Coquettish Rebirth

Just as Jia Hongjian was watching the news in "Southern Weekly", Huaxia Telecom was officially listed.After the listing, Ni Guangnan, the technical director, held an overseas conference call to let the three or four teams get to know each other, and at the same time announced the respective tasks of the next four teams - Juji in North America and Philips. A total of three teams were integrated together and became the North American R&D center team of Huaxia Communications. Naturally, this team will continue to develop the unique patented technology of cdma1x. Huber's team is going to work together to develop the gs-mcdma dual-mode baseband patent!

That's right!Just when "Southern Zhou" was making all kinds of ridicules, in fact, the newly listed Huaxia Communications had already started to operate quickly.Such a gs-mcdma dual-mode stuff is rare in the world, even Qualcomm does not have such a patent.And this patent, after discussing with Ni Guangnan, Jia Hongjian set it as the key direction of the company's future research and development!At this time, Ni Guangnan still remembered what happened when he and Jia Hongjian were discussing together two days ago...

At that time, Jia Hongjian seemed to understand a little bit about the status quo of the world's second-generation communication network - gs-m in the United States is not the absolute hegemony, relatively speaking, there are amps, d-amps, is-136, is-95 and other technologies.And Japan is phs PHS and pdc, China is phs PHS and gs-m, and Europe is mainly gs-m!So this way of doing things in their own way makes roaming between regions a big problem, after all, they are not compatible with each other at all!So Europeans began to ponder the standards of the third generation communication.That is the so-called wcdma, and such a thing, because the second-generation European communication standard is gs-m, so wcdma pays special attention to the smoothness of upgrading from gs-m to wcdma and so on.So it can be considered that the upgrade between gs-m and wcdma is easy, but the upgrade between gs-m and cdma2000 is not easy!

Because the second-generation technology produced by Qualcomm itself is mainly based on is2 and so on. It was promoted from 95 to 95 million users worldwide in 98, which has created a sky.With the launch of their cdma1000 series of standards, it can be said that it can make the is2000 and other protocols smoother and can be upgraded to cdma95.As for Japan, it has joined forces with Europe, so Japan is also rushing to lay the gs*m network.

So all of a sudden China became a special case.China's PHS phs are not upgradable.And gs-m was introduced from Europe, China Unicom and China Mobile's 2G communications use gs-m network.Then after the move, the third generation will definitely be td-scdma. It is not easy to upgrade this thing from gs-m, and a new set of things needs to be developed.The investment is big.And China Unicom Nagata.Because it was established early.I didn't expect to build a 3G network earlier, so it is also an imported European standard, but it has entered the 21st century.When China Unicom wanted to use 3G, they ordered Qualcomm's cdma2000!So it becomes 2g is the European standard, 3g is the American standard!What's going on here?

So after Jia Hongjian understood the situation, he was surprised to hear that although Qualcomm has developed a base station device that combines the gs-m second-generation network with the cdma2000 third-generation network, it seems that it has never thought about using it. To make a baseband chip can work in two modes - it can be gs-m or cdma2000!Perhaps in Qualcomm's view, they don't need to do such piecemeal things at all. Anyway, this is the model in such a wonderful market as China. Chinese mobile phone manufacturers will buy gs*m chips from Europe and then buy cdma chips from Qualcomm.But Jia Hongjian put forward a different opinion, "How about we make a dual-mode baseband chip for practice?"

That's right!In Jia Hongjian's view, dual models are justified!Not to mention dual-mode, later brand machine manufacturers have never thought of dual-card dual-standby!But after the counterfeit phones were made, didn't the brand phones quickly follow up?With the jewels of dual card and dual standby, why can't we make a dual-mode chip?It is true that we do not have a patent for gs-m, but we can also integrate a patent if we integrate it!In the future, our two chips will be combined into one, even if we have to pay Europe and Qualcomm, but we pay less to Qualcomm, which can completely reduce the price of the chip, which is cheaper than buying two chips, isn't it?Isn't there a market for this?Will people who turn back to China Unicom mobile phones be willing to buy two chips or one chip?

