Huayu 05, our science fiction movie universe

Chapter 687 The Greatest Film in History!

After holding its premiere in Hong Kong on the tenth day of its release and receiving support from many Hong Kong stars, "Ne Zha 2" also held simultaneous premieres in South Korea and Japan on February 24.

At both premieres, "Ne Zha 2" was still extremely popular.

On the one hand, the amazing success of "Ne Zha 2" in China has already spread overseas through news and the internet.

On the other hand, it also reflects the remarkable achievements of Xinghe Group's deep cultivation in the Asia-Pacific region and its cultural openness strategy in China over the years.

At least all of Galaxy Group's partners in Korea and Japan, as well as film distributors CJ Entertainment and Sony Pictures, along with their artists and stars, were present to offer their congratulations.

Just two days after its release in Japan and South Korea, Ne Zha 2's daily box office in China remained at a very encouraging level.

On its 14th day of release, "Ne Zha 2" grossed 4.4 million yuan in a single day in mainland China, bringing its cumulative box office to 88 billion yuan.

By this point, there were no more congratulatory videos, because "Ne Zha 2" was already the number one film in history.

As "Ne Zha 2" surpassed another new box office milestone, almost the entire nation's attention began to focus on it.

Almost everyone is speculating when its box office will break the 10 billion mark.

Moreover, influenced by the popularity of "Ne Zha 2", those merchants who had signed co-branding contracts before are now overjoyed and have launched "Ne Zha 2" co-branded products with even greater efforts.

From snacks to milk tea, from clothing to toys, from restaurants to amusement parks...

On the streets and alleys of China, you can see elements related to "Ne Zha 2" almost every certain distance.

Online, the focus and discussion are often related to this animated film. In addition, the game "Black Myth: Nezha," which was released a year ago, has seen a large number of players return, and the game developer even released a new expansion pack to unlock new maps.

Amidst this intense public attention, on its 15th day of release, during the Lantern Festival in China, "Ne Zha 2" garnered a single-day box office of 510 million yuan, bringing its total box office to 93 billion yuan, bringing it one step closer to the 10 billion yuan mark.

Then, on its 16th day of release, it grossed 3.7 million yuan in a single day, bringing its cumulative box office to 97 billion yuan.

Everyone knows that it's a foregone conclusion that "Ne Zha 2" will surpass 10 billion yuan in total box office revenue.

However, a large number of movie fans still posted the slogan "Help 'Ne Zha 2' break 10 billion yuan" online, calling on more movie fans to support the film, go to the cinema, and contribute to breaking the record for domestic films.

Amid this nationwide frenzy, the cumulative box office of "Ne Zha 2" continued to rise at a slow and steady pace.

97 billion!
98 billion!
99 billion!
Time flew by, and soon it was the 17th day since the movie's release.

On Taobao Tickets, a special page has been set up to count down to the box office of "Ne Zha 2" surpassing 10 billion yuan. At the same time, CCTV's movie channel and Douyin also jointly launched the "Ne Zha 2 10 Billion Yuan Special Live Broadcast" event that afternoon.

Many people are watching closely on their phones, refreshing the webpage every now and then to check the real-time box office figures for "Ne Zha 2".

What they didn't know was that Xinghe Pictures had actually received calls from the cultural department and the State Administration of Radio and Television well in advance.

The message from the other end of the phone was quite simple: to control the rate at which box office revenue was increasing and to choose a suitable time.

Upon receiving this news, Xinghe Pictures quickly contacted Xinghe Cinemas and adjusted the daytime screening schedule for "Ne Zha 2".

As a result, almost everyone in the country saw that at 7:30 p.m., an emergency news report was broadcast on CCTV-1's "News Broadcast".

"Now for a news brief: as of now, the Chinese animated film 'Ne Zha' has surpassed 10 billion RMB at the mainland box office, becoming the first Chinese film to exceed 10 billion RMB, with over 200 million viewers."

Since its release on February 12, "Ne Zha 2" has continuously broken Chinese film history records in terms of box office and number of viewers, fully demonstrating the enormous potential of the Chinese film market. It also proves that excellent Chinese culture continues to be welcomed and loved by the general public despite its continuous innovation and progress.

Next, at 7:45 PM, please tune in to the special program "Culture and Confidence" on "Focus Interview," where we'll focus on the behind-the-scenes story of this 10 billion yuan animated film.

"This 'Ne Zha 2' alone is probably worth more than your company's annual revenue."

