Coquettish Rebirth

Chapter 119 Behind-the-scenes transactions?

Chapter [-] Behind-the-scenes transactions? ——

Chapter [-] Behind-the-scenes transactions?

"Hung-chien? Hello, hello, I'm Tan Xisong..." Tan Xisong stood at the door of Jia Hongjian's office with her luggage in her arms, "Yesterday I just got angry because of some mistakes made by the employees of our department. You didn't pay attention when you were talking..." She smiled shyly while finding a way for each other.

"Director Tan? Hello, hello, please come in," Jia Hongjian asked Tan Xisong to come in, "Yesterday? What happened yesterday? Oh oh, you said that, I forgot!" It's not like Jia Hongjian doesn't know how to find a way to step down for both parties.

After sitting down on the sofa in Jia Hongjian's office, Tan Xisong opened his travel bag and took out a package of things. "At this time, the Peking Duck I brought from Beijing is a new takeaway brand this year. It is vacuum-packed and tastes pretty good. It's no worse than eating in the store..."

Although he didn't really apologize, but looking at Tan Xisong like this, he really knew that he made a mistake and came to apologize. Jia Hongjian didn't want to care too much, and after a few polite words, he accepted the package of roast duck .What surprised Jia Hongjian was that this Tan Xisong had obviously worked hard in society for a long time, and he definitely knew how to behave.After giving Jia Hongjian the roast duck as a gift, there was no mention of Jia Hongjian's plan or inspiration at all for a full ten minutes, all of which was just repeating the good things she heard about Jia Hongjian from Sun Yusheng. .Wearing these high hats really made it impossible for anyone to continue to be angry with her.

After some high praise, Tan Xisong finally mentioned Jia Hongjian's plan. "Hung-chien, I heard from Lao Sun that you, a young genius, gave them a lot of good ideas, which made me really want to know what good ideas you can give our advertising department..."

Hearing this, Jia Hongjian stood up without saying a word, smiled, went to the desk and took some document and pen.After he handed the document to Tan Xisong, he didn't speak, and quietly waited for her to read.Tan Xisong looked down at the document, and saw a few typos written on the title: "Confidentiality Contract"!

She was stunned for a moment and then took a closer look at the content of the contract. It turned out that if she wanted to listen to Jia Hongjian's plan for their advertising department, if CCTV did not adopt it in the end, she Tan Xisong had to guarantee that CCTV would not accept the contract within three years. Don't use this idea anymore, otherwise she will pay Jia Hongjian an astronomical amount of compensation.

When Tan Xisong looked at Jia Hongjian in surprise, Jia Hongjian continued to smile without saying a word.He knows things like this contract, that is to guard against gentlemen but not villains. If Tan Xisong is really a bastard, she has many ways to bypass this contract. Even if she wants to file a lawsuit, this kind of civil lawsuit will drag on. Three to five years is normal.Then why did Jia Hongjian give her the contract?This is a way to tell her that Jia Hongjian's idea is really nb!

After thinking about it for a while, Tan Xisong readily signed his name on the contract.Just after signing the contract, she heard Jia Hongjian say, "Your station, no, what program on our station has the highest ratings?" "News broadcast." Tan Xisong replied inexplicably. "What about the second highest?" "Weather forecast."

"Haven't our station ever thought of having a commercial slot between the first and second highest-rated programs?" Jia Hongjian asked.

"Between the first and the second... You mean behind the news broadcast? Is this okay?" Although Tan Xisong was shocked, she was still not sure whether this could be done.You must know that it is "News Network", the most stubborn and conservative program after the establishment of CCTV!Adding an advertisement time after the news broadcast is basically equivalent to the country announcing that "this military parade is exclusively sponsored by xxx company" during the National Day military parade. To put it bluntly, this is treason!

"Why can't we? We're not adding advertisements to the news broadcast, nor are we saying that the news broadcast will be exclusively sponsored by any company. We're just after the news broadcast is over, when people across the country are waiting to see the weather forecast. Let’s play an advertisement.” Jia Hongjian said here, thinking of something, “Isn’t there even a few seconds countdown time before the news broadcast starts? There can also be a voice advertisement, for example——Epoch watch for you Tell the time..."

Listening to Jia Hongjian's words, although Tan Xisong was not sure whether these new plans could be approved by the high-level executives in the station, she knew that if these plans were passed, it would definitely become the best-selling commercial on CCTV!Just hearing this, Tan Xisong felt that spending tens of dollars for a train ticket to come to Shanghai was definitely worthwhile.

But at this moment, Jia Hongjian continued to say: "Even, our station and Huaxia Hi-Tech can do a little marketing..."

"Small marketing?"

"Yes, that is, we can design a set of bids that will definitely attract the attention of businessmen across the country. It is not an on-site bid, but before the specified date, interested companies submit bids, and write their respective bids in the bids. psychological price, and CCTV selected the one with the highest monastic..." Jia Hongjian said.

