Chinese entertainment, from radio love songs to superstars

Chapter 41: Very Short of Money

The song "Fairy Tale" is very important. In the later stage of the MV, Shen Lang did not rush Ning Hao and gave him enough time to do it.

Du Ting, who had disappeared for a few days, came back.

"I have negotiated an endorsement for a domestic brand, Wanyan VCD, with an annual endorsement fee of 50 yuan for two years."

On September 1993, 9, Wan Yan developed the world's first VCD and was recognized as a pioneer in the video disc player market.

They plan to mass-produce full-function, full-format, and fully compatible DVD players next year and need a celebrity to endorse the product to increase its popularity.

It just so happened that Xinsuo had a connection with Wan Yan and discussed the matter.

And Chen Yaochuan thought highly of Shen Lang, so the endorsement finally fell on him.

"I'll have to thank Mr. Chen someday. I don't know when he will have time to come here." Shen Lang felt very happy. He earned 100 million in one go. It was really easy to make money after becoming famous.

"The company is very busy at the end of the year, so we may have to wait until next year. Also, Mr. Chen said that the promotion and marketing work for the single "Fairy Tale" has been completed, and it will go on sale across Asia on January 1. He asked us when the master tape will be out so that he can arrange for stocking and distribution." Du Ting added.

"Let's do it tomorrow. Half a month is enough." Shen Lang replied.

"There is another regrettable thing. The company contacted the CCTV Spring Festival Gala program team and wanted to push you to go, but you rejected." Du Ting sighed.

CCTV Spring Festival Gala, a stage that countless stars flock to.

The reason is simple: huge exposure and attention.

In the era when the Internet was not popular, part of pop music came from Hong Kong and Taiwan music, or film and television drama songs, and the other part came from the songs that appeared on CCTV Spring Festival Gala every year.

After the Spring Festival Gala, these songs spread throughout the streets and alleys of the country, and the singers also became famous, such as Zhang Mingmin, Fei Xiang, Xu Xiaofeng from Hong Kong and Taiwan... and so on. Influential domestic singers are frequent guests of the Spring Festival Gala.

As long as you appear on the Spring Festival Gala, you can attract the attention of more than one billion people across the country and bring various money-making opportunities, which is very beneficial for enhancing personal brand value and business opportunities.

Shen Lang’s plan also includes performing on the Spring Festival Gala, which is the fastest and most effective way to become famous.

However, as a national large-scale cultural evening party, you can't just attend it whenever you want, and you have to attend it before it deteriorates.

"It's a pity, but it will happen sooner or later."

Shen Lang felt okay.

Because he was anticipating the 2002 Spring Festival Gala.

I didn’t think much about the 2001 Spring Festival Gala because the timing was not right, it became popular a little late, and it wasn’t popular enough.

"Come on! I believe in you!" Du Ting encouraged him.

"By the way, Sister Du, is there any news on the matter I asked you to find out?" Shen Lang asked.

"No reply yet. Are you short of money?" Du Ting asked curiously.

Shen Lang asked her to find out if there were any TV shows or movies that needed theme songs, or if there were any singers that needed album hits, as if he was short of money.

"There is a severe shortage, a shortage of several hundred million." Shen Lang sighed.

"..." Du Ting thought he was joking. The idea of ​​being short of a few hundred million sounded outrageous.

In fact.

Shen Lang really needs so much money.

It’s almost the year 2001!
Starting from April 2000, 4, Nasdaq stocks in the United States plummeted. By the end of the year, Chinese websites began to close down one after another, and the winter of the Internet came.

Lao Ma appeared on the cover of Forbes magazine in July 2000, but within less than a month, the headline "The Internet is Dead" also appeared on the pages of many media.

Ten days after Alibaba’s first West Lake Forum in September 2000, Jack Ma announced that Alibaba would enter a six-month state of emergency.

In January 2001, Alibaba had only $1 million left in its account, enough to last for more than half a year. What was even more frightening was that Alibaba had not found a way to make money.

When Alibaba’s capital chain was about to collapse, all venture capitalists were unwilling to pay a penny.

This is Chance 1!

In 1999, Pony Ma, who started his own business, did not have an easy time. Although he already owned the predecessor of QQ at that time, the number of users increased too fast and they had not yet found their own profit model, and they had been burning money to operate.

