The car giant started by marrying the daughter of the king

For several consecutive days, news related to polar bears occupied the front pages of media in various countries.

All kinds of news are flying around.

Although it ended like a farce in the end, everyone obviously knew that the impact of this incident would not disappear just like that.

Against this background, the foundation stone of a factory built by Nanshan Iron and Steel Plant in Chang'an City to produce new alloy products such as titanium alloy and aluminum alloy was officially laid.

Liu Tianwu and Jiang Hui both attended the groundbreaking ceremony in person.

"Boss Jiang, the world is changing too fast right now."

"A few years ago, who would have thought that this would happen to polar bears?"

"This incident has brought a great impact on our country's thinking."

"Now all ministries are more determined to develop the economy in an all-round way."

"We need to develop both heavy and light industries, and make the people's pockets richer. Then many problems will naturally be solved."

Liu Tianwu is quite familiar with many of Jiang Hui’s plans.

BMW Group entered the polar bear market in a big way a few years ago. Although it did not sell many cars, its loan and import equipment and materials businesses were booming.

The import amount from polar bears by all enterprises in Lingnan Province is not as much as that of BMW Group alone.

The decision-making strength behind this is definitely not something that ordinary companies can match.

"That's true. There are many problems exposed with polar bears, which are worth our review and improvement."

"After three years of comprehensive reform, our economy has now entered the fast lane, with annual growth close to double digits."

"If we continue to develop at this rate, we will become the world's second largest economy in less than 20 years."

Jiang Hui once again gave a very bold prediction.

In 1991, absolutely few people believed his prediction.

After all, the annual economic size of China today is quite different from that of Japan, the second largest economy in the world.

However, Liu Tianwu did not say anything in rebuttal.

Even if you have doubts about what Jiang Hui said, it is best to remain silent.

This is the lesson learned from years of dealing with it.

Otherwise, you never know when you might get slapped in the face.

"The coastal areas have developed very rapidly in recent years, especially with the development of various foreign trade businesses, many factories have developed rapidly."

"But in many inland cities, many people's minds need further liberation."

"There is still great potential for our economic development."

Liu Tianwu had spent more than ten years in Shenzhen. Now that he has come to Chang'an Province, he naturally has a deeper understanding of the gap between the two places.

Even though Chang'an is a provincial capital, the gap between it and the special economic zone of Shenzhen is not small.

The GDP of the entire city is not as good as that of a district in Shenzhen.

"That's true. The development of different regions is not very balanced right now, so we can only promote the development of some regions first."

"However, in the future, we can consider allowing offshore areas to develop together with inland areas, and eventually form a more balanced pattern."

The groundbreaking ceremony is more of a process.

Jiang Hui and Liu Xinwu's attention was elsewhere.

Taking this opportunity, the two of them had a good exchange.

……

"Boss Jiang, many of the experts we brought back from Polar Bear are engaged in diesel engine and truck research and development."

“I wonder if the company could consider setting up a commercial vehicle division to develop the truck business as well?”

As the head of the BMW Group's R&D center, Hou Guoming is obviously not satisfied with the current achievements.

In the field of passenger cars, the BMW Group has already achieved some success. As long as it continues to develop step by step, it will basically be able to achieve steady progress.

With the rapid growth of China's automobile market, BMW Group will also enjoy considerable benefits.

However, in recent years, China has invested heavily in various highways, airports and other infrastructure, and the demand for commercial vehicles has also increased rapidly.

There is even a situation where some heavy trucks are in short supply.

This made Hou Guoming a little jealous.

Especially in the entire Lingnan Province, there are no decent heavy-duty truck companies.

Hou Guoming thinks it is a pity that BMW Group has the ability to produce heavy trucks but does not enter this field.

"The future sales of heavy trucks are certainly worth looking forward to."

"But is your R&D center able to handle it now?"

Although there are many domestic truck companies, Ligong Special Vehicle Factory, FAW and Second Automobile Works have all made in-depth layouts in this regard.

However, the size of each unit is not particularly large and can still accommodate more car companies.

