The car giant started by marrying the daughter of the king

While Jiang Hui was still busy with company affairs, a piece of news related to him appeared outside in a way that was beyond everyone's imagination.

"Austin, are these Zhu Ling and Jiang Hui the same as Jiang Hui from the BMW Group?"

At General Motors, Murphy called Austin, who was more familiar with China, to his office.

Early in the morning, Murphy saw a breaking news in the newspaper.

This year, Forbes released its first billionaires list, with the 140 people on the list having a total wealth of $2950 billion.

Murphy knew that this kind of rich list was definitely inflated.

For example, many heads of old family businesses in the United States never appear on wealth lists.

But this list definitely has some meaning.

In particular, this is the first rich list released by a relatively authoritative media, which is both very referenceable and interesting.

"Yes, that couple."

"The survey conducted by Forbes is relatively detailed, and the notes at the end also focus on the automobile and auto parts industries."

"I just saw that they were on the rich list, and I was a little surprised."

"But after giving it some thought, I think their combined wealth of $45 billion seems reasonable."

"After all, BMW Group produced and sold 100 million vehicles of various types last year. The net profit brought by these models alone is estimated to be quite a lot."

"Considering the company's valuation, $45 billion may be a conservative figure."

Austin obviously saw the news too.

It is still surprising to see a Chinese person on a bunch of rich lists.

But after thinking about it for a while, I felt that everything was normal.

Austin still remembers that when Jiang Hui was still working at the Capital Automobile Manufacturing Plant, he came to General Motors for inspection. At that time, his net worth was not as high as his.

Unexpectedly, in just less than ten years, he has become a figure on the global rich list.

Although she entered the TOP10 together with Zhu Ling, Austin knew very well that Zhu Ling was just a pseudonym of Jiang Hui.

"Now that you put it that way, it seems to make sense."

"The BMW Group has been developing very fast in recent years."

"But Jiang Hui doesn't seem to have any intention of taking the company to the United States for listing."

"That's a pity, otherwise we could all consider buying some of their stocks."

Murphy is still very optimistic about the future of BMW Group.

In his opinion, with a design genius like Jiang Hui at the helm, the BMW Group is likely to become one of the top five in the global automotive industry in the future.

That kind of influence is very different.

If it goes public, the valuation will naturally be very different.

This information is definitely not known to everyone.

Even if they knew, many people might not believe it.

After all, at this time, the American people's understanding of China is still very superficial.

Even in later times, the changes were not great.

"Next time I see Jiang Hui, I can bring up this topic with him."

"When a company has developed to a certain level and wants to grow further, listing and financing is a very good option."

Austin felt that he needed to find an opportunity to have a good talk with Jiang Hui.

Of course, to him, it was just that.

After all, it’s rare to see someone so familiar on the rich list, so the mood is quite different.

……

"Tai Huang, a classmate of mine was assigned to a post in America. He told me something last night."

"Jiang Hui of the BMW Group has made it onto the wealth list published by Forbes magazine."

"With a combined net worth of $45 billion, the couple is now the 10th richest person in the world."

“I think this information should also be very special.”

"The current policy is to encourage everyone to start businesses, and institutions at all levels are working hard to develop the economy."

"In this case, if we report that Jiang Hui has entered the global rich list and has become China's richest man, it should have a very good publicity effect."

"By then, more people will definitely choose to go into business, which is completely in line with the instructions from the superiors."

Fang Siwen came to Huang Kangyou's office early in the morning and reported a breaking news.

Normally, Huang Kangyou is not in charge of overseas business, but this time Fang Siwen has been responsible for tracking the BMW Group involved.

So this overseas news can also be considered domestic news.

It all depends on who seizes the opportunity first.

"Jiang Hui has become the richest man in China, and he and his wife have even entered the 10th place on the global rich list?"

Huang Kangyou felt that this information was too shocking.

When did Chinese businessmen appear on the world's richest list?

You know, a few years ago, before the policy became so clear, many people did not dare to show off their wealth easily.

Moreover, in China, it was not easy to become a millionaire with a monthly income of 10,000 yuan before.