When he said Tan Xisong in this way, he understood the meaning, although Jia Hongjian did not propose any auction mode at this time, but this kind of bidding mode.But in some respects, the bidding will be easier to attract excessive bidding prices after becoming famous-everyone is afraid that others will bid a high price, so they can only bid higher!The disadvantage is that at the beginning, because everyone does not have a detailed understanding of this model, the asking price will be relatively low...

"Sister Tan should also be able to find that the price of this kind of model may be relatively low in the first year and the second year, so we need to buy horse bones to help the first company that successfully bids to make it so that all businesses can buy it." A role model to envy! And this role model should be Huaxia Hi-Tech..." Jia Hongjian is now showing his villainous side.

"You mean... behind-the-scenes transactions?" Tan Xisong asked in horror as she felt as if she had heard something that she shouldn't have heard.

"No, no, how can a well-known anti-counterfeiter like me do behind-the-scenes transactions? Am I that kind of person?" Jia Hongjian asked gloriously and correctly, "I mean, after the filming, because This plan was proposed by Huaxia Hi-Tech, so CCTV should give us some discounts, for example, the price stipulated in the bidding documents can be delayed by half a year to a year or something..."

"Oh..." Tan Xisong nodded. As soon as she heard this method, she knew that this method was not considered a behind-the-scenes transaction, but it was not something that could be discussed in a fair manner. Basically, it was wandering between violations and non-compliance. gray area.

"At the same time, CCTV can help us promote as much as possible. For example, if we win the bid, CCTV can promote our company as the so-called bid king..." Jia Hongjian said ambitiously, "Sister Tan should also know that in our After Huaxia Hi-Tech's previous series of marketing successes, this marks the advent of the blowout era of China's fast-moving consumer goods market. Even if Huaxia Hi-Tech did not cooperate with CCTV, we could definitely become the champion of new subjects that attracted the attention of the people of the whole country. If we follow What about the cooperation with CCTV? In this way, our chances of success are much higher than other manufacturers, which also reduces the possibility of setbacks for the Biaowang Conference brand..."

Having said this, Jia Hongjian paused, and said even more viciously, "I am actually a person who values ​​reality very much. As long as our Huaxia Hi-Tech can get enough profits, even if CCTV publicizes our Huaxia Hi-Tech's success as all of you." It doesn't matter because of the credit..."

At this moment, Tan Xisong felt a sudden shock in her heart. She knew that if she followed what Jia Hongjian said, it would definitely be good for both parties!This is according to the popular American saying - win-win?It's just that if this project is to be completed, the administrative risks are a little bit high...

"Of course, I, Jia Hongjian, would not let CCTV give us such a discount with empty teeth and empty gloves. I am very confident in this plan. I can even sign a contract with you. If CCTV's bidding price can't exceed 5 million yuan, we Huaxia Hi-Tech can pay CCTV 2000 million yuan!" Jia Hongjian didn't relax at all and put weight on Tan Xisong's heart again!

Is there any risk in such an empty promise?Of course there are risks!Although there are examples of Sanzhu in the first place, a reborn person like Jia Hongjian should be better than Sanzhu, but there is still one in Wanli. If there is a butterfly effect at that time, CCTV's standard king is really not on the list [-] million, or Huaxia Hi-Tech collapsed like the three?If so, Jia Hongjian felt that he might as well just commit suicide!

Originally a reborn person, he has so much more memory about the future than others. I heard that he has experienced a lot of things in his previous life, and he has a lot of experience. On this basis, he can't get along well. I really feel that I don't need to continue messing around...

Jia Hongjian didn't know who the bid king of the first CCTV bid that originally appeared around 94 was.But Jia Hongjian knew that Confucian Banquet Wine, which no one knew before, beat Confucian Family Wine and Guangzhou Sun God at a price of just over 1995 million yuan in 3000, and won the first title of King of Standards that attracted public attention.Afterwards, under a series of hype by CCTV, the marketing of Confucian Banquet Wine was crazy that year, and it directly became the best-selling baijiu brand that year!none of them!This result directly made the Biaowang Conference in 96 bursting with excitement! In the 96 Biaowang Conference, the Confucian family wine, unwilling to fail, offered a sky-high price of 6298 million yuan!And what about the Confucian banquet wine that tasted the sweetness the year before? 6398 million yuan!Just over 100 million!

Then the king of the year was the banquet of the Confucian Mansion?No, it was the even more unknown Qinchi Liquor Industry!This small winery, which was not well-known in Shandong, almost smashed into the sales of nearly a whole year, and won the bid king of the year at a sky-high price of 6666 million yuan!

"What does Qin Chi do?" After the people of the whole country knew that Qin Chi had won the bid king in 96, this was the first question they asked!But even if everyone doesn't know what Qin Chi's factory is for, whether it is in Shaanxi or Shandong, everyone knows that Qin Chi will stand on the top of Huashan Mountain in the next year, overlooking the whole China!

Ask for a monthly pass~

……

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