Coquettish Rebirth
Advantages of Bamboo
Johansson opened the document and found that the first page was about daytime running lights.Mr. Jia asked the daytime running lights to be designed according to the way women draw eyeliner. Johansson was quite surprised by this. He thought about it for a long time and couldn't remember how women draw eyeliner!He even searched for pictures on the Internet temporarily to see how women put on eyeliner.After searching and looking, he found that the woman's eyeliner was indeed the same as Mr. Jia said, but is it really necessary to adopt such a design on the running lights?
Now even in Europe, there is no law on driving lights.Most Western European countries on the European side only stipulate that headlights must be used when driving in the daytime, but they do not stipulate what specifications, sizes and positions should be required if a special running light is made.So after Jia Hongjian asked to make running lights, Johansson took the lead in designing the first batch of true daytime running lights in Europe-before Audi was only legally allowed to replace headlights with LEDs!So in fact, what was placed in front of Johansson was a blank sheet of paper. If he wanted to design daytime running lights, he had to consider many things—for example, when LED lights are driving in the daytime, will they be The position is too high and shakes the eyes of other drivers?
It's not impossible!For example, no matter whether an ordinary car is driving in the same direction or driving in the same direction, as long as the car behind or the car coming from the opposite side does not turn on the high beam headlights and only turns on the low beam headlights, the driver of our car will not Those who are dazzled are usually dazzled because the other party turned on the high beam.But there is a special situation - when the front of the oncoming vehicle is relatively high, the position of the low beam is almost up to our cab, such as a large truck!So in fact, if a big truck drives across the road at night, even if the big truck only turns on low beams, it may blind the driver of our car!I can't see anything at all!
Therefore, under this consideration, Johansson was very careful about the height of the running lights, so the running lights he designed were L-shaped on the left and reversed on the right.In this way, the driving lights will not be placed too high, and there is no danger that the LED lights will directly shine into the eyes of the driver on the opposite side or in front of the car.It won't dazzle the other party's eyes!But Mr. Jia specifically said that it is so unattractive, so he is required to design it from the perspective of good looks, so what should he do?Just tell Mr. Jia not to do it?Tell Mr. Jia that his previous design was scientifically justified?nonsense!People are the boss!People said it was so good-looking, but it was ugly to say that it was just their brains.But to put it bluntly, it starts from the market and from the perspective of consumers' aesthetics. Is he a designer who is so famous that he can wrestle with consumers?And besides, isn't the work that designers have to do, in fact, to make the product look good and comply with the rules under various constraints?
After thinking about it.This Johansson modified the style of the car's running lights. According to Jia Hongjian's request, he reduced the lower horizontal line of the L-shaped running lights, and then added another one on top.Of course, this may cause dazzling problems, but when the time comes to actually design various data and parameters, you can modify the angle of the LED light bar again!At that time, the overall angle of the LED light bar should be modified, and it can be tilted down a few degrees or tens of degrees. Maybe it can avoid the problem of dazzling. This is not a problem at all in terms of engineering!
And it's like a full-scale chrome plating of the air intake.Johansson really doesn't understand!He really didn't understand how this could look good?But he can accept it!why?It's like blacks have different aesthetics from whites, he understands this.Even if you have never seen black people with your own eyes, even if you just watch African documentaries on TV, you can see that Africans are dressed in fancy clothes!It seems that black people especially like to wear clothes with a variety of colors mixed together. It is best to have red, orange, yellow, green, blue, blue and purple. Each color has a small square or a small triangle, and they like such colorful fabrics the most!Under such circumstances, if a car for Africans is to be launched, then the interior color must respect their aesthetics, right?Even if we don't think the mix and match colors are so beautiful, we still have to respect the aesthetics of other consumers!same.Although the boss said that Chinese people think that the silvery chrome plating is beautiful, then listen to the boss!Anyway, such a car is not a Saab brand in the end, but a Huaxia Automobile's own brand, so why didn't Johansson follow the boss's advice to design it?
