Coquettish Rebirth

Chapter 3758 Ad placement?

When Lao Xia and the others started to look for actors everywhere, they found Cheng Jianzhou, a black man, and then went to the southwestern countryside to find a third-grade girl with a suitable image, Jia Hongjian was not idle.What is Jia Hongjian busy with?He is busy with various macro-level business operations!What business operation?For example, various implants!Although such a TV series is just a warm TV series about children, after all, it is named after Jia Hongjian. This content will definitely become popular in China!Since it will be popular, then we can make up for the investment in advance through implantation, right?For example, the shoes and clothing of our little athletes and even basketballs are indispensable in the plot.right?And no matter whether we find any sponsors for these things, we must still use these things in the play.And as long as we use it, there must be some brand or something?Is it impossible for us to make a set of sports shoes or clothing without any markings out of thin air?If we really want to come up with a set out of thin air, it's not even as good as creating a brand and promoting it ourselves, right?

Since we need to use it, why don't we find someone else to implant it, right?For example, Jia Hongjian is now planning to contact several domestic sneaker manufacturers to see who can offer him a higher price.As far as we are concerned, the domestic sneaker brands and so on are basically the same in terms of technology, and they are definitely not comparable to Nike and Adidas.After Yao Ming entered the NBA in the past few years, the competition between domestic sneaker manufacturers has become even more fierce. Although no one has been able to sign Yao Ming, some of them have found Yao Ming's teammates to sign. They all invested in the NBA arena, and made their own advertisements on the billboards next to the arena!At the same time, as the performance of the Chinese men's football team has become more and more stinky in recent years, it can be said that more and more young people of the new generation are playing basketball.Instead of playing football.Coupled with the increase in national income, buying basketball shoes worth two to three hundred yuan is no longer as stressful as it was ten years ago, so the market demand for these sneakers can be said to have expanded a lot, so naturally various sports shoe manufacturers It's all kinds of Rush!

For Jia Hongjian, Pique, 360, Li Ning, and couch.They are all candidates for cooperation, and which one to cooperate with in the end depends on which one is willing to pay the most money!At least when choosing a partner like this, Jia Hongjian treats these brands equally. He doesn't care who was famous earlier, or who has a high market share now. After all, even if the market share is low, he is willing to Spend money to cooperate with us, then we can also make others popular, can't we?That's right!Who is our Jia Hongjian?Are we ordinary people?We are world famous marketing geniuses!What we want to do is the marketing of embedded advertisements.Could it be a simple implant?Of course not!

We are a packaged overall marketing strategy, as long as the other party is willing to spend money to implant.We not only let the children in the play wear these shoes and clothes, but also have a special play to show the children's love for these equipment and so on!At that time, after these equipments are sent by courier, the children will be so excited when they unpack them, and they will be so cherished!Then we will also have close-up shots of these devices, so that the audience can see these brands and trademarks!Wouldn't this be the same as advertising on CCTV?After that, we can let the children collectively advertise for these brands.And these brands don't need to spend extra money!If the family gave tens of thousands of yuan or something, it would be enough to make the parents excitedly agree, after all, this is fame!When the time comes, the advertising endorsement fee will be linked to the filming contract. For the parents of children who don't want to endorse at such a low price, let's just replace them!In this way, whether to be famous or to make money.Doesn't everyone know how to choose?After all, with such a play, it can turn the child into a child star. Even if there are no other filmings in the future, the money will come from getting a few other endorsements!

So in such a situation, what other manufacturers can get is not just a simple implant!What people can actually get is a set of marketing from placement to advertising, and even Jia Hongjian created a children's and teenagers' sports equipment market for them for free!You must know that in the past, there were no major manufacturers of children's sports shoes in China!And children's sports equipment, there are really not many companies that make it!This is an absolute blank in the market!And to be honest, if parents buy things for their children, their spending power is simply leveraged!I don't care about the rhythm of money at all!In such a situation, if it is done well, although such a market may not be able to compete with the overall adult market, there is no competition after all!Whoever comes over to make it first will have the first soup!Even if other people want to learn for a short time, it is not so easy to learn!After all, when the time comes, there will be commercials made by Jia Hongjian and other girls in the crew to help promote it, which is not available in other companies!

In other words, whoever cooperates with Jia Hongjian will own the children's sports equipment market in the future!You must know that a company like Disney in history also launched its own children's sneakers!People like Disney value such a market. Jia Hongjian told everyone in advance that such a market is very profitable, so there is no problem on the whole!What's more, for the new generation of parents, it is completely possible to get a family model with three pairs of shoes for parents and children!Three different sizes of the same style for parents and children have different design preferences, but after a family wears it, it can look as uniform as a family outfit. How big is the market?Think about how easy it is to sell couple clothes, then you know that this kind of parent-child shoes are made, and there is a market for them!Even when the time comes, there will be some discounts for buying three pairs at once and getting several discounts. Maybe the family will pay more for it when they get excited!Doesn't this help manufacturers increase sales?

Jia Hongjian has such an excellent marketing plan combined with product placement to find sponsors, so what do these manufacturers say?Of course, everyone was very excited and wanted to give money soon!That's right, after all, such a film is a film that the well-known big shot Jia Hongjian wants to make!Although it's not a blockbuster movie produced by Hollywood's A-level, even if it's just an ordinary TV series that is only released in China, it is Jia Hongjian's main creation after all!Moreover, in such a film made by Jia Hongjian, the placement advertisements are not just placements like other TV drama placement advertisements. Jia Hongjian still has a series of marketing!Even in the end, actors will come over and cooperate with them at a low price to do endorsements, and finally create a market for these manufacturers to enter the budding children's sports equipment market, and then rely on Jia Hongjian's promotion to occupy such a market all at once. The position of the leader in the market!This is simply too awesome!Moreover, Jia Hongjian even said that if anyone is willing to pay the most, after obtaining such an implant opportunity, Jia Hongjian can provide an exclusive general operation policy after entering the children's sports equipment market for free. And marketing direction!

This is even more tempting for many manufacturers!Want to know who Jia Hongjian is?That is now a well-known marketing master at home and abroad!I heard that Huaxia Hi-Tech has made cars, mobile phones and tablets, all of which were thought up by Jia Hongjian!If someone thinks of an idea casually, he can overthrow the position of the traditional leader in the market, and then forcefully step in and share a big cake. This level is so awesome!Even a TV station like China Satellite TV was "contracted" by Jia Hongjian back then and then expanded!Originally, such a China Satellite TV was only a second-rate TV station in Shanghai, but it turned out to be a TV station that can overwhelm CCTV in the whole country by Jia Hongjian!What level is this?Now such a powerful person wants to provide them with a marketing plan for free... Seriously, this thing is really something that money can't buy!

After the people who have learned a little bit from Jia Hongjian come out, they can be very awesome!A few people who have resigned from Huaxia Hi-Tech, who can not be able to take charge after arriving in the new company?For example, Ding Sanshi, Jia Hongjian's deputy in the past, came out to play games on his own a few years ago, and it has become quite prosperous!It really became a domestic game tycoon within a few years!Their company makes a lot of money!And such a person used to be just a little assistant by Jia Hongjian's side!Now that Jia Hongjian has said that he can provide solutions to everyone for free, then these factories are still desperately paying for it? (To be continued..)

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