Coquettish Rebirth

Ivey and the others quickly produced ipads with various plastic shells. These ipads really include various sizes, starting from 4 inches and 5 inches, and the last one is 17 inches!This is really a room full of various models!You should know that these models are not only designed according to the simple integer size, but also have various detailed sizes with fractional sizes!For example, Apple's ipad in history was 9.7 inches, which is less than 10 inches!So in fact, the models made by Ivey and the others really start from 4 inches, all the way to 4.1, 4.2, 4.3 inches and all the way to 17 inches!If this is really counted, there are at least 130 models!There are so many models here that it is necessary to temporarily build a small "warehouse" in this warehouse to store them!

Why do you need a small warehouse?This is because Jobs is not allowed to transport such models back to the company in order to keep them secret!Because if it is transported back, it will be eye-catching when it is taken out of the car and moved into the company!So in the end, in order to judge the appropriate size of such a series of models, Jobs finally drove the car to such a warehouse in person to judge the appropriate size in person!After coming to such a warehouse, Jobs, who lost a lot of weight, entered the small "warehouse" room and looked at the more than 130 models inside, which was really a bit confusing! More than 130, what kind of concept is this?In a ten-square-meter room, the four walls are basically filled with models!At a glance, there are models everywhere on the wall!Next, Jobs played with the models one by one from small to large.In these models, lead weights are added, and to put it bluntly, they actually exist as counterweights.Regardless of whether it is a mobile phone or a tablet, the accessories inside must have a certain weight. Although the hardware has not been developed yet, the overall weight must have a certain range.For example, such a mobile phone.That weight is about 160 grams.The weight of this mobile phone basically has a quantitative range, because if it is too heavy, it is definitely not suitable for holding.If it is too light, although it seems to have no effect on the feel, but in this era, no one has been able to develop various circuit boards and accessories that are light in weight!Therefore, in order to maintain a certain function of the mobile phone.This weight must have some.

The weight of a mobile phone is more than 100 grams, and the weight of a tablet is bound to increase due to its large size, and the weight of such a tablet has increased wildly.For a size like 9.7 inches, the weight has reached 700 grams of counterweight!It weighs more than a pound!The weight of one pound is 0.9 catties, such a tablet weighs four or two catties!What is this concept?More importantly, it is equivalent to a small dumbbell!Jobs carefully played with these tablets. He first looked at the four-inch and other small sizes, and soon he shook his head.Although the visual senses of these tablets seem to be much larger than the screens of mobile phones, they are not satisfactory enough for Jobs.Not shocking enough!In his mind, such a tablet should replace the notebook, it should be a personal entertainment center platform in a bag, and it should be a personal entertainment center platform when traveling. It is a gadget similar to the netbook made by Huaxia Hi-Tech before!Huaxia Hi-Tech's netbook uses a 7-inch screen. In Jobs' opinion, what kind of side-sliding configuration is used for such a netbook? It is indeed very creative!That's right, on this point, Jobs is still a little heroic and agrees with Jia Hongjian.He felt that Jia Hongjian was really innovative in such a product!In his opinion, Jia Hongjian just transformed the laptop into something that looks like a mobile phone and a notebook. This idea is absolutely good!To provide everyone with a portable Internet and entertainment platform.Absolutely interesting!However, Jia Hongjian's "revolution" was not thorough enough, and he still kept the keyboard!This seemed incomprehensible to Jobs.Obviously, Huaxia Hi-Tech has its own touch patent, so why didn't it apply the touch technology to this little thing?

That's right, although Jobs' earliest idea a few days ago was to get a netbook, and the idea at the time was to have a keyboard, but now Jobs has completely forgotten about it!Although the idea of ​​using touch without a keyboard was proposed by Ivey, Jobs now regards it as the first thing he thought to use touch!So from such a point of view, he felt that no keyboard is king!Although the idea of ​​such a tablet was born out of Huaxia Hi-Tech's netbook, but to be honest, netbooks do not have a decisive and huge change for notebooks.Although Huaxia Hi-Tech changed the size and made it slide sideways, but the cancellation of the keyboard is the real revolution!It is the real perfect body!

