Coquettish Rebirth

Although Lao Zhang was interested, and quickly persuaded his wife and family to agree to him to go, but having Lao Zhang alone was not enough. Jia Hongjian could not build such a restaurant with only Lao Zhang.why?Because Lao Zhang has never been a restaurant manager!Although Lao Zhang thinks a lot, it seems that he has already reached the level of a restaurant manager in the field of thought, but he used to be a cook after all!They have no work experience as a restaurant manager!Our Mr. Jia has never tested how well his work is. Now we blindly believe that he will hand over all the rights to him. Isn't this treating Jia's money as money?No matter how talented people are in the world, most of them will lose money the first time they work in an industry they are not familiar with!As people who have experienced it, although we are not familiar with how to open a restaurant, we are familiar with how to do business. Isn't it good for us to check in on the side?

As a cook, it is very convenient for Lao Zhang to find a group of suitable kitchen staff, but he may not be able to do other things.Perhaps such a restaurant can be run well and maintained after all aspects of the road are settled, but Jia Hongjian and Ye Jing are still required to build such a road.Otherwise, it would not be regarded as opening a restaurant by oneself, but investing and opening a restaurant by oneself, these two things are not the same!It's hard to say, if everything is left to Lao Zhang, what will Ye Jing do?Didn't Ye Jing just throw her hands away like his wife and just do nothing all day long?Jia Hongjian originally wanted to find something for Ye Jing to do, can this be delegated to Lao Zhang?Certainly not!Like now, when Jia Hongjian was discussing with Ye Jing how to design the route of this kind of restaurant, he suddenly thought of something - "How about we just sell services?" "Sell services?" Ye I was stunned for a moment, not quite understanding.At this time, Jia Hongjian began to explain, "That's right. You see, many companies in the United States are not as considerate to consumers as we are..." This is really difficult to explain, because Jia Hongjian Gradually as a reborn.I have seen the design of those American websites in history, it is really simple.Really troublesome!It is so annoying to find something, if this kind of thing enters the Chinese market, it will be killed by the products made by Chinese copycat Internet companies in minutes!To be honest, our Chinese companies have really done a good job in caring for consumers and paying attention to user experience!That is to say, there is no idea, but copying someone else's idea can force the manufacturer who came up with such an idea to withdraw from the Chinese market alive!Our Chinese manufacturers are at this level!

So relatively speaking, this kind of service is considerate.That is not to say that it is the characteristic of our Chinese enterprises, at least it is the characteristic of our Huaxia Hi-Tech, right?Which of the products launched by Huaxia Hi-Tech on the market now is not caring service and very particular about customer experience?So can we use this feature or core competitiveness in our restaurants?Indeed, the service of these high-end restaurants in the United States is very good, but is it really so good that there is no way to improve?Not really?In these high-end restaurants in the United States, there are indeed some waiters who are very good. They can recognize each other as soon as they see regular customers, and they can go up to greet them.Ask people what they want to eat, and then follow the rhythm of the guests to tell the back chef what order to serve.But to be honest about such a thing, compared with our traditional Chinese "little two".That's so weak!Why do you say that?Because the mistresses or waiters in some of China's most powerful shops in history are definitely not comparable to the waiters that can be seen everywhere today!Why do you say that?Because it was a hundred-year-old store or something, the waiter waiter saw the customers coming, so he had to wait for the customers to enter the store at that time.It seems to be simple and polite, ask the uncle what he wants to eat, wipe the table and chairs so that the guests can sit on the clean chairs and eat at the clean table, but when the guests finish ordering, the small When Er shouted loudly to the back kitchen about the meal ordered by the customer, there was something mysterious in it!

How to say?It is said that what the awesome little second shouted at this time, on the surface, it sounded like a simple retelling of the customer's order.But in fact, the awesome little two will call at this time with different tones, different names and even different orders.And there is a lot of articles in it-it is said that the awesome Xiaoer will actually use his own quite powerful vision when he first greets the guests.Just use my experience of seeing various guests over the years to analyze where the guests come from.Where is my hometown!Why analyze this?Because people from all over the world have different tastes, southerners like sweeter tastes, northerners tend to be saltier, and southwesters tend to be more spicy... This Xiao Er shouted it out to let the chef know how to add seasonings to make the guests more appetizing. !How to make guests feel more like eating meals similar to the taste of their hometown!You must know that fish-flavored shredded pork is a dish after all. Different chefs cook it with different tastes. Not everyone can get used to different flavors of fish-flavored shredded pork!

