Rebirth 08: Rise from copycat phones

Chapter 297 S14, a miracle happened
In early August, BlueMobile, a subsidiary of WeCool Electronics, launched the BlueMAX6 mobile phone, which introduced the concept of full-screen mobile phones and also pioneered the concept of large-screen mobile phones with screens larger than six inches.

This is still a big shock to the smartphone industry.

At the same time, it also makes many people feel that science and technology are really developing faster and faster. The era when people used feature phones was actually only a few years ago, but in people's minds, it seems that there are two eras between them.

With the increasing popularity of smart phones, the Internet has gradually shifted from traditional PC terminals to smart phones. The traffic of mobile Internet has exceeded that of traditional Internet. Major Internet companies are working hard to expand the scope of mobile Internet.

Internet giants have launched their own flagship APP products, shifting the battlefield from traditional Internet to mobile Internet. At the same time, various APPs have emerged in an endless stream, greatly enriching the Internet ecosystem.

The rapid development of mobile Internet is inseparable from the rapid advancement of smartphone technology, and in this development process, screen size and resolution are very obvious.

In addition, the development of screens has greatly promoted the development of mobile Internet. After all, no matter how good the CPU of a mobile phone is, it still needs a screen to present content to users. A screen that is too small and has too low a resolution cannot carry the huge ecological content of the mobile Internet, especially the two important Internet content of audio and video and games.

In 07, when Apple released its first smartphone, Apple 2G, the screen was only inches.

When Zhiyun released its first mobile phone C09 in 1, the screen used was also inches.

However, in the middle of the same year, when Zhiyun released the S9, it started a trend of screen enlargement and adopted a four-inch screen for the first time.

Zhiyun Group then continued to lead the trend. The S10 Pro in 10 adopted a 11-inch screen for the first time, and the S11 Pro in 11 adopted a -inch screen. In the S series of mobile phones this year, the screen resolution was increased to the standard of the retina model screen.

In the following 12, Zhiyun Group's S12 mobile phone, among which the S12 Pro adopted a -inch large screen for the first time, announcing that smartphones had entered the era of five-inch large screens.

However, in 13, which was last year, Zhiyun Group did not make further progress in screen size, but continued to use the 2.5-inch and -inch layouts, but adopted D screen glass and narrow bezels to further increase the screen-to-body ratio.

Not only is there no change from last year, in fact this year's S14 series of mobile phones continue to use the -inch and -inch screen size layout, but the screen technology is more advanced, the resolution is higher, and the display effect is better.

As for why a larger screen is used this year, it is purely because the 3D face recognition related technology is difficult to produce. At the same time, the mobile phone department of Zhiyun Group is unwilling to compromise by using rear fingerprint. As a result, the full-screen mobile phone cannot be launched as expected this year.

If the phone doesn't have a full screen, it will be difficult to increase the screen size, because the fingerprint module, camera and sensor module need to be placed on the front, and the screen-to-body ratio cannot be high. If a larger screen is used, the phone will become very large.

Too large a size will affect the user experience of the phone... Not everyone is a giant with big hands.

When Zhiyun makes products, it considers the adaptability of the entire population and needs to ensure that the vast majority of people can use them smoothly. The previously launched S12 Pro has been said by many people to be too large and difficult to operate, especially for people with smaller hands.

Therefore, last year's S13 pro and this year's S14pro further adopted technologies such as narrow bezels and increased screen-to-body ratio, which further reduced the size of the phone while using a -inch screen.

However, Zhiyun Group's products have various concerns and there are too many things to consider, while Weiku Electronics does not need to consider too many issues.

What their Little Blue MAX6 mobile phone needs is outstanding advantages, something that will catch people's eyes, and then capture a certain consumer group.

Therefore, when designing and subsequently marketing the Little Blue MAX6, the designers had greater freedom and could let their imagination run wild.

The Bluemax 6 made in this way quickly caused a wave of public opinion as soon as it was released. Many people thought that this full-screen display combined with gesture operation was quite interesting, and then they wanted to get one to play with. If you are not used to gesture operation, you can also use the virtual button mode. Anyway, the screen is big enough and you can use it however you want.

