Huayu, can you be called the best actor if you don’t indulge yourself?

Chapter 580 Premieres in Succession
The so-called harmony.

Ultimately, it's all just superficial.

It's merely a facade maintained by those in power.

Beneath the surface, however, undercurrents are surging, with staff from various distribution companies engaging in direct competition, each vying for the most favorable screening times and more showtimes for their films.

Small and medium-sized films employ all available techniques.

Film crews such as "Women Are Not Bad", "Hard Man", and "Wolf Fang" have been constantly visiting major cinemas.

We hope to replicate the success of the large-scale roadshow for "Crazy Stone" by having the actors personally attend events at cinemas, and strive to get theaters of all sizes to schedule more screenings of the film.

Just now.

The results were somewhat disappointing.

Firstly, the competition is simply too fierce, and secondly, their roadshows cannot be conducted on a truly large scale.

Now in theaters.

They are no longer as willing to pay for travel expenses as before.

Travel arrangements, airfare, accommodation, and other expenses kept the entire crew traveling all over the country, costing millions of yuan. Should they also invest in advertising for normal promotion?

Therefore, small production teams simply cannot manage it.

In addition, the actors complained bitterly, so the so-called large-scale publicity could only remain superficial.

The thunder was very loud.

However, not many raindrops fell.

Therefore, it is difficult to secure more favorable screenings.

At this time, distributors of small and medium-sized films quickly changed their approach, eyeing the big players with gleaming eyes.

Since you people are protecting the prime-time screening slots so much.

Then wait.

If your teeth aren't good enough.

Everyone would absolutely not mind helping you take a bite.

We need to schedule screenings.

Where can you get screen time faster?

Everyone is eyeing "Mei Lanfang," which is the first film to hit the Lunar New Year box office. If the film's opening day box office is not as good as expected, the hungry wolves will swarm in and tear it apart.

Even if it's distributed by China Film Group, even if you're a big director, if you don't demonstrate the necessary dominance...

They couldn't protect the food.

Don't blame us for being ruthless.

Small and medium-sized film distributors are waiting for their chance, while distributors of big-budget films are also eyeing the market. Even though "Mei Lanfang" and "Ip Man" belong to the same distribution company, they are not hesitant to make a move when the time is right.

There is also internal competition; everyone wants a promotion, a raise, and a bigger year-end bonus.

Surrounded by tigers and wolves.

December 6th arrived quietly, and the results of the film "Mei Lanfang," which had been in theaters for one day and six hours, were fresh off the press.

With Chen Kaige's brand name and a star-studded lineup, it's a film.

With overwhelming publicity.

Finally, China Film Group distributed the film on a massive scale of 1,400 copies.

Results for the first day.

Fourteen million two hundred and eighty thousand!
Is it high?

It's ridiculously high for an art film.

It's worth noting that "Assembly" and "The Warlords" also grossed over ten million yuan on their opening day. Achieving this result is something to be proud of, hence the media's praise for Chen Kaige.

It even overwhelmed "Hard Man," which was released a few days earlier, leaving it struggling to breathe and forced to watch its box office revenue plummet.

However, industry peers, especially producers of films that have not yet been released, are concerned.

His eyes quickly emitted a faint green light.

It's important to know that "Mei Lanfang" was benchmarked against "Red Cliff" and "Painted Skin".

Both films grossed over 20 million yuan on their opening day, making "Mei Lanfang" seem somewhat lackluster in comparison, especially since the film reportedly cost over 100 million yuan to produce and promote.

This data can only be described as average.

Related film reviews have also been published in major newspapers.

Mostly positive reviews.

However, there are also many negative reviews.

"The first half is a classic, giving people a feeling of returning to Farewell My Concubine. In particular, Wang Xueqi's portrayal of Thirteen Yan is superb. However, the quality of the second half of the film drops sharply."

"Li Ming and Sun Honglei clearly overacted during their performances, resulting in a severe disconnect between the beginning and end of the film."

