Coquettish Rebirth

Jia Hongjian discussed with Olsen, and felt that it would be good to have a little help from Professor Negroponte without disclosing the specific content.Such a blowout is tantamount to a kind of pre-advertising in a different direction, allowing target consumers to get in touch with their product information as early as possible, or allowing other media to get in touch with them as soon as possible, and then they can voluntarily publish in the future Help ms company to publicize.

But this matter cannot be said in too much detail, at least the concept of the all-in-one machine cannot be explained, the reason is very simple!Jia Hongjian and the others were able to figure out that Apple is also developing an all-in-one machine through a little gossip from the Los Angeles Times, and then suddenly began to increase the configuration by a large margin. They can do it, but Apple can't?So this matter, even if you want to talk about it in detail, you must sign a non-disclosure agreement with Negroponte, so that he is not allowed to say too many details before the product is released!

With such thoughts, Jia Hongjian agreed to accept an exclusive interview with Professor Negroponte.Soon, this exclusive interview will be held in a small cafe in front of MS company.Originally, this Professor Negroponte also wanted to visit the MS company to see what the old man Olsen, who used to be all-powerful, was playing with now.But Jia Hongjian and the others dragged him to this cafe, as if they didn't really want him to visit MS company!

The more they keep it secret, the more interested Professor Negroponte is!He himself is the head of the New Media Lab at the Massachusetts Institute of Technology, and of course he will be interested in new media, especially the Internet!And Jia Hongjian is a legendary genius in the new media industry, especially in the Internet industry.So Professor Negroponte felt that if they kept it so secret, then the two people worked together to make something.Obviously it will be more curious, will it be the integration of hardware and network platform?Will it be similar to the Internet of Things, using network platforms and hardware to create an e-commerce platform that will infect the real world?

"Okay then, let's talk about the two of you. How did the two of you cooperate?" Professor Negroponte was obviously not a rookie, so he wouldn't directly ask about the topics he was interested in as soon as he said it.This interview, of course, must be done step by step. Of course, we must slowly let the other party enter the mode of not saying anything, and then ask key questions!At least to win the trust of the interviewee! [

"Us?" Jia Hongjian and old man Olsen looked at each other and smiled. "Theoretically, it was introduced by Bill Gates." Jia Hongjian smiled and said, "I have a cooperation plan with Bill Gates in China, and Microsoft is also a strategic partner, and Olsen is Bill Gates. Gates’ idol, so when I heard that the old man opened a ms company. When I wanted to do something else, I came to see it under the introduction of Bill Gates. After reading the results and talking about it, the two sides I thought it was a good fit, so I paid a part of the money to become a shareholder of MS Company."

"What, have you invested in ms? Can you tell me about the share distribution between you two? I don't need to write this in the report. I'm just a friend and a fan, and I'm curious..." Negroponte asked the professor with twinkling eyes. "Shares?" Ken Olsen thought for a while, and then simply told the truth, "One person is 50.00%. No one has a controlling stake. It's purely an equal cooperation between the two parties. Whoever comes up with a new idea has to convince the other party. ..."

"50?" Upon hearing that, Professor Negroponte felt that there must be "adultery" in it!That's right!When Jia Hongjian became a shareholder, it would be a full 50%?No more and no less?why?If it is less than 40%, then it can be considered that Jia Hongjian only invested a small amount out of admiration for his predecessors.But 50% of the shares, this must be what Jia Hongjian wants to achieve through this enterprise!If it does not exceed the controlling stake, it is obvious that Olsen has to play his own role!So this is a sign that the two sides are determined to do something big, right?

"So after the cooperation, how do you both plan the future company's route?" Professor Negroponte is now carefully avoiding the area where the other party may wake up.The question raised by the curve to save the country is basically not suspicious, but it will reveal a little bit of information.

"Plan? In terms of our plan, in general...we should develop some kind of equipment for the time being?" Olson said after thinking about it, looking at Jia Hongjian.What he said, he tried his best to avoid all kinds of areas where Apple could find something wrong, and he was so careful that he didn't even mention the development of computers, for fear of mentioning it too much.But as soon as he finished speaking, he heard Professor Negroponte ask with great interest, "Then, can you give me a general hint from the perspective of not revealing some secrets? Can you give us a general idea?" Do the editors of "Wired" magazine and the readers have a general expectation direction?"