Therefore, Jiang Hui did not directly reject Hou Guoming's proposal.

"For us, the development of heavy trucks is not that difficult."

"Nanshan Engine had already developed the diesel engine before, and we are just upgrading it based on the past."

"Nanshan Transmission also has ready-made AMT transmissions for heavy trucks."

"Nanshan Technology has the production capacity for all other parts."

"As for the exterior design of the vehicle, that is our strength."

"Under such circumstances, if we approve the heavy-duty truck model now, we can launch it on the market by the year after next at the latest."

Hou Guoming obviously made some confirmation before proposing to Jiang Hui the idea of ​​entering the commercial vehicle market.

The infrastructure business has developed rapidly in recent years, but it is far from the end.

Hou Guoming, who is relatively well-informed, knows that China's investment in infrastructure will be huge in the next ten years or so.

In addition, with the rapid economic development, the circulation of various goods will become more frequent, and the demand for commercial vehicles will be very strong.

Whether it is a truck or a bus, there is a market for both.

As long as BMW Group enters this field, it will be able to develop this business.

"You have a point. Commercial vehicles are an important part of the automotive industry. If we don't get into it, we won't be worthy of the BMW Group's number one position in the country."

Jiang Hui thought about it for a while and felt that since Hou Guoming wanted to develop commercial vehicles, then he should go for it.

BMW, which is named after the group, has not developed any other models except the BMW Sunbeam.

It is obviously a good solution to directly use it as a commercial vehicle brand and produce and sell BMW trucks and BMW buses in the future.

The BMW Light itself does not look like an ordinary passenger car, but more like a small van.

"The current domestic heavy-duty truck transport tonnage is still somewhat behind the international advanced level."

"If we are going to launch new products, I would directly launch the heavy-duty truck with the largest transport tonnage in China, so as to make our name known in one fell swoop."

"In the future, we can even set up our own logistics fleet to provide services to the group's subsidiaries."

"If necessary in the future, the logistics business can be separated and operated as an independent company."

"I think the market space in this area is actually quite large."

After Hou Guoming said this, Jiang Hui became interested.

Specializing in logistics seems a bit not so high-end.

However, if the commercial vehicle business is combined with the logistics business and then with the Internet business in the future, the situation will be completely different.

At that time, the logistics business was a very good supplement.

It is an indispensable link in the industrial chain.

After taking the lead, the dividends that BMW Group can enjoy are worth looking forward to. "Okay, you guys start the heavy truck project first, and I'll take a look at it later."

BMW Group now has its own design team, so Jiang Hui is not required to be in charge of every design change.

For things like heavy trucks, he plans to roughly mention the design concept and conceptual drawings, and leave the rest to the people below.

This way they will have a stronger sense of accomplishment.

Otherwise, if you have to handle everything by yourself, the initiative of the people below you will not be that strong.

……

"Dad, our group is preparing to enter the heavy-duty truck market and produce a batch of heavy-duty trucks with more advanced power performance and larger transport tonnage to meet the transportation needs of the new era."

The best heavy-duty truck manufacturer in China is Ligong Special Vehicle Factory.

The development of this company was personally led by Zhu Jiansheng, and many things in it are closely related to Jiang Hui.

Now that BMW is going to produce heavy trucks, it will definitely have a certain impact on the development of the Polytechnic Special Vehicle Factory.

We have become competitors.

Although Zhu Jiansheng is no longer directly in charge of the Polytechnic Special Vehicle Factory, the senior executives there are still his people.

Therefore, it is necessary to inform in advance.

“Are you finally going to enter the commercial vehicle market?”

"You have done an excellent job in passenger vehicles, so it is normal for you to continue to work hard on commercial vehicles."

"Help him onto the horse and send him on his way."

"You have done your best to help the Polytechnic Special Vehicle Factory grow to its current size."

"If they don't make progress and are overtaken by BMW, it's not your fault."

Zhu Jiansheng would definitely not oppose Jiang Hui's decision.

