NBA: The best team doctor in history

Chapter 176 176: The United States also has its own Maozi!

"We are already researching sports medicine and health care drugs. Lecithin fish oil granules and Glucosamine granules that can replace the effects of glucosamine prescribed by hospitals are also under development. I must make the effects better than those products in Europe and the United States!"

Liyang and Jiang Ming agreed on this topic immediately. She had long felt that people are now happy and are no longer stuck in the stage of having enough food to eat. They can also improve their sports health and physical quality.

But in fact, her issue encountered a lot of opposition among the family management.

The old-fashioned people think that this kind of product is like Amway milk powder, mainly because it is likely to be mistaken for Amway. Zhentian Pharmaceutical's products are definitely genuine, but this kind of sports health product has to recoup the high initial R&D costs, so the price is bound to be a bit higher.

Do our people have this purchasing power?

Will this product become useless and no one will be interested in it after entering the production line?

After all, this is closely related to the fields of sports medicine and sports health in China. In these two fields, even gyms across the country have not developed, and fitness coaches are not popular. Who will promote this? ? ?
This is not milk powder, the target group is still relatively niche.

But professionals like Jiang Ming and Robert understood immediately:
"Glucosamine? Is it made of glucosamine and chondroitin?"

"This is a good thing. It must be produced. We can also buy it and eat it."

Jiang Ming continued, "If people are about to turn 30, eating some of these glucosamine chondroitin granules will only be beneficial and not harmful. If you research it and I use it and find it works, I will promote it to you. I support it."

Glucosamine chondroitin is indeed a good thing. It can relieve joint discomfort, strengthen bone health, and help relieve sports fatigue.

It is also very useful for basketball players because this type of sports health product is mainly targeted at the knee joints. It was the first time that Jiang Ming himself heard of a domestic company making such a product.

You have to know that this kind of product is monopolized by Europe and the United States. If it is really made in China, and the effect is better than that abroad as Liyang said, Jiang Ming will definitely promote it again, because the demand for this kind of product is too huge, and it takes at least a year to use it.

Seeing how interested they were, Li Yang also introduced the key points:

"Yes, just like when you treated a player for patellar softening last season, you could use this drug as an auxiliary. It is more effective than the glucosamine prescribed by the hospital."

Moreover, the speaker may not mean it, but the listener may take it to heart. The staff here seem to be working, but they are all listening to what Jiang Ming is saying. He is a superstar in the medical field. The influence of Liyang's words is definitely not as credible as Jiang Ming's words.

This news gradually reached the ears of other management. Wouldn't it be possible for this project to be easily put on the production line in the future?

Jiang Ming said it was useful, who would object?

Rio, who also knew this, pointed to the research plan and said professionally:

“The main ingredients I use are: glucosamine hydrochloride (C6H13N05·HCl) + chondroitin sulfate + hyaluronic acid + boron, and the main active ingredient is glucosamine hydrochloride.

It is an extract from shellfish and is a source of joint cartilage and lubricating substances between joints. ”

The research assistant next to him also came over and introduced: "From a pharmacological point of view: glucosamine can stimulate chondrocytes to produce proteoglycans with normal polymer structures, thereby improving the repair ability of chondrocytes."

But he also raised questions, or wanted to see how high Jiang Ming's level was, and whether it was as amazing as the legend said:
"However, from a clinical perspective, although glucosamine has been used to treat osteoarthritis for more than 70 years, its clinical efficacy has always been controversial."

"So, Dr. Jiang, do you think this glucosamine is really effective?"

Liyang also looked at Jiang Ming. He was a real master. Just like a professor in class, every word he said might be valuable advice, and there were very few opportunities to ask him questions.

So I am looking forward to his answer.

Jiang Ming naturally knew what they were thinking, and he also saw that everyone was looking over here from time to time, so he also raised his voice and said:

"This needs to be viewed from the physiological characteristics of articular cartilage. To discuss the role of this Glucoside supplement in repairing cartilage, let's first look at the physiological characteristics of articular cartilage.

There are three types of cartilage: hyaline cartilage, elastic cartilage, and fibrous cartilage.”

"Articular cartilage, which acts as a protective shell for bone, is an example of hyaline cartilage.

It covers the surface of the bone structure in the joint and is composed of cartilage cells and intercellular matrix. It has no blood vessels, lymphatic vessels or nerve endings and can only rely on the synovial fluid in the joint and the arterial branches around the synovial layer of the joint capsule for nutrition.

