Peninsula Entertainment started from Reply 1988

Chapter 260 New endorsement debuts, SK-II and Coca-Cola have a double celebration
On the fourth weekend of July, the much-anticipated fourth episode of "Hyori's Homestay" arrived as scheduled.

Although the production team intentionally avoided overly intimate shots of Kim Ki-hyun and Lee Ji-eun during the editing process.

But the retained fragments unexpectedly exude an indescribable ambiguous atmosphere, which makes the audience imagine.

In this episode, Lee Hyori took Lee Ji-eun for a walk on the beach and walked the dog together.

They sat on the rocks, looking at the afterglow of the setting sun shining on the sparkling sea.

Lee Hyori whispered her story to Lee Ji-eun, saying that it was in this romantic scene that she successfully captured Lee Sang-soon's heart.

She then suggested, half-jokingly.

If you have someone you like, you might as well bring them here, because this romantic beach may help your love blossom.

Hearing this, Lee Ji-eun's laughter burst out like a spring, so adorable.

The camera gently turned and the scene switched to Jin Qixuan and Li Shangshun in the homestay.

They sat on the steps at the door, each holding a cup of hot tea in their hands, quietly admiring the beautiful sunset before them.

The afterglow of the setting sun shines on them, covering them with a layer of golden glow, making them look particularly warm and harmonious.

Li Shangshun broke the quiet atmosphere. He turned his head and looked at Jin Qixuan. He asked with some curiosity and amusement: "Qixuan, what is your ideal type?"

"Well...someone who has achieved something in a certain field and is worthy of my admiration."

As he said this, Jin Qixuan looked into the distance, as if he had already seen that person's figure.

At this moment, the camera cleverly turned and the scene switched to Lee Hyori's car.

The pre-release song "Night Letter" from Lee Ji-eun's new album was playing in the car.

The melodious melody filled the entire carriage, like a night breeze, gently caressing people's heartstrings.

Every note is full of emotion, like a secret being told, making people feel a warm touch in the tranquility.

Lee Hyori listened to the song and couldn't help but exclaimed: "It's really beautiful. Is this song now AK on all charts?"

Her voice was full of admiration for IU's musical talent, and every word revealed her pride and love for this "daughter".

Then, Lee Hyori curiously asked, "Who were you thinking of when you wrote this song?"

"Hey hey hey~"

In response to Lee Hyori's question, Lee Ji-eun smiled slyly and did not answer.

Seeing this, Lee Hyori smiled indulgently and stopped asking questions.

Finally, the camera switches to a bonfire party.

In the light of the fire, everyone's faces were filled with laughter and joy.

Lee Ji-eun's face was flushed because she drank with Jang Pil-soon, and she looked even more charming under the firelight.

Her smile was bright and warm, and it blended with the firelight to form a beautiful picture.

Although Jin Qixuan was some distance away from her.

But the camera clearly recorded that his gaze was lingering on IU.

As the program aired, various articles reviewing the content of this episode were soon posted on the Internet.

"'Hyori's Homestay' Episode 4: Seaside romance and IU's new album, whose heart is beating?"

"The secret inside Lee Hyori's car: IU's new album pre-release song "Night Letter" has become the focus, and the story behind it is fascinating."

"Ambiguity at the bonfire party: Kim Ki-hyeon's eyes never left IU."

"'Hyori's Homestay' Big Reveal: Kim Ki-hyeon's Ideal Type!"

"Hyori's Homestay" sparks heated debate again: Are Kim Ki-Hyun and Lee Ji-Eun really just good friends?"

With the popular reviews on the Internet and heated discussions among netizens.

The subtle emotions between Kim Ki-hyun and Lee Ji-eun in the show gradually became the focus of attention of fans of both groups.

Two single top stars.

Under the "clever" editing of the program team, an elusive emotional entanglement was revealed.

After all, in the entertainment industry, there are countless examples of people falling in love while filming.

What’s more, it’s a heartwarming program where the two of them spend half a month together in such a romantic atmosphere.

In addition to emotional topics.

The straw hat worn by Lee Ji-eun on the show unexpectedly became an internet celebrity accessory.

This straw hat complements Lee Ji-eun's naive temperament and instantly triggered a buying craze among netizens.

The same style straw hat as IU on major e-commerce platforms was sold out, and there was even a situation where supply could not meet demand.

What netizens talked about most was the speed at which Lee Ji-eun chewed her food.

In the show, Lee Ji-eun's cute hamster eating left a deep impression on people.

However, many netizens found after trying that it is not easy to imitate Lee Ji-eun's chewing speed.