In a villa in Xinghe Community, Jing Tian lay on Wang Hao, wrapped her arms around his neck, and watched the news on TV, unable to help but laugh.

Wang Hao put his arm around his wife's slender waist and nodded with a smile.

"That's right. Judging from the box office trend, 150 billion should be more than enough."

As he spoke, he took out his phone while simultaneously moving his other hand down.

Jing Tian playfully slapped him, but didn't stop him. She simply whispered in his ear:

“Liangliang is still awake.”

"Don't worry, it'll be soon. He's been acting crazy all day, he's exhausted."

That's what he said, but Wang Hao didn't take any further action. Instead, he started scrolling through his phone, browsing online information about "Ne Zha 2" surpassing 10 billion yuan at the box office and netizens' reactions.

The news broadcast about "Ne Zha 2" surpassing 10 billion yuan at the box office was like a meteorite thrown into a calm lake, almost causing a huge wave.

Never before has a film achieved a box office of over 10 billion yuan in China, but now a Chinese animated film has done it. How can this not make the Chinese people proud?

This is no longer just about breaking records; it's a cultural victory that this film represents.

Because it relied solely on the mainland Chinese market, "Ne Zha 2" grossed over 10 billion yuan and is currently ranked 17th on the global box office chart!
Its success is enough to prove that Chinese culture is no less than that of Western culture, and that Chinese films are no less than those of Hollywood films.

If anyone praises Hollywood movies in the future, China can simply play "Ne Zha 2" as its trump card.

If we add the Galaxy Cinematic Universe series and the Black Myth game series to this, China's achievements in the three major cultural industries of animation, film, and games are almost enough to rival those of the West.

Because of this special significance, the internet has become a sea of ​​joy, with countless people celebrating the amazing success of "Ne Zha 2".

Many celebrities and entertainment industry figures also shared this news at this time.

"Little Nezha, keep charging!"

Congratulations on breaking 10 billion!

Congratulations to "Ne Zha" for surpassing 10 billion yuan at the box office! Little Nezha is awesome!!

"I never imagined that I would live to see a day when Chinese cultural works and Hollywood works can stand on equal footing."

"Ne Zha 2 is awesome, Galaxy Pictures is awesome!" "To be honest, the success of Ne Zha 2 is not only inseparable from director Jiaozi, but I think it also owes a lot to director Wang Hao. I'm afraid he's the only one in China who dares to spend so much money to support domestic animated films."

……

However, among the numerous congratulatory messages and praise comments from netizens, one article stands out in particular.

[Ne Zha 2 Box Office Surpasses 10 Billion Yuan: A Triumph of Long-Term Thinking]

This is an editorial published that evening by the People's Daily regarding "Ne Zha 2" surpassing 10 billion yuan in box office revenue.

The article fully affirmed the significance of "Ne Zha 2" breaking 10 billion yuan at the box office, calling it a milestone work.

Its existence provides the most direct and vivid demonstration of the vitality and potential of China's massive film and television culture market.

The article also states that the cultural industry emphasizes meticulous work and time, and the series of phenomenal cultural products in recent years have undoubtedly repeatedly proven this point.

They collaborated with the aerospace sector on "The Martian," spending considerable time and effort researching Martian geology and space technology.

It took five and a half years to make "Ne Zha 2", with more than 4000 people involved in the production and nearly 2000 special effects shots.

The development cycle of "Black Myth: Wukong" exceeded 6 years. In order to allow players to experience high-level graphics and performance, the development team invested a lot of art resources.

The construction of [Galaxy Paradise] took six years to complete, and every facility and building inside is full of ingenuity and contains a wealth of Chinese culture.

There is no such thing as overnight success. It is simply a matter of putting in the most painstaking effort, taking the long and arduous path, persevering all the way, and finally welcoming the sunrise.

We cherish the success of "Ne Zha 2" not only because it broke domestic box office records, but also because it once again proved the value and significance of "doing things seriously" and "working hard".

In today's world, where efficiency and quick results are pursued and everything is based on profit, those who are willing to put in the hard work are rare, and those who adhere to long-termism are even more precious.

With perseverance, focus, dedication, and a down-to-earth attitude, without being lazy, cheating, taking shortcuts, or being cunning, as long as you put in the effort earnestly, you will eventually achieve something, even reaching perfection and excellence, whether in the cultural field or other technological and industrial fields.

And it's not just the cultural phenomenon "Ne Zha 2" that adheres to this philosophy.

