Coquettish Rebirth
Chapter 746 Long Tail and Dividend Rewards
"Many people in the company may have heard of or read the book "Digital Survival" written by Professor Nicholas Negroponte of mit. I can humbly say that the Jia mentioned in his book The sir is actually me, yes, I was the one who told Professor Negroponte about the future of the Internet of Things..." Jia Hongjian inadvertently revealed a very shocking thing.To know that their company is an Internet company, then reading Professor Negroponte's book is simply a must!Almost everyone has read it, and of course they are very curious about the so-called "Mr. Jia" in the book. In fact, many people have begun to wonder whether the chairman of their company is that Mr. Jia!You should know that an Internet company opened by a Chinese in the United States, the proprietress is still a student of mit, and the executives have Professor Negroponte's apprentice, and the chairman of this company is still surnamed Jia!How can this make people not curious?Now that Jia Hongjian has personally admitted it like this, isn't it surprising? Isn't that surprising?
At this time, Jia Hongjian continued to say: "For the Internet, I feel like I was born from the Internet! In my vision, what should our company do in ten years? Do the following To the extent that Mr. John woke up in the morning, he saw his wife, Ms. McGee, was cooking and browsing the web. The web pages were all about discounts in nearby shopping malls or supermarkets. Ms. McGee found that nearby A suit store in is having a discount, and one of the suits was originally priced at US$1000, but now it’s only US$500! After discussing with Mr. John, she will go to the suit store after she plans to send her children to school. Have breakfast with the family When Mr. John took his laptop to browse the school's website, after entering the child's name and password, he saw the recent teacher's evaluation of their child, and also saw the child's test scores.
Boy... let's call him Little Mike, this Mike has been doing really well lately.So Mr. John decided to reward his son with a set of video games he had always wanted.So he landed on our e-sales site.I paid the bill with my credit card and ordered it to be delivered to his home the day after tomorrow.Then Mr. John started browsing our Sherlock Holmes portal and started to see if there was any news from all over the world today.And at this time.Ms. McGee was using her laptop to hold a virtual line at the suit store—it was bound to be crowded during the sale, so she got in line ahead of time to get her number and pre-order the suit she wanted.She also paid a 20% deposit, so that when she sends her children to school and then drives to the newly opened suit store, she only needs to show her electronic order, and the other party will check out with her credit card after verification, and then she can No need to queue up, no need to search, just take that suit and go home! "
Well, in fact, Jia Hongjian just exaggerated many things in the 21st century and described them. In fact, if this kind of thing is shown to people in the 21st century, they will be a little surprised.I think it will be very convenient to have such a service, but I won't be too surprised.But it's different in this era, there are not so many online concepts in this era!No one could have imagined that they could rely on the Internet to pay utility bills, and no one could have imagined that KFC could deliver food to their door online, let alone online queuing or various discount information!And the concept of ordering online to pick up at your door is not yet available.It can be said that this era is, in some respects, an era before a major change. People in this era are as surprised as people in the 20th century when they saw the 19th century. Open your mouth wide in surprise!
Let alone these things, they couldn't even imagine the kind of free samples Jia Hongjian described that could order online free samples from major cosmetic companies and download music online for only a small amount of money.You don't even need to buy the whole album, you can buy singles!There are even movies online!For a price of one or two dollars, you can watch old movies that have been offline on your computer online. You can choose according to your own interests, and you are not limited by time and space. It's the future science fiction world!Even according to Jia Hongjian, their company will establish an online video website in the future, allowing everyone to upload and share the DVs they shot at home, and the company will even contact TV stations to delay or even broadcast them simultaneously on the Internet. TV's exclusive series!It's just amazing!You can also see previous TV series, feel free to watch!This is simply too sci-fi, so exciting!
But at this moment, Jia Hongjian brought up a very interesting topic from the example - "Speaking of expired TV series and movies can be watched online, do you think this will produce a very miraculous phenomenon? Especially from the perspective of film companies and TV stations..."
"From TV stations and film companies? Can they use offline movies to make more money? The quality of movies is more related to income? The more attractive movies are, the more profitable they are? And popcorn movies are relatively more profitable. Much less?" Ye Jing suddenly asked at this time.
"Very good! This is a very important point. Everyone knows that cinemas show movies and TV stations show TV dramas. They all have time and space requirements. In cinemas, there are only so many screens and only so much time, so they must allocate the show. Time and the number of screens, and the same is true for TV stations. They have to arrange when and what TV series to broadcast. The more golden the time, the more people grab it. This used to be called Darwinism in the economic field, that is, the winner takes all, and the better the quality The more products you get! But even if the winner takes all, the cake that can be eaten is not big! But after entering the Internet age, it will be different. When the shelves are no longer limited by time and space, when a As long as the manufacturer is willing, the product can be placed on the shelf for 1 years. Do you know what the result will be? It is the same as what Ye Jing said just now. Continue to sell well. For example, "Star Wars" and "Star Trek", which are popular among Americans, can be watched on the Internet, and you can watch them whenever you want! Then such a product can break through the time limit and go on and on bring in profits..."
