The car giant started by marrying the daughter of the king

As soon as 1993 began, the BMW Group was already stirring up the Chinese economic circle.

The establishment of Nanshan Chemical, Interstellar Technology and Zhujiang Online all require a large number of manpower.

Except for a small number of personnel previously reserved by the group and material experts and aerospace experts from Polar Bear, all other personnel need to be recruited.

Some managers can be arranged from within the group, but most technical personnel still need to be recruited from all over the place.

People have been poached from various chemical plants, research institutes, and even aerospace institutes in China.

Although the headquarters of Nanshan Chemical and Interstellar Technology are both located in Chang'an City, their salaries are on par with those in Shenzhen.

In this way, as long as you switch from other units to Nanshan Chemical or Interstellar Technology, your salary can at least increase by three to five times.

There are also quite a few technical personnel whose profits have increased by more than ten times.

Such a shocking event will naturally have a huge impact.

"Xiao Jiang, your action is a bit drastic. Many people have come to me to complain about your group."

Zhu Jiansheng personally called Jiang Hui to discuss the situation of several newly established companies of the BMW Group.

Nowadays, all chemical and aerospace talents are within the system.

Jiang Hui can only recruit people from these places.

Of course, recruiting people from overseas countries such as the Polar Bear is definitely an option.

But apart from polar bears, it is not so easy to dig out experts from other places.

Even if they are willing to come back, the price is a bit high.

Unless the technical capabilities are really strong, Jiang Hui does not want to poach people from Japan, America and other places at high prices.

"Dad, since it's a market economy, the flow of talent is naturally normal."

"Except for talents in the aerospace field who are involved in confidential projects, I think ordinary engineers in the chemical industry and aerospace engineering don't need to be so nervous."

"Domestic universities have begun to increase the number of college students they enroll, and the talent shortage will gradually ease."

Since Jiang Hui intends to develop in an all-round way, he naturally has to relax some constraints.

I brought back a lot of information from the polar bears, which all needed people to learn how to process.

Otherwise, as time goes by, the value of these materials will continue to decline.

Jiang Hui didn't want to waste this opportunity.

As for the problems mentioned by Zhu Jiansheng, he didn't think they were particularly big problems.

At worst, we can donate some equipment and other things to these original units, which can be regarded as a subsidy for their talent training.

As the group grows stronger, Jiang Hui is willing to give appropriate feedback to the scientific research units of related departments and improve the relationship among everyone.

Many equipment and instruments used in the chemical industry and aerospace industry are very expensive.

In the past, most of these things were imported from abroad.

Now Nanshan Equipment can handle most of the equipment and donate a batch to relevant units, which is not only to compensate for the other party’s losses, but also to advertise Nanshan Equipment.

In the future, once everyone has experienced the reliability and usability of the instruments and equipment produced by Nanshan Equipment, they will naturally be willing to purchase and use them.

Invisibly, it can achieve the effect of killing two birds with one stone.

"That's what I said, but things still have to be done by people."

"Especially if you are in the aerospace industry, you will definitely need to cooperate with the competent authorities in the future."

Since Zhu Jiansheng said so, Jiang Hui naturally had to report his ideas to him in detail.

After listening, Zhu Jiansheng naturally didn't have too many questions.

Nanshan Chemical and Interstellar Technology were also officially established in Chang'an City.

"Boss Jiang, we have reserved one thousand acres of land for Interstellar Technology in Aerospace City."

"If you need it in the future, we can provide more land at a low price."

"As for Nanshan Chemical, we have prepared two thousand acres of land directly in the Chang'an Industrial Zone, and reserved one thousand acres of expansion space for you."

Liu Tianwu personally accompanied Jiang Hui to attend the groundbreaking ceremonies of Interstellar Technology and Nanshan Chemistry.

According to Jiang Hui, Interstellar Technology and Nanshan Chemical will invest more than 100 billion yuan in development in Chang'an City in the next five years.

All advanced resin materials used by the BMW Group are produced at Nanshan Chemical.

The equipment investment for the first phase of the project alone exceeded 1 billion yuan.

