Lin Gao Qiming
Chapter 362 Trip to Foshan
Chapter 362 The Trip to Foshan ([-])
Liu San has always remembered the ancient teachings of the elders in the family: "No matter how the dynasty changes, whoever comes to power, our family will practice medicine. The four types of soldiers, policemen, constitutions, and special people do not provoke or make friends with each other." Unexpectedly, this will happen Provoked the head of the Ming Dynasty's secret service.
Now that it has been connected online, it may be a relationship that can be used in the future.After this line goes back, I have to report to the intelligence department, maybe it is also an intelligence clue.
"Brother is willing to be our consignment agent now. This is all thanks to you." Yang Shixiang excitedly said, "Even if our medicine has gained a firm foothold, we can sell thousands of boxes every year in Foshan alone! He was a little worried again, "But with the goods ordered by shopkeeper Li Da, the medicine will not be enough—"
Combining the orders of the crossing group, Li Luoyou's order, and the preparations for Yang Run's opening, not only the precious medicinal materials are not enough, but even the general medicinal materials are lacking - it is not enough to use all the stocks in his store to make medicines.
Without hesitation, Liu San said, "I still have the money here." He took out two more bills, "You can talk to Yang Shiyi tomorrow and make up all the medicinal materials you need. Then prepare twice as much. "
Yang Shixiang shook his head again and again: "It's enough to prepare everything, and it's free to save money!"
But Liu San shook his head: "Shixiang, you have to open your eyes a little more. What is a few thousand boxes? We still have to sell tens of thousands of boxes. Hundreds of thousands of boxes. This little Foshan is just our drug seller. first step."
"Hundreds of thousands of boxes!" Yang Shixiang exclaimed, "How can so many people buy it?"
Liu San shook his head secretly, thinking that Yang Shixiang's business acumen was indeed not very good.Maybe I have stayed in this remote place of Lingao for too long.
"Shixiang, do you think that Foshan, one of the four major towns in the world, can sell thousands of boxes a year? According to my opinion, Foshan alone can sell [-] to [-] boxes a year. Adding Guangzhou, one year One hundred thousand boxes is not a problem."
Yang Shixiang shook his head again and again, disapprovingly: "Doctor Liu, although Foshan and Guangzhou have a prosperous population, there are many poor people and few people who can afford this safe medicine."
Liu San said: "Shixiang, you don't have to worry about the business. Foshan's foundry and kiln kilns are both big households for medicines. The craftsmen are poor and can't afford it. We have to try to make them afford it—no matter what, Human lives always matter."
"How can we make them afford it?" Yang Shixiang said in confusion, "Just this bottle of Biwensan. If you charge five cents for gross profit, you have to sell it for 120 Wen Wanli, and the craftsmen earn at most two or three taels a month. , how to make it?"
"The price, I think it's ten yuan." Liu Sandao.
"Ten Wen?" Yang Shixiang almost jumped up, "This is not a compensation!"
"I won't pay." Liu San picked up a medicine bottle, "This bottle of Biwensan is [-] grams—" He remembered that shopkeeper Yang didn't understand the metric system, "It's almost one or two more. Let's change the packaging to a smaller size." That’s it, just three grams per dose, and there is no need for porcelain bottles for packaging, just use bamboo tubes.”
Reducing the size and replacing cheap packaging materials are common tricks in the modern business world.It is a new thing in the pharmacy industry in this time and space.Although Yang Shixiang admits that this method is good, he always feels that it is a little tricky.
"Ten cents a dose, everyone can afford it." Liu San went on to say, "We sell Biwensan, not to make people take medicine when they are sick, but as a standing heat medicine. It is comfortable for people to use. I will always use it. This is called cultivating consumption habits.”
"Make it a habit?"
"Exactly." Liu San pointed to the tea on the table, "Shixiang, just say this tea is ready: from the emperor to the poor people, as long as there is no food for the house, the seven things to open the door are always indispensable. If there was no tea in the world, wouldn’t people be able to survive? This is a consumption habit. Besides, there are many workers in casting and firing kilns here in Foshan, so as long as it is cheap and easy to use, they will naturally buy it.”