The full-screen Bluemax6 has also brought considerable pressure to other mobile phone manufacturers.

In addition to the full screen, the other hardware of this phone is also quite good and very competitive.

The chip used is the top flagship chip launched by Zhiyun Semiconductor this year. It is the W28 built with 707NLP, a 801-bit design, and has four CPU cores. Its performance is much stronger than the Snapdragon chip promoted by Qualcomm this year.

This year, Qualcomm's main product, the Snapdragon 801, is still a 810-bit chip. Although their first -bit chip, the Snapdragon , has been designed, they cannot grab TSMC's -nanometer production capacity, so they cannot mass-produce and sell it. If they want to sell it, they have to wait until next year.

Zhiyun's W707 is the first -bit chip in the W series, which has a considerable advantage in this regard.

In terms of the running memory of the Xiaolan MAX6, the standard version uses the 2GB memory that is the mainstream of current high-end machines, and the 3-inch large-screen version uses 3GB of memory, and both use the current mainstream LPDDR3 memory... Of course, in order to control costs, the LPDDR of the previous generation process is actually used.

Little-known fact: the so-called LPDDR3 is just a frequency and voltage standard, and has nothing to do with the technology itself. You can use a 3-nanometer process, a -nanometer process, or even a -nanometer process to produce it. The cost and performance gaps of DDR produced by different processes are huge.

Jiangcheng Semiconductor, a subsidiary of Zhiyun Microelectronics, had already advanced its RAM process technology to 25 nanometers last year;

At this process node, it is actually very difficult to significantly increase the size of transistors due to the physical limitations of DUV immersion lithography machines. And as memory does not yet have 3D transistor technology, it can only contend with physical limits.

This resulted in major memory manufacturers finding it very difficult to advance their technology nodes to the 25-nanometer process, and they could only do so bit by bit.

So this year, Jiangcheng Semiconductor only made a slight upgrade to the RAM process and launched the so-called 22-nanometer process, but this 22-nanometer RAM process is actually just a marketing concept, and its actual physical size reduction is limited.

Of course, there are actual performance improvements, so it’s not a waste of effort.

The chips produced by this process have small shipments due to cost issues, and are largely used in the company's flagship S14 and A14 phones this year.

As for the Little Blue MAX6 from Wecoo Electronics, in order to control costs, it still uses the 3nm LPDDR memory released by Zhiyun Semiconductor last year.

Last year, this level of memory was priced high and firm due to the huge demand from the three major mobile phone giants: Zhiyun, Fruit, and Sixin. Other mobile phone manufacturers were afraid to follow suit... it was too expensive.

However, this year, as the above three giants have adopted more advanced memory, the price of this memory, which was only widely used last year, has fallen relatively... After all, the flagship phones of the three giants no longer use it, so the demand has instantly decreased by more than half, resulting in a drop in price, allowing other mid-to-high-end mobile phones to adopt it on a large scale.

如此，小蓝MAX6才能搞一个2GB甚至3GB的二十五纳米工艺，准确的说是江城半导体的25NLP工艺的LPDDR3内存上去。

The flash memory of Xiaolan MAX6 uses the second-generation 3D NAND flash memory particles produced by Jiangcheng Semiconductor, which was also a mature technology last year. It has a large shipment volume and is relatively affordable.

Basically, the hardware configuration of Xiaolan MAX6, as in the past, is a product that uses mature technology and has relatively controllable costs. This is why it seems that the performance parameters are very good, but the selling price can be lowered to three thousand five.

When it comes to electronic products, especially chips, you get what you pay for, and the more advanced the product, the higher the premium.

In short, consumers should not expect to buy a mobile phone with all the top chip components for more than 3,000 yuan. This is impossible.

It's not just Blue Hand. Another mobile phone brand under Wecoo Electronics, which is not very famous on the Internet but has good sales offline, also adopts this model: using mature spare parts to control costs, lower prices, and compete for the market.

At the same time, other mobile phone manufacturers are basically the same.

In other words, except for the Zhiyun S series, A series, Fruit flagship, and four-star flagship Galaxy series that focus on the high-end market, other mobile phones basically use mature spare parts.