One netizen joked, "Every time I try to chew food slowly like IU, the food always disappears inexplicably before I chew it a few times!!!"

This humorous comment immediately sparked laughter, with many netizens saying they had the same experience.

During the busy filming breaks, Kim Ki-hyeon also heard a little about the heated discussions on the Internet about him and Lee Ji-eun.

Jin Qixuan did not express any dissatisfaction with the subtle emotional line between him and Li Zhien that was carefully edited by the program team.

On the contrary, he was observing the reactions of netizens with great interest.

He wanted to know how the public viewed the ambiguous relationship between him and Lee Ji-eun.

Do they simply regard the two as a popular couple in the entertainment industry and are keen on seeing them in front of the screen, or do they sincerely hope that they can get together and become a couple in real life?

Netizens' reactions are generally positive, full of expectations and blessings for the relationship between the two.

Then, Kim Ki-hyeon will discuss with Lee Ji-eun to make the official announcement at an appropriate time and place.

However, if fans of both sides are dissatisfied or pessimistic about both sides.

So, in order to protect Lee Ji-eun and herself from unnecessary controversy and negative influence, it is better to keep the relationship underground.

Judging from the current discussions on the Internet, the situation is mixed, neither good nor bad.

Time flies, time passes quickly, and time is gone in a flash.

August morning light.

A piece of news on SK-II's official website was like a stone thrown into a pond, causing ripples.

[Jin Qixuan and SK-II have joined hands to weave a legendary chapter of beauty and confidence. In this story, he is not only a shining star, but also a brave man who pursues beauty and insists on himself. ]

Below the article are the promotional photos and advertising videos shot by Jin Qixuan.

In the advertisement, Jin Qixuan appeared in front of the camera with his usual elegance and confidence.

The background is a luxurious bedroom, and the soft lighting highlights his firm and deep eyes.

The camera slowly zoomed in and focused on his delicate face.

His skin was like fine porcelain, smooth and delicate, with every detail gleaming with a natural luster.

Then, the scene switches to him gently holding up a bottle of SK-II essence and applying it tenderly on his face.

As the camera moves, Jin Qixuan's skin becomes more hydrated and translucent with the help of the essence, as if it has been glowing with new life.

Every smile of his is like a strong proof of SK-II products, which makes people fall for it involuntarily. Finally, when the advertisement ends, a sentimental text appears on the screen.

“Choose SK-II and start a new chapter of skin radiance with Jin Qixuan. Because you deserve to be the most beautiful you.”

With the announcement of Jin Qixuan's endorsement of SK-II, major media outlets have also reported on this collaboration.

From entertainment news to fashion magazines, from online platforms to traditional media, Jin Qixuan and SK-II can be seen everywhere.

In this era of information explosion, netizens are always highly sensitive and enthusiastic about the slightest changes in the entertainment industry.

Therefore, the news of Jin Qixuan's cooperation with SK-II quickly became a hot topic on major platforms.

Its popularity is even comparable to that of "Battleship Island", which attracted over 5 million viewers in 400 days.

Countless netizens left messages, forwarded and liked the posts, causing the related topics to climb to the top of the hot search list in a short period of time.

“The first dual luxury endorsement in China!”

"Congratulations!"

"Our Qixuan is so lucky!"

"Jin Qixuan is very suitable for SK-II!"

……

On Naver, the reading volume of related topics exceeded one million times in a short period of time, and the discussion volume also reached an astonishing number.

Jin Qixuan’s fans have said that Jin Qixuan’s endorsement has made them very interested in SK-II and they must buy it!

At the same time, some fans expressed their admiration for Jin Qixuan's skin condition and believed that he was the best spokesperson for SK-II products.

In addition, many fashion bloggers and beauty experts also shared the news on their platforms.

They also said that they would try SK-II products themselves to see if they could have hydrated and translucent skin like Jin Qixuan.

Their recommendations and sharing will undoubtedly further boost the sales of SK-II products after Jin Qixuan becomes the spokesperson.

At the same time, with the high frequency of advertisements broadcast on major TV stations and online platforms, SK-II's products also began to sell well in major online and offline channels.

In Seoul's Sinsa-dong, Myeong-dong and other shopping districts, SK-II counters are crowded with consumers coming to buy.

On the Internet, sales on SK-II's official website and major e-commerce platforms have also shown explosive growth.

Jin Qixuan's influence has been further consolidated in the fashion circle, and it has also won more love and support among consumers.

In addition, SK-II has launched a series of limited edition products and gifts for this collaboration.