"The specific direction?" Jia Hongjian took up the topic. Compared to the old man Olsen, this Jia Hongjian was basically as eloquent as he could assume the role of ms news spokesperson. "The specific direction? It is an improvement to a certain hardware set in the existing industry. If it is developed by then, if I meet you, I believe many people will feel excited and novel..."

I tried my best to do what I said without actually saying anything, right?But who knows that just after Jia Hongjian finished speaking here, he heard Professor Negroponte ask: "So is it an epoch-making brand-new product similar to the music pod mp? It is a product that completely subverts the existing industry. product, and then a new type of product that cooperates with Internet technology?"

That's right, this is what Professor Negroponte wanted to ask the most!In his opinion, the music pod mp system produced by Huaxia Hi-Tech is obviously a very subversive product.In the past, various Walkmans or other music players needed a physical music carrier to play, and consumers bought that kind of carrier.Not so with the Music Pod system!Such a music pod system directly abandons the carrier and directly uses the new generation of stuff like the Internet to turn music into a pure data stream.It allows consumers to buy music without leaving home, and it can also break the management of the industry. They don't need to be bound by music companies to buy an album for a few songs. They only need to buy their own music. Like the song, and then downloaded to the machine on the line!

Such a music pod is truly an epoch-making product, changing the entire music industry in one go!So, will the new product jointly produced by Jia Hongjian and Olsen be like this?Will it suddenly change the entire industry environment and the entire mature business model from a certain perspective?

But his question made Jia Hongjian a little bit embarrassed, because in fact, this all-in-one machine is a small toy made by him and Olsen, and it is aimed at the Apple market, or it is purely disgusting. Jobs stuff.This all-in-one product, if you say that there is innovation, but if you say that it has created a new business model, it really doesn't exist.So Jia Hongjian also answered honestly, "This is not the case. Generally speaking, our product is to think about a certain product that has been finalized from another angle. From another angle, we think about the meaning of this product's existence." , and then made a product that is different from previous products, there will be surprises, but how earth-shaking changes have been... It shouldn’t be counted.”

Jia Hongjian was quite honest, he didn't carry out any false propaganda, and he didn't blow up a one-point thing into a 10-point thing.It's not that Jia Hongjian is kind and honest like the three good students, but he knows that sometimes this thing can't be fooled!When a product is on the market, it is indeed good, so it is okay to blow it up a little.But if the nonsense is too much, especially before the product is officially launched, before the competitor is "born", if there is too much nonsense, then look back and wait for the real product to be launched, and hopeful consumers will see the real product at once. After that, there will be all kinds of disappointed feelings!

Originally speaking less, it could surprise people, but it turned out to be disappointing. If this kind of emotion spreads, it is of course very bad for selling products!How could Jia Hongjian make such a mistake?

Hearing what Jia Hongjian said, Professor Negroponte was very surprised!He never thought that Jia Hongjian would actually say that!Obviously, the music pod system is such an epoch-making product. How could Jia Hongjian talk about things after this music pod so... low-key?Why do you say it's so bad?Could it be that this is Chinese humility?I heard that Chinese people are very humble?

So, Professor Negroponte turned around and asked Olsen, "Excuse me, Ken, do you agree with Jia's description? As far as I know, the music pod system they developed before is very epoch-making. A product..." Lao Ni really wanted to hear such an answer from Olsen's mouth - "Oh my God, of course not, our product is a new creation that subverts the industry, and it will definitely make every consumer feel happy. Shout out to God!"

However, Olson, an old man with a weird temper, did not follow Negroponte's wishes. Instead, he nodded, "From a certain point of view, I think he is right. Our product is not There is no subversion, but... I think it can be called evolution. Yes, it can’t be called revolution, but evolution is fine!” When the old man said it, he used the words “revolution” and “evolution” , these two words have no connection in Chinese, but they have a deep connection in English - "revolution" is revoluton, and "evolution" is evoluton. "Revolution" has one more letter r than "evolution".

"Evolution...?" Negroponte fell into deep thought. (To be continued. If you like this work, you are welcome to come to the starting point to vote, monthly pass, your support is my biggest motivation. Mobile phone users, please go to read.)

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