Coquettish Rebirth

Chapter [-] The Road to Chips

Before going to the Meiying Studio the next day, Jia Hongjian first visited Xiaomi.After talking with the old man last night, Jia Hongjian felt that the old man Ni Guangnan was not like what Liu Chuanzhi later described in his autobiography.

Originally, Jia Hongjian's idea of ​​letting the old man lead a team to do a project according to Jia Hongjian's requirements, so that he could have time to do things according to his own interests, was actually based on this statement in Liu Chuanzhi's autobiography.After what happened last night, Jia Hongjian was surprised to find that the old man seems to be a person who understands the market quite well, and he is not obsessed with only asking for advanced technology. He is completely willing to reduce costs and use relatively backward technology for production!

What he wants to chat with the old man today is the future direction of "Xiaomi". Originally, this kind of direction is similar to Jia Hongjian's plan, but he didn't plan to say it at all. He planned to drop carrots in front of the old man to attract him. Obediently follow the path he designed.Now that the old man seems to have a different personality than expected, he changed his plan.

I walked into Xiaomi, and when I arrived at the old man's office, I found that the old man was playing with the cad on the computer and eating a boxed lunch. "Grandpa, are you busy?" "Yo, Mr. Jia is here? Sit, sit! I'm not busy. I'm eating. I think it's a waste of time to just eat. I might as well eat while looking at the blueprint of the single-chip repeater I'm designing... ..."

While speaking, the old man stood up, with several grains of rice hanging on his face, as if he didn't notice it.While talking to Jia Hongjian, he turned his head to look at the black background of the cad software, "Mr. I bought it, but I never had a chance to buy it. Originally, I worked in Canada in 81. At that time, I earned a lot of salary, and it was easy to use cad, but when I returned to China, I didn’t have enough money, so I didn’t buy it back..."

"Old man, you are so focused, you eat all over your face!" Jia Hongjian really reached out to help the old man remove the rice grains from his face like a junior. "Haha...Old man, old man, I am not very old, how can I turn into a slobbering cock like a child when I eat..." Old man Ni Guangnan laughed at himself.

Seeing such a cheerful Mr. Ni, Jia Hongjian sat down and asked slowly, "Mr., what do you think our company should do to make chips?" Ni Guangnan was stunned when he heard Jia Hongjian's words. For a moment, he didn't expect that Jia Hongjian seemed to come to the company for inspection at random, so why did he ask this question.But he didn't think much about it, and replied honestly: "I think we make chips to some extent to contribute to the country. After all, we are such a big country and are still hostile by foreign countries. If we don't have a chip of our own It can be said that the lifeblood of all kinds of high-tech equipment is in the hands of outsiders. If the situation changes in the future, the technology cannot keep up with the technology for a while, and even if you want to reverse engineer and imitate advanced chips, it will be too late. So for this purpose, I I think that our country should have its own chips, but I also know the current form. In the field of chips that are the core of microcomputers, Intel and AMD have worked hard for decades to have the current strength. It's not realistic for a company that has never made chips to develop a world-leading CPU in a year and a half, right?"

Yo, I didn't expect this old man to be very pragmatic in the field of chips!Not to mention how long it will take to develop chips to catch up with Intel's level, even in the 21st century, it seems that it took nearly ten years for Hanxin and Loongson to reach the level of more than 900 mhz. Basically, it is about ten years slower than abroad.

"So I thought, we can develop in multiple lines, while maintaining research in the field of general-purpose chips, that is, CPUs for microcomputers, tracking the international leading level to make a technical reserve, slowly accumulating experience, and focusing on researching the backward era 5 If such a chip can be developed for 10 years to [-] years, then the model of low-cost microcomputers will be the focus, so that microcomputers are cheap enough to enter thousands of households, which is also very beneficial to the commercialization of our chips!" Ni Guangnan said At that time, he told Jia Hongjian all the routes he had been planning in his mind for a long time.

To be honest, Jia Hongjian never expected the old man to have this kind of business sense before!This old man can actually find out that the price of microcomputers on the market is too high. What kind of consciousness is this?As far as Jia Hongjian is a reborn person, let him analyze the current PC market, and he will definitely find that the income of the people in this era is much higher than that at the end of 2012, and the price of PCs is much higher!In 2012, a computer equipped with a 5000-6000 monitor can basically run all the killer games on the market with the highest performance, and that is no problem!Even the configuration of many professional artists is just a little increase in the budget of graphics cards and screens!