What makes Liu Tianwu even more excited is that Nanshan Chemical will simultaneously build a huge factory to produce carbon fiber materials.

If this is really successful, Chang'an City will become the largest carbon fiber production base in the country, which will be of extraordinary significance.

Different from general foreign investment, Nanshan Chemical and Interstellar Technology not only built factories, but also set up their own R&D centers next to the factories.

The two companies will have more than 10,000 R&D personnel in the future.

These are high-end talents with high incomes, which will be very beneficial to the development of Chang'an City.

"Thank you for your support. Nanshan Chemical is expected to start mass production next year. We also hope to launch mass-produced products on the market within the next three years at Interstellar Technology."

"With the investment of these two companies, Nanshan Equipment's branch in Chang'an will also grow and develop synchronously to fully meet the equipment needs of the northwest region."

In return, Jiang Hui knew what Liu Tianwu cared about most.

Liu Tianwu knows best how much influence the BMW Group has brought to Shenzhen.

As a regional central city in the northwest region, Chang'an's current economic development level still lags far behind Shenzhen.

As long as Liu Tianwu's term of office can narrow this gap, his future can definitely be described as promising.

At Liu Tianwu's current age, there will be no problem for him to take one or two further steps in the future.

"Nanshan Equipment is now the largest equipment manufacturer in China, and many of its equipment has begun to be exported to the international market."

“Only when the equipment industry develops can our industry truly grow and develop.”

"I heard that Nanshan Equipment has several large-scale equipment, which will be put into production one after another this year."

"This is good news for the development of our country's industry."

At the beginning, Nanshan Equipment also poached a lot of people from Polar Bear.

Large-tonnage forging presses and other equipment have already been put into operation.

With ready-made talent and technical information, the development speed of these devices is naturally very fast.

Nanshan Equipment has even made certain modifications based on previous technical solutions, combining the most advanced computer technology and other aspects.

The equipment produced today is much better than what polar bears themselves use.

This is also of great significance.

As long as the equipment is good enough and the price is not that outrageous, there are still many domestic companies willing to spend money to import new equipment.

China's economy is now in a stage of rapid development. It is easy to reap successful returns by transforming production lines and investing in new equipment.

……

"Chief Engineer Cheng, the BMW Group is not only not satisfied with the production of steel materials, but has also established Nanshan Chemical to enter the research and production of non-metallic materials."

"I guess if the other party's ambition is that big, they will also make some new moves in the steel field."

As Wu Ming's old boss, Li Dagang has always been very concerned about the situation of Nanshan Iron and Steel Plant.

As the parent company of Nanshan Steel Plant, BMW Group must be very concerned about all the developments. "You haven't received the news yet?"

"Nanshan Iron and Steel Plant has officially decided to build a stainless steel plant to produce high-end stainless steel in the future."

"The various domestic automotive stainless steels are probably the market they want to occupy."

Cheng Jianqiang said with a bit of depression.

Stainless steel is a very promising grade of steel, and it has broad prospects in both the automotive and home furnishing industries.

Baosteel is also considering entering the stainless steel field.

As a result, before Baosteel could take any action, Nanshan Iron and Steel Plant had already taken action.

According to Cheng Jianqiang's understanding of Nanshan Iron and Steel Plant, Baosteel will definitely have no place in the domestic automotive stainless steel market in the future.

Nanshan Iron and Steel Plant, which has seized the initiative, will definitely take up this market.

"what?"

“Are they going to make stainless steel?”

"Won't Taigang be furious?"

As a professional in the steel industry, Li Dagang naturally has some understanding of the layout of the domestic stainless steel industry.

TISCO is currently the leader in the domestic stainless steel industry, with production leading the way.

"Taigang must be very depressed, but we can't do anything about it now."

"The group was originally considering entering the stainless steel industry and was already in talks with some overseas steel companies about building a joint venture factory."

"Now that such a new situation has emerged, I don't know whether it will have any impact on this cooperation project."

After Cheng Jianqiang said this, Li Da just realized that Baosteel was also planning to produce stainless steel.

Then the situation becomes even more complicated.

Having dealt with Nanshan Iron and Steel Plant for so many years, Li Dagang is very familiar with the other party's strength and working style.

