The car giant started by marrying the daughter of the king

Chapter 286: A new competitive landscape, changes brought about by BMW
Such a large group of people from the Chaoyang Motorcycle Manufacturing Factory went to Japan for an inspection and stayed there for more than half a month. Those who had been paying attention to their movements would naturally try to find out the news.

In addition, there are quite a lot of people going to Japan this time, so the relevant news will inevitably spread.

"You mean the Chaoyang Motorcycle Factory bought a second-hand automobile production line in Japan and plans to produce cars in the future?"

The people who are most concerned about Jiang Hui and his team's movements during this period are the people from the Capital Motorcycle Factory.

Xu Dachang failed to gain anything by stealing a chicken, and he regretted it so much when he saw a lot of unsaleable Shoumo X.

In his opinion, it was all the fault of Chaoyang Motorcycle Factory.

If they had not spread the news about the poor quality of Shoumo X and launched a one-year or 3000-kilometer warranty policy, Xu Dachang felt that the sales of Shoumo X, even if it did not reach 1000 units a month, would definitely be units.

"Director, to be precise, Chaoyang Motorcycle Factory's foreign shareholder BMW Technology purchased an automobile production line from Suzuki Motor in Japan."

"It is said that this production line will be used in BMW cars to be built by BMW Technology in Shenzhen. The factory there is already under construction in full swing."

After Tan Xueqiang said this, Xu Dachang was a little confused and asked, "Since this is a matter of BMW Technology, then why are the people at Chaoyang Motorcycle Factory so active?"

"Hundreds of people from Chaoyang Motorcycle Manufacturing's R&D center will go to work for BMW. The relationship between the two companies is quite special."

After a thorough investigation and understanding of the relevant situation during this period, Tan Xueqiang can now easily answer all of Xu Dachang's questions.

"Have you figured out the relationship between Jiang Hui and BMW Technology?"

As a star factory under the First Ministry of Machine Building, Chaoyang Motorcycle Manufacturing Plant naturally attracted everyone's attention.

Xu Dachang also keenly noticed that the relationship between Jiang Hui and BMW Technology seemed a little different.

Under normal circumstances, the foreign party is not so easy to talk to.

But according to the information Xu Dachang learned, everyone at the Chaoyang Motorcycle Factory completely listened to Jiang Hui.

"Jiang Hui's wife is the general manager of BMW Technology. I suspect that their family has shares in BMW Technology, or even that the company belongs to them."

"I heard that Jiang Hui's wife's family has quite a strong background."

After Tan Xueqiang said this, Xu Dachang immediately asked: "If this is the case, can we go to the First Ministry of Machine Building to report Jiang Hui?"

In Xu Dachang's opinion, as long as the Chaoyang Motorcycle Manufacturing Plant is defeated, there will be hope for Shoumo X.

He didn't even think about it. The reputation of Somo X was bad and the quality was indeed not good. Even if BMW X didn't compete with it, other better products would emerge.

How can they be the king?

"Report him for what?"

"They didn't do anything wrong. In fact, I think the leaders in the department may know more about this news than we do."

After hearing what Tan Xueqiang said, Xu Dachang felt very depressed.

He knew that this might indeed be the case.

But what about the future of the Capital Motorcycle Factory?

The First Ministry of Machine Building is very dissatisfied with him now, and his goal of retiring comfortably is probably impossible to achieve.

Another manufacturer that is also paying attention to the emergence of a wholly foreign-owned enterprise like BMW and whose parent company has purchased a production line from Japan is naturally Capital Automobile Manufacturing.

Thanks to the hot sales of the new BJ212, Capital Automobile Manufacturing has had a comfortable time in the past two years.

Under the leadership of Chen Qi, their sedan project is about to go into formal mass production.

Although this car is basically built based on BJ212, with just a different shell, it is still quite competitive for China in this era.

At least that's what Chen Qi and the others thought.

So even though there were various actions and rumors from FAW, Second FAW and Shanghai Automobile, Chen Qi was not very nervous.

He has confidence in his own factory.

But when he heard that Jiang Hui was going to BMW to work on cars, he became a little nervous.

"According to what you said, the BMW factory will be completed next year?"

Lu Jianqiang can be considered as an old subordinate of Chen Qi. Now as the director of the design center, he is responsible for following up the car project.

Of course, Lu Jianqiang must also understand all kinds of information in the industry.

"Yes, as the first special zone in China, Shenzhen's construction speed is far beyond everyone's imagination. It is said that they can build a floor in three days, and a building can be completed in more than a month."

"In the construction of automobile manufacturing plants, except for the stamping workshop, which has special requirements for the foundation because it needs to install large stamping machines, the construction of other plants is very fast."

"As long as the construction companies are not afraid of spending money and go for it, it is possible to complete the construction of most of the factory buildings by the end of this year, not to mention next year."

"Especially in Shenzhen, where the temperature in winter is usually around 10 degrees Celsius, it doesn't affect the construction at all."

“That construction efficiency is much higher.”

Lu Jianqiang reported the information he had heard to Chen Qi with certainty.

