Borrow the day to change the day

Zhong Jinwei smiled slightly, and said to Emperor Chongzhen, "Your Majesty, this newspaper can actually be used to make money."

When Emperor Chongzhen heard this, the smile on his face became natural immediately, and he asked quickly, "Master Zhong, how do you make money?"

After hearing this, Wen Tiren was curious, so he also paid attention to how the newspaper made money.

Just listen to Zhong Jinwei's introduction: "Your Majesty, because this newspaper is aimed at ordinary people, the content on it can be more than just the court policies that local governments care about, and information such as promotion and demotion of officials. Even such information is not necessary. , just write some interesting things."

Hearing this, Wen Tiren felt hesitant, and couldn't help but said: "Marquis Zhongxing, if you only write interesting stories, how can you guide public opinion?"

He always remembers that this is the main purpose. If he just writes some interesting stories to entertain the people, he will not have much interest.

Emperor Chongzhen nodded after hearing Wen Tiren's words, and listened to Zhong Jinwei's explanation.

When Zhong Jinwei heard Wen Tiren's question, he turned to him and explained: "I'm just using an analogy. Of course, interesting things can also guide public opinion. Isn't there an old saying that entertaining is teaching!"

Hearing Zhong Jinwei explain in an old saying, Wen Tiren's old face couldn't help but blush.My own thinking did not change from the mansion newspaper, so that I forgot the word.

Zhong Jinwei noticed the change in Wen Tiren's face, and secretly smiled inwardly.He turned to Emperor Chongzhen again, and continued: "Your Majesty, a newspaper can be composed of multiple pages, and the content of each page can be arranged in this way."

"Master Zhong, please tell me." Emperor Chongzhen used words to cover up his embarrassment similar to Wen Tiren.

"One page is used to publish policies related to the people. For example, the banking reform this time can completely publish the cause and effect, as well as the benefits of the banking reform to the people, so that the people can see it first. In this case, those students It is not so easy to tell the truth, and there will not be so many people involved in this civil uprising."

Zhong Jinwei's words were combined with the Nanjing civil uprising, and the three people in the hall couldn't help but nod their heads.

"In addition, we can also take out a page to publish the brutal and inhumane evil deeds of Jianlu. It can be shown through small stories, so that those who don't go to the theater can also know about it, and the audience will be wider."

The three people in the hall nodded again. The audience that the theater troupe faces is very limited each time, and the cost is also very high. Compared with it, it is not very cost-effective.

Zhong Jinwei went on to say: "Let's make another page to publish Liaodong, especially how the Denglaiming Army attacked the Jiancap under difficult conditions. You can choose the deeds of the soldiers who have made meritorious deeds to tell the stories. The stories are more vivid, and not only the people are willing to listen , the soldiers will fight with more heart.”

After hearing this, Wang Chengen couldn't help but think to himself, the things Zhongxing Hou moved from the later generations are all beneficial, no wonder the emperor is very concerned about his safety, this is really a priceless treasure!

"In addition, some academic issues can also be published to guide the social atmosphere towards research and academic change."

As soon as Zhong Jinwei finished speaking, Wen Tiren spoke again: "Marquis Zhongxing, how should we do this?"

He is extremely dissatisfied with the current social atmosphere. He is very luxurious, likes to talk, etc., which are extremely harmful to Daming.He also wanted to change this atmosphere, but at this time the atmosphere has already been established, even if he wanted to change it, he was quite powerless.At this time, after hearing Zhong Jinwei's words, he couldn't help asking.

Zhong Jinwei turned to Wen Tiren again, and replied with a smile: "Master Wen, this involves another difference between newspapers and mansion newspapers."

Seeing Wen Tiren's concern, he continued to explain: "One thing that newspapers can be different from Dibao is that the content published in newspapers can be contributed by ordinary people, mainly those who can read and write, that is, articles written Publish it in the newspaper so that the people of Ming Dynasty can see it. As long as we select the manuscript in a targeted manner, we will naturally be able to guide it.”

Emperor Chongzhen thought while listening, this method is unprecedented, it is a bit similar to the court notice, but it is very different; it is a bit similar to the mansion newspaper, but the difference has been explained by Zhong Jinwei just now.

Seeing that Zhong Jinwei stopped there, he didn't speak anymore, so he asked the question that Zhong Jinwei hadn't answered: "Master Zhong, this newspaper is really good, but didn't Master Zhong say that this newspaper can make money? Where does the money come from?" ?”

When Zhong Jinwei heard this, he was only focused on talking about the benefits of newspapers different from the mansion newspapers, so he forgot the question asked by Emperor Chongzhen.

So, he turned to Emperor Chongzhen and said, "The contents of the newspapers that I just said are what the common people like to hear. In this environment where there is no electricity...and not much entertainment, newspapers will be more popular..."

Emperor Chongzhen quickly grasped the pause in Zhong Jinwei's words just now, interrupted Zhong Jinwei's words and asked: "Master Zhong, what shop did you want to talk about just now?"

Zhong Jinwei explained with a smile after hearing this: "It's the movies and TV shows in Chen's hometown. I said it casually, but I immediately remembered that no one has heard of this stuff before, so I changed my words."

"What is that?" Emperor Chongzhen asked curiously.

"It's similar to a drama, but it's a very real story. It can be modern, ancient, or future. Every household can see it." Zhong Jinwei tried to explain.

Then he saw the three people in the hall, not only the Emperor Chongzhen, but Wen Tiren and Wang Chengen all showed yearning expressions, and said with a smile: "It can't be done now, it needs technological advancement to see it. My There are a few movies in the phone, it can be broken, and there is no battery."

Emperor Chongzhen sighed regretfully after hearing this, and then said: "Master Zhong, there are too many unheard of things in your hometown!"

Zhong Jinwei smiled and said: "Your Majesty, after the great Ming Dynasty is rejuvenated, I will be happy to tell you about the mysteries of my hometown."

Wen Tiren listened to it, and couldn't help sighing in his heart, really hating himself for being so old.

Emperor Chongzhen nodded with a smile, and then said: "It was I who diverted the conversation just now, and Master Zhong went on to talk about how to make money."

Zhong Jinwei laughed. He thought about what he said just now, and then continued: "Under the premise that there is not much entertainment at present, the newspaper will definitely be more popular. This is the premise. On this basis, try to reduce the cost so that The common people can afford this newspaper, so even if each newspaper only has a small profit, Daming is so big, the accumulated profit will not be small."

This time Wen Tiren frowned again, and he interjected and asked: "Marquis Zhongxing, most Ming people are illiterate, especially except for the Jiangnan area, the proportion of illiteracy will be even higher. You want to sell this newspaper to ordinary people , is it unrealistic?"

When Emperor Chongzhen heard it, it seemed that this was a fatal flaw in the newspaper's desire to make money. Since he couldn't read, it wouldn't help even if your newspaper was given away for nothing.