Star Media Helmsman

Let negotiating opponents get what they want, this has never been Xu Rencheng's style of doing business.Once it is on the negotiating table, the two countries will be at war. It is true that every inch of land will be contested, but there is one core interest that must be paid attention to.

At the end of the meeting, Xu Rencheng, who returned to the office alone, found Lin Weiran's personal resume again. There were two copies in total, one of which was almost public, while the second was deeply excavated.

After graduating from a second-rate university in China, I came to Korea and worked as a 'personal financial assistant' for two years. After entering Shinhan Advertising, I stayed in the finance department for less than two months, and then became a producer.The first advertisement he got was [-]%, and the creation of topics and the use of chat rooms made him famous, and he entered the eyes of the three giants of the Korean advertising industry in one fell swoop.

The beginning was mediocre, and then it became a blockbuster. The resume that Xu Rencheng had gone through no less than ten times made him feel boring, but he still had to be patient and read it word by word.

The core interest of this negotiation is the position of the head of the operation team. The person sitting in this position will decide all the development directions and operational details of 'idolworld' and 'virtual idol'. Xu Rencheng wants to grasp the core interests. This He is determined to win the position.

But the situation is not so simple. The Internet is an information platform with a very fast metabolism. Catching people's attention for a while does not mean success forever. How to attract users in the long run is the key.Just a week ago, Seo In Sung firmly supported Jang Min Ho, and was determined to help him to be the head of the operation team, but with the deepening of research, Seo In Sung discovered the inevitable success of 'idolworld' which seemed to be accidental.

The analysis report sent by Zhang Minhao pointed out that 'virtual idol' is the key to 'idolworld' attracting users and keeping them active. .It is precisely because of the innovative concept of 'virtual idol' that 'idolworld' has become an 'internet upstart' that can compete with 'cyworld', an online oligarch that has almost monopolized the market.

Zhang Minhao's analysis report was mostly theoretical, but there were not many practical suggestions.In these suggestions, Xu Rencheng can always see the shadow of Lin Weiran's operating methods. There is no doubt that Zhang Minhao is Lin Weiran's follower, because all his ideas are based on Lin Weiran's point of view. Even if there is innovation, it is very limited.

"The biggest difference between a leader and a follower is innovation."

Xu Rencheng suddenly murmured this famous quote of Jobs to himself, then chuckled abruptly, combined the resume and files on the table, leaned on the swivel chair and closed his eyes to rest.

Everyone knows that Apple cannot do without Jobs, and perhaps this 'idolworld' cannot do without Lin Weiran.But Jobs can be the president of Apple, and Lin Weiran can't be the leader of the 'idolworld' operation team as long as he is in Shinhan for one day.For Xu Rencheng, the main contradiction in this negotiation is this, 'idolworld' and 'virtual idol' are very likely to be unable to play without Lin Weiran, and he cannot take the position of the leader of the operation team.Even if Xu Rencheng wants to find another great horse, Lin Weiran is the only person in the world who can tinker with this kind of social network with Korean characteristics.

A businessman values ​​profits. Although this project is good, it may be overshadowed in his own hands. The risk lies there, and it is clearly listed in Zhang Minhao's analysis report.

Assemble a dedicated team of writers.

The men's team is online.

Today's Lin Weiran only proposed these two directions, which already allowed Xu Rencheng to imagine the development of this project in the next year.He tapped the armrest lightly with his fingers, and frowned slightly, as if he was still hesitating.Today he was almost taken advantage of by Lin Weiran, and because he knew he had such concerns, he suggested Li Xu, the leader of the 'Cyworld' operation team who was kicked out by SK Telecom.

Xu Rencheng opened his eyes, pressed the answering machine directly and said, "Ask Deputy Chief Zhang Minhao to come to my office."

He released the button and felt that something was wrong, so he immediately pressed the answering machine again and said: "Forget it, call the planning team leader Zheng to see me, and say that the backup operation team needs to change the team leader, and let him explain the work at hand." Just a minute. Also, if Deputy Chief Jang Minho comes to see me within the next three days, tell me I’m not here.”

The second order will surprise the secretary, while the first order will cause an uproar in the company.Xu Rencheng could imagine this and made his own choice.

After a while, a tall and thin man wearing glasses knocked on the door and entered the office. He didn't have the suit and leather shoes like Zhang Minhao, and he looked like a technical elite who had fought with data for several lifetimes.

He walked to the desk and greeted: "President Xu."

"Group leader Zheng is my senior when I joined the company, so don't be polite to me. Let's talk about work first, things are urgent."

Team Leader Zheng raised his eyes, and there seemed to be some touch in his smile.

Xu Rencheng said directly: "I want to hand over the cooperation plan of 'idolworld' to seniors. Seniors are prudent, so I can rest assured."

"Me?" Team leader Zheng stretched his face in surprise, his entire facial features seemed to stretch out, "Where is Deputy Chief Zhang? Wasn't he in charge of this?"

"Deputy Chief Zhang, I have other work that I will hand over to him. Please rest assured, senior, I will not let gossip arise in the company." Xu Rencheng persuaded with good words and could not be refused.

