You were asked to be on a dating variety show, but all the guests failed?

Chapter 256: Anti-Routine Public Relations

After hastily ending the call, Liang Chaojie clicked on Liu Shuangcheng's name in the contact list, and after several minutes of mental preparation, he finally made up his mind to make the call.

But unfortunately, after the call was made, the receiver kept saying "the other party is on the phone" and Liang Chaojie waited until it automatically hung up but Liu Shuangcheng never answered.

Liang Chaojie quickly sent a message to Meng Yunda to explain the situation, and the latter replied in seconds -

[He has probably already arranged a network of trolls or a communication plan. Call, keep calling, until he answers the phone. You should know how to please him so that he won't get angry. Stay calm first, and get his plan or idea as soon as possible! ]

This task is still very challenging.

Even though Liang Chaojie had hardly met Liu Shuangcheng face to face before, based on the contact over the past few days, he already had a general idea of ​​what kind of person he was.

A very pure, traditional capitalist, the kind of person who should have been hung on a street lamp in the past.

Although Liu Shuangcheng is trying so hard to save Lu Siyuan, Liang Chaojie thinks that he is overestimating even if there is a one percent favor involved. It is better to let Lu Siyuan take the postgraduate entrance examination based on his own ability than to negotiate favors with Liu Shuangcheng. The latter is definitely easier to handle.

and so……

Liang Chaojie now wants to interfere when Liu Shuangcheng is doing something important and makes a series of crazy and life-threatening calls. This is a huge challenge.

It's completely challenging the other person's patience and temper.

He rubbed his face, but still felt it was not enough, so he turned around and went to the bathroom to rinse his head with cold water. Only then did he feel completely calm.

Then Liang Chaojie started making a series of fatal calls.

The phone was placed on the table, and it didn't stop for a second. It hung up automatically and then kept ringing again. Finally, when it reached the fifth call, the other party finally answered.

Liu Shuangcheng's angry voice came from the loudspeaker:

"You'd better have something important to do, otherwise, you don't need to hang around in this circle anymore."

Liang Chaojie nodded and bowed quickly. Even though the other party couldn't hear his current actions from the receiver, he had to maintain this flattering attitude. Just like acting, he had to put his whole body and soul into the role of a lackey in order to play this role well.

He whispered:

"I'm really sorry, Mr. Liu. I know you're very busy right now, but I do have something serious to tell you. I won't waste any more time. Actually, I just suddenly thought of some negative information about Han Fei. If I spread some rumors online, I'm sure he won't be able to recover!"

Hearing this, Liu Shuangcheng's anger disappeared and his emotions became incoherent all of a sudden.

Liu Shuangcheng was different from his adopted nephew Zhao Mingtao. As long as his subordinates were useful to him, he would not hesitate to show his kindness, especially when his subordinates gave him advice, and the advice seemed to be very useful, he would be even less likely to lose his temper.

Then he coughed twice, his voice softened significantly, and said:
"Oh, I was really dealing with an important work issue just now, so I was a little annoyed. Since you have something serious to deal with, then tell me, what kind of black material can make him unable to turn over on the Internet?"

Liang Chaojie followed Meng Yunda's previous thinking and said slowly and carefully:
"In fact, you also know this dirty stuff. It's not a secret. Many people on the Internet know about it."

"That is, Han Fei is mentally ill."

"The timing of his revealing his illness was very clever. The audience and netizens' attention was drawn to other people's negative information, and Han Fei's illness was the least noticeable one among them. In addition, he didn't go crazy on anyone except Lu Siyuan, so no one cared about it."

"Even because he was only mad at Lu Siyuan, now that Lu Siyuan's reputation has taken a sharp turn for the worse, netizens will only have fun and make fun of memes, thinking that it's great to have such a mentally ill person discipline the resourceful and explosive people, so this does not seem to be black material at the moment."

Liu Shuangcheng hummed thoughtfully, his voice a little muffled, probably because he was thinking with his hand covering his mouth.

Liang Chaojie was also very perceptive. When he heard the noise, he immediately stopped talking and waited for the leader to express his opinion.

really.

Not long after, Liu Shuangcheng seemed to have a much clearer mind. While sorting out and digesting the information, he said:

"It doesn't seem like black material at the moment... that means there is room for maneuver."

"Your angle is quite new."