"It makes one sigh."

"Mei Lanfang is a half-good movie, but overall it is not too disappointing. If you don't watch it with the expectation of comparing it to Farewell My Concubine, it is still a good movie."

"It's at least as good as The Promise."

"While I can't applaud it, I can't help but be moved by some of the scenes!"

"The biggest regret."

"It's a feeling that 'Farewell My Concubine' is gone forever."

Its reputation is mixed.

The box office performance looks quite good, but it still falls short of expectations. At least for this production cost and cast, it didn't demonstrate enough dominance.

Swallowing hard, the major distributors quickly bared their fangs.

Especially "The Tough Guy".

They are desperately trying to turn their box office performance around.

If they can't withstand the onslaught of "Mei Lanfang," they'll probably be crushed by Li Luo once "Ip Man" officially hits theaters nationwide.

Faced with this situation, China Film's distribution staff took emergency measures to support the stock price.

The intensity of the game.

It's absolutely breathtaking.

If you're having a drinking contest at the dinner table, I'll just run to the cinema manager's office to intercept you. It's so chaotic that we're almost about to get into a physical fight. Nobody wants to be the loser who gets completely destroyed during the Lunar New Year film season.

Seeing that the situation was not going well, the production team of "Mei Lanfang" quickly increased its publicity efforts.

The main creators, including Chen Kaige and Li Ming, worked non-stop.

An attempt to stabilize the situation.

Same night.

The Taiwan Golden Horse Awards were held in grand style on the other side of the strait.

This year's Golden Horse Awards saw a number of upsets, with Taiwanese films, led by "Cape No. 7," sweeping most of the technical awards, leaving "The Warlords," which received twelve nominations, somewhat disappointed.

Fortunately, "The Warlords" also won three awards, including the highly prestigious Best Picture and Best Director awards.

Chen Kexin's trip was worthwhile.

Zhang Hanyu won the Golden Horse Award for Best Actor for his role in "Assembly".

this time.

It has a certain air of boundless glory.

Despite the dazzling array of stars at the Golden Horse Awards, a shadow always hangs over the awards ceremony.

The organizing committee repeatedly emphasized this point.

No guest may mention any movie on stage.

But reporters never shy away from making things worse.

"The Warlords was very well made, but as the highest-grossing film in Chinese film history, do you think Painted Skin deserves to win Best Picture this year?"

Congratulations to Zhang Hanyu on winning the Golden Horse Award for Best Actor. What do you think of Li Luo's performance in Painted Skin?

"Best Actress, Best Actress, please wait."

The camera is shaking.

Reporters chased after the award winners one after another.

With very few exceptions, most award winners either kept dodging the question or hurriedly avoided asking follow-up questions.

The Golden Horse Awards are a big deal, and Li Luo also wields considerable influence in mainland China.

Moreover, he's a well-known ruthless person.

No one dared to gamble on whether they would end up in the other party's hands in the future. Given that guy's personality, if anyone dared to say anything negative about him in this situation, they would definitely be held a grudge.

"It's embarrassing! I feel embarrassed just looking at it!"

The second day has arrived.

As expected, the Taiwanese talk show slammed its fist on the table: "They clearly did something wrong first, can't they just admit their mistake and sincerely invite them back?"

"I felt embarrassed for the guests last night when they were besieged by reporters."

"The highest-grossing film in mainland China's film history".

"3.85."

"Just like that, they exclude people!!!"

"The Golden Horse Awards have been held for over forty years and have finally achieved their current influence. For the sake of saving face, they have abandoned their principles of fairness, openness, and transparency!"

"That's how the organizing committee is doing it."

"Which of last night's award winners dares to say they deserved their awards?!"

These roars.

This completely exposes the Golden Horse Awards organizing committee's hypocrisy.

He clearly wasn't there.

There wasn't even a single award nomination.

However, it became the subject of intense media coverage after the awards ceremony, with various studies exploring what awards "Painted Skin" would have had if it had been submitted to the Golden Horse Awards.