Even Zhiyun’s C series is no exception.

----

After the Bluemax 6 caused a heated discussion in the market, the smartphone market continued to be hot, especially in China where there are many mobile phone manufacturers, and new mobile phones are released every day.

But... after mid-August, all kinds of mobile phone launches and even technology product launches came to a halt.

It's not just the tech industry that's no longer holding press conferences. Even the film and television industry is no longer doing any publicity, marketing or listing of big-budget movies. Celebrities are no longer involved in scandals, or announcing relationships or breakups...everything is very quiet.

This situation is not even limited to China. It has occurred in many countries, even in the US market where Zhiyun products have been banned.

The entire Internet seemed to have calmed down overnight!

In this situation, people who don't know the truth will be confused: How come there is no sensational news when there are so many people and so many things happening in the world?

Where are the celebrity gossips that I usually love to read?
Why aren’t there any major new movies released recently?
Also, why are the major mobile phone manufacturers that used to make all kinds of noise during the August school season gone?
However, only those who are involved in marketing and the technology industry and who care about the mobile phone industry will know that the reason why public opinion seems calm is not because they like quietness, but because this period is an absolute publicity black hole... the kind that no matter how much money is spent on marketing, it will eventually be drowned out.

Because... Zhiyun is about to release a new generation of flagship mobile phones on August 22nd, the fourth Friday of August!

When Zhiyun Group announced the postponement of its flagship phone launch in June, it had already announced that it would hold a flagship phone launch on this day to release a new product.

Now, there are only a few days left before the launch of Zhiyun’s flagship phone. No one wants to release their new product at this time and then be completely overwhelmed by the huge wave of Zhiyun S series phones.

For ordinary people, Zhiyun's flagship phone launch conference may just be for fun. It feels like there are too many news about Zhiyun phones at this time, and there are too many splash screen ads about the new generation of S series phones in some apps, but it's not a very profound experience.

But only those in the industry, especially those in the media industry, know that every year when Zhiyun releases its flagship phone, the fanfare is overwhelming... The huge wave of publicity it causes is enough to drown out all the news hotspots of that period!

This wave is not limited to some voices on the Internet media, but will quickly expand to widespread discussion throughout society.

Japan's Tokyo TV holds a special live discussion every year when Zhiyun releases its flagship phone.

The discussion topics ranged from why Japan could not produce such advanced mobile phones; to the share and voice of Japanese companies in the Zhiyun industry chain, and the role of Zhiyun mobile phones in the Japanese economy; to the fierce competition between Zhiyun and Fruit, and where should Japanese companies in the middle go?
Every year, they can find a new angle to have a big discussion, and the discussion is quite professional, and the ratings are also quite high... After all, this kind of discussion is not mainly to praise Zhiyun, but to summarize and reflect on Japan's high-tech industry through Zhiyun's annual flagship phone.

It’s a kind of reflection discussion…Why can’t we do it? What should we do?
Of course, the Japanese media can discuss it as they please, but the Japanese industry will just ignore them... The rise of the high-tech industry is not that easy.

What is behind Zhiyun’s success?
Zhiyun is a very typical giant enterprise. It has a layout in all aspects of the consumer electronics industry chain, from chip design to chip manufacturing, and even semiconductor materials and equipment, as well as screens, batteries, and other industries.

They are using a full industry chain model, with the support of the entire industrial system behind them.

It is impossible for a country to create an enterprise like Zhiyun Group without a strong industrial base for the entire industrial chain, a huge reserve of high-quality scientific research talents, and a large number of high-quality industrial workers as support.

This is not about money or the scientific research system!
But you lack such a great country!

The four-star model is even more extreme. Although South Korea is small in size, it follows the chaebol monopoly model: using the power of the entire country to forcibly launch a giant enterprise and then participate in international competition.

Therefore, sometimes you can’t tell whether the four-star hotel belongs to Korea or Korea has four stars…

Vietnam also tried to do the same thing later, but failed... because the consortium they supported went into real estate.

Although Apple may seem to be an asset-light company with only chip design capabilities, it is backed by the entire European and American consumer electronics and semiconductor industries. When combined, their strength is quite formidable.

