Peninsula Entertainment started from Reply 1988

Chapter 366 Official Countdown

In the following days.

Lee Kwang-soo and Yoo In-na accompanied Kim Ki-hyun to participate in several variety shows.

There are live interviews like Park Kyung-lin, outdoor reality shows like "RM", and fan meetings at various universities.

Except for "I'm Alone".

Basically, Jin Qixuan has appeared on all the most popular variety shows on the market, doing his best to promote the release of "When a Man Falls in Love" at the end of August, and making the movie very popular.

The publicity and promotion department of the distribution company has launched a discussion on the topic #When a Man Falls in Love# online.

The number of views and participation has exceeded seven million.

The reason why he didn’t appear on “I’m Alone” is because Jin Qixuan didn’t want to expose his mansion.

After all, wealth should not be shown off.

Besides, the house is full of traces of Lee Ji-eun's life.

So, he found various excuses to shirk his responsibility.

The production team of "I Am Alone" felt very sorry about this, but there was nothing they could do.

You can't possibly buy an ordinary house just for the last show, right?
It doesn’t make sense!

8 month 22 day.

There are still 6 days left until the official announcement date set by Kim Ki-hyun and Lee Ji-eun.

At this time, the pre-sale tickets for Lee Ji-eun's official concert at the Canshi Stadium have already started.

The theme is [Love poem].

Once the 35,000 tickets were released online, they were snapped up by enthusiastic fans within a minute.

Li Zhien also tried to grab tickets herself, but found that she couldn't get any...

at the same time.

On the other hand, Jin Qixuan is communicating with the various brands he endorses.

The young couple doesn’t need to be as cautious in their official announcement as idols.

But it is also a big deal for them.

Especially the products that you endorse.

Some businesses simply don’t like their spokespeople to be involved in love or marriage situations that might affect product sales.

For example, after Song Joong-ki and Song Hye-kyo officially announced their relationship, he lost a lot of endorsements.

You know, Song Joong-ki was extremely popular at that time.

Domestic entertainment even offered a sky-high salary of 100 million RMB.

It can be said that Korean entertainment in 2016 belongs to Song Joong-ki (Descendants of the Sun) and Gong Yoo (Train to Busan).

But even that's all.

After his official announcement, the endorsement had to be lost.

Jin Qixuan got the endorsement of Cass Beer from him.

Although, actors make their living by relying on passers-by rather than fans.

However, Jin Qixuan's situation is special.

He loves fans.

After all, without the strong purchasing power of these fans, he would not be able to support his reputation as the spokesperson for Liushe.

Internationally, the public first got to know the fashion icon Jin Qixuan.

Then there is actor Jin Qixuan.

After all, as an actor, Jin Qixuan is well-known enough in the peninsula and even in Asia.

But in terms of popularity in Europe and the United States, he is still not as famous as in the fashion circle.

That's why Jin Qixuan has to communicate with each brand one by one.

Jin Qixuan did not hide anything from these brands, but took the initiative to tell them what he was going to announce officially.

Brands like Gucci, Zenith and Bulgari, who all knew that they had obtained the marriage certificate, fully support this matter.

After all, which celebrity doesn’t date or get married?
Sooner or later.

Besides, we are still in a peninsula where even dogs have to have a relationship.

Therefore, brand owners are no longer surprised by this situation.

Brands like the later Berluti leather shoes and the recently signed Montblanc pen brands only had one requirement for Jin Qixuan's official announcement.

That is - when making the official announcement, bring some popularity to their brand, preferably by making it a trending search or something.

This is simple.

At that time, Jin Qixuan will just need to attend Lee Ji-eun's concert in formal attire.

The pocket square accessory was replaced with a Montblanc pen, which is also convenient for signing autographs for fans.

It's a bit weird, but there's nothing I can do...

Jin Qixuan endorses these 6 luxury products.

Only SK-11 in Japan said that after Jin Qixuan’s official announcement, they would first wait and see how the market responds before deciding whether to continue the cooperation.

Jin Qixuan expressed his understanding of this.

After all, SK-11's target audience is women.

It’s true that they like Jin Qixuan’s handsome face, but if he officially announced his relationship, they might feel uncomfortable.

On the peninsula, most brands are indifferent to Jin Qixuan’s official announcement.

Companies like Samsung Electronics, KB Finance, GM Sunglasses, and Cass Beer have all signed long-term contracts with Jin Qixuan.

They may even post a message to wish the product a happy new year, increase brand exposure and stimulate product sales.

Of course, where there are supporters, there will naturally be those who terminate the contract.

Such as - dog food and couple sportswear endorsed in collaboration with Park Bo-young; duty-free shop endorsed in collaboration with Han Hyo-joo; Samsonite luggage endorsed in collaboration with Bae Suzy.

These brands have all said they will not renew their contracts once they expire.

It was a friendly parting, and I thank him for the exposure and KPI growth he brought to the product over the years.

In response to this, Jin Qixuan also expressed his gratitude, thanking the brand for its support over such a long period of time.

This is the end.

Jin Qixuan only has 17 endorsements left, and one SK-11 is still to be observed for market conditions.

