Coquettish Rebirth

"Hey, Vince, if today we asked you to write a [Proposition Essay] about a middle-aged man who lost his job because of the stock market crash or something, and had to make quick money for his family and family, and he I saw some gang bosses in the neighborhood seem to be very rich, if he wants to run a gang... how do you think this story should be written?" Jia Hongjian took a sip of coffee and asked quite elegantly.Even at this time, in order to show elegance, he also used the accent of the upper class in London, England. That accent, combined with his unhurried movements and subtle inflections, sounded like a real British gentleman—except he Looks like a Chinese.

After Vince Gilligan heard it, he didn't think about how to write it like Abrams before him, nor did he quickly give his idea, but asked Jia Hongjian weakly, "Sir, What is the definition of your drama? Which age group is it aimed at? Is it men or women with a midlife crisis? Do you want to cover the age group under 30 or even under 20? Does the whole story involve drug use, shooting, killing, Dirty words? When are you going to sell it to the TV station and broadcast it?"

wipe!Such a rhetorical question made Jia Hongjian stunned for a moment!Do you have to think about so many things before you come up with an idea?How do you make it similar to designing mobile phones and cars?Although he was surprised in his mind, who is Jia Hongjian?Can he let his subordinates ask a rhetorical question to embarrass him?Certainly not!Our old fritters!So Jia Hongjian didn't show any surprise or embarrassment at this time, instead he showed a little appreciation.As if he really understood this, and then found out that Vince knew this and admired him! "This is not the time for you to ask questions, buddy. Talk about your opinion, how do you think such a game should be positioned, how should it be shot, and tell it all, this is one of the content of your interview..."

That's right!We are the boss, we are the interviewer!Even if we don't understand it, wouldn't it be okay if we fooled people into saying it?Of course, Vince didn't know all this. After thinking about it, he said: "Well. According to the age group of the protagonist himself, it should be mainly middle-aged men, generally speaking, they are between 30 and 50 years old. The crowd in between. Most of the men at this stage have come to the time of waking up from their dreams and found that they are no longer dreaming like they were when they were young. The body is aging. Their lives are unchanged and uninspiring. This is also the reason for the so-called mid-life crisis. In this case, it is naturally best to choose a protagonist who can empathize with them and have a sense of substitution. So this The protagonist should be set as a middle-class person who doesn’t make a lot of money. He is also not successful, and he is not a high-level company. He has to endure day-to-day work for his family. At the same time, we can even strengthen some negative messages, such as It's a young man, they don't take him seriously, even relatives don't take him seriously, the old classmates all succeed better than him, no one takes him seriously... "

Scrap!Just by hearing about Jia Hongjian, he felt that Vince was really knowledgeable!Hearing people's design, no matter how you say it, it includes all kinds of unsatisfactory things in ordinary people's lives!After such an inclusion, isn't that typicalizing the characters?After being typicalized, this character carries all kinds of uncomfortable psychology and background of people of this age group after refining, and after being integrated, it makes anyone who sees it a little bit dare to bring it in?After all, who can be completely 100% happy in life?There is always a time when something is not going well!

When Jia Hongjian was thinking about it, he heard Navins continue to say: "Of course, it's understandable that middle-aged men are the main group to clean up. The daytime is mother-in-law and mother's time, all kinds of soap operas, prime time Between 8 o'clock and 23 o'clock in the section, middle-aged men and women watch together. So if this film is to be broadcast in prime time, it must be male-dominated, but female characters must also be arranged to please female audiences Originally, this film could ignore young audiences, but I think it would be easy if you want to add young characters. You can design a character who is very similar to the mentality of young people today as a supporting role, and develop gangsters together with the protagonist. In this way, It will be able to attract middle-aged audiences and young audiences, and word-of-mouth will come up a lot at once. The next step is to determine the exact cleaning age. If you want to be able to watch it for people over 14 years old, then you must limit swearing and Scenes of drug use and overexposure and bed scenes are not allowed. Generally speaking, it can be done. In terms of character selection, the hero and heroine should choose the one that is not very beautiful, but not ugly, just the appearance of ordinary people. type, which can be brought in by the audience during the long-term broadcast of the episode..."