Such a proposal immediately stunned Ni Guangnan. He really didn't expect Jia Hongjian to think of a project so quickly!If you think about it carefully, this project is actually quite promising!It can be said that it is tailor-made for the Chinese market!On the other hand, such a technical difficulty is not too great. As a project to integrate the team, let the new team run in and practice, it is really suitable!And it is estimated that the results will be produced in about a year?Through such a small success with low difficulty, let the new team have a certain degree of self-confidence, is that also a good thing!

"Mr. Jia, your brain...is really good! Have you really never thought about this before?" Ni Guangnan still asked in disbelief.That's right, from the old man's point of view, Jia Hongjian didn't quite understand the distribution of communication protocols in the world 5 minutes ago, but now he suddenly thought of such a good idea?real or fake?In the end, Jia Hongjian shrugged his shoulders and said, "It was a flash of inspiration." Of course, he would not say that he was inspired by the functions of counterfeit mobile phones such as dual card dual standby in later generations.So at this time, the reporter in the "Southern Weekly" report was still not optimistic about China Communications, thinking that this was a money-losing business. Item researched!In some respects, if you want to hit the faces of these reporters who know nothing about it, and do things in a down-to-earth manner, then you are a good weapon.

Just when Huaxia Communication's team started researching the gs-mcdma dual-mode baseband chip, another battlefield that Jia Hongjian had planned started. The color TVs that LG ordered from Changhong had already arrived in Turkey, and they were proceeding quickly. The final process was soon branded "Made in Turkey", and then began to supply to dealers, ready to ship to the European market at a low price!The Changhong OEM color TVs ordered by LG this time are all flat-screen picture tube color TVs.Among the products produced by Changhong, they are all mid-to-high-end products, but in Europe, they are only mid-to-low-end products. When lg was distributing a large number of goods, Thomson in France soon got the news - after all, the European market is the stronghold of the French, if they don't know what competitors are distributing goods at what price, then how can they Not too much of a failure?

After the French knew that the Koreans had started a price war, it was a struggle!They are no longer able to confidently believe that consumers prefer their high-priced products to "no-brand" low-priced products like they did in previous years.A few years ago, they thought that consumers would not buy Turkish color TVs, but who would have thought that Turkish color TVs had caused the French to lose money in the past two years!They even had to find foreign OEMs!If the Chinese didn't come forward to apply for OEM, then the French would almost certainly find the Turks who beat their own teeth to be OEM!

With this kind of experience, how can the French not pay attention to the price competition strategy of potential competitors?Although they are not as good as the Koreans, the Turks were not as good as the Japanese before!How many people in the world except Europe know about Turkish brands?And Japanese brands are known all over the world!But even so, Japanese brands did not sell well in Europe. In the end, Turkish brands won the biggest victory in Europe!So at this time, the French absolutely value the Korean attack, and after paying attention to the Korean attack, the French will soon counterattack. After the Korean LG TV was launched, they also raised it like lightning corresponding price reduction plan.However, when they proposed the price reduction plan, they reduced the orders of several local factories, and then placed an order for 100 million TVs to Changhong!

Obviously, the French know that if they want to compete with the Koreans, especially if they want to compete on price, it is definitely not possible to rely on their local French-made color TVs!If the local TV in France can handle price competitors, how can the French not beat Turkey?Not to mention that the French have also heard that Korean color TVs are shipped from East Asia, and then the last process is done in Turkey, so obviously this is cheaper than finding a Turkish OEM, so why the French? compete?We can only find Changhong as an OEM!However, the OEM belongs to the OEM. The French did not desperately order 300 million units. After all, the entire European market has long been saturated. The current color TV market is more about replacing old color TVs. This market is limited. If too many color TVs are poured in at once, the price of color TVs will avalanche, because no one can sell them!

This kind of struggle between the French and the Koreans, Jia Hongjian absolutely loved it, and even Chang Hong liked it.Even if Changhong didn't make much money this time, but working in three shifts to fully utilize the production capacity, this is the last residual value of the squeezed production line-you must know that the production lines of crt color TVs will be produced in two to three years, three to four years It will be phased out, and LCD flat-panel TVs will be produced by then.Therefore, since this production line must be phased out in the future, and the major markets around the world are now saturated, let’s use the last bit of the production line’s capacity. We don’t rely on him to make money, but rely on him to spoil other people’s affairs. How great is that!Two peaches kill three warriors!Instigate future competitors to fight future competitors, so that we can reap the benefits of the fisherman, can't we? (To be continued..)