So such a complete notebook without a keyboard.How can it be too small?Too small, this is simply too anti-human and too funny!So he didn't even look at the ones below 7 inches and directly rejected them!As for the 7-inch, he still felt that it was too small, although he, Jobs, did not hesitate to admit that he copied other people's ideas.But in terms of size, it is also completely copied from Huaxia Hi-Tech's notebook, which is too low-level!Besides, Jobs felt that Europeans and Americans are so tall, and a 7-inch tablet is too small to use!In his eyes, this 7-inch tablet may be more suitable for "Asian people", while white people are obviously more suitable for bigger gadgets!So it seems that he finally chose such a thing of 9.7 inches!

Perhaps this is an inevitability of history, but Jobs has just chosen the size of the ipad in history at once.In fact, this is also certain. If Jobs could not choose such a size in history, how could he make the historical ipad into such a size?After determining such a size, the next thing to do is to determine other related designs, such as the front and back and other aspects of appearance design.For such an aspect, Lao Qiao’s thoughts are quite clear-"First of all, we need to determine what is the most important thing in a product like a tablet? It is the screen! And when we want to design, we must center everything around it. Focus on the screen! All functions and designs must meet the needs of flat screens! What you need to pay attention to is how to prevent consumers from distracting the screen display from numerous functions and buttons, and let consumers pay all attention Focus on the screen and what it shows on the screen!"

Such advice from Jobs cannot be said to be nonsense.Because in such an era, although Huaxia Hi-Tech's netbook design does not have any extra buttons, although there are volume buttons on the front except for the power button, and there is no such thing as an optical drive, how can there be any? What about extra buttons?Unless you count all the keys on the keyboard.However, apart from Huaxia Hi-Tech, there are many notebook manufacturers in the world, and the notebooks made by other manufacturers have many other buttons.In such a year, many other manufacturers have designed notebooks with multimedia buttons, and various software developed by computer companies are pre-installed, and then combined with various pre-installed software, they are all kinds of buttons.What email buttons, what multimedia buttons, what search buttons, what one-key restore buttons, etc., are so ridiculous!

After promulgating a company's rules for designing tablets, Jobs began to pick on the shape of these already designed tablets.The shapes of these tablets are really different from each other—Ivey knows that Jobs has high requirements for the shape, so instead of designing a different shape in the future, it is better to design the shape directly and make a model and let Jobs come directly. Can choose!This Ivey designed these tablets, which really have various images.There is a tablet with the same shape as Huaxia High-tech - anyway, this is not announced to the public, and Jia Hongjian can't sue them, right?Then there are those with the same shape as their apples, and those with various shapes.However, Jobs didn't like these appearances, "I think these appearances are not harmonious enough and not beautiful enough, and there is no way for people to pick them up at will..."...

Seriously, when Jobs said this, he knew he was finding fault.Or according to what a group of people in Silicon Valley commented on him, that is, he doesn't understand hardware or software. In order to show his authority, he can only pick and choose faults all day long in terms of appearance, otherwise it seems that he is incompetent. Same.Regardless of whether it is for such a reason or not, at least Jobs now really thinks that the tablets in front of him are similar and good.But for him, he felt that it was not 100% good, or that it was not good enough to exceed 100%!Yes, there are some designs that Apple has also used, but this is the one used on mobile phones before!Use this tablet again?Maybe he's being picky, but he just wants to make his product look different and surprise himself, isn't that okay?If he is not surprised by a product, how can consumers be surprised?

And his nitpicking, in the understanding of his subordinate Ivy, is different, and the meaning is much richer-"I understand Mr. Qiao's meaning, what you mean is the shape of the mobile phone we designed... …not close to the people, not enough to make consumers want to pick it up and play with it, right? Joe always wants our tablet design to achieve such a feeling that consumers can't help themselves, right? "Well, that's right, Ivy, I read you right, work hard!" Jobs was very satisfied!That's what he loves about Ivy!Even when Jobs didn't know what he meant, Ivy would know what he meant. How exciting is that?How does this feel like a boss?