Yang Shixiang felt a sense of enlightenment: "It's like a rich man's tonic."
"That's right, rich people want tonic, and craftsmen and farmers who are suffering can also use some safety medicine. Who doesn't want to be free from illness and disaster?"
"Exactly! Exactly!" Yang Shixiang was worried amidst the excitement, "But even if it is a box of ten pennies, if you don't believe it, you won't be able to pay for it for a while. You have to slowly wait for a year or two to get a good reputation. Only then can it be sold.”
"It's also a way to build credit slowly, but we can't wait." Liu Sandao, "The brand has to be achieved by ourselves. So we have to give up medicine at the beginning."
"I know that." Yang Shixiang replied calmly, "All pharmacies give away some soups and medicines on weekdays. It's just a good deed, and it's not very useful for selling medicines."
Liu San said with a smile: "I have said before that we need to develop consumption habits for the people of Foshan, and we have to wait for them to get familiar with it. It is just like what you said: we have to live for a year or two. We will send it directly now, and we will send it immediately." Let them know the benefits of this medicine."
Yang Shixiang asked: "If you give it away openly, wouldn't it be a bottomless pit—once this free item hits the streets, people won't rush to grab it?"
"I've thought about it too." Liu San said, "One is to distribute the medicines at the counter in Yang Run's open hall, and then send some samples to the merchants who sell medicines; the other is to organize our own people to bring the medicines to the Various foundries, kiln mouths and other places directly distribute to craftsmen."
"This makes it." Yang Shixiang nodded repeatedly.
"Once these places are distributed, the business will naturally go up." Liu San talked eloquently, "As for Zhuge Xingjun, I am also going to donate some of them."
"Where is it fed?"
"Of course it's a school." Liu San said, "Whether it's the boy's test, the county test, or the township test, someone must be sent to the scholars to give Zhuge Xingjun San—the test number, have you been there?"
"No," Yang Shixiang shook his head, "I heard that it is extremely narrow inside, and it can only accommodate yourself."
"In the dormitory in the examination room, you can't stand up straight when you stand up, and you can't straighten your legs when you lean down. You think most of the scholars are not physically strong enough, and most of the exams are at the turn of spring and summer. In such a place, hundreds of thousands People stay for nine days at a time, and when the weather is bad, it is inevitable that they will be infected with the epidemic. With the marching dispersal, we can keep everyone safe."
Liu San went on to say: "Scholars have prestige in their words, and everyone is convinced. Besides, they come from all over the world, ranging from the boy's examination in the county to the township examination in the whole province. The scholars who come here know our medicine. This is how much you spend. For money, hiring someone to put up posters all over the world for you will not have such a false effect."
"Really," Yang Shixiang said with a smile, "Dr. Liu, I didn't expect that you are not only good at medicine, but also good at business! You can imagine tricks that others can't think of. Why don't we form a joint venture! Let's open a branch in Foshan by the way! These If everything is entrusted to my elder brother, I will not be at ease."
Liu San thought: I've been waiting for your words.
"For the matter of the joint venture, we will discuss it slowly when we go back. I also have this intention." Liu Sandao, "However, it is better not to open the semicolon in Foshan for the time being. After all, your elder brother just agreed to help us sell the medicine, and only with his help can we distribute our medicines to other countries." It is not appropriate to offend him—I think an office can be established."
"office?"
"That's right, it's like an official wants to set up a study in the city where his boss is." Liu San explained that giving gifts to publicize these things is really necessary to prevent Yang Shiyi from borrowing flowers to offer Buddha, and it's best to feel at ease by handling them yourself.One or two capable and honest guys are selected to stay here to handle gift promotion, delivery, checkout, and purchase matters—there is no need to even use the storefront.
"This guy has a lot of responsibilities and is not something that ordinary people are capable of." Yang Shixiang thought about it. Not only must this person be honest and loyal, but he must also be able to go out on the scene. After thinking about it, only Liu Benshan is the most suitable.
It's just that Liu Benshan is the chief manager of the store. If he is transferred to Foshan, he will lose an important arm in the Lingao store.