Do it this way.

It made the award winners feel extremely uncomfortable.

Winning three major Chinese music awards should have been a cause for celebration, even something to be done with a big festivities.

But now.

Everyone should start to consider whether they are worthy of it.

No one can blame Li Luo yet; everyone knows he was the one who was tricked.

Reporters didn't let the protagonist off the hook either, bombarding him with all sorts of questions at the promotional event. In the end, they all asked him the same thing: what was his opinion on the Golden Horse Awards ceremony held the night before?

In this regard.

Li Luo just chuckled.

The laughter quickly spread throughout Taiwan, evolving into the most intriguing headline of the day.

At the 45th Golden Horse Awards, Li Luo: Hehe!

This title.

This made Taiwanese film industry professionals' eyebrows twitch.

Guests on various talk shows have been criticizing the organizing committee and belittling Li Luo for being ungrateful. Fans have also been mocking him online, creating a chaotic mix of opinions.

An award that was originally highly prestigious.

At this moment, it has completely turned into a farce that is neither clear nor understandable.

Let the golden horses clamor as they may.

The battle for Lunar New Year box office dominance in mainland China continues.

Thanks to the efforts of the creators of "Mei Lanfang" in promotion and distribution, the film grossed 42.18 million yuan at the box office on its opening weekend.

The data looks good.

However, the overall box office trend showed a downward trend, without any signs of a rebound.

Despite China Film Group's strong support for the market.

However, the number of screenings will definitely be reduced going forward.

After several hours of intense discussion, Han Sanping finally slammed his fist on the conference table in frustration, making corresponding adjustments to the publicity and distribution plans for the company's several films currently being released.

Since it is impossible to do it.

Then we should take the initiative to make a strategic shift.

We can't just sit and wait for other distributors to snatch up the screenings; what we should do now is concentrate our efforts on securing the main box office revenue areas for "Mei Lanfang".

We can directly attribute the less-than-stellar box office performance to "Ip Man".

Doing so will maximize the stability of "Mei Lanfang".

At the same time, the screenings allocated to other distributors can at least stay within their own sphere, preventing them from being snatched away by other distributors.

Received the news.

Chen Kaige rushed to China Film Group overnight.

Director Chen slammed his fist on the table, declaring that his film would definitely break 300 million yuan at the box office and that he would never voluntarily give up his screenings. After all, even a small amount of money is still money, and others might not be able to take those screenings away.

But after Han Sanping patiently persuaded him, he could only leave dejectedly.

Actually, this decision

Han Sanping was also unwilling to do it.

After all, "Mei Lanfang" still had the production profits from China Film Group, while "Ip Man" could only get the distribution share. But if you can't hold on to it, you can't hold on to it. You can't change the situation by just talking tough.

By proactively proposing changes to the film's release schedule, "Mei Lanfang" can secure a few more days of stability in theaters that are not performing well.

If you grit your teeth and tough it out.

They might remove you the very next day!

Upon receiving the notification from China Film Group, the "Ip Man" crew was overjoyed. Being able to secure a portion of prime-time screenings without lifting a finger was undoubtedly a great thing for them.

Promote it.

Naturally, things are even more vibrant and energetic.

December 9th.

The premiere of "All About Women," directed by Tsui Hark, was held in Beijing.

The cast and crew, including Zhou Xun, Gwei Lun-mei, Zhang Yuqi, Feng Delun, Eddie Peng, and Alex Fong, made an appearance, with friends from the entertainment industry such as Yin Xiaotian also lending their support.

In order to attract more box office revenue, celebrities are pulling out all the stops.

Now it's time for the interview.

Xu Ke remained very low-key. When asked by reporters for his opinion on the Lunar New Year film season, he simply smiled and hoped that everyone could achieve satisfactory box office results.

"Zhou Xun!"

"In two days, you will be facing off against Li Luo. What are your thoughts on the movie 'Ip Man'?"