As a result, Jiang Hui and his wife created a net worth of US$45 billion and ranked 10th on the world's richest list.

This news is absolutely shocking.

"Yes, Forbes magazine is very authoritative in the United States, and this information is reliable."

“Although I’m not sure how they compiled this rich list.”

"But even if there are some discrepancies, they shouldn't be particularly large."

"The Jiang Hui couple owns BMW Group, which produces more than 100 million mid- to high-end cars a year."

“It also has the ability to design and produce core components such as engines and gearboxes.”

"The group's export earnings last year exceeded 200 billion US dollars."

"In this case, it makes sense that their net worth is more than $45 billion."

"To a certain extent, Forbes even underestimated Jiang Hui's wealth."

After Fang Siwen said this, Huang Kangyou immediately thought quickly about the impact of this matter.

How should Huaxia TV handle this matter?

Even though it is just a simple piece of news, whether to report it or how to report it, the implications behind it are very different.

Many people in domestic government agencies are accustomed to watching the news broadcast on China Channel every day.

Everyone likes to interpret some information from the news.

Objectively speaking, a lot of information can indeed be interpreted.

"I'll talk to the station manager about how to deal with this."

Huang Kang thought about it and felt that this was not a decision he could make.

After all, it involves the richest man in China, and it is the first time that a Chinese has entered the global rich list.

The impact behind this is quite huge.

However, the timeliness of news is very important.

If China TV misses the opportunity, if any other newspaper takes action first, it will easily miss the opportunity.

Therefore, it would be best to find someone who can make the final decision as soon as possible to discuss the matter.

……

"Xiao Jiang, Forbes in America has listed you and Lingling on the world's richest list."

"This news has spread rapidly in America."

"Huaxia TV has received the news. After consulting their superiors, they are preparing to report this content on the news broadcast tonight."

"You have to consider what impact this will have on you later."

Zhu Jiansheng is very well-informed.

His call came when Jiang Hui didn't even know about this.

Obviously, someone from Huaxia TV or some other department told him about this.

After all, when you reach a certain level, it is normal to know the relationship between Zhu Jiansheng and Jiang Hui.

As one of the most influential companies in China, everyone is naturally interested in the person who controls the BMW Group.

Now that Forbes has included Jiang Hui and Zhu Ling on the rich list, it will definitely significantly increase magazine sales.

After all, this kind of news is popular with everyone.

"Forbes has actually started to make a rich list?"

'What place are we in?'

Jiang Hui was stunned for a moment, and couldn't remember in which year the Forbes Rich List began to appear.

But now that I have pushed myself up, I guess there will be no peaceful days in the future.

The world's richest list.

He must be the richest man in China.

Given the extent to which Chinese people love gossip, this news will probably provide many people with material for long-lasting after-dinner conversation.

"You two make it to the tenth place with a net worth of $45 billion."

"You can also ask someone to get back the specific contents of this rich list so that we can take a good look at it."

"In the current trend, our superiors agreed that Huaxia TV should vigorously publicize this news, which is to encourage some people to get rich first, and then drive everyone to get rich together."

"You two started from scratch and became the richest people in China in such a short time."

"This will definitely play a very good role in stimulating more people to develop businesses and start their own businesses."

"Reporting this piece of news is probably more effective than introducing any number of policies."

Zhu Jiansheng could also understand his superiors' thoughts.

When you feel sleepy, you find a pillow.

Everyone must seize this opportunity.

If the leader had not made a decisive investigation and speech, then China TV would probably not have reported this news.

Not to mention large-scale publicity.

But things are different this year.

The leadership has already made a final decision on the future development direction, and there is no longer any dispute over the route.

In this situation, it becomes necessary to establish a benchmark rich person.

We hadn't thought about doing this originally, but now that the materials are delivered to our doorstep, we definitely can't waste them.

“I understand this approach.”

"Anyway, I spend most of my time doing research and development in the company, so the impact on our lives is relatively limited."

Things have come to this, and Jiang Hui feels there is nothing to worry about.

The richest man.

It will definitely have some positive impact on the development of the BMW Group.

Not to mention other things, just the title of the richest man can attract some people when you go to the Polar Bear to poach people in the future.