"I think Liu Benshan is pretty good." Liu Sandao said.
"He is the only one who is the most suitable," Yang Shixiang said helplessly, "It's just that I don't have a capable manager in this way."
"Hehe," Liu San laughed loudly, "Shixiang, I want to say that your vision is narrow again. How much business can Runshitang have in Lingao City? It's nothing more than dealing with the business of decoction pieces in the store and concocting some medicinal materials. .Liu Guanshi is already an inferior."
Yang Shixiang thought so too, considering the business situation of Runshitang, there are actually a lot of guys, and it won't affect anything if Liu Benshan is transferred away.He agreed.
The two discussed the matter of partnership again.Runshitang used to have only one share of Yang Shiyi, but now it has changed to ten shares.Liu San bought shares with 400 taels of silver and several prescriptions for drug testing, accounting for four shares and five per cent; Yang Shixiang bought shares with all movable and real estate such as the signboard of Runshitang, shop houses, raw materials, and inventories, accounting for five shares.The "West House" in the store occupies a total of five percent.
The two parties signed a contract immediately, and agreed that neither party should transfer their own shares to others in private. If they want to transfer, they must obtain the consent of the other party. The partner has the priority when transferring.
Yang Shixiang felt that he had important Olympic aid now, even though Runshitang had sold half of its shares.But from now on, there is bound to be a big development, and the signboard of Runshitang, which was not very bright at first, can finally be polished a little bit brighter.Thinking of my miserable life in Lingao, my father who was still a small pharmacy in the end, and finally died of depression, I feel quite proud.Can't help but said to Liu Sand: "Doctor Liu! You are also the owner of Runshitang now, how about we become brothers of the opposite sex?"
Liu San readily agreed.The executive committee is very much in favor of this kind of kowtow to the local aborigines to gain a relationship-provided that the other party is a valuable person.
"Liu Xiandi," he kowtowed, and Yang Shixiang changed his address, "The matter of Biwensan and Xingjunsan is finally close. But pharmacies can't just rely on 'one trick' to live, I don't know what Liu Xiandi has to say ?”
(End of this chapter)
Liu San has always remembered the ancient teachings of the elders in the family: "No matter how the dynasty changes, whoever comes to power, our family will practice medicine. The four types of soldiers, policemen, constitutions, and special people do not provoke or make friends with each other." Unexpectedly, this will happen Provoked the head of the Ming Dynasty's secret service.
Now that it has been connected online, it may be a relationship that can be used in the future.After this line goes back, I have to report to the intelligence department, maybe it is also an intelligence clue.
"Brother is willing to be our consignment agent now. This is all thanks to you." Yang Shixiang excitedly said, "Even if our medicine has gained a firm foothold, we can sell thousands of boxes every year in Foshan alone! He was a little worried again, "But with the goods ordered by shopkeeper Li Da, the medicine will not be enough—"
Combining the orders of the crossing group, Li Luoyou's order, and the preparations for Yang Run's opening, not only the precious medicinal materials are not enough, but even the general medicinal materials are lacking - it is not enough to use all the stocks in his store to make medicines.
Without hesitation, Liu San said, "I still have the money here." He took out two more bills, "You can talk to Yang Shiyi tomorrow and make up all the medicinal materials you need. Then prepare twice as much. "
Yang Shixiang shook his head again and again: "It's enough to prepare everything, and it's free to save money!"
But Liu San shook his head: "Shixiang, you have to open your eyes a little more. What is a few thousand boxes? We still have to sell tens of thousands of boxes. Hundreds of thousands of boxes. This little Foshan is just our drug seller. first step."
"Hundreds of thousands of boxes!" Yang Shixiang exclaimed, "How can so many people buy it?"
Liu San shook his head secretly, thinking that Yang Shixiang's business acumen was indeed not very good.Maybe I have stayed in this remote place of Lingao for too long.
"Shixiang, do you think that Foshan, one of the four major towns in the world, can sell thousands of boxes a year? According to my opinion, Foshan alone can sell [-] to [-] boxes a year. Adding Guangzhou, one year One hundred thousand boxes is not a problem."