After reading the problem of running lights.He then began to look at the interior.When he saw the interior, he was a little surprised.Originally, he felt that the interior design was already in place!After all, when the video conference was held before, Jia Hongjian had already emphasized the interior decoration. It can be said that the requirements were very detailed, so detailed that even Johansson felt that the things he designed could not be rejected by Mr. Jia!For example, Mr. Jia said that he wanted a 10-inch touch screen center console, and a small LCD screen on the dashboard.How could these things be designed wrong?How can people be dissatisfied?Mr. Jia also talked about removing the CD player and adding a USB port, which can directly support reading music data from the outside world.In this way, some costs can be saved, and at the same time, it does appear that the technology has improved a lot.So in such a situation where he did everything according to the boss's requirements, how could he be criticized a lot?Not very good at it. He himself thinks that there may be a little problem with the color matching at most, and everything else should be fine.
But who knew that after seeing the evaluation of the interior, he directly saw Mr. Jia's suggestion of "use bamboo"!bamboo?bamboo!Bamboo is a special product in China, right?This thing looks like solid wood, right?Just use it in the car?Wouldn't this cost increase greatly?Although to be honest, the price of solid wood is not too expensive.If you really want to buy solid wood, not to mention peach wood, which is a small and relatively high-end wood, but cherry wood produced in large quantities in the United States and Canada. This thing costs about 500 euros per cubic meter!This is still the price of purchasing planks!Not counting all kinds of transportation costs and processing costs!And it's wholesale price!
And what about bamboo?Can it be cheaper than this?Looking at Mr. Jia saying that he wants bamboo wood instead of fake peach wood, does that mean that bamboo is cheaper?To be honest, as a designer, Johansson really doesn't know the price of bamboo!Because when he was making cars before, he considered that there might be opportunities to use solid wood materials, so he had a little understanding of the price of solid wood, but he really didn't know about bamboo as a material!What is the price of bamboo?After thinking about it, he might as well check it online!The Sherlock Holmes platform of Huaxia Hi-Tech has now also brought the wholesale export business for Chinese small and medium-sized enterprises to Europe. Johansson directly went to the Holmes platform, opened the search page and searched for the price of bamboo.
As a result, if you don’t search, you don’t know. If you search, you will be shocked!The moso bamboo produced in China is actually certified by the FSC International Forest Stewardship Council, and it only costs 10 euros per cubic meter!Of course, this cube does not refer to a cube formed by cutting the bamboo into strips, but refers to the certified standard-sized moso bamboo, 16.5 kg is counted as one plant, and then 100 plants are counted as one cube, and the price is 10 euros... see Johansson was shocked at this price, okay?Even if such a cube is not as well-processed as some cherry wood planks, the price is too cheap, right?Even if there is air in this kind of bamboo, it is beyond the sky, even if it is ten cubic meters of bamboo, it can be worth one cubic meter of cherry wood plank, but even so, the price of bamboo is still crazy low!Ten cubic moso bamboos cost only 100 euros!And one cubic meter of North American cherry wood costs 500 euros!Even if the cost of processing is added, even if the cost of processing moso bamboo is similar to the cost of buying them, it is only 200 euros!That's much less than 500 euros!And it's still contrasting cherry wood, not mahogany!
Besides, this is still a top-breaking algorithm. In the real situation, the overall cost of moso bamboo may only be one-fifth of that of cherry wood!Although this price is still more expensive than fake peach wood and plastic, it has already made Johansson feel excited!After all, bamboo is considered wood, right?Maybe not in terms of science, but at least in terms of feel, right?If you use part of such cheap bamboo on the car, it can be said that the price is much more expensive than plastic, and it can achieve an effect that is much cheaper than solid wood!Of course, this kind of bamboo is definitely not good for the most high-end cars, but what about this kind of mid-range SUV with less than 2 euros?That's absolutely great!After all, comparing the two Japanese best-selling SUVs in the world, none of them have solid wood interiors!Not even solid wood decorations!At that time, we will use a little bamboo in our car, and we don’t need to use much—it’s enough to use 16.5 kg of the so-called 1.5 kg of bamboo in a car!And how much does this cost increase?Can I add 50 cents?Not necessarily!But the grade will go up immediately, and it will immediately give consumers a higher grade than the two super-best-selling Japanese SUVs!