However, he still has these endorsements left.

Any one of them can be worth 3 to 4 times the endorsement fee of an ordinary product.

Jin Qixuan’s endorsements have dropped from more than 30 at his peak to 17 now, and may drop to 16.

I feel really sorry for Sheng Bingxu who has grown up with him.

This is an endorsement! It's not the cabbage and radish you can see everywhere on the street.

You know, there are so many artists in Peninsula who have tried their best to get an endorsement but still can’t.

Jin Qixuan was so lucky that he lost so many of them at once.

There’s even a luxury item!

However, Sheng Bingxu understood.

With Jin Qixuan's ability to make money, these endorsements will come back sooner or later.

But I just feel sad.

After all, he negotiated these deals one by one.

Some merchants were very difficult to deal with, and he had to work very hard to get them to do so.

For example, those who picked up bargains from Lee Min Ho and Kim Soo Hyun.

As a result, Kim Ki-hyun and Lee Ji-eun were about to make an official announcement, and all these endorsements were lost.

It hurts to think about it.

In fact, not only Kim Ki-hyun lost his endorsements, but Lee Ji-eun also lost a lot of endorsements.

Some brands even hinted at the fact that "IU, you shouldn't be in a relationship, you should stay single for the rest of your life, and remain chaste for your fans" when terminating the contract.

Lee Ji-eun was so angry that she wanted to punch them twice.

However, most businesses recognize our classmate Zhien's ability to attract money.

Haven’t you seen that since Bai Cai became the spokesperson for Jinro Soju, compared with the KPI when Lee Ji-eun was the spokesperson for Jinro, it has lost more than 8 billion won in just 370 months.

The stock market is green all the way.

So, even if Lee Ji-eun officially announced her relationship.

As long as the man is not a bad artist, the brands don’t care.

Anyway, those who should buy it still have to buy it.

In fact, for Lee Ji-eun, losing some endorsements is a good thing.

After all, she endorses so many types of products that the market has reached saturation.

I can take this opportunity to "lighten my burden" so that I can take on some high-end product endorsements in the future.

8 month 25 day.

After a few busy days, Jin Qixuan finally solved all the problems of the brands.

For this purpose, he also specially pushed several announcements.

After all, some brands are in Europe and the United States, and he needs to adjust to the time difference to communicate with them.

As a result, I didn't have a good rest.

That afternoon.

Jin Qixuan attended the VIP preview of "When a Man Falls in Love" on time.

At the scene, there were countless actors who came to support Jin Qixuan.

It can be said that almost all the actors who have worked with Jin Qixuan or know him are here.

Even Hyun Bin, who was currently filming his love drama, brought Son Ye Jin along.

At the scene, Jin Qixuan kept greeting the actors and idols present.

Thank them for taking time out of their busy schedules to attend the VIP screening of the film.

The actors and idols present also expressed their hope that Jin Qixuan's film would be a big hit and make history.

Of course, whether or not a movie can create history depends on fate, not just the cast and the quality of the movie.

It also depends on the movies released at the same time, the number of screenings, and even the mood of the audience on that day can affect the box office of the movie.

Very complicated.

But, no matter how you look at it.

Basically, Jin Qixuan's movie will not fail.

After all, the box office of Peninsula’s movies basically depends on passers-by.

Fans can’t support the box office.

Jin Qixuan's popularity among the actors in Peninsula is the strongest.

Cinema scene.

After chatting with the actors for a while, Jin Qixuan started the preview of the movie.

During the movie.

The atmosphere at the scene was sometimes quiet, and sometimes there were bursts of laughter.

However, as the movie progressed, most of it passed.

The laughter turned into sobs.

Listening to the sobs from his colleagues, Jin Qixuan knew that the movie was a success.

In fact, it’s not just them.

Even Jin Qixuan himself couldn't stop crying.

It was also the first time he watched the finished film since it was filmed.

When filming, Jin Qixuan only focused on interpreting the character's inner thoughts and did not think about the meaning of this scene.

but now.

Accompanied by Kim Taeyeon's sad singing, watching the two people in the film crying to each other under the dim street lights, an indescribable emotion lingered in my heart.

Sadness, helplessness, heartache, regret...

All these emotions were like a big hand, tightly gripping his heart and making it difficult for him to breathe.

And the end of the film.

The flashback monologue of Han Taiyi, played by Jin Qixuan, while sitting at the table and eating ramen before his death is so touching that it makes people with low tear points break down.

"Dad, actually, I once had a chance and almost got married."

“But I screwed it.”

"She works at KB Bank in front of the market. She is very beautiful and has fair skin. She is simply a goddess."

"Also, she was very kind and she always took care of her father even when he was bedridden."

"But, such a kind woman...how could I tell her about my illness? I couldn't bear to let her suffer like this."

"I'm just a passer-by and will disappear soon."

"Dad, if I'm not here, she will be alive and well, right?"

"She has no father anymore. You will be her father from now on..."

"Because she is the only woman your son deeply loves..."

"..."

As the movie ends.

Many female audience members had red eyes and tears on their faces.

This movie is a tragedy.

