Hong Kong 1980: The Savage Era

Chapter 434 436 [Newspaper Company's Idea]

"Sister Hong is intellectual and gentle. I have dealt with her before and she has the personality of an oriental woman." Huang Zhan said with a smile.

In fact, although Huang Zhan looks very lustful, he is actually timid and rarely has any scandals in real life.

"Cherry Chung gives me a different feeling from other women. When I am with her, I feel relaxed physically and mentally, and she also gives me a lot of business inspiration." Luo Qihong praises Cherie Chung as much as possible.

"Then why did you break up with Cherie Chung? Is it true as the newspapers say that Cherie Chung is not suitable to be a wealthy wife?" Ni Kuang gradually let down his guard and became casual in answering Luo Qihong's questions.

Luo Qihong laughed and said, "There is no such thing as being suitable to be a rich man's wife. Those are all rumors and gossip."

"In fact, the reason I broke up with Chung Chu-hung was because she was too career-oriented and didn't want to rely on anyone."

"Yes, Sister Hong is very career-oriented. Last time she told me that she wanted to make money to buy a villa in Repulse Bay." Huang Zhan echoed.

"How many properties does Luo Sheng have in Repulse Bay?" Cai Lan suddenly asked. "The current villas in Repulse Bay have increased a lot compared to the past few years. They are worth tens of millions each."

Luo Qihong shook his head. "I really don't know. I don't even know how many buildings I own in Central."

"Cai Lan, if you ask how many women Luo Sheng has, Luo Sheng can still explain it clearly. But it's really unclear when you ask this. Luo Sheng's private company has just privatized the Federal Realty Company with a market value of more than 30 billion. How many properties do you think Luo Sheng has?" Huang Zhan quickly tried to smooth things over.

"The financial newspaper said that the actual market value of Federal Realty Corporation is more than 70 billion. Is that true?" Cai Lan asked.

Luo Qihong thought for a moment and said, "It's true. Federal Real Estate Company has 11 small and medium-sized commercial buildings in Central, with an estimated value of more than 40 billion. The company also owns a large number of luxury properties in the Mid-Levels, which are even more valuable."

"Mr. Luo, if we go to your company to buy a house, will there be a discount?" Ni Kuang asked with a smile.

"Of course there will be, 8% off for all!" Luo Qihong said with a smile.

"I thought it was 5% off." Huang Zhan joked, "Luo Sheng is too stingy."

Luo Qihong waved his hand and said with a smile, "If you come to me, I can give you a house in the city, but the company has its own rules, and I can't break them."

As the interview program continued, Huang Zhan and others also asked about Luo Qihong's personal love life, but Luo Qihong evaded the question with vague words.

In order to promote the "Tonight Without Defense" program, Asia Television spent a lot of money on publicity. At the same time, it borrowed Luo Qihong's reputation and used the name "Luo Dajun's Private Privacy" to create a sensation in Hong Kong.

The ratings of "Tonight Without Defense" on that day reached 83%, setting a record high.

Of course, Luo Qihong's reputation as a romantic tycoon was also widely spread.

Such actions naturally put a lot of pressure on TVB.

Fang Yihua knocked on the door and entered the office in her high heels. She said to Run Run Shaw, "In order to defeat us, Luo Qihong actually came out personally and used his own private affairs to hype it up. It's really shameless. What should we do?"

Run Run Shaw frowned. He had blocked Lo Chi-hong from entering TVB in the first place in order to prevent him from turning against him and taking control of the TV station. However, after only a few years of peace, Lo Chi-hong actually teamed up with Lam Pak-yan and Cheng Yu-tung to control Asia Television to compete with him.

This Luo Qihong is really haunting. What makes Run Run Shaw feel more pressured is Luo Qihong's strong record. Even people like Li Jiacheng are no match for Luo Qihong. "Compete with Asia Television, imitate their programs, and grab the market back as soon as possible, just like they took away our programs."

"Okay! Asia Television's current expenses are very high, and they are all supported by the three tycoons and advertising fees. Should we take the initiative to lower the advertising fees?" Fang Yihua said cunningly.

This is an attempt to crush Asian TV stations with low prices.

The strategy is old, but very practical and is very effective for the current situation of Asian TV stations.

However, Fang Yihua forgot that Run Run Shaw was a stingy man, so how could he be willing to spend so much on advertising? Moreover, if the company's profits were less, it would be difficult for him to explain to the shareholders.

"No! Think of other ways." Run Run Shaw refused directly.

At the same time in Luo Qihong's office.

Bai Jinyan held the newsprint and said teasingly, "Luo Daheng is really amazing. With so many girlfriends, he doesn't have a bunch of illegitimate children hidden outside, does he?"

Luo Qihong smiled awkwardly. "It's just to help the show attract attention. I won't say whether it's true or not. We have to attract the audience, satisfy their curiosity, and tell them some gossip they like. Only in this way can the show have ratings."

Bai Jinyan rolled his eyes at Luo Qihong and asked, "So how many girlfriends do you have?"

"There are not many. Don't worry, Mrs. Luo only has you." Luo Qihong said with a smile, putting his hands on Bai Jinyan's shoulders. Seeing that Bai Jinyan did not struggle, he knew that this woman was not too angry.

"Asia Television is not ours, there's no need for you to try so hard, right?" Bai Jinyan finally chose to change the subject.

Luo Qihong calmed down and said, "It is indeed not ours now, but it will be ours in the future. In the future, Fujia Newspaper Company will be the largest media company in Hong Kong, with television stations, newspapers and film companies under its umbrella."

Bai Jinyan was slightly surprised. She knew that Luo Qihong wanted to build Hong Kong's No. 1 media group, but she didn't expect it to be so large. According to this plan, Fujia Newspaper Company's profitability in the future will not be worse than that of medium-sized real estate companies and medium-sized investment companies.

So many properties are really enviable, but even if she gets them, she doesn’t have the energy to manage them, and she doesn’t want to sell other houses at a discount.

"If the TV station has a good ability to make money, neither the Lin Baixin family nor the Cheng Yutong family will let it go, right?" Bai Jinyan asked.

Luo Qihong laughed and said, "Do you know why Jiayi TV collapsed?"

Bai Jinyan thought about it. She was still studying when Jiayi TV went bankrupt. But she had heard a little about it after she started working, so she didn't know much about it. So she said, "Isn't it because of the suppression by TVB and the bad timing of broadcasting the program?"

"At the beginning, He Zuozhi spent a lot of money to invite Zhou Liang Shuyi, but Zhou Liang Shuyi was very generous, just like how she manages Asia Television now, she just threw money at it. In the end, He Zuozhi felt bad and had to turn off the tap. Jiayi Television also went bankrupt." Luo Qihong explained briefly.

"You mean that Lin Baixin and Cheng Yutong will withdraw from Asia Television due to the cost? Then won't we also suffer losses if we take over?" Bai Jinyan couldn't figure it out.

"Don't worry, we will make money, but we can't rely on the TV station to make money. We have to make money from the TV station's derivative industries." Luo Qihong said.

(End of this chapter)