Besides, although there are many domestic commercial vehicle companies, they basically compete domestically.

There are basically no companies that can expand their business overseas.

Unlike the passenger car sector, under the leadership of BMW Group, several car companies have begun to take the international route.

The export value of passenger cars is increasing every year.

"Foreign commercial vehicle companies will certainly continue to pay attention to China's business in the future."

"Whether it is an engine company like Cummins or a vehicle company like MAN, Volvo, Mercedes, Scania, etc., there will be some actions."

"And once the commercial vehicle business grows, it will also be beneficial to the development of the military business."

"We plan to go all out this time and make BMW the largest commercial vehicle company in China and even the world."

Jiang Hui directly expressed his thoughts.

If an ordinary person brags like this, then he is really bragging.

But when Jiang Hui said this, it was obvious that he was confident that he could implement it.

"There will be strong market demand for all kinds of trucks, vans, coaches and public buses in the future."

"If you have any ideas, just go for it."

"Whether it's the reaction from the Polytechnic Special Vehicle Factory or FAW and Second Automobile Works, you don't have to worry about it."

Since Zhu Jiansheng has said so much, Jiang Hui naturally doesn't need to worry about anything.

BMW did not hide its actions at all.

In this way, many people naturally got the news.

"Boss Geng, BMW has officially launched a commercial vehicle project. It is said that they are going to launch a heavy truck."

"Based on their technical strength, the performance of this heavy-duty truck may be much better than our Jiefang trucks by then."

"Previously, a special vehicle factory of the Polytechnic University had already dealt a heavy blow to the Jiefang truck business."

"If a BMW heavy truck comes along now, life will be even more difficult for Jiefang Trucks."

Zhao Guangming came to Geng Weidong's office very worried.

Jiefang trucks have special significance for FAW.

The first car produced by FAW with the support of Polar Bear was the Jiefang truck.

Today, FAW has made a lot of efforts in the passenger car business and has achieved some results.

But the importance of the truck business cannot be ignored.

In particular, the various parts companies under FAW are basically centered around the truck business.

If the truck business isn't doing well, these parts businesses aren't going to do well either.

"As the largest automaker in China, BMW Group is going to enter the truck field. It is unrealistic for us to stop this move."

"I guess the ministry also supports the development and growth of the BMW Group."

"The key now is whether BMW will develop commercial vehicle business on its own or will it bring other automakers into the business?"

"If they do it independently, then we can only respond as they go along."

"The market is so big that BMW can't take it all."

"I think the route they take will still be towards the high end."

"But if they drag other car companies into doing this, then we have to pay attention to it."

"This cooperation partner must be us."

Geng Weidong has a clear view of the current situation.

The BMW Group is not something he can influence or control at all.

Relatively speaking, FAW's dependence on BMW Group is even higher.

Especially for the already developed Hongqi BMW, if it does not have the support from the BMW Group, it will immediately fall into a state of suspension of production.

This is a price that FAW absolutely cannot afford.

Therefore, with the BMW Group, we can only choose to cooperate, not confront.

"Are you worried about the cooperation between BMW and Shaanxi Automobile?"

Zhao Guangming is not stupid and he immediately thought of the key point.

It is public information that the original person in charge of Shenzhen City went to Chang'an City.

It is no secret that BMW Group has invested in some businesses in Chang'an City.

No wonder Geng Weidong was worried.

"Not only Shaanxi Automobile, but also the Polytechnic Special Vehicle Factory has a very good relationship with them."

"It is bad news for us if either of these two automakers cooperates with BMW."

"In addition, we also have to be on guard against Second Automobile Works and Shanghai Automobile."

"If they secretly cooperate with BMW, it will be a bad thing for us."

Geng Weidong expressed his thoughts.

This made Zhao Guangming even more worried.

FAW's commercial vehicle business is having a hard time.

"I'll try to find out more about what's going on!"

Before the investigation is thorough, Zhao Guangming shouldn't make any comments.

If Geng Weidong is led astray, the consequences will be serious. (End of this chapter)