For two people in love, the greatest sorrow is when one of them passes away and the other lives alone with guilt.

The movie ends.

The theater lights turned on.

Jin Qixuan also detached from the mood of the movie.

He stood up, bowed to the actors present and thanked them:
"Thank you to all the seniors and friends for taking the time to attend the VIP screening of the movie..."

at the same time.

The idols and actors who had recovered applauded and congratulated Jin Qixuan on the success of his movie.

Looking at the girls crying with tears in their eyes, an inexplicable sense of accomplishment rose in my heart.

The greatest honor for an actor is to play his role well.

The audience will have a strong sense of involvement and will feel happy or sad because of the plot.

no doubt.

Jin Qixuan did it.

"Qixuan, you really fooled me this time. Didn't you say it was a super sweet love movie? My makeup was ruined by my tears..."

When the show was over, Lin Yuna, with panda eyes, came to him to ask for an explanation.

At the side, Kim Taeyeon, with tears in her eyes, nodded repeatedly.

"What brand do you use?"

"what?"

Lin Yoona didn't understand for a moment.

"I say, what brand of cosmetics do you use? It's so bad at waterproofing. Be careful. I won't buy this brand for my Jieun anymore."

"..."

After giving Kim Ki-hyeon a huge eye roll, Lin Yoona walked away with Kim Taeyeon without looking back.

After the two left.

Zheng Haoyan brought Jin Zhini to meet Jin Qixuan.

The two are good friends.

One is a world-renowned model who is a regular at Chanel shows, and the other is a Chanel brand ambassador.

The two of them are of similar age, and after a few interactions, they became good friends.

It is said that after being "difficult" in "Fifteen Nights on a Business Trip" some time ago, Jin Qixuan really went back to brush up on his knowledge of girl groups.

The Kim Jennie’s skills in dating are indeed many times better than her singing and dancing skills on stage.

To be honest, Jin Qixuan knew all of her boyfriends...

After a few brief greetings and an introduction, the two men left.

After all, there were too many people on the scene.

Lee Ji-eun didn't come, so Kim Ki-hyeon was the only one who greeted them. He really didn't have time to chat with them for too long.

Wait until most of the people have left.

Jin Qixuan finally breathed a sigh of relief.

This VIP preview can be said to be very successful.

The people present were very respectful and after watching the movie, they all promoted Jin Qixuan on social media platforms.

This also added fuel to the popularity of "When a Man Falls in Love", which already had a strong promotional momentum.

Online.

News about the VIP preview of "When a Man Falls in Love" has also been reported one after another.

[Kim Ki-hyun & IU's new film "When a Man Falls in Love" held a VIP preview this afternoon. 】

[Half of the actors in the entertainment industry are here! Jin Qixuan is here! ]

[Kim Ki-Hyun and IU had a "sweet" love story in the movie! ]

【…】

In addition to the online press release, the movie "When a Man Falls in Love" has received hundreds of reviews on Naver's film review website.

These are messages from professional film critics and media who attended the media preview and VIP preview, as well as interactions from some fans who are waiting for the film to be released.

"This movie is so good. The love between the hero and heroine is like a cup of sweet poison. Even though they know it means death, they still drink it without hesitation. It's so sad, so sad!"

"Is the ending be?"

"The above, I won't tell you whether the ending is be or not, but this movie is definitely worth watching. Kim Ki-hyun's acting is simply amazing, and so is IU. When they both cried, my heart was broken!"

“The best tear-jerking movie of 2019, bar none.”

"Don't listen to what they say, this movie is super sweet! So sweet that it makes you sick!"

"Oh yes, it's super sweet, everyone can watch the movie without worries, and it's best to bring your significant other along!"

"..."

To be fair, the movie "When a Man Falls in Love" is well made.

Although the story is a bit cliché, it is really tear-jerking.

In order to fool the audience who have not watched the movie yet, the film critics who have watched the movie first and cried their eyes out tacitly praise the parts that are worth praising.

Selectively ignored the sad part in the second half.

——Everyone goes there happily and comes back crying, isn’t that great?
After all, the cruelty in movies cannot be called cruelty, it is called art!

Besides, the movie is really good, we kid you not!
Take advantage of this heat.

Jin Qixuan also posted an INS to announce his upcoming relationship.

"She is like a ray of light that shines into my life and brings me hope and warmth. On August 8, it's time to fall in love and like each other. See you there. @dlwlrma【图片】【图片】"

The two pictures below are posters of the movie "When a Man Falls in Love".

Shortly after Kim Ki-hyun posted, Lee Ji-eun also posted.

"It is my luck to meet him. I hope everyone can pay more attention to our new movie. I will definitely not let you down! Waiting for you on August 8st! @Actor Jin Qixuan [Picture] [Picture]"

The picture that Lee Ji-eun posted was not a movie poster, but a photo of her and Kim Ki-hyun.

It's already an obvious hint.

at the same time.

Peninsula theaters that have signed contracts with Warner Bros. have also placed the poster of "When a Man Loves" in the most prominent position.

The online pre-sale box office channel has also been officially opened.

(End of this chapter)