Group leader Zheng nodded in embarrassment, but stopped talking.In the workplace, this kind of half-way takeover is easy to offend people, and it is even more inevitable that people will be criticized for taking advantage of it. He has been upright for half his life and has never been willing to touch these things. The world of young people is the same.

Seeing senior's concerns, Xu Rencheng rarely said sincerely: "Senior, do you still remember the design that I screwed up when I was under your command? Senior told me at that time that someone who loses once loses for the rest of his life. I didn't lose, but Jang Minho lost this time.

The young man on Shinhan's side is very difficult to deal with. I don't need to win, what I need is the calm posture of my senior.From today onwards, we will enter the specific process of cooperation. I hope that seniors can help me. "

"Young man? How old is he?"

How old is it?Xu Rencheng chuckled, and sighed for the first time: "26 years old, let me remind the seniors, he is stronger than me when I was 26 years old, much stronger."

……

On April [-]rd, the cooperation plan between Shinhan Advertising and Samsung Advertising was officially announced to the media, causing an uproar in the industry.Some said that Samsung's advertising move was a test for Samsung Group to formally enter the network industry, while others said that Samsung did not want to see SK Telecom as the only one.There are different opinions, rumors are everywhere, and many people's convincing inferences almost make the viewers feel that they are the roundworms in the stomach of Lee Kun-hee, the head of the Samsung Group, otherwise it is impossible to know so much.

After the signing ceremony on the day of the press conference, among the series of photos published in the newspapers, there was one that shocked the insiders the most.Although this circle is hidden behind the scenes, it is not without celebrities.For example, Huang Rencheng, who shook hands with Xu Rencheng in the last photo, has been on the cover of well-known magazines in the advertising circle several times. Although he is no longer popular now, many people can think of him as long as his name is mentioned. The existence of a string of glorious deeds.

Who is the young man in this photo?

It's a completely new face, no one has seen it before.

Then why can he shake hands with Xu Rencheng in front of the media, and let Huang Rencheng stand aside as a foil?

His name is Lin Weiran and he is the founder of 'idolworld'.

"Hey, don't look, that one is without makeup!"

In the Hyundai car under the red light, Lin Weiran suddenly yelled, followed by a burst of woman's laughter from the bluetooth headset, just hearing the yin and yang faltering, one knew that the woman over there must be laughing so hard.

"Lin Yuner!"

"I don't laugh, I don't laugh anymore... Actually, this picture is nothing, the main thing is your words... Haha..."

Say no to laugh, laugh again.Lin Weiran closed her eyes depressedly, and seriously doubted whether her image in Lin Yuner's mind had completely collapsed.Until the red light turned green, the laughter in the earphones hadn’t stopped, Lin Weiran opened his eyes and put the gear on, and said softly while stepping on the gas pedal: “Laugh, I’ll let you laugh enough, I’ll listen to you laughing, Be careful not to dislocate your jaw, it’s still risky to reset it, and when I see your crooked mouth, I’ll laugh enough...haha!"

Lin Yuner restrained her smile and asked, "Are you really angry?"

"No, I just felt aggrieved and let two unscrupulous uncles sing a double reed. They all put on makeup before appearing in front of the media. I didn't have one, especially the one who shook hands with me. It wasn't my business at all. He I have to come over and play a little..."

"Trick?"

Hearing this description, Lin Yuner cracked open her brain and made up a picture of a fat man with a dissolute face, lifting Lin Weiran's chin with one finger, the result can be imagined.

With seven points of helplessness, two points of anger, and one point of incomprehension, Lin Weiran frowned and asked, "You love to laugh so much?"

"Isn't it good to love to laugh? This character should save you a lot of trouble?"

"What's the trouble?"

"Trouble making me laugh."

Lin Weiran was taken aback for a moment, then burst out laughing, almost missing the steering wheel.

"Hey, Lin Yun'er, why didn't I see that you were so..."

"Don't you see how cute I am?"

"I didn't realize you were so thick-skinned."

"Cut, I don't care about you. Don't call me during filming."

Lin Yuner hung up as soon as she said, the 'beep' on the phone seemed to carry the resolute smell when she hung up the phone.If you say that the love affair between a man and a woman is like some kind of advancement, after breaking through the first level, it progresses rapidly. Lin Weiran has already kissed Lin Yuner's forehead, can it be far from that small mouth?

Flirting is the most pleasant mood, even though today's work is quite troublesome, Lin Weiran still faces it optimistically.After driving to a street in Myeongdong, Lin Weiran walked into a fashion brand store not far away after getting off the car.

"Brother Shi, where is he?" Lin Weiran asked directly after saying hello.

"There."

Liu Zaishi, who was already thin, seemed to be a lot more haggard since he officially started the family birth program. Lin Weiran looked in the direction of his finger, and happened to see the silhouette of a woman.

She has long hair shawl, natural and smooth.The side face without makeup looks very kind, but she is also a rare beauty.She doesn't have the usual snow-white skin of Korean women, but has a healthy wheat complexion. It seems that she has shortened a certain distance all of a sudden, which is hard to explain, but can leave a deep impression on people.

If she hadn't known it in advance, Lin Weiran would never have imagined that she was the sexiest woman in Korea on stage, nicknamed 'National Fairy'.

ps, please recommend, collect, and support various data.