Coquettish Rebirth

Chapter 489 Jia Hongjian's Decision

"I once heard a story that during the westward gold panning [movement] in the United States, because gold mines were discovered in places such as Denver in the west, many people who could not get along in their hometowns set off to Denver to seek gold. I hope to live a life-changing opportunity through gold panning. At that time, there were a lot of people who went there. Generally speaking, the more people went, the lower the chance of finding gold. At this time, although a smart person also went Denver, but instead of panning for gold with everyone, he made a pair of jeans, which are made of rough canvas and are very wear-resistant. They are simply the best job for those panning for gold. So this Jew named Levi-Strauss set up a company, and they made trousers from the rough canvas that was originally used to make the curtain of judgment in Chapter [-], Jia Hongjian, It's called Levi's, and it has become the most famous jeans company in the world..." After Jia Hongjian finished telling the allusion, he looked at Ni Guangnan with a smile.

Ni Guangnan is not an idiot either. After hearing this, he immediately understood what Jia Hongjian meant, "Mr. Jia, you mean that we want to develop things that other vcd factories can use in the future? That way, no matter how fierce their competition is, Can we also become the Levi's of the VCD industry?"

"That's right!" Jia Hongjian praised greatly, "Although it seems that the VCD industry is very good, in fact, this industry is just another low-end manufacturing industry whose source is controlled by foreigners. It is similar to TV manufacturing. There is no difference in the slightest. If I remember correctly, the protocol architecture of vcd must have been established by Sony. That is to say, if we want to develop vcd, we must first buy a vcd video decoding chip, and this chip is a foreigner. Those who control the manufacturing, these foreigners who control the manufacture of these chips have to pay Sony. In this way, our domestic vcd manufacturers have to pay two cents to foreigners, so they have to market in the country Throat-cutting battle—Chapter [-]: Jia Hongjian’s decision To put it bluntly, the manufacture of VCDs is not that difficult, and a small domestic workshop can produce them. In this way, do you think there is much profit in just producing VCDs? ?”

Ni Guangnan came here to develop a little bit of the domestic home appliance industry.It is said that the domestic home appliance industry had a gross profit margin of around 30% at its best before. Later, when Batumi was disbanded and foreign products came in in large quantities, the gross profit margin of many domestic companies was lower than 20% or even close to 10%. % up!If this is the case, it would be a tragedy to carry out market price reduction competition—just like the nationalist counterattack led by Jia Hongjian later.Although large companies have survived, small businesses have basically died!

Didn't Ni Guangnan encounter a similar situation in Lianxiang Company back then, so he wholeheartedly wanted to lead Lianxiang to switch to ICT integration?Before, he wanted to lead Lianxiang to escape from such a purely competitive scene, but now if he leads Huaxia Hi-Tech into such a market that will definitely be killed in the future, why bother? As Hung-chien said, it's fine to serve those companies that are thriving!

"But what kind of service do we provide?" Ni Guangnan asked with some doubts.

"It's very simple, the decoding chip. Don't we or your old man have a chip design center certified by the state? Why can't we develop a decoding chip with Chinese characteristics? You must know that the current decoding chip It was invented by foreigners. The things they developed must have been developed according to the needs of foreign markets at the beginning, which are different from the needs of [Chinese] Chinese. Why can’t we develop one that is the same as our PHS, specifically according to 〖 What about cheap chips tailored to the current situation in the Chinese market?"

Such a statement by Jia Hongjian really gave Ni Guangnan a feeling of enlightenment. At this time, he just listened to Jia Hongjian and continued to say, "What is the current situation of the Chinese market? Not to mention the big Video discs. Let’s say they are video tapes. What is the foreign video tape market like? They all have special video tape rental shops. There are all kinds of video tapes in them, and they are all genuine. For ordinary people in foreign countries, Unless it’s a movie or TV series that they particularly like, they won’t buy them all when they have too much money, and they also rely on rent! But what about our country? Although we also have Suxiangdai rental shops in our country, the video tapes here are all Is it genuine?"

"No...they are all pirated copies?" Ni Guangnan asked a little puzzled. It's no wonder that he doesn't understand the market. Such a workaholic old man still rents two foreign movies every week just like a young man?

"Yes. They are all pirated copies. It is impossible for pirates to be as conscientious as genuine ones. Well, although the conscience of genuine ones is generally not very good, they sell things that are not that expensive. A hundred yuan, how can ordinary people afford it. So there are pirated copies. But pirates are even more heartless, they will not use good video tapes to rip movies for the sake of reputation, so the quality may be very average or even poor , in such a situation, can the decoding chip on the foreign vcd smoothly correct the error and read out the content it should have?"

Seeing Ni Guangnan's sudden realization, Jia Hongjian actually wanted to complain to himself and said - Yes!In fact, foreign countries have really developed such VCDs with strong error correction capabilities, why?That's not because the domestic market has become the largest market for international decoding chip manufacturers after two or three years, so they improved the design according to the requirements of their consumers!