But what about in this day and age?It's a shame that the most common computer costs less than 98!Even Jia Hongjian asked his family for money to buy a Lianxiang computer in the summer of 8700, which cost a full 550 yuan!I still use Intel's second-tier Celeron [-]cpu!If Jia Hongjian were Ni Guangnan, relying on the experience he gained from the future, he would definitely develop a low-performance but cheap CPU. Why?Because consumers who understand computers in this era can basically be described as rare!

This is not to say that Jia Hongjian is planning to deceive consumers with inferior products, but that consumers don't know what computers can be used for at all these days!Even the vast majority of ordinary people don't know that computers can play games!If you catch a hundred people and ask them what they can use if they buy a computer, they will say-"for keeping accounts", "for keeping notes", "for calculating"... If you want these functions, you need to buy a computer what?Just buy some notebooks and a calculator!

When consumers don't understand what the computer is for, when there is no Internet at all, or when there is Internet, less than 1 people in the whole country can access the Internet, and the Internet fee is so expensive that people don't know When playing games with a computer, even Jia Hongjian said that he didn't know what else such a computer could do!

So at this time, if one computer sells for 5000, and the other sells for 5000, and the one that sells for 90 also gives a lot of learning software or other things that can promote children's learning, guess what parents will pay for it which?In this way, after occupying more than 90% of China's market share through cheap computers, and then continue to obtain profits through this kind of business success to nourish chip research and development, slowly and continuously expand this "Shenzhou in the 5s" model, and raise technology through the market .After 10 years or [-] years, consumers have the ability to DIY or distinguish hardware performance, so Jia Hongjian and the others still can't achieve the ability of Intel's second-generation products?Even if you still can't do it at that time, you can use the vast third world computer demand market to support your own business!It can also be operated with the strategy of encircling the city from the countryside!

However, Jia Hongjian himself has another idea that can be used both ways, "Master, have you ever thought about making embedded chips?" "Embedded chips? You mean the kind in mobile phones?" Mr. Ni Guangnan asked suspiciously, He just started working on mainframes in the Chinese Academy of Sciences, and he worked on large computers with the size of several rooms. Later, he has been working with microcomputers, and he has not had much contact with the field of embedded chips.

"Almost, it basically means that except for microcomputers, other places that need chips need embedded chips. Compared with the microcomputer market, this market is not small at all! Our repeaters need single-chip microcomputers with embedded chips. Chips are needed to make TVs, fully automatic washing machines, and even air conditioners and refrigerators in the future. Mobile phones, that is, mobile phones, will need chips as they develop, and even CD projectors after video tapes are eliminated. !” Jia Hongjian said ambitiously.

In fact, he still has a lot of things to say. For example, mobile phones will become smarter in the future. In addition to CPUs with good performance, they also need graphics chips. Even the GPS used in cars needs to use CPUs and other things!Even digital TV set-top boxes and cats that connect to the Internet require CPUs!

"Are chips in these fields suitable for us?" Ni Guangnan seemed to understand something, and he asked Jia Hongjian thoughtfully.

"It's suitable. The embedded CPUs in these fields have relatively few functional requirements, and the process requirements are not as abnormal as those in the field of general-purpose chips. They are relatively suitable for a new start-up company like ours... "Jia Hongjian said, his idea is to start laying out the chip field of future mobile entertainment devices in advance. If he succeeds in this area, then why are he afraid of Xiaomi mobile phones or something?He, Jia Hongjian, can directly play with a closed system like Apple, and even if it hurts one day, if Google is still alive by chance, then he can release an open platform similar to Android before them, and just come to the left hand Hit the right hand, don't take others to play at all!

Well, I just discovered a previous error. The so-called 586 chip is the so-called Pentium 1 generation. Its clock frequency was increased from 60mhz and 66mhz initially, and then increased to 200mhz.Instead of the 586mhz mentioned in the previous article... 586mhz should not be achieved until the age of Ben II.

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