Whoa!Is there still so much going on here?It's almost the same as making other products. Hey!In fact, for example, in the business of making mobile phones, when the market is about to be saturated in the future, we must start to segment the market!Just like the camera phones made by Nokia in later generations, there are so many music phones and so on. This is a refined method, and they are all specific to consumers!In a market where ordinary mobile phones can no longer be popular in the market, and when the ordinary mobile phone market is a bit saturated, it is easier to stimulate predetermined consumers to buy by making specialized mobile phones.For example, music phones and the like may be aimed at young people.Then the shape and color of the phone must be more fashionable. When looking for celebrity endorsements, you must also find young people who like it, so as to have a good promotion effect.At the same time, the mobile phones for the elderly that appeared in later generations have the same concept. To make a mobile phone for the elderly, you must really develop it for the elderly. A concept, in a word, we must target the reservation consumer group!

Jia Hongjian did not expect that American dramas would have to think about these things when they first conceived!From this perspective, we can really see the development of the film and television industry in the United States!At least in China, there is no such fine division!Many women here in the United States are housewives, so during the day they show all kinds of romantic and mother-in-law dramas, and at night they can attract male audiences who have been working all day.But in China, both men and women work during the day, and men don’t let women go after they go home at night?So all of a sudden, most of the TV dramas in China's prime time period are mother-in-law dramas, and they all talk about various parents' short stories, which is also understandable.In addition to this kind of mother-in-law drama, there are war movies and idol movies. Basically, in Jia Hongjian's impression, these movies are basically the time period in mainland China without Huaxia Gaoke Huaxia Satellite TV.With China Hi-Tech and China Satellite TV, there will be serious dramas like "Newsroom", which don't talk about mothers-in-law, war, espionage or idols. Think about it now, with Yuan Ming as the leader The heroine of the prototype may also have achieved the effect of attracting female audiences?So the movie "Newsroom" is very popular in China, it seems that both men and women like to watch it?

"There is another point. I think your company definitely doesn't want to set up a bad guy as the protagonist and attract many people to become bad? Then we must arrange for the protagonist to die. It is best to become bad and let everyone down and then die. But it can't go bad too early, because if it's too early, the audience's sense of substitution will be lost, and then slowly the audience will not like the protagonist, and they are likely to give up the TV series, so it's best for us to put the bad content. In the position as far back as possible, the front is arranged so that others actively suppress him, and he has to resist in order to protect himself, so that the audience can be brought in better, and at the same time there are not so many moral issues..." Vince said again.

Hearing what Vince said here, even if Jia Hongjian didn't hear how he was going to design a general plot structure, he still planned to give him such an idea of ​​his own!Because this buddy is too clear-headed, the things he shoots are not likely to be unfinished!According to the "Breaking Bad" of the later generations, this is indeed the case. The clue structure of the whole show is still logical as a whole. In the end, the protagonist is also dead, and the episode is over. It will not be filmed like "Lost". Everyone feels that the clouds and mountains are covered in fog!

Just when Jia Hongjian was about to say that he would really hand over such a series to Vince, Vince himself said, "On the other hand, I thought about it and returned to such a proposition. A middle-aged man has been honest for decades, how can he run a gangster? Does he have money? Generally, there may only be three months’ salary in savings? How much is this, count it as ten thousand dollars, this What do you do with a little money? Use this little money to buy drugs and then sell them? Obviously impossible! If you do other illegal things, you have to keep the plot going, and you can’t rob a bank or something... This How to do it? Or... we design the protagonist to have the ability to make drugs? How about making him a high school chemistry teacher? He just wants to make money from drugs at first, but other gangs will suppress him. If you don’t have enough force here, you will always be oppressed by others, so you have to run a gang by yourself?”

wipe!This is simply a mixture of "Breaking Bad" and "Breaking Bad"!Is it really okay for a big boss to make drugs and manage a gang at the same time?Jia Hongjian couldn't help but think of... (to be continued...)