Our achievements in photovoltaics, which we are now very proud of, have placed us among the world's best in low-carbon emission reduction.

Our pure electric new energy vehicles were once not favored by foreign industries, but because they recognized the general trend of intelligent and green vehicles, the country firmly supported them, and a generation of entrepreneurs invested in them, gradually accumulating technological advantages and deeply exploring consumer needs, they survived the most difficult period and ushered in the glorious moment of domestic new energy vehicles.

From the animated film "Nezha" to photovoltaics and new energy vehicles, they seem worlds apart, but the logic behind their success is exactly the same: it is clearly a victory of long-termism.

Market space is opening up, policy effects are being released, the industrial foundation is being strengthened, and the environment is becoming more favorable.

Today's China is becoming a paradise for creators, entrepreneurs, and innovators; now is the perfect time to do business and start a business.

So, the question is, "Do you still want to change the world?"

"I want to try it!"

This article in the People's Daily has elevated the achievements of "Ne Zha 2" to another level.

The addition of an emergency broadcast of "Xinwen Lianbo" (the evening news program on CCTV) served as an official endorsement for the work.

Now, even if some guys were jealous of "Ne Zha 2", they all put away their ulterior motives and only dared to whisper about it behind his back.

Because of the official recognition and expectations, the State Administration of Radio, Film and Television and China Film Group Corporation have made it clear to Xinghe Pictures that the release of "Ne Zha 2" will definitely be postponed.

At the very least, the domestic box office needs to exceed 150 billion yuan, and the global box office should ideally exceed 200 billion yuan.

Xinghe Pictures and Jiaozi, the director of "Ne Zha 2", are very confident about this. Not to mention the domestic market, even in Japan and South Korea, "Ne Zha 2" has achieved remarkable results after its release.

Compared to Wang Hao's previous version of "Ne Zha 2", the new version of "Ne Zha 2" is undoubtedly more easily accepted by overseas audiences because of its anti-establishment core and the main storyline that runs through the entire film.

At least they can understand the theme of "resistance".

Just as "Ne Zha 2" broke 10 billion yuan at the domestic box office and its overseas box office was also rising steadily, most of the employees of Xinghe Pictures and Xinghe Group turned their attention to their respective jobs.

February was almost over, and with the new year beginning, the group company still had a lot to do besides "Ne Zha 2".

Such as the planning of new film projects in 2021, as well as those movies that are about to be released, games and toys to be developed, the operation of various websites, the second phase of construction of [Galaxy Paradise], the expansion into overseas markets, and so on...

As the chairman and chief content officer of Xinghe Group, Wang Hao naturally had to pay attention to every detail of this content and review all kinds of work reports submitted by his employees.

So after "Ne Zha 2" broke the 10 billion mark, he handed over the subsequent publicity and overseas distribution to his subordinates and the film's director, Jiaozi.

Of course, before that, there was one important matter that Wang Hao had to personally participate in, which was the celebration party for "Ne Zha 2" to reach 10 billion yuan in box office revenue.

This time, the celebration party was held at [Galaxy Amusement Park].

Yes, compared to previous movie celebration parties, considering the animated film nature of "Ne Zha 2", the more entertainment-oriented [Galaxy Park] is undoubtedly more suitable.

Anyway, they'll definitely have a big celebration that day, because there aren't many opportunities like "Ne Zha 2" to achieve such amazing box office results, and this might be the only one.

After all, even Wang Hao wasn't confident that the sequels to the [Galaxy Cinematic Universe] would surpass [Ne Zha 2].

The most likely prediction among netizens right now is Wang Hao's "The Three-Body Problem 2".

Even "The Three-Body Problem 2" did not have as wide an audience as animated films.

So on the afternoon of March 1st, a lot of people had already gathered in front of the gate of [Xinghe Amusement Park], and the park was packed with people. Those tourists who managed to buy tickets gathered in the [Chinese Style Animation Theme Area].

For today's celebration, Galaxy Paradise released 20,000 admission tickets well in advance.

Two-fifths of the tickets are for tourists and must be purchased through the park's ticketing app. One-fifth are distributed as a benefit to employees of Xinghe Group. One-fifth can be won through a lottery on Taobao Tickets by purchasing tickets for the movie "Ne Zha 2". The remaining one-fifth is distributed to film industry guests attending the event and their relatives and friends.

It is said that online, the highest price for just one ticket like this has reached 5000 yuan, which is almost more than 6 times the original price.

(End of this chapter)