Yang Shixiang shook his head again and again, disapprovingly: "Doctor Liu, although Foshan and Guangzhou have a prosperous population, there are many poor people and few people who can afford this safe medicine."
Liu San said: "Shixiang, you don't have to worry about the business. Foshan's foundry and kiln kilns are both big households for medicines. The craftsmen are poor and can't afford it. We have to try to make them afford it—no matter what, Human lives always matter."
"How can we make them afford it?" Yang Shixiang said in confusion, "Just this bottle of Biwensan. If you charge five cents for gross profit, you have to sell it for 120 Wen Wanli, and the craftsmen earn at most two or three taels a month. , how to make it?"
"The price, I think it's ten yuan." Liu Sandao.
"Ten Wen?" Yang Shixiang almost jumped up, "This is not a compensation!"
"I won't pay." Liu San picked up a medicine bottle, "This bottle of Biwensan is [-] grams—" He remembered that shopkeeper Yang didn't understand the metric system, "It's almost one or two more. Let's change the packaging to a smaller size." That’s it, just three grams per dose, and there is no need for porcelain bottles for packaging, just use bamboo tubes.”
Reducing the size and replacing cheap packaging materials are common tricks in the modern business world.It is a new thing in the pharmacy industry in this time and space.Although Yang Shixiang admits that this method is good, he always feels that it is a little tricky.
"Ten cents a dose, everyone can afford it." Liu San went on to say, "We sell Biwensan, not to make people take medicine when they are sick, but as a standing heat medicine. It is comfortable for people to use. I will always use it. This is called cultivating consumption habits.”
"Make it a habit?"
"Exactly." Liu San pointed to the tea on the table, "Shixiang, just say this tea is ready: from the emperor to the poor people, as long as there is no food for the house, the seven things to open the door are always indispensable. If there was no tea in the world, wouldn’t people be able to survive? This is a consumption habit. Besides, there are many workers in casting and firing kilns here in Foshan, so as long as it is cheap and easy to use, they will naturally buy it.”
Yang Shixiang felt a sense of enlightenment: "It's like a rich man's tonic."
"That's right, rich people want tonic, and craftsmen and farmers who are suffering can also use some safety medicine. Who doesn't want to be free from illness and disaster?"
"Exactly! Exactly!" Yang Shixiang was worried amidst the excitement, "But even if it is a box of ten pennies, if you don't believe it, you won't be able to pay for it for a while. You have to slowly wait for a year or two to get a good reputation. Only then can it be sold.”
"It's also a way to build credit slowly, but we can't wait." Liu Sandao, "The brand has to be achieved by ourselves. So we have to give up medicine at the beginning."
"I know that." Yang Shixiang replied calmly, "All pharmacies give away some soups and medicines on weekdays. It's just a good deed, and it's not very useful for selling medicines."
Liu San said with a smile: "I have said before that we need to develop consumption habits for the people of Foshan, and we have to wait for them to get familiar with it. It is just like what you said: we have to live for a year or two. We will send it directly now, and we will send it immediately." Let them know the benefits of this medicine."
Yang Shixiang asked: "If you give it away openly, wouldn't it be a bottomless pit—once this free item hits the streets, people won't rush to grab it?"
"I've thought about it too." Liu San said, "One is to distribute the medicines at the counter in Yang Run's open hall, and then send some samples to the merchants who sell medicines; the other is to organize our own people to bring the medicines to the Various foundries, kiln mouths and other places directly distribute to craftsmen."
"This makes it." Yang Shixiang nodded repeatedly.
"Once these places are distributed, the business will naturally go up." Liu San talked eloquently, "As for Zhuge Xingjun, I am also going to donate some of them."
"Where is it fed?"
"Of course it's a school." Liu San said, "Whether it's the boy's test, the county test, or the township test, someone must be sent to the scholars to give Zhuge Xingjun San—the test number, have you been there?"
"No," Yang Shixiang shook his head, "I heard that it is extremely narrow inside, and it can only accommodate yourself."