Just being a waiter has a lot of knowledge in it!Speaking of Dali, this second is the first link for a restaurant to contact consumers, that is, pre-sales service, which is of course very important.If the pre-sales service can make consumers comfortable, it will definitely greatly increase the chances of consumers becoming repeat customers!After all, in the restaurant industry, there are not many after-sales services, and most of them are pre-sales services!For example, in our country, isn’t there a Haidilao hot pot?This Haidilao hot pot is definitely an anomaly in China!Speaking of which, the taste of this hot pot restaurant is not so good, the key is actually good service!In his previous life, Jia Hongjian had a teacher he knew, who specially asked his students to work as waiters in the undercover Haidilao, and then wrote a book dedicated to the analysis of Haidilao, and gave Jia Hongjian a copy of the book. , he really knows a lot about Haidilao!

Speaking of which, how did Haidilao develop in China?Mainly rely on service ah!This Haidilao has been the "stupid and funny" kind since the first day of the year!When the boss Zhang Yong opened a Malatang stall on the first day, he knew that he was not a cook, knew that his Malatang was not as delicious as others, and knew that he had never done catering, so he thought about service to win.When I did something wrong, I apologized to the customer with a smiley face, and sent some vegetables and meat as compensation or even free of charge.After a month, more people were given away than sold. Everyone around knew that there was a stupid boss in this place, so many people came to eat. After the boss became more and more skilled, he really made a lot of money. money!And at such a time, even though many people say that the malatang made by this store is not delicious, they still come to eat it!why?It's because of the comfort, and it's because the boss really treats customers like uncles!

When we Chinese are consumers, we really want to be a master and a god more than foreigners!What kind of foreigner shouts that the customer is God... just listen to it!Do some people really think that foreign countries treat customers as gods?Only the Chinese do this!In foreign countries, there are a few strong men with a height of two meters and a weight of more than 200 kilograms standing at the entrance of the nightclub. This kind of "guard" is specially responsible for letting people in. There are so many people that there are accidents, so it is like queuing up in a restaurant, and only outsiders can enter after coming out.And the guard is responsible for letting a few people in after a period of time, and the guard usually lets people in in the order of queuing, but sometimes he sees a person who is not happy, so he can not let this person in, that is, he can let this person in. Babes from behind get in!

This thing is really commonplace in the United States!At such a time, if the Chinese encounter a situation where they don’t let themselves in but let the people behind them in, then there will definitely be troubles!But in the United States, no one dares to make trouble!why?Because what kind of customers they want to receive in their store, this is their freedom!People don't like to receive you, even if you have money, it's useless!So this is going to cause trouble and call the police. The store also said that the consumer was making trouble and hindering people's business. In the end, the troublesome consumer was arrested, okay?Many Chinese people are used to making troubles in China. As long as the store has a wrong, the consumers can make troubles. In the end, the store will always try its best to make money in order to do business and meet the needs of consumers.But it’s not necessarily the case in the United States. If people from this country go abroad, they will make troubles as if they suffered a little loss in China, and they will be called to the police by the store and then arrested and detained by the police!Foreign merchants do not really treat consumers as gods!It can be said that the whole world, that is, the Chinese people really treat consumers as gods!

The boss of Haidilao earned his first 90 yuan by selling 20 sticks of Malatang in the 1s.Through such an experience, he knows how difficult and tiring it is to do business, and at the same time, he also knows how attractive services are to consumers!So after he opened Haidilao, he achieved services that no other catering company had ever thought of - free shoeshine for consumers waiting in line, free computer access for consumers waiting in line, Free manicures for the ladies in the queue, free books, free snacks, and free board games!Then after the line is up, a waiter usually takes care of a few tables. When the customer comes up, he first provides the customer with a coat cover, so that the customer will not get dirty when putting the coat on the back of the chair, and it will also go up. A free phone case protects consumers' phones, as well as free towels.Even every waiter has the right to free the customer. As long as the customer is dissatisfied, the waiter does not need to find the manager, and can directly decide to give the table a free order!Who can do this kind of thing in other domestic catering companies?