As for Japan, they also have a pillar industry supported by the whole country, but that is the automobile industry.

As for the semiconductor and consumer electronics industries, they seem good, but you have to know that they don't even have a top chip design company or chip manufacturer, let alone a consumer electronics industry chain... If they can barely make it in, they can only be an assembly plant. It would be better for them to sell various spare parts, semiconductor equipment and consumables at high prices like they do now.

You think they are short-sighted and missed the era of smart phones and even the era of mobile Internet... But in fact, they are quite self-aware and know that this thing is not something they can play with.

Let alone Japan, the whole of Europe can’t do it... You think Europe doesn’t want to do it? They want to do it, but they can’t... They don’t have the foundation.

This is the fundamental reason why Japan's academic and media circles have been reflecting on this issue every day in recent years, but to no avail...Without a foundation, reflection is useless.

The same situation also continues in the field of electric vehicles!

Of course, this does not prevent Tokyo TV from using the launch of Zhiyun's flagship phone as an introduction every year to hold a big discussion and gain ratings...because during this period, Zhiyun's new flagship phone is the biggest traffic.

This is the case overseas in Japan, and other countries are similar. In Europe, there will also be extensive discussions on Zhiyun's flagship phones during this period.

Even the US side is no exception.

Although the United States has banned the sale of Zhiyun's smart terminal products this year, countless Americans are still extremely concerned about the release of Zhiyun products.

The main reason is that Zhiyun always comes up with some black technology, which brings them too much shock and threat.

The S10 mobile phone released by Zhiyun a few years ago used fingerprint recognition, which sparked global discussion and caused a fingerprint recognition technology crisis in the high-tech industry in the United States. Even a strong company like Apple could only hastily acquire fingerprint recognition-related companies and then spend money on research and development of fingerprint recognition.

When Zhiyun released the S11 mobile phone, it applied AI technology, which triggered a comprehensive discussion on AI technology and prompted a large number of US technology industries to actively deploy in the AI ​​industry. This year, it can be considered a breakthrough, but it is still far from Zhiyun's AI technology.

The subsequent S12 and S13 were better, giving American technology companies a break. Apple also took the opportunity to catch up. The Apple 5S released last year can be said to have caught up with Zhiyun phones. Each has its own advantages.

And this year, who knows what new technology Zhiyun will release.

Every year, the launch of Zhiyun’s flagship phone is a carnival in public opinion, and it becomes a major event that can instantly top the hot search list on Internet news platforms in various countries.

In this situation, let alone ordinary companies launching new products and celebrity scandals, even Zhiyun’s arch-rival, the fruit company, will have to temporarily avoid the spotlight and postpone the release of new products for about half a month.

Otherwise, even a powerful new generation flagship phone like Apple will be greatly affected.

Ordinary people do not understand or have a deep understanding of the power of the Zhiyun flagship phone, but people in the industry are very clear about it, and practitioners in the media industry are also very clear about it.

Therefore, after mid-August, you will find that there are fewer heavyweight news, and the closer it is to the Zhiyun press conference, the fewer heavyweight news there are.

Some people in the media industry will directly advise their clients not to bother with this during this period, otherwise all the marketing expenses will be wasted. At this time, the press conference has not yet started, and various news about Zhiyun's new generation flagship phone has begun to appear.

On the one hand, Zhiyun's marketing and public relations department has released some true and false news to warm up the market, but more importantly, major news media have found various Zhiyun-related news hotspots themselves and then used them to divert traffic.

On a certain website, various discussions related to Zhiyun have long been at the top of the list.

On Weibo's hot search list, Zhiyun-related topics directly occupied three of the top ten positions.

That’s all, it’s just a warm-up before the press conference.

At the same time, many people are concerned about and even worried about the overseas sales of Zhiyun S14 mobile phone this year.

On August 20th, close to the press conference, Xu Shenxue went to Beijing in a low-key manner and attended a symposium.

At the meeting, Xu Shenxue described the difficulties in recent work, but also optimistically pointed out that although Zhiyun has been affected this year, it has been actively deploying in Europe and emerging overseas markets, especially preparing to focus on developing the Indian market this year.