"Are you confident that you can take advantage of this opportunity to defeat Li Luo in one fell swoop?"

"To prove their box office success!"

"Yes, yes, I really like the tension you showed in this romantic comedy. Now everyone is making commercial films, I think you definitely have a chance to beat 'Ip Man'!"

The flash of the camera.

They attacked Zhou Xun, whose smile had become stiff.

Gwei Lun-mei stood to the side with a smile, her fingers digging tightly into her thigh.

I barely managed to suppress the urge to burst out laughing.

Zhang Yuqi, Peng Yuyan, and the others didn't dare to breathe, fearing that the fire would spread to them; this was something they shouldn't get involved in.

No matter how much they tried to provoke him, Zhou Gongzi always avoided the topic.

That's a misconception.

Xu Ke quickly stepped in to defuse the situation.

That's why the reporters regretfully stopped making provocative remarks.

December 10th.

With "Wolf Warrior" officially hitting theaters, facing extremely unfavorable screening schedules, Wu Jing had no choice but to work tirelessly, traveling to various cinemas to promote the film and try to increase attendance per screening.

In exchange for screen time support from cinemas.

They ran around from morning until afternoon, and then encountered a few scattered reporters in the suburbs of Beijing for interviews.

Wu Jing did not appear tired.

They showed no sign of discouragement whatsoever.

"Thank you for your support. Of course I know that there are many big films in the Lunar New Year period. Compared with them, 'Wolf Warrior' is very small in scale, but it is the only modern action film in the entire Lunar New Year period."

"Therefore, I am still very confident."

"It is an honor for me to stand on the same starting line as so many great directors and actors and compete head-to-head with them at the box office."

"grateful."

"I hope everyone will support the movie 'Wolf Warrior'!"

Hands together.

He bowed repeatedly to the reporters.

After receiving red envelopes from the distributor's assistant and expressing their gratitude, the five or six reporters hurriedly left the scene with their cameras.

They didn't intend to ask any more questions at all; they didn't even pretend.

"Hey!"

Watching the reporters hurriedly leave, the female lead, Celina Jade, expressed her strong dissatisfaction: "Why are these people like this? Asking a few more questions wouldn't have wasted their time."

The female lead is very beautiful.

Mixed race.

He speaks with a strong Hong Kong accent.

This is her first time acting, so of course she hopes to achieve better results. Celina Jade has also seen the director's hard work during this period, hence her tone was somewhat indignant.

"We can't blame them."

After counting the few remaining red envelopes, the publisher's assistant simply zipped up his backpack: "It'll be dark soon, and it's already a great favor that these reporters came all this way to conduct this interview."

"If we didn't deal with them so often, we wouldn't be able to invite all these people."

"It's getting dark?"

Celina Jade was confused.

The publisher's assistant looked out at the gray sky through the glass curtain wall and suddenly felt like he couldn't breathe.

Look back.

Look at this mixed-race beauty.

He twitched the corner of his mouth and uttered two crisp words:
"Ip Man!"

Standing to the side, Wu Jing put his hands in his pockets, pursed his lips, and looked at the gray, heavy clouds in the sky.

Snowflakes fluttered down.

As the cold wind continued to blow towards the North Exhibition Theater.

The highly anticipated "Ip Man" film crew will soon hold its premiere in this theater that can accommodate more than 2,000 people.

The ceremony was fully documented by the "Premiere" program on the Movie Channel, and "Entertainment Live" produced a special program about it. The ceremony was also broadcast live in text and image format on portal websites such as Xinlang Entertainment, Tencent Entertainment, and Sohu Entertainment.

Then Liu Yan and Jing Wei will co-host the event.

Such a spectacle naturally attracted strong interest from movie fans.

The more than 1,000 tickets released were snapped up by lucky audience members from the aforementioned organizations and fans from Li Luojing's fan club.

It's getting dark.

Fans excitedly lined up in long queues to enter the theater.

White mist continued to drift from everyone's mouths, making the snowflakes even more turbulent.

