Coquettish Rebirth

Jia Hongjian took advantage of the dvd issue to go to Shanghai Library when he was not busy. He found various newspapers and researched it, and found that it was not easy!Why not simple?It turned out to be like this—the original DVD alliance composed of ten companies actually split after 97.Originally, Jia Hongjian thought that since the ten companies had reconciled, then everyone would make money together, and they would form a patent pool together to authorize each other, and then target outsiders together!

As a result, who knows that in 97, Toshiba and their six manufacturers got rid of Sony and other three manufacturers and formed a so-called 6c camp. They fought, and although they authorized each other, they didn't plan to make money with Sony and other rivals!All in all, there are two waves of deadly enemies. After resolving the hatred with the opponent, they are still ready to do their own things. Although they have authorized each other, the patent fees have to be collected separately!

And after the patents are collected separately, because the patents on both sides have actually been mixed together, so in fact, the payment does not mean that it is enough to hand over to a dvd alliance, in fact, it still has to be divided into two parties!Is this troublesome?That is to say, Jia Hongjian and the others were lucky. They got close to Sony before DVD was industrialized. As a result, they were successfully brought into the circle by Sony, which showed that they became the so-called authorized companies on the 3c side—that is, Companies that don't need to pay but can't collect money from others, and by the way, have also become authorized companies on the 6c side.

In this way, if Huaxia Hi-Tech wants to make DVDs by itself.Sincerely, as long as you buy a decoding chip or something from them, it can be produced directly.But the problem is that Jia Hongjian doesn't want to give birth by himself, he wants Changhong to give birth!But Changhong didn't authorize it, so Changhong will definitely be charged by 3c and 6c together!At that time, if 6c charges $5, and then 3c charges $4, then a machine will cost $10!

Of course, the ten dollars suddenly seemed to be no problem—even if it was a dvd machine priced at about 2000 yuan, wouldn’t it be an 80 yuan price increase?That's not much!Yes, it is not much, but if the price rises, it will be directly collected from Changhong, and then Changhong's ex-factory price will be higher.In the future, if there is a price war or something.That made it easy for Jia Hongjian to lose the money he should have earned!

So should Chang Hong obtain at least 3c's authorization through relationships?To be honest, when thinking about this matter, Jia Hongjian was a little hesitant, on the one hand.Mainly, this is not my own business after all.Not too much heart.On the other hand, the main reason is that things are troublesome and not too much money can be made. At the same time, Jia Hongjian is not very enthusiastic about this project.However.After thinking about it, he finally decided to do it-who has a grudge against money, right?Although it is not my own business, but I can earn a fortune as an importer and exporter in the future, which is also related to my own business, and mosquito legs are also meat, so if I earn tens of millions of dollars here, then Earn tens of millions or hundreds of millions of dollars while earning pocket money for yourself!In order to make money, one must increase revenue and reduce expenditure. Although the money in front of him is not much in his opinion, it is still profitable!

To make money, he has to figure out how to make it.Before, he thought about impressing sce by making a good game or something, and then let sce persuade Sony to give Changhong a face.But to be honest, even thinking about it, Jia Hongjian is a bit unlikely to realize this idea—it would be okay if he helped Huaxia Hi-Tech instead of helping Chang Hong, but if it is done for others, this layer of change On the first level, other manufacturers in 3c are easily dissatisfied!Moreover, Akio Morita, the founder of Sony, who had a relationship with Jia Hongjian, the so-called holy man of Japanese management died in October 1999. Now the Sony Group has no leader and has not yet elected a new CEO. And the new president, at a time like this, it's really fine to operate, there's no way to finely find someone to sell face, isn't it?

Not to mention that Jia Hongjian doesn't have much interest in games or anything like that. After all, this thing is more about dealing with computers and programs, not the kind of dealing with various people when making movies. Hurry up to do all kinds of dangerous moves!So speaking of it, we can only talk about patent prices with 6c and 3c?Or can I just pay the real deal?However, even if it is necessary to pay such real money, it is best for Jia Hongjian to sign a long-term contract—for example, to sign a five-year agreement at one go, stipulating the patent fee charged for each machine, and It is agreed that no price increase will be allowed within 5 years!Such an agreement can probably be negotiated in the era when DVDs were just being promoted, and then five years later?It is estimated that dvd is about to be phased out!At that time, Sony's ps5 will be released, and Sony will want to promote Blu-ray discs again!So at that time, there is no need to make DVDs!Anyway, at that time, it is estimated that dvd machines will be a mess cheaply in China, and the profits of various manufacturers will become less and less.