Although Xu Shenxue was unwilling to invest in India, he was still very interested in selling mobile phones to Indians.

In early August, at the instruction of Xu Shenxue, Ji Chenghe was invited to visit India and presided over the opening ceremony of the new R&D center in Mumbai, and then attended a lecture at IIT, the Indian Institute of Technology.

The speech boasted about India's various advantages and praised Indian software engineers as among the best in the world.

A few years ago, when Xu Shenxue went to the United States for the first and only time to preside over a company's IPO, he also praised Americans in the same way.

Make money, don’t be shabby!
Besides, it doesn’t cost anything to say something nice.

At the symposium, Xu Shenxue also said: "Zhiyun Group strives to achieve a steady increase in the shipment volume of various smart terminal products this year, among which mobile phone products will exceed 300 million units, further expanding exports."

"Losing the US market has had some impact on us, but the impact is limited. This year, the export volume of the group's various smart terminal products will try its best to maintain the level of previous years and ensure that the total amount reaches more than 150 billion US dollars!"

"At the same time, our semiconductor products and electronic consumer industry chain spare parts products, software and services are actively deployed by our partners to expand overseas markets. This year's export volume will also increase further, and the growth rate is expected to reach 12 percentage points."

The answer given by Xu Shenxue is to stabilize the total export volume of smart terminals this year, while significantly increasing the export of semiconductors, spare parts, software and services!

This is also the conclusion reached by the marketing department headed by Ji Chenghe through various data analyses.

The Americans' ban on the sale of Zhiyun's smart terminal products will not have any serious impact on Zhiyun. The impact of losing the US market can be offset by the expansion of emerging markets.

Semiconductors and spare parts can still be sold in the United States.

If someone is interested in doing the statistics, Zhiyun's exports of semiconductors and electronic consumer industry chain spare parts to the United States this year will grow by more than 20%...which is more than in previous years.

Of course, what is related to Zhiyun are only some computing chips and enterprise-level flash memory products. Everything else has nothing to do with Zhiyun on the surface. They are all exports of products from various smart terminal manufacturers, home appliance manufacturers and other industries.

It’s just that the cost of Zhiyun Semiconductor’s chips and other components in these products accounts for a "relatively high" proportion.

For example, the Bluegogo mobile phones that continue to be sold in the U.S. market and some other domestic mobile phones, from SOC to memory to flash memory, are all products of Zhiyun Group... and these three major components account for a considerable proportion of the cost of the mobile phone.

Although many other spare parts are not products of Zhiyun, they are also products of companies controlled or strategically invested by Zhiyun, such as the screens of Huaxing Technology, the fingerprint recognition chips of Qianding Technology, touch ICs, Desay batteries, etc.

Almost the entire domestic smart terminal industry is built on Zhiyun's supply chain. The well-known domestic supply chain companies are either wholly owned by Zhiyun, controlled by Zhiyun, or strategically invested by Zhiyun. There are very few supply chain companies that are completely out of Zhiyun's control.

It is not that Zhiyun is suppressing other companies, but that today's domestic supply chain companies are all supported by Zhiyun and Weiku Electronics relying on their own huge orders.

Without Zhiyun's support, these supply chain companies would not even be able to assemble domestic mobile phones, and would have to purchase high-priced spare parts from foreign companies, such as various chips, which would cost much more.

This huge consumer electronics supply chain is not only used by domestic smart terminal manufacturers, but also by many international companies, including Samsung/LG, Panasonic and others.

Even when Microsoft acquired Ounuoya and launched its own mobile phone, many of its components used were from Zhiyun.

Even fruit is no exception... Most of the core components in fruit's smart terminal products are from the United States, Japan and South Korea.

But there is still a small part that is actually owned by Zhiyun, such as RF chips, audio processing chips, and flash memory, some of which use products from Zhiyun Semiconductor.

There are many flash memory products among them. Since Zhiyun's flash memory products and Sixing's flash memory products are high-end representatives with comparable technologies, Fruit has to either use Sixing or Zhiyun's, and it has no corresponding choice. In the end, it just uses both companies together. However, Zhiyun's flash memory accounts for a relatively small share, only about 20%.