Since the other party is preparing to enter this market, it means that they have full confidence and have even mastered the technology in this area.

By then, other manufacturers will be under great pressure to compete with Nanshan Iron and Steel Plant.

"Chief Engineer Cheng, Nanshan Steel Plant is currently producing all kinds of special steels. They don't even look down on ordinary construction steel."

"I think the stainless steel market should be similar. High-end automotive stainless steel, food-grade stainless steel, or even medical-grade stainless steel should be the main target of Nanshan Steel."

"The other party probably isn't interested in all kinds of stainless steel used in construction."

"We can definitely focus on architectural stainless steel in the future market."

"In terms of output, the market size of architectural stainless steel is the largest."

After Li Dagang said this, Cheng Jianqiang's mood improved a lot.

Yes, Baosteel can focus on architectural stainless steel.

Anyway, the most important thing for them is to increase production.

As for production value, that comes in second.

"Your idea is very good. I will report it to the factory director."

“Let’s see if we can adjust the subsequent layout in this direction to avoid the impact of the Nanshan Steel Plant.”

Up to now, Cheng Jianqiang no longer dares to put himself in the position of a competitor of Nanshan Iron and Steel Plant.

There is no way, the opponent's technical strength is too strong.

Its influence is growing rapidly both at home and abroad.

Especially with the substantial increase in the strength of the BMW Group as a whole, even though Baosteel Group is at a higher level, it cannot compare with it.

Therefore, the wise choice is to avoid the sharp edge and develop in a differentiated way.

……

After returning from a business trip in Chang'an, Jiang Hui quickly flew to the capital again.

BMW Group has built automobile factories in Shenzhen and Shanghai, and this time it plans to build a new factory in the capital as well.

The capital naturally attaches great importance to it and welcomes it very much.

BMW Group doesn't need to worry about it, the land for building the industrial park has already been found.

Relevant leaders from the capital and Jiang Hui together laid the first rubble of earth for the industrial park, announcing that BMW had officially become a member of the capital's automobile industry.

This made Capital Automotive Group extremely nervous.

"Mr. Chen, with what BMW Group is doing, it is very likely that starting next year, they will become the company with the largest industrial output value in the capital region."

Lu Jianqiang was definitely in a very bad mood at this moment.

Last year, Capital Automotive Group was developing rapidly.

The joint venture factory with Mercedes will be completed and put into production this year, and Hyundai Motor has also officially established a joint venture with Korea.

If things go well, the new factory can be put into production by the end of this year.

By then, it will have the support of the Mercedes high-end luxury car brand, the help of Hyundai Motor, an industry upstart, and the contribution of the traditional Shouqi Jeep.

Combined with the products originally produced by Capital Automobile Manufacturing Plant, the situation of the entire Capital Automobile Group is definitely very good.

But everything is afraid of comparison.

In the past, when BMW Group was in Shenzhen, even though its annual output value and sales volume were extremely exaggerated, the Capital Automotive Group did not face much pressure.

After all, the gap between everyone is too big, and the leaders will not have too high demands.

But now that people are coming to the capital area to build factories, the situation is different.

If the sales and output of one of its branches are higher than those of the entire Capital Automotive Group, it will be embarrassing for everyone.

"There's nothing we can do about it. Can we stop this project?"

"The most urgent task is to put our several projects into production as soon as possible and increase our output."

"Otherwise, life will be difficult in the future."

Chen Qi was naturally also very clear about the situation the group was facing now.

Speaking of depression, he is many times more depressed than Lu Jianqiang.

But there is no way to vent this depression.

Inviting BMW Group to build a factory in the capital area is something that relevant leaders have been working on for many years.

Now that we have finally succeeded, if Capital Automotive Group dares to drag its feet, it will definitely be punished.

Besides, our scale is not on the same level.

Even if Chen Qi had some courage, he wouldn't dare to make trouble.

"I will go to Mercedes in the capital to hold a project team meeting and strive to complete the construction of the factory in the first half of this year."

After a moment's silence, Lu Jianqiang had no better idea.

I can only exert my own strength. (End of this chapter)