Coquettish Rebirth

"It's amazing, it's amazing!" George couldn't help but say this in front of Jia Hongjian.At this moment, Jia Hongjian really laughed and said nothing!He was already very confident in this movie, and the preview that just ended made Jia Hongjian's confidence even more verified!Just after the test screening of the film was over, the survey questionnaire after the event showed that 80% of the audience felt that the film was shot very well!Although it is said that among the fans, the number of people who give high evaluations is not dominant, but among the non-fans, the praise is quite high, basically 9% of the people have given good reviews, and it is regardless of age or It is a gender difference, so the praise rate is very average!From this point of view, if such a movie is released, although it may not be able to please a small number of fans, if it can get a wide range of praise from non-fans, the market is quite large!

So for Jia Hongjian, even though the movie managers of the sub-theater chains did not trust this movie in various ways, but now that the results are out, they all have to admit that this movie is indeed very likely to be a hit. OK!So, after realizing that this film is likely to be a good one, the attitude of such a group of viewing managers towards Jia Hongjian's film changed instantly, and now they are rushing to order copies!At the same time, it was decided that after the release in July, it was also decided that there would be more than 7 theaters for the premiere at the same time! 3400 theaters premiered at the same time, which is basically the treatment of A-level blockbusters among Hollywood A-level blockbusters!It's true that ordinary films may not be able to reach the level of 3400 theaters!It can be said that at this point, it fully proves how optimistic Jia Hongjian and the others are about the future of this movie!So such an unclear announcement has produced an interesting result.The result is that whether it is the media or Batman fans, a large number of people are actively paying attention to and spreading these news!This kind of thing is actually part of Jia Hongjian's viral marketing plan!After buying the authorization of four films from Warner before, DreamWorks has never announced this matter.So if it is announced suddenly now, it will really have the effect of shaking the mountains!And their announcement is not announcing that a movie will be made, but a movie will be released!After the filming started, there was no publicity at all.It has been kept secret all this time. What kind of situation is this? Doesn't this attract the attention of the media?As soon as the media paid attention, wouldn't they take the initiative to help promote it?This is viral marketing!It's great that you don't need to spend too much money on advertising in the media, and you can just do it with a press conference!There is still more than a month before the release of Jia Hongjian's movie.At this time, the advertising strategy has basically been decided.In fact, Jia Hongjian and Nolan had nothing to do.Nolan took his wife and went on vacation, leaving Jia Hongjian and Lao Mouzi in the United States.About this matter.Jia Hongjian also felt a little bored. Let him wait here, it seems silly to wait, but let him go back to the country and wait, what can happen when he goes back to the country?Now he has slowly handed over all the specific work in the company, and with his parents watching, it can be said that he has no problem not going to the company for a year, and can operate as usual.Moreover, he is still digesting Alcatel, a mobile phone company that has been eaten away, and Huaxia Hi-Tech has nothing else to do for the time being. What can Jia Hongjian do when he returns to China?

correct!Isn't there such a thing as Huaxia Hi-Tech built 10 movie theaters in 1 years with [-] billion yuan?He can go and see how the preparations for this matter are going!The movie theater that Huaxia High-tech is going to build must have been built by their own family at the beginning, so Jia Hongjian can use it to kill time first!Presided over the construction of a few movie theaters or something... and then after the scale has been formed, start various price competitions?Jia Hongjian was thinking very well. He had just called the crew members and asked them to buy and prepare to fly back to China in two days, but he received a phone call unexpectedly.

This call was not made by someone else, but by Katzenberg, a partner in DreamWorks. "Hey, Hung-chien, I received a few people here just now, and the idea they suggested to me...is very interesting..." Interesting?Jia Hongjian was stunned for a moment. Is this because another producer has a good book and came to find investment?Generally, things like reviewing scripts, isn't that all done by Spielberg?Or is it about investing and operating American dramas?Last year, Jia Hongjian found a few people to start the American TV series in the United States, which was very popular in the United States that year!So thinking of this, Jia Hongjian naturally asked, "It's interesting? Is it an episode? Why is it so interesting?" In the end, Katzenberg suddenly suppressed a smile and said, "It's not an episode, it's an episode." Movie……"

"Movies?" Jia Hongjian really didn't understand. It's not that Spielberg is not in Los Angeles, and Lao Si doesn't have any movies to be busy with recently. Why did this matter come to him?But since I found him, let’s find him. Although he was confused, he still asked, "Really, why is this movie idea so interesting?" Then he heard Katzenberg on the phone laughing more seriously, "Pfft... this movie... this movie is... the story of a young Chinese who came to the United States to start a business all the way, and finally created the largest website in the United States..."

Such a story?Chinese as the protagonist?The box office is not necessarily good, is it?And this theme is quite YY... Wait, the largest website in the United States?Why does this sound... as if he was going to shoot Jia Hongjian? "This...is the film about me?" He immediately asked Katzenberg back!In the end, who knows, I actually heard Katzenberg laughing and replied: "Hahahaha... have you realized it? That's right, man, someone is going to make your semi-biographical movie now! How about you? Would you like to meet them?"

Whoops, I'm going?Want to make his semi-biographical film about Jia Hongjian?This, this, this... is this trying to put Jia Hongjian's story on the screen?This... sounds very cool, but why do you feel a little embarrassed?He, Jia Hongjian, is a very low-key person. If he asks others to make his movies, isn't that an active promotion of his own awesomeness? Generally, Jia Hongjian doesn't do this kind of thing!He, Jia Hongjian, has always done things not for fame or profit... Well, that's right.But speaking of it, it’s a good idea for these people to work so hard to make a movie. Maybe he is a future movie star with great potential. At first, he wanted to start with biographical movies and help him in this area. Listen Listening to other people's ideas, this is what it should be, right?No matter what we say now, we can be regarded as seniors in the industry, and we are obliged to support the latecomers!So at this time, Jia Hongjian said righteously: "Yes, yes, I will meet them, please make an appointment for me, I am free recently."

Jia Hongjian is really a coquettish person, obviously he wants to let others make this film, but he insists on finding an excuse for himself in a serious way, and insists on supporting and lagging behind.But one of the better things about him is that he just talks nonsense to himself in a funny and serious way to find reasons. He doesn't say that to others, such as Katzenberg, he doesn't need to pretend!With Katzenberg's help, Jia Hongjian came to the DreamWorks office three days later, ready to meet with a producer.

It is said that such a producer is not very well-known in Hollywood, he is just a small independent producer, and many of the films he makes are small films with an investment of hundreds of thousands or even millions of dollars.But to be honest, Jia Hongjian didn't care too much about the amount of investment, just like Nolan's earliest "Memory Fragments", which only got the filming funds by relying on various fund-raising donations at independent film festivals, and those The filming budget is not much, is it?Who said that you can't make good movies with a small investment?Not to mention, such a producer still wants to make a movie in which Jia Hongjian is the protagonist...