Yes, for consumers in mature markets, the luxurious interior may not be the most decisive point, and it may not be able to attract consumers to buy this car.But our car is not sold to Europe and the United States!This car is sold to an emerging market like China!According to Mr. Jia, Chinese consumers haven't figured out what kind of car they want, and now they like good-looking and high-end cars!So when such a car is produced, it can directly differentiate itself from all competitors by relying on the interior!Maybe it can directly become the sales champion in the Chinese SUV market! (~^~)
Now even in Europe, there is no law on driving lights.Most Western European countries on the European side only stipulate that headlights must be used when driving in the daytime, but they do not stipulate what specifications, sizes and positions should be required if a special running light is made.So after Jia Hongjian asked to make running lights, Johansson took the lead in designing the first batch of true daytime running lights in Europe-before Audi was only legally allowed to replace headlights with LEDs!So in fact, what was placed in front of Johansson was a blank sheet of paper. If he wanted to design daytime running lights, he had to consider many things—for example, when LED lights are driving in the daytime, will they be The position is too high and shakes the eyes of other drivers?
It's not impossible!For example, no matter whether an ordinary car is driving in the same direction or driving in the same direction, as long as the car behind or the car coming from the opposite side does not turn on the high beam headlights and only turns on the low beam headlights, the driver of our car will not Those who are dazzled are usually dazzled because the other party turned on the high beam.But there is a special situation - when the front of the oncoming vehicle is relatively high, the position of the low beam is almost up to our cab, such as a large truck!So in fact, if a big truck drives across the road at night, even if the big truck only turns on low beams, it may blind the driver of our car!I can't see anything at all!
Therefore, under this consideration, Johansson was very careful about the height of the running lights, so the running lights he designed were L-shaped on the left and reversed on the right.In this way, the driving lights will not be placed too high, and there is no danger that the LED lights will directly shine into the eyes of the driver on the opposite side or in front of the car.It won't dazzle the other party's eyes!But Mr. Jia specifically said that it is so unattractive, so he is required to design it from the perspective of good looks, so what should he do?Just tell Mr. Jia not to do it?Tell Mr. Jia that his previous design was scientifically justified?nonsense!People are the boss!People said it was so good-looking, but it was ugly to say that it was just their brains.But to put it bluntly, it starts from the market and from the perspective of consumers' aesthetics. Is he a designer who is so famous that he can wrestle with consumers?And besides, isn't the work that designers have to do, in fact, to make the product look good and comply with the rules under various constraints?
After thinking about it.This Johansson modified the style of the car's running lights. According to Jia Hongjian's request, he reduced the lower horizontal line of the L-shaped running lights, and then added another one on top.Of course, this may cause dazzling problems, but when the time comes to actually design various data and parameters, you can modify the angle of the LED light bar again!At that time, the overall angle of the LED light bar should be modified, and it can be tilted down a few degrees or tens of degrees. Maybe it can avoid the problem of dazzling. This is not a problem at all in terms of engineering!
And it's like a full-scale chrome plating of the air intake.Johansson really doesn't understand!He really didn't understand how this could look good?But he can accept it!why?It's like blacks have different aesthetics from whites, he understands this.Even if you have never seen black people with your own eyes, even if you just watch African documentaries on TV, you can see that Africans are dressed in fancy clothes!It seems that black people especially like to wear clothes with a variety of colors mixed together. It is best to have red, orange, yellow, green, blue, blue and purple. Each color has a small square or a small triangle, and they like such colorful fabrics the most!Under such circumstances, if a car for Africans is to be launched, then the interior color must respect their aesthetics, right?Even if we don't think the mix and match colors are so beautiful, we still have to respect the aesthetics of other consumers!same.Although the boss said that Chinese people think that the silvery chrome plating is beautiful, then listen to the boss!Anyway, such a car is not a Saab brand in the end, but a Huaxia Automobile's own brand, so why didn't Johansson follow the boss's advice to design it?
After reading the problem of running lights.He then began to look at the interior.When he saw the interior, he was a little surprised.Originally, he felt that the interior design was already in place!After all, when the video conference was held before, Jia Hongjian had already emphasized the interior decoration. It can be said that the requirements were very detailed, so detailed that even Johansson felt that the things he designed could not be rejected by Mr. Jia!For example, Mr. Jia said that he wanted a 10-inch touch screen center console, and a small LCD screen on the dashboard.How could these things be designed wrong?How can people be dissatisfied?Mr. Jia also talked about removing the CD player and adding a USB port, which can directly support reading music data from the outside world.In this way, some costs can be saved, and at the same time, it does appear that the technology has improved a lot.So in such a situation where he did everything according to the boss's requirements, how could he be criticized a lot?Not very good at it. He himself thinks that there may be a little problem with the color matching at most, and everything else should be fine.
