Coquettish Rebirth

This is why Mango TV will misjudge.At the earliest time, they only heard the news in the circle that Jia Hongjian took a group of China Satellite TV to the Southwest to film a TV series, and then found out that Jia Hongjian personally made a TV series with rural areas and sports themes. Just a message.They weren't strong enough to get the script over to see how it was going. They only relied on the few words they got, and if they analyzed it according to common sense, of course they would think that such a play must be bad!

And a few days ago, when such a drama really started broadcasting, when they really saw the true face of such a drama, the executives of Mango TV at that time suddenly started to shout in their hearts by coincidence!None of them had to look at the ratings at the time, but they could tell that such a show was good based on their own experience!And after they saw the ratings figures of such a drama, they were shocked and speechless!That's why such an emergency meeting was held in a hurry to discuss it!

For such a play by Jia Hongjian, it can be said that the ratings are completely beyond the imagination of the executives of Mango TV, even if this imagination is only after they actually saw the film!Originally, after many executives saw the real face of such a TV series, their first feeling was that the film was actually not ugly, not as they had imagined before, but it was actually quite catchy.And when I saw the third or fourth episodes, after seeing the protagonist really worked hard to bring a bunch of elementary school students to practice, even if they didn't know much about the game, they could see that Jia Hongjian's level was high at that time——this The scenes on the basketball court were shot in a natural way, and many shots were obviously shot in one shot!It wasn't edited at all, so after seeing this, they all agreed that such a play might not be what they imagined before, and it might be far from it!

But even at this time, 4% to 4% of Mango executives may still think that the average ratings of such a drama may be around 1%?After all, ratings around 4% are not bad!Although the filming itself is good, but the subject matter is still limited!This is a bit congenitally deficient!Anyway, if such a drama script gets to Mango Channel, it will be considered as written by Jia Hongjian.The executives of Mango TV may also feel that the heart is beating, and they dare not broadcast it in the real prime time!But who knew that after looking back at the ratings, they found that the ratings were a bit against the sky!Only four episodes have aired, and the ratings have gone from [-]% to more than [-]%.After these [-] or [-] episodes are aired, not much to say about the ratings, it should be normal if it hits [-]%, right?And what does this mean?It means that Huaxia Hi-Tech, a TV series that was originally extremely disliked by the executives of Mango TV, will instantly become the top five or even the top three TV dramas in China this year!What is this concept?

This concept is that the executives of Mango TV have completely made a mistake in predicting the market!This concept is that Mango TV must urgently review their plans for the end of this year and next year's TV drama shooting!For mature business people, it is reasonable to say that what products are produced by the peers will probably have an ending in the end.They should have guessed [-]% to [-]% right in their hearts!Even if the exact market share can't be guessed, at least the general direction can't be wrong, right?This is a sense of the market that business people should have!Only with this sense of smell can they pick products within their own company that they think will be popular and launch them in the market, right?But if they find that the products of their peers are not very optimistic, but they are very popular in the market, it does not mean that they have misread it once, but it also means that they may have a problem with the market sense!

Take the "Soldier Assault" released at the end of last year as an example.After such a film was first filmed, all satellite TVs really didn't like it!Thirty satellite TV stations across the country are not even willing to pay for it.Don't even want to buy it!why?Everyone is not optimistic about such a drama. Everyone thinks that such a purely male drama has no women at all. The ratings of this drama will not be high after it is released, right?And there are no celebrities at all. Although the performances of the actors are good, after all, the literary and art circles often rely on fame to make a living!Especially in an immature literary and art market like China, the audience often eats stars!So no one wants to buy it.In the end, the play was only sold to a cable TV station in a provincial capital city in the northwest, and it was only broadcast on the ground in the city!Then the price is still very cheap at 30 RMB!But who knew that after the first round of this drama was aired in such a provincial capital city, it slowly accumulated popularity and reputation, and gradually became popular!

