Coquettish Rebirth

Do you think that the case of Jia Hongjian and Li Kuang's winning awards abroad is just a matter of a lecture and the storm subsides?How is it so simple!

Jia Hongjian won the best foreign language film on behalf of China three times in a row, and then he made Li Kuang popular, and after Li Kuang won the Oscar for Best Actress, how many businesses are ready to move!This Li Kuang won the Oscar for Best Actress, how much commercial interest does this represent?This benefit is higher than Yao Ming going to the NBA!After all, to some extent, this is the highest award for an actor on earth!This is like the mvp of the nba, how can you win the award after you win it?All of a sudden, Li Kuang became a person who created history in China, and she was quite high in history. No one else could break through to be higher than her. How much interest is behind this?

It can be said that after the speech, when all kinds of businessmen knew that Jia Hongjian and Li Kuanghong had returned to China, they really contacted DreamWorks China through various relationships, hoping to let Rolling Stone and their brokerage company Li Kuang's agent to help Contact Li Cunningham!Among these connected companies, there are China Mobile and China Unicom, as well as companies such as Pepsi, McDonald's, KFC, and Tissot watches.These companies all hope that Li Kuang can become their brand spokesperson, and the price is absolutely favorable!At this moment, Li Kuang's parents also said on the sidelines: "Yes, Mr. Jia. You have been taking care of our family from the very beginning, and now even though so many companies have come to find Xiao Cheng to speak for them, we don't understand these things. , there is no way to give it to the staff, so I can only trouble you as a staff. You said that we will accept any advertisement you want Xiaocheng to accept. Don’t worry, we at Dongbei Bank are happy. Even if we lose money in accepting advertisements like this in the future, we will never Blame you. Without you, there would be no Xiaolong today, right? If you don’t help us as a consultant, we don’t understand. It’s not good for Xiaolong to accept advertisements and deceive others. Don't we want our young man's reputation to be ruined?" Although Li Kuang's trick was a bit tricky, it's really impossible for Jia Hongjian to let Li Kuang to speak for him indiscriminately.In any case, Li Kuangjian was cultivated by Jia Hongjian, and she herself is Jia Hongjian's work.Jia Hongjian let her destroy her work at will?So Jia Hongjian must take care of this matter!After he nodded, Li Kuangqiang quickly took out a bunch of faxed introductions to Jia Hongjian.These introductions are all introductions of manufacturers and products, and they are all introductions and quotations of specific products that manufacturers want Li Kuang to endorse.

Jia Hongjian took it over and took a look, only to see that the manufacturer here is really quite famous.For example, Estee Lauder and L'Oreal cosmetics are just right for women, and the price is quite impressive - a three-year endorsement contract of US$300 million.This is 3 million yuan in RMB!2400 million a year!Co-authoring this Li Kuang will not have to do anything in the next three years, just accepting such an endorsement can earn 800 million in one year!What is this concept?And this is really just an endorsement!The price offered by China Unicom is a 800-year 4 million CDMA endorsement contract, which is not a lot, 2000 million a year!Plus a one-year 500 million three-year Pepsi contract.What else is the contract of McDonald's 600 million a year and Vinda Sassoon's 300 million a year, if you want to add it up.There is no pressure at all to earn 400 million yuan a year just by relying on advertising!

In addition, competitors of such brands also have asking prices.For example, KFC is opened for 280 million a year, and Coca-Cola is 500 million a year. If this is manipulated, the advertising fee will rise even if it competes!Of course, these companies set such a high price, in addition to recognizing Li Kuang’s achievements, they are not giving money for nothing. They also had to shoot at least two TV commercials and three print ads for a brand that year!This mess adds up, how come there are 20 advertisements a year!Adding up such 20 advertisements is actually quite a waste of energy!Moreover, what Jia Hongjian had to consider was, if this Li Kuang received too many advertisements at once, would it be a little too early to consume her brand image!

Jia Hongjian, as the big boss behind Li Kuang, of course wanted Li Kuang to become a more and more famous international actress as much as possible.To achieve such a goal, it is obviously not the end of getting an Oscar for Best Actress. This is only the first step. The next step is to consolidate her image and her brand.And for these consolidations, it is necessary to carefully select the original business, that is, the film, and choose a good book to shoot for her!Not to mention making the best commercial blockbusters for her, then you have to make some literary and artistic films for her that can cultivate her acting skills and have a really good book, right?Like many Hollywood stars, they make a commercial film to make money, and then shoot two or three literary films to practice their acting skills. After training, they can take on more challenging and diversified roles. The higher the pay for a commercial film is!After all, the asking price is completely different for a simple vase and a capable person with good looks!Anyway, in such a profession as an actor, especially a movie actor, you can't get paid just by your looks, you still have to test your acting skills!Only acting skills have box office appeal!

So Jia Hongjian stepped on his feet and chose an advertisement for Li Kuang, which really couldn't be done all at once.After all, if you stay in the green hills, you are not afraid of running out of firewood. If you only focus on shooting commercials for the immediate benefit, and don't have the mind to make movies, or simply follow a bunch of bad movies, it will definitely hurt your reputation!However, it is estimated that Li Kuang will not take the film randomly, because it is estimated that she has no such opportunity at all-in the Hong Kong and Hong Kong film circles before, there was a saying that it was three years after winning an award.It means that after winning the Best Actor Award, various film producers felt that this actor was too high-quality, and they might not accept all films, so they simply stopped looking for him.But where can there be good scripts every year on the market?So the first year passed without filming for no reason. In the second year, the actor realized that he was still the same as before and could make various movies. Years ago, the industry found out that this person really took on all kinds of dramas, so he kept getting film appointments!

It is estimated that it is similar in China. Everyone will think that Li Kuang's salary must have skyrocketed. It used to be 500 million yuan, why not 5000 million yuan now?Who can afford this movie?Moreover, Jia Hongjian personally proved that he can definitely make money if he is not a blockbuster movie. Who can guarantee that he will definitely make money if he finds Li Kuang?Not necessarily!So this Li Quniao really doesn't necessarily have a film contract in the future. Apart from Jia Hongjian tailoring it for her, what else can she make?

"Uncle, Aunt, Cunningham, that's what I think..." Thinking of this, Jia Hongjian spoke out his thoughts, mainly to try to control the number of advertisements that Li Cunning received, and really can't take too many.And this is the same as being a girl, if you pick up too many, your status will be lowered!I have to carry it up and pick and choose, but I haven't found a few, and this is what attracts everyone's attention, isn't it?Jia Hongjian's parents understood Jia Hongjian's analogy in no time!Girls should hold it up a little bit, can they not understand this?It is only valuable if it is held up, but it is worthless when it is lowered! "Okay, Mr. Jia, you can do whatever you say. We trust you, and I will do what you say!" At that time, Li's parents made the decision like this, and put the decision on Li's acceptance of the advertisement to Jia Hongjian. hands.

But to be honest, Jia Hongjian was also a little bit annoyed at this time, why?Because he, Jia Hongjian, has made Li Quniao popular, but why is no one looking for him to advertise?Indeed, he also knew that he only won the best foreign language film at the Oscars, not the best director.Ang Lee won the best foreign language film, and there is no advertisement in China!But he was just a little uncomfortable, just a little jealous!From this point of view, jealousy and jealousy have always been the motivation for Jia Hongjian to move forward. It is because he also wants other people's things, so he always has the idea of ​​moving forward and the idea of ​​fighting.

At first, he thought he didn't have any advertisements, but who knew that a few days later, a manufacturer really came to him!