Despite the cold temperature.

But this did not dampen the enthusiasm of the fans in the slightest.

It was a pity that the terrible weather prevented them from witnessing the actors' glamorous appearance on the red carpet.

The movie fans who had already entered the venue were incredibly excited when they saw the poster on the big screen on the stage. Li Luo, wearing a long robe, stood sideways, his fist outstretched, veins bulging.

Despite being a static image, it has the feeling of almost bursting the air.

Ip Man

Works by Ye Weixin.

Production companies: Oriental Entertainment and Xinghuo Films.

Issuer:
China Film Group and Oriental Entertainment.

The information above is very simple, but even simpler is the two characters "Li Luo" written in a flamboyant style next to the bust.

There are experts among them.

I almost gasped.

The information revealed here is very simple: both the film's producers and distributors regard Li Luo as the sole pillar of the film's box office success, and it is enough to simply list him as the actor.

Unlike the promotional methods used for works such as "SPL: Sha Po Lang", "Raging Fire", and "Painted Skin".

Ip Man.

It was all Li Luo who carried the burden alone!

Looking around, the movie fans excitedly sat down.

at the same time.

As guests from all walks of life arrived one after another.

Huang Baiming and Li Luo were even busier. They had just shaken hands and greeted the two beautiful female hosts when they were greeted by the main cast and crew, including Hong Jinbao, Simon Yam, Hung Tin-ming, Fan Shaohuang, and Lam Ka-tung.

Amidst joyful laughter, everyone excitedly hugged one after another.

Even if you try to save money.

You should still spend money when it's time to spend it.

While it's true that the main characters should be highlighted in the promotion, the contributions of the supporting actors should also be respected so that everyone can benefit from their fame, and at the same time, it can boost the momentum of the premiere.

"Jessica?"

Hong Tianming claimed he was there to take care of the old man, but he revealed his true colors as soon as they embraced.

Those little eyes were so bright they were almost frightening.

"Do you think that's possible?"

Li Luo chuckled and asked the other person a question in return.

"Right!"

With a bored wave, Hong Tianming asked again, his eyes pleading, "Heaven on Earth?"

"roll!"

Li Luo pushed him away.

lol.

Hong Tianming rubbed his hands together excitedly.

But the next moment, under the old man's glance, he awkwardly stopped smiling and hurriedly helped Hong Jinbao into the lounge.

The main creative team members are in place.

Next up are tonight's guests.

Director Liu Jiacheng, along with actors Bian Xiaoxiao, Zhu Yawen, Chen Zihan, Wang Xiaochen, and others, attended the premiere with great excitement. Filming of "Under the Zhengyang Gate" was temporarily suspended so that they could come and make an appearance.

The BOBO duo appeared amidst congratulations.

These two were recommended by Wang Zhonglei to perform as opening acts; to promote newcomers, you need to give them as many opportunities to appear on stage as possible.

Appearance fee.
Don't count on this.

As a newcomer who has only recently debuted, Jing Boran had to shake Luo Ge's hand and express his gratitude repeatedly.

to here.

That's pretty much it!

Li Luo could certainly bring over most of the main creators from the "Painted Skin" and "My Sunshine" production teams to make the premiere ceremony even more star-studded, but sometimes you have to consider other people's feelings when you do things.

tonight.

It's the home ground of the "Ip Man" film crew.

We can't overshadow Lynn Hung, Simon Yam, and others, otherwise it will only cause displeasure.

"General Manager Huang, General Manager Li!"

"Congratulations."

"Haha, I wish you great box office success!!!"

As shouts rang out.

A large, dark group of people walked together along the passage.

The appearance of Han Sanping from China Film Group, Wang Zhongjun from Huayi Brothers Media, Yu Dong from Bernard, Wang Changtian from Guangxian Media, Wu Dun from Changhong Media, Zhang Guoli from Changsheng Media, and others made the backstage area of ​​the theater extremely lively.

(End of this chapter)