These special edition products are designed with Jinqixuan's image as the theme, with exquisite and unique packaging, attracting the attention of many consumers.

The number of gifts is also limited, so many consumers make reservations in advance and queue up to buy them in order to get them.

That afternoon, SK-II held a grand fan meeting at Myeongdong Plaza.

Jin Qixuan personally appeared at the event, interacted closely with fans, and shared his skin care experience and fashion concepts.

He also demonstrated on the spot how to use these products to create hydrated and translucent skin, and recommended SK-II products based on the fans' current skin conditions.

In addition to the fan meeting, SK-II also teamed up with Jin Qixuan to launch an online interactive event.

They launched a series of fun challenges and interactive topics related to Jin Qixuan on SK-II's official social media platform, encouraging fans to actively participate.

Fans can win limited edition products and peripheral gifts by completing challenges and participating in topic discussions.

Jin Qixuan's fans also actively participated in this series of activities.

They shared their experiences and changes on social media, posted their beautiful photos and makeup, and cheered for SK-II and Jin Qixuan.

These fans’ sharing and recommendations undoubtedly brought more exposure and sales to SK-II products.

Many consumers who were not familiar with SK-II products became interested in purchasing them because of the sharing of these fans.

In addition, SK-II also teamed up with Jin Qixuan to launch a charity event.

With the theme of "Beauty and confidence start from the skin", it advocates a life attitude of caring for the skin, paying attention to oneself, and pursuing self-confidence.

A portion of the sales profits were donated to relevant charities.

This series of activities not only made the brand image of Jin Qixuan and SK-II more popular, but also won them more social praise and support.

Just like a summer breeze blowing gently.

The SK-II craze has not yet completely subsided, and a new trend has quietly emerged.

This time, Coca-Cola and Jin Qixuan have joined forces to create a unique carnival for the hot summer.

[Jin Qixuan, the cool spokesperson for this summer, will bring you endless refreshment and happiness together with Coca-Cola. Every smile of his is like a cold Coke, injecting a breath of fresh vitality into your life.]

As the official news was revealed, a series of wonderful advertising images were presented to the public one by one.

In the camera, Jin Qixuan appears with his iconic sunny and energetic image, as if injecting a cool force into this hot summer.

Holding an ice-cold cola, he shared the joy and comfort of summer with the audience with a smile on his face.

In the background, a blue beach comes into view, with waves gently lapping against the shore, bringing gusts of cool sea breeze.

Jin Qixuan, wearing a simple yet stylish white T-shirt and jeans, stood on the beach, playing and joking with friends, enjoying the leisure and freedom of summer.

Whenever the camera zooms in, his brilliant smile and sexy muscles seem to have magic, making people want to join this summer carnival.

At the end of the advertisement, when Jin Qixuan held up a Coke and shouted loudly, "Enjoy a refreshing summer!", the whole screen seemed to be lit up.

After that, the topic #金启轩夏日卡乱# quickly fermented on social media, sparking heated discussions across the Internet.

"Great! That's amazing!"

"amazing!"

"Oh my god! Jin Qixuan is flooding my screen again!"

……

In addition to the advertisement, Coca-Cola also teamed up with Jin Qixuan to launch a series of summer limited peripheral products.

From limited edition T-shirts and hats to special edition Coke cups, each one is full of summer enthusiasm and vitality.

These peripheral products are very popular in the market, similar to IU's straw hat, and are in short supply.

Coca-Cola and Jin Qixuan also carefully planned offline activities.

From city squares to seaside beaches, from music festivals to street parties, no matter where you go, you can see Jin Qixuan and Coca-Cola.

During these events, Jin Qixuan appeared in person to interact with fans.

Whenever Jin Qixuan appears in the crowd, he always causes enthusiastic cheers and screams.

Under the arrangement of the brand, Jin Qixuan taught fans how to make delicious cola ice cream, led everyone to play a water gun battle, and even held a volleyball game on the beach.

However, among the summer carnival activities held by Coca-Cola, the most eye-catching one is the "Summer Music Festival".

It is a star-studded place that gathers many bright stars in the music industry, including singing and dancing singers such as PSY, HyunA and Sunmi.

Jin Qixuan served as DJ and also served as MC.

As the night fell, the sound of music filled the air.

PSY's "Gangnam Style" set the tone for the atmosphere of the scene, and the opening was a climax.

Sunmi's performance of "Gashina" continued the warm atmosphere left by PSY.

Her sexy dance moves and charming smile made the atmosphere even more lively, as if the whole summer was boiling.

(End of this chapter)