Jia Hongjian first followed Ye Jing's words for a while, aroused everyone's interest, then changed the subject and began to say that he wanted to speak theoretically—"Actually, according to my personal point of view, the unlimited shelves of the Internet exist , there will be another miraculous phenomenon, which I personally call the long-tail theory!" Then, Jia Hongjian began to explain the theory discovered by the editor-in-chief of "Wired" magazine in history. "This theory will definitely break people's doubts about the 2080 rule and the winner-take-all rule! Because in the future, even if they are not well-known products just released, they can rely on their own quality and gradually rely on word-of-mouth. More and more famous, more and more profitable! Gentlemen, if I use my own words to describe it, I think this is the victory of the common people, just like the development of history, in the future business field, there will no longer be any noble blood, As long as the quality is good enough, it can sell well!"
"Wow——" There was a deafening applause at the scene, and many employees clapped desperately as if they were clapping their own hands!On the one hand, they applauded for this theoretical victory of human nature, and on the other hand, they applauded for the great future of their company!Now they really believe that the chairman of their company is the mysterious "Mr. Jia"!Look at this powerful man, who can directly foresee a situation many years in advance and come up with a theory in advance. This is simply amazing and instructive!If this company is so promising, won't they rise with the tide?
At this time, Jia Hongjian started to promote his salary system in Huaxia Hi-Tech in this Sherlock Holmes company—"Also, gentlemen, I have some good news for you. Although our company will be listed in the future, all reports will be released. Go out, so it seems a bit troublesome to reward your hard work with equity, but here I can give you a personal guarantee, if you work hard in the future, then you will be able to get the right to share dividends from me personally! In other words In other words, in addition to salary and benefit awards, you will have points for your usual actions, just like an rpg game. Performance composition. Veteran employees who have been loyal to the company for 10 or 20 years and particularly smart new employees have the opportunity to obtain the dividend rights that I personally assign. For example, if our company has a market value of 10 billion U.S. dollars in the future, we can divide the labor by 3000 million U.S. dollars a year Now, at the end of the year, you will have the opportunity to get the share that I privately distributed to you..."
This news directly ignited the already lively scene!You must know that no matter what year it is, no high-ranking official in the United States has ever distributed his money to ordinary people!Even when Lehman had problems and had to be rescued by the US government with billions of dollars, their executives still gave themselves tens of millions of red envelopes a year!Americans have never heard of the fact that the chairman distributes the dividends he deserves to the employees in the company!They are free countries! What does zi you mean?Even if the government doesn't care, everyone is free to compete!So in theory, Jia Hongjian didn't give them any money, it was just right and proper, and he didn't even have to blush at all!But this kind of welfare auction in leftist countries really makes employees in these capitalist countries hug Jia Hongjian's leather shoes and shout God!
At this time, Jia Hongjian continued to say: "For the Internet, I feel like I was born from the Internet! In my vision, what should our company do in ten years? Do the following To the extent that Mr. John woke up in the morning, he saw his wife, Ms. McGee, was cooking and browsing the web. The web pages were all about discounts in nearby shopping malls or supermarkets. Ms. McGee found that nearby A suit store in is having a discount, and one of the suits was originally priced at US$1000, but now it’s only US$500! After discussing with Mr. John, she will go to the suit store after she plans to send her children to school. Have breakfast with the family When Mr. John took his laptop to browse the school's website, after entering the child's name and password, he saw the recent teacher's evaluation of their child, and also saw the child's test scores.
Boy... let's call him Little Mike, this Mike has been doing really well lately.So Mr. John decided to reward his son with a set of video games he had always wanted.So he landed on our e-sales site.I paid the bill with my credit card and ordered it to be delivered to his home the day after tomorrow.Then Mr. John started browsing our Sherlock Holmes portal and started to see if there was any news from all over the world today.And at this time.Ms. McGee was using her laptop to hold a virtual line at the suit store—it was bound to be crowded during the sale, so she got in line ahead of time to get her number and pre-order the suit she wanted.She also paid a 20% deposit, so that when she sends her children to school and then drives to the newly opened suit store, she only needs to show her electronic order, and the other party will check out with her credit card after verification, and then she can No need to queue up, no need to search, just take that suit and go home! "
Well, in fact, Jia Hongjian just exaggerated many things in the 21st century and described them. In fact, if this kind of thing is shown to people in the 21st century, they will be a little surprised.I think it will be very convenient to have such a service, but I won't be too surprised.But it's different in this era, there are not so many online concepts in this era!No one could have imagined that they could rely on the Internet to pay utility bills, and no one could have imagined that KFC could deliver food to their door online, let alone online queuing or various discount information!And the concept of ordering online to pick up at your door is not yet available.It can be said that this era is, in some respects, an era before a major change. People in this era are as surprised as people in the 20th century when they saw the 19th century. Open your mouth wide in surprise!