"We are all very clear about Jiang Hui's car design capabilities. For the time being, there is no one in China with higher technical skills than him."

"Otherwise, GM wouldn't have spent a lot of money to find him to help design the exterior of the car."

"If BMW produces sedans at that time, it will definitely bring a huge shock to everyone and may have an impact on our sedan sales."

Chen Qi knows Jiang Hui too well.

The more this happened, the more worried he became.

Capital Automobile Manufacturing Plant is now doing well with the new BJ212, but this is the achievement of the predecessor Zheng Haiming, and no one thinks it is Chen Qi's credit. So after Chen Qi took office, he pushed the sedan project, hoping to make it as classic as BJ212.

By then, Capital Automobile Manufacturing will be able to stand on two legs, and its passenger car sales may become the champion in the country.

In that case, Chen Qi’s contribution would be different.

By then, he might even be an advanced individual in the First Ministry of Machine Building.

"Director, I have also specifically asked several people about this matter. Although I did not get particularly accurate information, I can be sure that the other party's first model will not be a sedan, nor an off-road vehicle like the BJ212."

After Lu Jianqiang said this, Chen Qi immediately felt relieved.

Now that BMW cars are no longer targeting the Capital Automobile Manufacturing Plant, his pressure is suddenly much less.

Otherwise, he really doesn't know what to do.

But he doesn't have the confidence to compete with Jiang Hui.

"They don't produce sedans or SUVs. Are they trying to compete with FAW and Second Automobile Works for the truck market?"

After putting his worries aside, Chen Qi began to worry about Jiang Hui's situation at BMW.

"I'm not particularly clear about this, but the production line that BMW will use in the future was purchased from Suzuki Motor. It was said that it was originally used to produce minivans."

"It stands to reason that such a production line would not be suitable for producing trucks without major modifications."

"I think Jiang Hui should be very clear about this."

After Lu Jianqiang said this, Chen Qi couldn't help but nodded and said, "I'll call Jiang Hui later and have a good chat with him."

……

Once a group of people know about something, the entire industry will soon know the news.

Jiang Hui is leaving the Chaoyang Motorcycle Manufacturing Plant and going to BMW to develop new models.

This news is no longer a secret among China's major automobile manufacturers.

Qin Hao even called Jiang Hui over to the Automobile Bureau of the First Ministry of Machine Building to have a discussion.

"Xiao Jiang, if you want to go to BMW to promote the development of the automobile industry, I will definitely support you."

"But you can't neglect the work at Chaoyang Motorcycle Factory, otherwise others won't be able to handle it."

Qin Hao doesn't want the star enterprise in his department to become depressed so quickly, as that would be really embarrassing.

Jiang Hui had previously signed a three-year contract with the First Ministry of Machine Building, but the deadline has not yet arrived.

"No problem. All aspects of the work at the Chaoyang Motorcycle Factory are on track. I just need to keep an eye on it from time to time."

Jiang Hui had no intention of giving up the Chaoyang Factory, as he owned half of the shares there.

In the future, through this joint venture, we will be able to maintain closer ties with the First Ministry of Machine Building and other relevant departments, which will definitely not be a bad thing.

As for whether this cooperation has given up half of the profits of the motorcycle industry, it depends on how it is calculated.

If Jiang Hui is ruthless enough, he will distribute half of the profits of the Chaoyang factory next year. In fact, the profits that BMW Technology can get can easily exceed 70%.

Of course, motorcycles are not Jiang Hui’s main business, cars are.

Therefore, he would not offend the Ministry of First Machine Building for some petty gains.

That would be a waste of time.

"By the way, you guys at BMW are really quick. You've already bought the production line and started recruiting people on a large scale."

"You've almost finished designing the first car, right?"

Qin Hao is still quite optimistic about the future of BMW.

Although BMW is a foreign-funded enterprise, it is also considered a part of China's automobile industry.

As long as it develops well, part of the credit can be attributed to the Automobile Bureau of the First Ministry of Machine Building.

Not to mention that the actual person in charge of BMW is Jiang Hui, who has a good relationship with Qin Hao.

"The clay models are almost ready, and the layout of the relevant models has been determined. We will try to complete the design of various parts within this year."

Jiang Hui did not hide anything in front of Qin Hao.

Of course, he certainly didn't want Qin Hao to know too much too early, so he didn't give any specific details about the BMW Light.

Qin Hao also knew that this was the company's secret. After all, BMW was a wholly Hong Kong-owned enterprise. Since the other party didn't tell him proactively, he didn't ask any further questions.

However, BMW's actions have had a huge impact on China's entire automobile industry.

In particular, Shanghai Automobile and FAW took some actions very quickly.

It can be said that BMW has brought tremendous changes to China's automobile industry, and a new competitive landscape soon emerged.

This situation is very different from the same period in history.

Jiang Hui was mentally prepared for this.

We know that under the stimulation of Capital Automobile Manufacturing Plant and BMW, companies such as FAW, Second Automobile Works and Shanghai Automobile will definitely undergo some relatively large changes.

(End of this chapter)