Therefore, after such a lot of thinking, Jia Hongjian did not come up with an idea that was too subtle.He just called Ni Runfeng and the others directly and told them to negotiate a five-year patent licensing contract.But after he finished talking here, Ni Runfeng asked in shock: "What? We still need their permission to make DVD machines? Why? Why should we give them money?"

Eh!your sister!Copyright, do you understand copyright?Jia Hongjian sighed, let alone the common people in China these days, seeing that without this manufacturer, the boss has no sense of copyright! "Runfeng, this is a copyright. All the technologies of dvd are researched by others, so they have a patent pool. In other words, if they don't authorize Changhong, Changhong can produce it secretly. Internationally, you can definitely be fined for bankruptcy! Internationally, copyright is very important! Things like cvd, because we only partially adopted other people’s technology, and mainly we sold it domestically, and did not run it. We sell them in Europe, America and Japan, so they don’t care much about us. But we are going to sell DVDs in America!”

Hearing what Jia Hongjian said, Ni Runfeng remained silent for a while.Jia Hongjian also understands this very well-in the 21st century, those who spread pirated novels on the Internet even said that they are helping the author to promote it!I also feel that I have done it again!This kind of people who are not aware of copyright issues, now let Ni Runfeng be aware of copyright a few years earlier? "Runfeng, we can play according to our rules in our own small circle in China, and even in immature markets like Southeast Asia, we can also play according to our rules. But if we want to enter a mature market, enter other people's If you don’t follow other people’s rules, you will be killed in minutes! This is why there are rumors in the market that first-class companies set standards. To set the standard is to set the rules, and if you don’t meet his rules, you can’t play!”

"Hey..." Ni Runfeng sighed, "How much money do you think is suitable for Hongjian? The patent fee for them?" "Generally, it is best to keep it within 5 or 6 dollars, one set. If it is too much, we will have no profit. "Jia Hongjian ordered. "Okay, I see. Then I'll ask someone to study it later, and then contact the Japanese company to have a look. Thank you, Hung-chien..." Ni Runfeng was a little low-spirited. "It's okay, it should be, just give me the right to import and export later." Jia Hongjian said. "Well, for sure." Ni Runfeng hung up the phone after finishing his reply.

Hearing that Ni Runfeng's interest was low, Jia Hongjian didn't try to persuade him much.If Chinese enterprises want to go global, they must learn to play by other people's rules.Even companies that want to go global in future generations will encounter more problems!Not only the matter of patent fees, but also the troubles caused by various trade unions in other countries are even more worrying, and the worried people are not recruited!For example, in my impression, Jia Hongjian remembered that a domestic company ran a mine in Argentina, Peru, or some other South American country.They want to start work, but those workers are so lazy all day long that they don't work hard. They need three people to do the work of a Chinese worker!And it's slower than Chinese workers!

Under such circumstances, they actually still have the face to ask for a wage increase, and they actually go on strike!Is this still a trick?Or to say that Chinese people are too hardworking, so Chinese companies are often a little spoiled, thinking that people all over the world are so hardworking—not to mention, at the beginning of the 20th century, Chinese laborers went to the United States to help When the railway was being built, with the increase in the number of Chinese immigrants, why did the Chinese Exclusion Act appear in the United States?The main reason is that the Americans were surprised to find that the Chinese are too hard-working!As if one man could do the work of eight white men!Then white people's jobs are taken away!There were even caricatures about this kind of thing in the newspapers in the United States - a workshop, four or five white people were idle at the door asking for work and help, and in the workshop, a Chinese with braids was just like Nezha Three heads and six arms are doing different jobs!

For the capitalists in the United States, of course they like Chinese workers. They can do the work of several people for the wages of only one person, which saves money!But the American people quit!That is to say, in the end, there was the Chinese Exclusion Act!Under such circumstances, when Chinese enterprises go to foreign countries to develop, they have no choice but to recruit workers who are lazy and have a lot of money. They can't find Chinese workers to replace them!Otherwise, the local people will call you to give all the job opportunities to your local Chinese workers, which is not beneficial to our local area at all, and does not provide us with jobs at all. If we quit, we will make trouble... (To be continued continued..)