"I didn't see it before, but now I think about it, you are able to take over the agency contracts of Han Fei and Lu Siyuan at Huanxing at the same time. You are capable and talented. It's just that Huanxing didn't train you much, so you are useless."

"This is a great idea for PR and marketing! When this hype is over, you can just work in Wushuang's PR department. I'll give you a director position, and this will be your internship. If you do a good job, you'll be able to convince the public later."

"In fact, I was on the phone just now, communicating with Wushuang's public relations. They haven't put forward any constructive suggestions yet."

"You're the one who suggested this angle, so you should have a general idea. Come on, tell me about it. If your idea is good, I'll decide and have them do it. I'll use it as a way to establish your authority in advance!"

Thousands of horses were running through Liang Chaojie's mind at that moment.

Damn it, it sounds good, but the cakes are bigger than each other. It doesn't matter if he dares to draw them, but if he really dares to eat the cake, he will be poisoned to death!
Did Liu Shuangcheng think he didn't know the internal structure and situation of Wushuang?

In the past, Lu Siyuan had gossiped with him countless times when he had nothing to do!

In Wushuang Films, the PR department is under the Marketing department. Even if he really becomes the PR director, his immediate boss is Zhao Mingtao. And what kind of person is Zhao Mingtao to his subordinates... Even if Liang Chaojie has never worked under him, hasn't he heard of him?
What's more, having a hard time is just a small matter. The most important thing is that when doing public relations at Wushuang, you need to take care of more than just Wushuang's artists. The public relations department also has to take care of people like Lu Siyuan, whose agency contract is with Huanxing but who actually works for Wushuang. No one knows this better than Liang Chaojie.

They are more than just cattle and horses, more than just miserable!

Even if this is a lucrative and easy job, would Liu Shuangcheng really let him go so easily? Don't be ridiculous. He just left a cake for you to smell. If you take it seriously, then Liang Chaojie is the one who is impolite.

Liang Chaojie laughed and spoke in a flattering tone.

"Well... I'll follow your instructions. I'm already honored to work for you, and I don't ask for anything more."

He laughed it off at first, skipped the cake, and then quickly got to the point:

"In fact, I think Han Fei's case is easy to handle." "First, he is mentally ill, and everyone knows that. Secondly, he beat Lu Siyuan in front of the camera, and the audience saw it. Many people even recorded the screen and posted it on short video platforms. Finally, this matter did not ferment because there were too many other things that attracted attention, which diverted the attention. But it does not mean that this matter is not a problem."

"What if, let's say, let's make up some information about Han Fei's previous mental illness affecting the work of the crew and other artists. Say less and make it more obscure in the press release, so that everyone can guess for themselves. Add some key words in the middle to hint and remind them. Wouldn't that make it more credible?"

Liu Shuangcheng became very excited after hearing this, but he did not lose his mind yet.

He said enthusiastically:

"I know this. When spreading rumors, 70% of them are true and 30% are false, or even 90% are true and 10% are false. They rely entirely on rhetoric to guide people and use internet trolls to control comments, so that people can guess for themselves. People only believe what they guess for themselves."

"But Liang Chaojie, when I asked you about Han Fei's dirty laundry before, why didn't you think of this? Why do you suddenly remember it now?"

"I don't mean to doubt you, I just want to chat casually."

If Liang Chaojie believed his so-called casual chat nonsense, then he would be a real idiot.

Obviously, Liu Shuangcheng was still on guard against him, but fortunately Liang Chaojie had already prepared his explanation and explained calmly:
"I didn't think of this before, mainly because this is the first time I work with you, and I don't know enough about your abilities."

"To make the proposal I just proposed perfect, not just any director or artist can do it, but I have only worked with people of this class before. Alas, it's also my fault. This cognition determines the upper limit."

"Although I thought about this at the time, I always felt that it would be very difficult to get through all the connections. For example, if I had to contact the crew members who had filmed with Han Fei in the past and ask them to come forward to testify that Han Fei was mentally ill and acted like a big shot on the set, it would be easy to deal with one or two people, but what if there were ten or eight people?"

"The turnover of crew members is so high that even if a crew can't wait until the show is aired, only one in ten people can get in touch with each other. After the show is aired, only a very small number of people will keep in touch. It's really difficult to get so many people out and let them take the risk of lying."

"But you are different!"