But who knew that after seeing the evaluation of the interior, he directly saw Mr. Jia's suggestion of "use bamboo"!bamboo?bamboo!Bamboo is a special product in China, right?This thing looks like solid wood, right?Just use it in the car?Wouldn't this cost increase greatly?Although to be honest, the price of solid wood is not too expensive.If you really want to buy solid wood, not to mention peach wood, which is a small and relatively high-end wood, but cherry wood produced in large quantities in the United States and Canada. This thing costs about 500 euros per cubic meter!This is still the price of purchasing planks!Not counting all kinds of transportation costs and processing costs!And it's wholesale price!
And what about bamboo?Can it be cheaper than this?Looking at Mr. Jia saying that he wants bamboo wood instead of fake peach wood, does that mean that bamboo is cheaper?To be honest, as a designer, Johansson really doesn't know the price of bamboo!Because when he was making cars before, he considered that there might be opportunities to use solid wood materials, so he had a little understanding of the price of solid wood, but he really didn't know about bamboo as a material!What is the price of bamboo?After thinking about it, he might as well check it online!The Sherlock Holmes platform of Huaxia Hi-Tech has now also brought the wholesale export business for Chinese small and medium-sized enterprises to Europe. Johansson directly went to the Holmes platform, opened the search page and searched for the price of bamboo.
As a result, if you don’t search, you don’t know. If you search, you will be shocked!The moso bamboo produced in China is actually certified by the FSC International Forest Stewardship Council, and it only costs 10 euros per cubic meter!Of course, this cube does not refer to a cube formed by cutting the bamboo into strips, but refers to the certified standard-sized moso bamboo, 16.5 kg is counted as one plant, and then 100 plants are counted as one cube, and the price is 10 euros... see Johansson was shocked at this price, okay?Even if such a cube is not as well-processed as some cherry wood planks, the price is too cheap, right?Even if there is air in this kind of bamboo, it is beyond the sky, even if it is ten cubic meters of bamboo, it can be worth one cubic meter of cherry wood plank, but even so, the price of bamboo is still crazy low!Ten cubic moso bamboos cost only 100 euros!And one cubic meter of North American cherry wood costs 500 euros!Even if the cost of processing is added, even if the cost of processing moso bamboo is similar to the cost of buying them, it is only 200 euros!That's much less than 500 euros!And it's still contrasting cherry wood, not mahogany!
Besides, this is still a top-breaking algorithm. In the real situation, the overall cost of moso bamboo may only be one-fifth of that of cherry wood!Although this price is still more expensive than fake peach wood and plastic, it has already made Johansson feel excited!After all, bamboo is considered wood, right?Maybe not in terms of science, but at least in terms of feel, right?If you use part of such cheap bamboo on the car, it can be said that the price is much more expensive than plastic, and it can achieve an effect that is much cheaper than solid wood!Of course, this kind of bamboo is definitely not good for the most high-end cars, but what about this kind of mid-range SUV with less than 2 euros?That's absolutely great!After all, comparing the two Japanese best-selling SUVs in the world, none of them have solid wood interiors!Not even solid wood decorations!At that time, we will use a little bamboo in our car, and we don’t need to use much—it’s enough to use 16.5 kg of the so-called 1.5 kg of bamboo in a car!And how much does this cost increase?Can I add 50 cents?Not necessarily!But the grade will go up immediately, and it will immediately give consumers a higher grade than the two super-best-selling Japanese SUVs!
Yes, for consumers in mature markets, the luxurious interior may not be the most decisive point, and it may not be able to attract consumers to buy this car.But our car is not sold to Europe and the United States!This car is sold to an emerging market like China!According to Mr. Jia, Chinese consumers haven't figured out what kind of car they want, and now they like good-looking and high-end cars!So when such a car is produced, it can directly differentiate itself from all competitors by relying on the interior!Maybe it can directly become the sales champion in the Chinese SUV market! (~^~)
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