As the saying goes, money flows like water, and the company cannot survive without water. Just when the situation was critical, Li Zekai appeared. To be precise, it was IDG and Li Zekai's Hong Kong Yingke that saved Ma Ge's life.

The two companies each invested $110 million in Penguin, each holding a 20% stake.

Because Penguin burned too much money and couldn't find a profit model, it burned through the $220 million in more than two years and there was not much left.

Under such circumstances, Li Zekai chose to sell 20% of Penguin's shares, and eventually sold it to the South African Newspaper Group for US$1260 million.

This is Chance 2!

On July 2001, 7, after Qianzhou Moutai Liquor Co., Ltd. passed the restructuring acceptance, Moutai shares were successfully listed.

7150 million RMB common shares were issued at a price of RMB 31.39.

On August 2001, 8, Qianzhou Moutai was listed and traded on the Shanghai Stock Exchange.

The opening price was 34.51 yuan, the closing price was 35.55 yuan, the total transaction volume was 141034.20 million yuan, and the market value was 88.88 billion yuan.

This is opportunity 3! As long as he seizes this opportunity, Shen Lang can "surf" in the entertainment industry without any worries.

And all opportunities require money.

His total salary now is less than 500 million, which is still a long way off.

So in the next six months, he has to make money, as much money as possible.

At this time, the business report was almost finished. Du Ting took out a newspaper and asked, "Have you read this?"

"What?" Shen Lang took it and took a look. The eye-catching headline on the front page was: [Relationship exposed? Musical talent Shen Lang embraces a young girl in the street and looks around. The young girl is suspected to be 21-year-old actress Gao Yuanyuan! ]

"This photo is so blurry that it looks like a mosaic. Can you tell it's Yuanyuan and me?"

"That's not the point!"

"Uh... we were filming the music video for 'Fairy Tale' at the time, and the street wasn't closed, so I guess it was filmed by a passerby."

Du Ting exhaled lightly and asked, "Do you need some public relations?"

Shen Lang smiled and said, "There's no need for public relations. Once the song is released, all the rumors will be broken. Now that they're hyping it up, it's actually drawing a lot of attention to me."

Du Ting nodded and reminded: "Be more careful next time."

Shen Lang said simply: "Next time for sure."

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Gao Yuanyuan, who was staying at home, also saw the news.

The media wrote nonsense without understanding the real situation.

She is so angry.

"What do you mean by suspected? It's me, okay!"

"Also, who is in love with him?"

"Shen Lang, you bully me again!"

After Gao Yuanyuan finished cursing, she raised her little fist and angrily hit the pillow, as if she was hitting Shen Lang.

After venting his anger, he hugged the pillow in his arms again.

He looked out the window, not knowing what he was thinking.

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The outside world is also having heated discussions on this news.

Tianya Forum.

The most popular post was titled [Pictures reveal the truth, an in-depth restoration of the incident between Shen Lang and the young girl! ]

The picture is the blurry photo used in the news.

The content is that Shen Lang and Gao Yuanyuan had a fight over a breakup. During the scuffle, Gao Yuanyuan accidentally fell and fainted. Shen Lang held Gao Yuanyuan and looked for a car to go to the hospital. He spoke with details and as if it was a serious matter.

1F: [Is it really Gao Yuanyuan? How did they get together? ]

2nd floor: [We met each other during a commercial shoot. Have you ever seen the CCTV- commercial for Uni-President Green Tea? It was shot by Shen Lang and Gao Yuanyuan.]

3rd floor: [The man is talented and the woman is beautiful, they are a good match, but I don’t really believe what Lou Zhu said. ]

……

33F: [Seeing such a sunny boy, he actually hits a woman, what a piece of shit. ]

……

66th Floor: [Hey, hey, hey, don't listen to what this OP says. I was at the scene. The location was the street in front of the Mainland China branch building of Newso Records. I don't know if Shen Lang and Gao Yuanyuan were shooting a commercial or something that day. There were directors, photographers, lighting technicians and others beside them.]

……

99th floor: [What the 66th floor said is the truth. I live on that street and witnessed the whole process that day. They filmed for more than ten minutes, and in the end Shen Lang still left with Gao Yuanyuan, talking and laughing.]

……

In ancient times, three people made a tiger, and today there are online rumors.

The process of a rumor spreading is often like this: it starts from one person and spreads to ten people, and then to a hundred people, making it difficult to tell the truth from the false.

Fortunately, many people spoke up this time, and the truth soon spread on the Internet.

(End of this chapter)