"You are the chairman of Wushuang Film and Television. You are the undisputed leader in the film and television industry. You only need to make a phone call and they will come to help you without saying anything. Who else has this ability?"

"Hey, Mr. Liu, to be honest, I think working with you is a great improvement for me..."

After finishing the business, Liang Chaojie was completely into the role, immersed in becoming Liu Shuangcheng's lackey, and immediately began to flatter him skillfully.

However, Liu Shuangcheng has heard more flattery in his life than Liang Chaojie has eaten salt, and his ears are almost callused. At this juncture, how could he still be in the mood to wait for compliments?
Liang Chaojie heard a faint vibration sound from the other side, as if someone sent a message to Liu Shuangcheng. Then Liu Shuangcheng coughed a few times, interrupting the subsequent meaningless nonsense.

"Well, I understand what you mean. Now that you give this example, the idea of ​​the plan is much clearer."

Liu Shuangcheng paused and said:

"Just now, the PR department gave me a plan. The idea is somewhat similar to the one you just mentioned, but it is slightly different. I'll tell you about it and you can refer to it."

"Their suggestion is also to start with Han Fei's mental illness, but they intend to do a lot of research on Han Fei's family background, which is commonly known as opening boxes and accounts, to find out if his family members have any criminal history, preferably violent ones. If they do, that's great, but if they don't, it won't affect the subsequent operations, it's just that this is more convincing, and they'll be able to turn everything upside down, even within the fifth degree of mourning."

"Oh, we also need to include Han Fei's medical records, medication history, doctor's files, etc., and only publish the bad and biased ones."

"If all of these can be found, we can spread the gossip by pretending to be Han Fei's former neighbor/friend/classmate. During the fermentation period, we can first mix in fake information about Han Fei's past bullying on the set and being a gangster in school. If someone helps Han Fei to clarify, we can then put in these things that can be found as evidence to refute them, thus deepening the impression of all the true and false negative information."

"Han Fei is currently recording a program, and you are his agent. I don't think anyone can help him clarify. I think this plan is a bit too cautious. The layout is a bit unnecessary and it's a waste of time. It's better to be simple and crude as you just said."

"What do you think?"

Liang Chaojie shuddered and broke out in sweat all over his back.

This PR tactic sounds so familiar.

Under normal circumstances, this method is usually used to whitewash negative information. For example, some celebrities are rumored to have been exposed for something, but there is no real evidence. Then, when the Internet Army comes to whitewash, they will do everything possible to expose a considerable amount of false information, and when the popularity reaches a suitable level, they will clarify all the negative information at once.

Some have evidence, some do not, but as long as more than half of the evidence can be provided when whitewashing, it is enough to convince netizens and make everyone believe that all the exposed black materials are just rumors and smear campaigns by the opponents.

This is taking advantage of people's psychology.

But now, Wushuang's public relations plan is to do the opposite. First, they will compile and widely publicize the false information that Han Fei uses violence and has an unstable personality. When netizens come out to expose the fakes, they will release real evidence in a timely manner to prove that the previous information is true.

There's no way to wash this.

Even if Liang Chaojie, the agent, knows that Han Fei has done nothing, how can he provide evidence for something he has not done?
The other party has already stamped their thoughts, and once netizens have leaned towards one side, there will be no room for clarification.

You know, because countless stupid artists have destroyed the credibility of "lawyer's letter", "defamation lawsuit" and "calling the police", it is useless even if Han Fei immediately makes these responses to try to clarify.

fortunately……

Fortunately, Meng Yunda is awesome and was able to predict in advance, allowing him to get this invincible frame that made Liu Shuangcheng trust him.

"Director Liu, this is indeed a waste of time. It takes a lot of effort to collect evidence. You are so anxious now... Although the plan is good, it depends on the specific situation."

Liang Chaojie tried hard to make his voice sound normal and continued to flatter:

"I think we can take the initiative in this matter. After all, the recording of this episode of the program will end tomorrow. If we wait for Han Fei himself to clarify, things will be difficult to handle. It is better to hurry up."

"Let's take a step back and say that the PR department can also collect the evidence they want during this period as a plan B. If this method doesn't work, they can use that method again!"

"This way, isn't it the best of both worlds?"

Liu Shuangcheng praised:

"That makes sense, let's do it! I'll tell them now and hang up first. I'll contact you after I've communicated with the PR department!"

(End of this chapter)