After all, in the eyes of many polar bear people, China is poor and backward.

With the title of the richest man as their endorsement, those people can feel a lot more relaxed.

After all, after spending their entire lives in polar bear territory, many people would certainly be unwilling to choose to go to America, a once hostile country.

But since they couldn't even fill their stomachs, they chose to compromise.

If BMW Group had offered them a different option, the situation would probably have been different.

"I guess some media will come to interview you soon."

"There will definitely be a lot of discussion in the company later." "You should think about the response plan yourself, so as not to be in a rush when the time comes."

Zhu Jiansheng reminded again.

For him, this matter has more advantages than disadvantages.

So just be prepared.

……

"How do they know our wealth?"

"I don't even know it myself."

After Jiang Hui finished his conversation with Zhu Jiansheng, he told Zhu Ling about this matter.

After all, Zhu Ling will soon get this information through various channels, so there is no harm in being mentally prepared in advance.

"They don't need to be particularly responsible for their data."

“As long as there is some basis for it, it’s fine.”

"If Forbes wants to find out the wealth of the two of us, they can get some information by doing a little research and making some speculations."

"Few people really care what the $45 billion actually consists of anyway."

"What everyone cares about is that the two of us have become the world's richest people."

Jiang Hui has a very thorough understanding of this matter.

no big deal.

"Now that you put it that way, it makes sense."

"It's just that I didn't expect that we would be worth $45 billion."

"I remember when I first started working, my monthly salary was only a few dozen yuan."

Zhu Ling said with great emotion.

When he and Jiang Hui lived in the dormitory together, the conditions were not good at all.

Although compared with other people, the per capita living area of ​​the couple is already very good.

But compared with now, there is absolutely no comparison.

“This is the benefit of reform and development.”

"Once the economy develops, wealth will grow very quickly."

"The amount of tax paid by BMW Group in Shenzhen last year exceeded 10 billion yuan."

"This still includes the impact of export tax rebates, otherwise the tax would be much higher."

"In the future, we will pay more and more taxes every year, and the number of employees in the group will also increase."

“This is a very beneficial thing for both individuals and society.”

Jiang Hui himself can deal with this news calmly.

But he was still a little worried about what Zhu Ling said.

The richest man in China.

Although the publicity will revolve around Jiang Hui, if you have a little understanding of the situation, you will know about Zhu Ling's matter.

Chinese people are very gossipy.

Even if it is just to promote Jiang Hui, many people must want to know how old Jiang Hui is.

What's going on with my wife?

How many children are there?

What's going on at home?

How did he become the richest man?

Ordinary people are very interested in all kinds of content.

"Let me digest this information first."

"It was really a bit too sudden."

Zhu Ling felt a little dizzy.

She knew that her family was rich, but there was still a big gap between being rich and being the richest person.

"From today on, the relevant media will be promoting this matter at full capacity, and I guess many people will mention this to you."

"You also have to be mentally prepared, but don't be stressed."

Jiang Hui told Zhu Ling in advance about some of the situations they would face next so that she could be prepared.

Sure enough, this information was broadcast on the China TV News that evening.

Then the next day, several major newspapers also published related news.

Although it is not the front-page headline, its position is also very important.

As a result, many people across the country knew that Jiang Hui had become the richest man in China.

"Leader, Mr. and Mrs. Jiang are now the richest people in China, and all kinds of media are reporting on it."

"I feel like the higher-ups want to make him a role model for economics."

Yao Yiming naturally saw the relevant news first.

Naturally, he had to report such important information to Liu Tianwu as soon as possible.

Even if he knew Liu Tianwu, he must have his own channels to know it in advance.

"Boss Jiang will not only be a name card of Shenzhen, but also a name card of China."

“This is a great thing for economic development.”

"In the future, more college students will definitely choose to go into business, which will improve the quality of managers in private enterprises."

Liu Tianwu was obviously happy to see this news.

From now on, when people mention the richest man in China, they will think of Jiang Hui and BMW Group.

As the headquarters of BMW Group, Shenzhen's name will naturally become more and more prominent.

"Yes, the quality of the founders of the private enterprises that emerged in the past few years is indeed very different."

