lose money, the boss will definitely not agree. The only way to solve the problem is to raise the price or restore the previous design and not use the celebrity effect."

"Within three issues, the opponent will definitely be defeated. Then we will come back to finish it off and give them a slap in the face with the highest sales volume."

After hearing this, the man with glasses raised his eyelids in astonishment, "Is it possible? Are you bluffing?" "The other party has tasted the sweetness, is it possible to stop?"

Chen Huaiyang laughed, "Do you think it doesn't cost money to invite celebrities? I'm afraid the money they earn from selling magazines can't even afford to hire celebrities!"

"We don't need to compete with him, just wait and see!"

"But we can also change our strategy a bit. Everyone loves beauty, so we can plan beautiful pictures in magazines."

The man with glasses patted his forehead with admiration in his eyes, "You have a very flexible mind. Don't worry, I will draw someone more beautiful than the star."

"It won't cost you anything then, there's nothing better than this."

While the two were discussing enthusiastically, Liu Jun was happily enjoying the fruits of his success. The magazine sold out just as he expected, crushing the other party and making him proud.

When I returned to the newspaper office, I was in high spirits and full of energy, a complete contrast to my previous depressed look.

The Oriental Newspaper once again appeared in front of the public and was praised by the leaders. After all, no one would dislike a good reputation.

But the happiness lasted less than a month.

Every issue has a star effect, the price is expensive, and the money earned is not enough to offset the deduction. It has a good reputation on the outside, but is actually lacking on the inside, and the leader suddenly becomes restless.

It’s a question of whether you can make money or not, who can stay?
Liu Jun’s boasting ended here. He wanted to continue to use the celebrity effect, but his superiors were unwilling to invest more money.

No matter how many ideas you have, it’s all in vain if you don’t have money.

Finally, Liu Jun approached Pang Dahai to discuss raising the price. As the price of the same magazine increased, complaints arose again, the most obvious of which was being scolded.

It is said that the Oriental Newspaper is becoming less and less reliable and is trying to raise prices in order to make money.

Even with the support of celebrities in this issue, sales volume was greatly reduced after the price was raised, and it dropped directly to a new low.

The leader immediately made a decision to restore the original price. Those who had purchased the products earlier were not happy and came over to clamor.

The stall owners can’t afford it!
The price he got for the earlier batch was not lower, so if he sold it at a lower price, he would obviously be losing money.

"You guys can go to the newspaper about this. It's no use for you to come here and complain to me. The price went up when I went to buy the goods. You can't let me sell at a loss!"

"He restored the price to the original price for me, otherwise I couldn't sell it this way. It's useless to come to me. Unless he compensates me with the original price, I can pay back the difference."

Because of the price dispute, many people ended up crowding at the Oriental Newspaper Office. They were all selling the same issue, so there was no reason why our prices should be higher than others.

The Oriental Newspaper pretended to be dead, and instead of having a leader to appease people, it drove people away. This created a very bad image and left a very negative impact.

When the next issue of the magazine was published, it was met with dislike and disgust from many people.

The man with glasses also resisted at the right time. The painter was as handsome as the star, but once he lost the support of the star, he quickly fell into a disadvantage.

Liu Jun's excitement seemed to disappear like flowing water, and he had no capital to resist, so he became mediocre.

This is not the most painful thing.

In the new issue, Sunshine Magazine had a better plan and a better layout than his. Because of the price issue, many people were disgusted with the Oriental Newspaper's wavering.

Thus, the issue was once again far ahead of the Sunshine Newspaper.

(End of this chapter)