"However, nutritious does not mean renewable. After adulthood, articular cartilage remains unchanged throughout life, which means that after articular cartilage is damaged, it will not grow and repair itself."

what?
After hearing this, everyone stopped what they were doing. Doesn't this mean that this product is useless? ? ?
But Jiang Ming turned around and said:

"How does articular cartilage absorb nutrients? How does synovial fluid nourish cartilage? Can drugs provide nutrition, protection and repair for cartilage?"

“The nutritional supply of articular cartilage depends on the following two aspects.

1: Pressure in the joint cavity

The pressure generated in the joint cavity by weight is also the driving force that causes the synovial fluid to repeatedly squeeze the articular cartilage, and the metabolic process is completed between the cartilage and the synovial fluid during the squeezing.

In other words, if you only supplement nutrition without a certain amount of exercise, then even if you take a lot of health supplements or have a lot of joint fluid, they will not have any nutritional effect.

"

"This is also the reason why when I was a team doctor, I always emphasized to players with joint injuries that they should not stay in bed for a long time: without weight bearing, the joints lose the squeezing force that nourishes the cartilage, which increases the risk of joint cartilage degeneration and injury."

Jiang Ming emphasized:

"So you have to tell the truth when you promote products in the future, and you can't let patients become completely dependent on health products."

Everyone nodded as if they understood something.

It was the first time that Rio's eyes became so admiring.

What is a true orthopedic specialist?
This is!
Then Robert also showed off his demeanor as the best team doctor in the United States. After a look from Jiang Ming, he continued to follow Jiang Ming's remarks and said:
“The glucosamine you just mentioned is the main active ingredient in this glucosamine product, but the proportion that can be absorbed by the body is not high.

Literature on pharmacokinetics shows that although 90% of glucosamine is absorbed by the body after oral administration, free glucosamine cannot be detected in plasma. Its concentration is high in tissues and organs such as the liver, kidneys, and articular cartilage. About 10% of glucosamine is excreted from the body through urine and 11% through feces.

At the same time, our human body has more than 200 joints such as shoulders, elbows, wrists, hips, knees, ankles, palms and toes, and the effective ingredients that can act on the target joints are very small.

More importantly, even if there is a certain concentration of synovial fluid in the target joint cavity, the nutrients that can be absorbed by the target cartilage are discounted again during the process of squeezing the cartilage.

Personally, I don’t like to eat these products because they are generally high in sugar and have a certain irritating effect on the digestive tract mucosa. People with poor stomachs should reduce their dosage.

But this is because I am not an athlete. For professional athletes, I still recommend eating regularly. It is the least risky way to maintain health. "

Robert's professional explanation of this type of product caused the atmosphere at the scene to become awkward. It seems that it is indeed not very useful?
The main thing is that Robert can directly state the data, which is very convincing. So Jiang Ming also told the truth:
"So no matter how much we invent, create and research, the physiological characteristics of articular cartilage determine that it cannot be regenerated, and it is impossible to repair cartilage."

Liyang nodded. She had thought Jiang Ming and the others would not be able to see through this, but she did not expect them to be able to see through it.
"Yes, that's why I hesitated to launch it. The active ingredients can be used inefficiently by the damaged cartilage, so it's impossible to achieve efficient utilization."

Jiang Ming smiled and comforted her:

"Well, I think your product is mature enough. Moreover, the role of this product is to maintain health rather than to treat diseases. It is for health care, to maintain health, and to prevent diseases before they happen. These medicinal properties are enough. Anyway, I will definitely purchase it if you produce it."

Jiang Ming thought that with so many athletes coming to see him in the clinic tomorrow, this kind of glucosamine product must be sold freely?

The market may be small in China, but it will definitely be popular in the United States.

"Okay, you are right. If cartilage damage occurs, it is useless to take these health supplements. The best way to relieve knee pain is to adjust the exercise pattern, and this is what you are good at."

Robert nodded:
"Yeah, so your medicine can be used as an early prevention of joint damage, and even if it's not used in prevention, we'll have to use it."

"What the two bosses said is right. We will step up manufacturing and production."

What Jiang Ming and Robert said today was the biggest amulet given to Liyang.

They explained the pros and cons clearly and took the initiative to express that they wanted the goods.

Who supports?
Who opposes?
It can definitely enter the production line.

Afterwards, Jiang Ming and his companions also looked at many new drugs produced by them. They were all quite good, mainly because they were cost-effective with the same therapeutic effect.

What Jiang Ming wanted was low-priced medicine, so when signing the contract in the conference room in the evening, not only were the traditional Chinese medicines directly supplied from her side, but some Western medicines were also chosen from Zhentian Pharmaceutical.

Even taking into account logistics and customs clearance, it is still cheaper than that of manufacturers in the United States.