Let alone these things, they couldn't even imagine the kind of free samples Jia Hongjian described that could order online free samples from major cosmetic companies and download music online for only a small amount of money.You don't even need to buy the whole album, you can buy singles!There are even movies online!For a price of one or two dollars, you can watch old movies that have been offline on your computer online. You can choose according to your own interests, and you are not limited by time and space. It's the future science fiction world!Even according to Jia Hongjian, their company will establish an online video website in the future, allowing everyone to upload and share the DVs they shot at home, and the company will even contact TV stations to delay or even broadcast them simultaneously on the Internet. TV's exclusive series!It's just amazing!You can also see previous TV series, feel free to watch!This is simply too sci-fi, so exciting!
But at this moment, Jia Hongjian brought up a very interesting topic from the example - "Speaking of expired TV series and movies can be watched online, do you think this will produce a very miraculous phenomenon? Especially from the perspective of film companies and TV stations..."
"From TV stations and film companies? Can they use offline movies to make more money? The quality of movies is more related to income? The more attractive movies are, the more profitable they are? And popcorn movies are relatively more profitable. Much less?" Ye Jing suddenly asked at this time.
"Very good! This is a very important point. Everyone knows that cinemas show movies and TV stations show TV dramas. They all have time and space requirements. In cinemas, there are only so many screens and only so much time, so they must allocate the show. Time and the number of screens, and the same is true for TV stations. They have to arrange when and what TV series to broadcast. The more golden the time, the more people grab it. This used to be called Darwinism in the economic field, that is, the winner takes all, and the better the quality The more products you get! But even if the winner takes all, the cake that can be eaten is not big! But after entering the Internet age, it will be different. When the shelves are no longer limited by time and space, when a As long as the manufacturer is willing, the product can be placed on the shelf for 1 years. Do you know what the result will be? It is the same as what Ye Jing said just now. Continue to sell well. For example, "Star Wars" and "Star Trek", which are popular among Americans, can be watched on the Internet, and you can watch them whenever you want! Then such a product can break through the time limit and go on and on bring in profits..."
Jia Hongjian first followed Ye Jing's words for a while, aroused everyone's interest, then changed the subject and began to say that he wanted to speak theoretically—"Actually, according to my personal point of view, the unlimited shelves of the Internet exist , there will be another miraculous phenomenon, which I personally call the long-tail theory!" Then, Jia Hongjian began to explain the theory discovered by the editor-in-chief of "Wired" magazine in history. "This theory will definitely break people's doubts about the 2080 rule and the winner-take-all rule! Because in the future, even if they are not well-known products just released, they can rely on their own quality and gradually rely on word-of-mouth. More and more famous, more and more profitable! Gentlemen, if I use my own words to describe it, I think this is the victory of the common people, just like the development of history, in the future business field, there will no longer be any noble blood, As long as the quality is good enough, it can sell well!"
"Wow——" There was a deafening applause at the scene, and many employees clapped desperately as if they were clapping their own hands!On the one hand, they applauded for this theoretical victory of human nature, and on the other hand, they applauded for the great future of their company!Now they really believe that the chairman of their company is the mysterious "Mr. Jia"!Look at this powerful man, who can directly foresee a situation many years in advance and come up with a theory in advance. This is simply amazing and instructive!If this company is so promising, won't they rise with the tide?
At this time, Jia Hongjian started to promote his salary system in Huaxia Hi-Tech in this Sherlock Holmes company—"Also, gentlemen, I have some good news for you. Although our company will be listed in the future, all reports will be released. Go out, so it seems a bit troublesome to reward your hard work with equity, but here I can give you a personal guarantee, if you work hard in the future, then you will be able to get the right to share dividends from me personally! In other words In other words, in addition to salary and benefit awards, you will have points for your usual actions, just like an rpg game. Performance composition. Veteran employees who have been loyal to the company for 10 or 20 years and particularly smart new employees have the opportunity to obtain the dividend rights that I personally assign. For example, if our company has a market value of 10 billion U.S. dollars in the future, we can divide the labor by 3000 million U.S. dollars a year Now, at the end of the year, you will have the opportunity to get the share that I privately distributed to you..."
This news directly ignited the already lively scene!You must know that no matter what year it is, no high-ranking official in the United States has ever distributed his money to ordinary people!Even when Lehman had problems and had to be rescued by the US government with billions of dollars, their executives still gave themselves tens of millions of red envelopes a year!Americans have never heard of the fact that the chairman distributes the dividends he deserves to the employees in the company!They are free countries! What does zi you mean?Even if the government doesn't care, everyone is free to compete!So in theory, Jia Hongjian didn't give them any money, it was just right and proper, and he didn't even have to blush at all!But this kind of welfare auction in leftist countries really makes employees in these capitalist countries hug Jia Hongjian's leather shoes and shout God!
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