After this fire.The various satellite TV stations didn't care whether they slapped themselves in the face or not, they hurriedly spent money to buy the broadcasting rights, and hurriedly arranged broadcasting plans.Then all of a sudden, many satellite TVs in China broadcast "Soldier Assault" at the same time, logically speaking.This movie should definitely be a hit, right?It definitely proves that the executives of the TV station have a problem with their sense of smell, right?Really not!Although this "Soldier Assault" has a good reputation, the problem is whether it is popular or not!Many satellite TV stations bought it and put it on the air at a better time, but who knew that the average audience rating was less than 2%!In this way, if it is true that Satellite TV has lost money, it really has not.But basically did not make a lot of money!

Not making a lot of money is a problem for a businessman-maybe he could make a lot of money by choosing another TV series?If you don't make a lot of money now, doesn't that mean you're losing money?Doesn't it mean turning the big money that could have been earned into small money?Then came the companion chapter of "Soldiers Assault", "My Commander, My Regiment", and there were still lots of applause, but the ratings were not high!From these perspectives, does it still prove that the executives of National Satellite TV have vicious visions one by one?Does it prove that they were not optimistic about such a drama at the first time, so they were indeed watching it correctly?If it weren't for the popularity of this drama, the ratings of around 2% really wouldn't attract any interest from Satellite TV!

But Mango Channel is different here. In fact, the executives of Mango Channel now find that they have a problem with their vision!This Jia Hongjian's film not only has a good reputation from the outside world, but also has a rising ratings!Doesn't this prove that the people on Mango TV have a problem with their eyesight?Doesn't this make the executives of Mango TV rush to have a meeting and discuss nervously?Moreover, they were planning to invest in the filming of "Ugly Invincible" at the end of the year, but now they suddenly find that they have a problem with their vision, so do they want to re-examine the previous setting of "Ugly Invincible"?Otherwise, if there is a problem with their vision, and they haven't reviewed it yet, what if "Ugly Invincible" gets messed up?

Such a drama was invested by their Mango Channel to be filmed by a film and television company, and it will be broadcast exclusively on Mango Channel in the future, and other satellite TV stations will not get the right to broadcast it at all!So this mango table cost a lot!If this is not handled well, it will not only be a loss of advertising fees that may be earned by releasing other films, but even the millions of RMB invested in it may be in vain. This is Chiguo What a loss!

An emergency meeting was held on the Mango Channel to discuss it, which is Mango Channel's business.Jia Hongjian didn't know that the people at Mango Terrace were in a meeting, and even if he knew, he wouldn't care too much according to his personality—after all, this is someone else's business, why care so much about other people's business ?No matter how much we care about ourselves, can we be better?cannot!Can good or bad people affect us?cannot!Over the years, China Satellite TV has slightly surpassed CCTV and became the number one TV station in mainland China!In such a situation, at most CCTV is our opponent, like Mango TV?Those are just the leaders of the second group, and they have no direct competition with us!Even if Mango Channel develops well, at most it will rise from the second group to the first group, and then rank last in the first group. Does this threaten Jia Hongjian's China Satellite TV?No!

Not to mention that Mango Channel has always followed the route of light entertainment, and has always been the route of thunder dramas. ".And what about our China Satellite TV?In the case of temporarily catching high-end users, radiate mid-end users!So in fact, the two TV stations don't even have a direct competitive relationship!The two market positions are completely different, so it can be said that what Mango Channel does has nothing to do with China Satellite TV!

What Jia Hongjian is paying attention to now is the ratings of a TV series such as the rural loli basketball team, as well as various reviews on the Internet!In such a year, the traditional TV newspapers have declined.Historically, TV newspapers had a market before the advent of the Internet, and in such a time and space, Jia Hongjian and the others promoted the Internet even earlier.Under such a situation, the various TV newspapers in this time and space declined even earlier, so there were very few comments about TV dramas in the newspapers.As for the comments on TV dramas, you mainly have to watch them online!After several days of continuous airing, when the plot progressed to almost the tenth episode, the ratings of this TV series soared all the way to 7%.At the same time, in the comments on the Internet, the reputation of this film is also a feeling of fame!In various film and television review forums and related posts, the evaluation of such a TV series is almost like the evaluation of "Soldier Assault" last year, everyone is really positive! (~^~)