Then why don’t we let the Chinese make this money?
"So you have to quickly expand and become stronger in China. Once your industrial line is expanded, you can come to the United States to open a company and sell medicine."

At the beginning of the meeting, Jiang Ming hoped that everyone would work together to make money from foreigners.

Jiang Ming has the most stringent requirements for Chinese herbal medicine, so he has always emphasized that there must be a production line in both China and abroad. He cannot give preferential treatment just because he runs a clinic in the United States, and must treat everyone equally.

"The good stuff is used by patients in China first."

"Don't worry, you have all been reviewed in advance, and we treat all our industrial lines equally."

After Liyang finished speaking, Robert nodded. Whether it was his microscope identification method or Jiang Ming's own ancient method, Zhentian Pharmaceutical's Chinese medicine products were of excellent quality.

In addition to signing the joint health product contract, the final agenda of the meeting was also the signing of a medicinal liquor cooperation contract.

Jiang Ming immediately made a jar of health-enhancing medicinal wine using Zhuangyuanhong for the executives of Zhentian Pharmaceutical, and directly asked Zhentian Pharmaceutical to get some Zhuangyuanhong of sufficient age to make the medicinal wine and open up sales, which would surely be a hot seller among the elderly wealthy people in the United States.

You can tell from the reaction of the former boss Larry. He now comes to the Traditional Chinese Medicine Department to buy wine from time to time, and the first batch of medicinal wine produced by Jiang Ming was almost bought up by him alone.

This proposal was so simple and profitable for this pharmaceutical company that they immediately agreed to it.

The profit comes much faster than those from health products and Chinese herbal medicines.

Zhuangyuanhong and these medicinal materials are worth a few dollars, but when they are combined according to Jiang Ming's medicinal wine recipe, plus the medicinal effects and excellent taste explained by Jiang Ming himself,
This added value has increased!

Added value, like a work of art, is priceless.

If the market response is good, you can set the price of your subsequent products at whatever price you want!

Moreover, this product will only be sold abroad. After all, ordinary people in China can more or less make their own medicinal liquor, so there is no need for Jiang Ming to seize this market, so he has to take the high-end route.

The way to make money from rich Americans is by this wine.

If you like drinking in nightclubs so much, then drink my medicine wine!

Jiang Ming personally participated in the naming and packaging design overnight. Robert was also excited and made various suggestions. After all, he had come into contact with more wealthy Americans than Jiang Ming and knew what kind of tastes they liked. For example, the glass must have some stripes to make it romantic!

The stopper must be made of North American walnut, simple and antique!

Jiang Ming also decided to name the first health-enhancing medicinal wine produced by Zhentian Pharmaceutical "Rip"

It seems to be describing the pioneers, the Torn City, the Ripper of the Torn City!
But what I’m actually talking about is the tearing apart (it’s not oneself that’s being torn apart, it’s the bottomless pit of women~)

The price is one thousand dollars for one or two bottles of wine.

The gift box package is a deluxe edition with a price of US$1 per 330 ml bottle. Jiang Ming wants America to have its own Maozi!

The main thing is that there is no similar product in the United States.

Without competition, he would be the first one to dominate the market!
He has also thought it through. He plans to start marketing the product with the Trail Blazers. He now has a wealthy spokesperson, the first owner, Portland real estate magnate Larry. He will definitely be the first person to receive samples of this product.

The medicinal wine after design is definitely a high-end art wine, which also has the therapeutic effect of strengthening the body. Once he promoted it in his circle, all the wealthy people in Portland came to buy it.

Not only him, but also the current owner, Paul Allen, who could use a little more now.

As well as the group of wealthy executives at Adidas' headquarters in Portland, North America, they had already asked to meet Jiang Ming many times, and had scheduled the year-end employee physical examination to be held at the clinic tomorrow, so Jiang Ming was confident in recommending "The Ripper" to these businessmen.

As for the spokesperson Jiang Ming, he had already thought of it and directly recommended it to the advertising department of Zhentian Pharmaceutical:

"Ibaka, you can eat 28!"

The young lady from the advertising department couldn't help but blush when she heard the reason. When she looked up and saw Jiang Ming's sincere eyes, her face became even hotter:
“Is this really how it should be advertised?”

"It has this effect, I'm just telling the truth."

(PS: Have you ever bought the internet-famous magic drug MoveFree? I don’t know if it’s because I wrote about it today, but Taobao actually recommended it to me. This is a health product that girls like to buy for their boyfriends who are athletes. I suggest that you warm up more and exercise more, which is much more cost-effective than buying this~)

(End of this chapter)