"In the dormitory in the examination room, you can't stand up straight when you stand up, and you can't straighten your legs when you lean down. You think most of the scholars are not physically strong enough, and most of the exams are at the turn of spring and summer. In such a place, hundreds of thousands People stay for nine days at a time, and when the weather is bad, it is inevitable that they will be infected with the epidemic. With the marching dispersal, we can keep everyone safe."
Liu San went on to say: "Scholars have prestige in their words, and everyone is convinced. Besides, they come from all over the world, ranging from the boy's examination in the county to the township examination in the whole province. The scholars who come here know our medicine. This is how much you spend. For money, hiring someone to put up posters all over the world for you will not have such a false effect."
"Really," Yang Shixiang said with a smile, "Dr. Liu, I didn't expect that you are not only good at medicine, but also good at business! You can imagine tricks that others can't think of. Why don't we form a joint venture! Let's open a branch in Foshan by the way! These If everything is entrusted to my elder brother, I will not be at ease."
Liu San thought: I've been waiting for your words.
"For the matter of the joint venture, we will discuss it slowly when we go back. I also have this intention." Liu Sandao, "However, it is better not to open the semicolon in Foshan for the time being. After all, your elder brother just agreed to help us sell the medicine, and only with his help can we distribute our medicines to other countries." It is not appropriate to offend him—I think an office can be established."
"office?"
"That's right, it's like an official wants to set up a study in the city where his boss is." Liu San explained that giving gifts to publicize these things is really necessary to prevent Yang Shiyi from borrowing flowers to offer Buddha, and it's best to feel at ease by handling them yourself.One or two capable and honest guys are selected to stay here to handle gift promotion, delivery, checkout, and purchase matters—there is no need to even use the storefront.
"This guy has a lot of responsibilities and is not something that ordinary people are capable of." Yang Shixiang thought about it. Not only must this person be honest and loyal, but he must also be able to go out on the scene. After thinking about it, only Liu Benshan is the most suitable.
It's just that Liu Benshan is the chief manager of the store. If he is transferred to Foshan, he will lose an important arm in the Lingao store.
"I think Liu Benshan is pretty good." Liu Sandao said.
"He is the only one who is the most suitable," Yang Shixiang said helplessly, "It's just that I don't have a capable manager in this way."
"Hehe," Liu San laughed loudly, "Shixiang, I want to say that your vision is narrow again. How much business can Runshitang have in Lingao City? It's nothing more than dealing with the business of decoction pieces in the store and concocting some medicinal materials. .Liu Guanshi is already an inferior."
Yang Shixiang thought so too, considering the business situation of Runshitang, there are actually a lot of guys, and it won't affect anything if Liu Benshan is transferred away.He agreed.
The two discussed the matter of partnership again.Runshitang used to have only one share of Yang Shiyi, but now it has changed to ten shares.Liu San bought shares with 400 taels of silver and several prescriptions for drug testing, accounting for four shares and five per cent; Yang Shixiang bought shares with all movable and real estate such as the signboard of Runshitang, shop houses, raw materials, and inventories, accounting for five shares.The "West House" in the store occupies a total of five percent.
The two parties signed a contract immediately, and agreed that neither party should transfer their own shares to others in private. If they want to transfer, they must obtain the consent of the other party. The partner has the priority when transferring.
Yang Shixiang felt that he had important Olympic aid now, even though Runshitang had sold half of its shares.But from now on, there is bound to be a big development, and the signboard of Runshitang, which was not very bright at first, can finally be polished a little bit brighter.Thinking of my miserable life in Lingao, my father who was still a small pharmacy in the end, and finally died of depression, I feel quite proud.Can't help but said to Liu Sand: "Doctor Liu! You are also the owner of Runshitang now, how about we become brothers of the opposite sex?"
Liu San readily agreed.The executive committee is very much in favor of this kind of kowtow to the local aborigines to gain a relationship-provided that the other party is a valuable person.
"Liu Xiandi," he kowtowed, and Yang Shixiang changed his address, "The matter of Biwensan and Xingjunsan is finally close. But pharmacies can't just rely on 'one trick' to live, I don't know what Liu Xiandi has to say ?”
(End of this chapter)
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