These core components are the second of the two in the fruit supply chain system. This is the result of Fruit's control over the supply chain, which forces the supply chain to improve products and reduce costs.

There are also many non-core spare parts that are also under Zhiyun Supply Chain. For example, some batteries are supplied by Desay Battery, which is controlled by Zhiyun.

Although they are all non-core components and we are not the only supplier, it is a fact that some of Zhiyun products are used in various smart terminal products of Fruit.

Of course, these are purely commercial choices. If necessary, Fruit can actually completely abandon Zhiyun's supply chain and pull other supply chain companies to play.

But there is no need to do that... These are not areas where we can get stuck. There is no need to do that with fruits. Naturally, we should just do it as cheaply as possible.

The contemporary consumer electronics industry chain is actually highly globally integrated. Even Zhiyun, which claims to be involved in the entire industry chain and does everything by itself, still uses Japanese cameras for the camera modules in its S series phones, and its screens are closely related to Samsung, LG and Sharp.

It’s just that the C series mobile phones don’t use such high-end things, so they are all domestically made.

After the meeting, Xu Shenxue took a special plane back to Shenzhen and prepared for the final press conference.

In the media, there have been more and more intensive reports in the last two days, attracting countless people to pay attention to Zhiyun Group's flagship phone launch conference.

Friday, August 22, in the evening.

In the afternoon, a large number of media personnel, some technology enthusiasts, self-media bloggers and the like had gathered in Qianshan International Conference Center.

Unlike previous years when press conferences were held in the afternoon, this year Zhiyun’s flagship phone press conference was held in the evening.

The main reason is that the influence of flagship phone launch conferences is getting bigger and bigger, and more and more people are watching the live broadcast/rebroadcast on the Internet and TV. In order to further expand the influence, this year we specially chose an evening to hold the launch conference.

In the square, you can see a large number of live broadcast vehicles from various professional large media, including several mainstream media vehicles from the United States... Although Zhiyun products are banned from sale in the United States, Americans' concern for Zhiyun has not diminished, and they are even more concerned about it.

This international conference center has hosted Zhiyun Group's press conferences many times and is very familiar with all the processes and has made sufficient preparations.

With the technical support of Zhiyun Group, a well-equipped media studio has been established to provide temporary offices for major media outlets.

Several domestic online media started live streaming early on. Even social networking platforms like Weibo did not escape the trend and specially organized a live streaming program.

Because every year's Zhiyun flagship phone launch conference is a feast of traffic, major online media have tried their best to grab more traffic.

This traffic is money!
As the sky gradually darkened, participants of the press conference entered the venue one after another. In addition to a large number of media personnel, participants of this year's press conference still included representatives of partners, employee representatives and invited users.

The representatives of the partners are quite typical. Executives from various technology giants will choose to attend, not only from China but also from abroad.

However, due to the sanctions, there were fewer visitors from American companies, and most of them were corporate representatives from China, Japan, South Korea, Europe and other countries.

In China, basically all companies that have something to do with technology want to get an invitation to attend... The purpose of attending a press conference is not to look at your phone, but to get to know the many corporate executives who attend the press conference.

So you can see a large number of corporate executives walking around, chatting with each other and looking for various possible cooperation opportunities.

As a large number of people entered the venue, the press conference officially began, but what began was not a product launch, but a holographic projection show.

Every year, Zhiyun Group likes to organize some stage performances with very good visual effects before the official launch of its flagship phone. Among them, holographic projection performances have been available in recent years, and the technology is becoming more and more advanced.

This year's holographic projection technology is more advanced, the scenes presented are dreamlike, and futuristic science fiction scenes are used on a large scale in the plot arrangement.

After all, Zhiyun Group is into high-tech. It is impossible for a so-called stage performance to have a star perform on stage. All the performances are about high-tech. And showing future technology through holographic projection is what Zhiyun Group likes to do the most.

Today's holographic projection plot shows the sci-fi life scenes of the future.