"But most of them have not even graduated from elementary school, which is very different from the situation abroad."

“This year, the situation has begun to change.”

"Whether it's people from government agencies or state-owned enterprises who go into business, they all have relatively higher cultural quality."

Yao Yiming has a relatively good understanding of the current situation of private enterprises.

The number of private enterprises in Shenzhen is basically the largest in the country.

At the same time, the number of foreign-funded enterprises is also the largest.

Many people from Hong Kong have opened factories in Shenzhen.

There is basically no industry in the port city in later generations.

But in the 1980s, there were actually quite a few small factories in Hong Kong.

Hong Kong cities are doing quite well in industries such as clothing, electronics, and toys.

However, these are basically labor-intensive industries, and with the development of inland cities, the advantages of port cities are rapidly disappearing.

The bosses naturally saw this situation.

Therefore, many people choose to set up factories in Shenzhen, which is separated by a river.

At the beginning, it was just a branch factory.

However, it was later discovered that there was a huge difference in production costs between the Gangcheng factory and the Shenzhen factory, but there was no difference in product quality.

Those smart bosses will naturally know what to do.

The various small factories in Shenzhen have also ushered in a period of explosive growth.

"In the BMW Group, many people have started to set up various auto parts factories or other factories in recent years."

"I am also very optimistic about the future development of these factories."

"You should also pay some attention to see if there are any new companies that are more promising."

"Then I can go and inspect and encourage them."

It was just a piece of cake, so Liu Tianwu naturally knew what he should do.

When these companies grow and become stronger, they may bring unexpected rewards to your future career.

Yao Yiming naturally had no objection to this and quickly went about implementing it.

……

"Director, Jiang Hui has become the richest man in China."

“I didn’t expect the BMW Group to be so capable of making money.”

"I originally thought that they were doing business at a loss in order to earn foreign exchange through exports."

“Now it seems that this is not the case.”

Zhao Guangming naturally also saw the various overwhelming news.

At first, he still found it hard to believe.

One billion dollars.

This is more than 10 billion RMB.

You have to know that China's GDP last year was just over 1 trillion yuan.

As a result, Jiang Hui and his wife's net worth reached more than 10 billion yuan.

It’s incredible just to think about it.

"The prices of several BMW Group products overseas are not particularly low."

"But their various parts and raw materials are basically purchased domestically, so the production cost is relatively low."

"So it's normal for BMW Group's models to make money."

Geng Weidong saw it more clearly.

The strength of the BMW Group is much stronger than many people imagine.

They are an industrial enterprise that truly has mastered core technological capabilities.

"Do you think that Hongqi BMW can also enjoy some benefits from this news publicity?"

"The car model designed by China's richest man himself is still attractive to some people."

"By then, we will not only be able to carve out a niche in the official car market, but we will also be able to sell some of our products to ordinary consumers."

Hongqi A6 is now focusing on the official car market, with the goal of becoming the king of official cars.

However, for such a good car, FAW certainly does not want it to be used simply as a business car.

“You can consider some sales training for sales staff to see if it works.”

"However, in addition to promoting the Hongqi A6 this year, we will focus on tracking the development of the Hongqi A4 and the Hongqi A8 that President Jiang mentioned to us some time ago."

"The Hongqi A8 in particular is equipped with Nanshan Engine's most advanced 5.5L V8 engine and will be used as the leader's car in due course."

"There must not be any problems, and it must be done as soon as possible."

As the factory director of FAW, Geng Weidong knows very well which things are of greatest significance.

Hongqi A8 is undoubtedly one of them.

Whether this car model can make money is not important. The most important thing is whether it can be successfully produced and provided to the leaders for use.

Since Geng Weidong gave such instructions, all departments at Hongqi BMW naturally did their best to implement them.

As for the BMW Group, it will certainly not lag behind.

After all, most of the key parts of this model are supplied by BMW Group.

The success of Hongqi A8 means that BMW Group has developed a number of new technologies and achieved phased results.

Later, when the Mercedes-Benz S-Class sedan and Land Rover large SUV are developed, they can also enjoy the dividends. (End of this chapter)