But now Jia Hongjian wants to take advantage of this time difference!Moreover, there are two decoding chips produced by foreign manufacturers. According to Jia Hongjian's understanding, one is the c-cube company, which is owned by a Chinese in the United States, and the other is the European ess company.The chip production lines of these two companies are all in foreign countries, even if their main consumers are in [China], but the physical distance is far away and the Internet business development is not enough in this era, so it is not easy for the two parties to communicate and exchange information. So smooth, not to mention the arrogant attitude of foreign companies and other issues.

If they really want to realize that the highlight of the [China] market is the decoding chip with super error correction capability, then they really have to wait for two or three years——then they will really develop the next generation of chips. Upgraded decoding chip with super error correction capability!But at this time, Jia Hongjian and the others can beat the time difference!

"Our production line is in China. Whether we entrust a domestic chip production line to manufacture or import our own production line, we can make a time difference, and because of the close physical distance and different attitudes, we can also carry out more quickly according to market demand. Improvement, not to mention that we naturally know what products consumers need in the huge market of [China]. This is our greatest advantage. And our country's labor is cheap, and the chips we design are slightly weaker in other aspects A little bit, but as long as the error correction ability is strong, the ability to read pirated discs is better than foreign chips. If the price is cheaper, the more intense the competition in the vcd market, the better our business will be!"

When Ni Guangnan heard this idea at this time, he couldn't wait to applaud. Now he has discovered the difference between him and Jia Hongjian in the market.As a person with a technical background, even if he has a certain market concept, in fact, when he encountered future market difficulties in Lianxiang, Ni Guangnan just thought of escaping.That is to say, directly switch to do things that have nothing to do with the original computer industry.But Jia Hongjian is different. Facing the competition that may arise, Jia Hongjian has taken all factors into consideration, and even treats the big competition that may be encountered in the future as an opportunity. Don't let go and leave this line, but don't personally throw yourself into the cruel competition!

"Okay, then I'll go to the chip design center now and let them start research and development!" Ni Guangnan was stopped by Jia Hongjian just as he was about to leave.I just heard Jia Hongjian say, "Old man, about the ability to correct errors. We can develop in this direction in the early stage-that is, how to prevent the movie from being stuck when there are slight scratches on the VCD disc. How to have better error correction capabilities, and in the later stage we can develop chips with more error correction capabilities, such as chips that can be read out by drilling a hole in the vcd..."

"Then you can't read?" Ni Guangnan asked in horror. "Of course I can't read it anymore. What I mean is to develop in that direction as much as possible, that is, to explain the durability and durability like Lao Maozi's design."

Seeing Mr. Ni Guangnan walk out thoughtfully, Jia Hongjian really burst out laughing.What he said just now is to find a drill bit to drill the disc and still be able to read it. This is an advertisement for VCD that he saw in the previous life, around 98.The vcd competition in the market can hardly be described as intense. At that time, various advertisements described their own vcd machines with super error correction capabilities. What kind of discs can be read when they are run over by a big truck or scratched by a knife? Discs can be read, even discs that have been drilled by a drill bit. Jia Hongjian, who was young at the time, saw such exaggerated advertisements.Then I really want to change my home to a vcd player!

In Jia Hongjian's heart, he really doesn't have much interest in the vcd industry. One of his wishes is that the upgrade of this thing is too slow-this vcd machine is just like the dvd machine, and it will be used in the future family. If I bought one, would it be possible to return another one that catches up with the trend in two or three years?

No matter how advanced the DVD player is, unless it is completely upgraded like from vcd to dvd, consumers in 〖China〗 will usually replace it no matter how rich they are.Because in the eyes of consumers in [China], this DVD player is just like a TV. There is no trend. If it is broken, then replace it with the latest one. If it is not broken?Unless it is to decorate the house and replace it all, otherwise it will be used!

But mobile phones are different. Jia Hongjian of the Reborn knows that mobile phones will be a trend in later generations. The upgrade of this thing is very fast, and he even knows several people who specialize in using new phones. ——That is, when the new mobile phone comes out, sell the old mobile phone as a second-hand one, and then add money to buy a new one. After a few months of use, there will be a new one on the market, and then sell it at a discounted price Go out, so that you don't spend much money each time, and you are always at the forefront of the trend.

Could this kind of thing happen in the DVD player market?Not to mention that there are labels established by others in the vcd market. To produce vcds, you have to pay other people's money. Jia Hongjian would never do such a thing of working for others!That's why he chose the phs PHS system, because in this way, only he, Jia Hongjian, can make money and others can't collect money from him. Even if other manufacturers make PHS mobile phones, it's all I have to pay Jia Hongjian and the others for chips! (To be continued. You are welcome to come to Qidian () to vote for recommendations and monthly tickets. Your support is my biggest motivation.)! ! !

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