The film presents possible science fiction products of the future from the protagonist’s perspective, including walls and glass that can transform and simulate various scenes, various highly intelligent and autonomous home appliances, and service robots.

In the end, the protagonist pushed open the glass window of the balcony, then got on a flying car on his balcony and went out to work directly. A large number of unmanned flying cars appeared in the macro scene, running stably and orderly, and in the distance there was a space elevator port for entering and exiting space.

Various science fiction scenes are presented in large numbers, and these science fiction products cannot be said to be entirely fictional. They all have a certain theoretical basis and are likely to be realized in the future.

After all, Zhiyun Group does not make science fiction movies, but produces high-tech products. Through this science fiction holographic film, it shows a prediction and imagination of the future development of science and technology.

This holographic short film shocked the audience... This kind of future science fiction life is still very shocking.

However, the experience of online audiences is slightly worse. After all, there is a huge difference between watching 3D holographic projection live and watching 2D images on TV, computer or mobile phone screens.

But it still attracted waves of exclamations!
There were a lot of comments expressing amazement and shock.

When the short film came to an end, the classic Zhiyun startup screen appeared, and finally a white cloud slowly rotating in the starry sky appeared in the center of the stage.

At this time, the stage lights came on, the holographic image disappeared, and Zhiyun's Baiyun logo appeared on the big screen in the middle of the stage.

A young man wearing black casual trousers, a white long-sleeved shirt, with his sleeves rolled up a little, and a black leather strap watch on his right hand that had not changed for many years slowly walked up from the side of the stage.

Xu Shenxue walked to the center of the stage, looked at the more than 2,000 audience members in front of him, and said, "Dear friends, welcome to our Zhiyun flagship phone launch conference!"

"I am your old friend, Xu Shenxue!"

His voice passes through the Bluetooth headset on his ear, and then is converted into a data signal. After being processed by the system, it is transmitted to the speakers throughout the venue through cables. The electric current is converted into a specific vibration frequency through the speakers and becomes a sound that people can hear.

The next moment, warm applause broke out in the venue!

Xu Shenxue stretched out his hand and pressed it slightly, then continued: "Five years ago, I also launched our first generation flagship phone S9 here, redefining the smartphone!"

"And here I am, launching our S10 phone, which brings people a whole new smartphone unlocking and usage experience mode, fingerprint recognition!"

"Then came the S11 phone, and I brought everyone the groundbreaking AI personal voice assistant Xiaoyun!"

"With the S12 mobile phone, I brought you the first self-developed top-level SOC and 4G full network baseband, as well as a 4-inch large screen, which makes it more comfortable for people to watch movies and play games on their mobile phones, and leads people into the mobile Internet life in the G era."

"Last year, I launched the S13 here, bringing you a -bit chip and operating system, ushering in the -bit era for mobile phones. It also introduced the epoch-making dual-camera technology, redefining mobile phone photography."

“Today, I will launch our new generation flagship product S14, and as always, I will bring you new and amazing innovations.”

Xu Shenxue took out an S14 Pro demo unit from his pocket.

"Please look at the phone in my hand. This is our new generation S14 Pro phone. Don't pay attention to the details of its appearance. I know that its appearance is very stunning, but we will talk about this later. Let me first introduce you to a revolutionary technological innovation, real black technology."

"Please pay attention to the big screen. The battery level of this phone is only 62%!"

"Now, it's time to witness a miracle!"

Xu Shenxue put his mobile phone on the table, and then... the screen of the mobile phone lit up, and the camera clearly recorded a lightning symbol appearing on the battery icon in the upper left corner of the screen!
It's charging!
No charging cable connected!
Xu Shenxue was afraid that the audience couldn't see clearly, so he reminded them: "Please pay attention, it is charging, and it is not connected to any charging cable!"

“Now, welcome to a new era: the era of wireless charging!”

It’s the beginning of the month, everyone who has a guaranteed monthly ticket can vote...

I want to hit the top of the monthly ticket list, beat all the great players, and suppress the platinum...

Okay, the above is just bragging. I just hope to get a monthly ticket list label, otherwise the introduction page will be ugly and blank, and people will think that no one reads this book.

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(End of this chapter)