The wealthy entrepreneur: I want to support millions of employees!.

Chapter 1091 Supporting Domestic Products! Helping Foreign Trade Enterprises! Trending Again!

Running your own high-end hotel is just too difficult!
Just like domestic car manufacturing, even if the technology and quality can reach the level of high-end luxury, it is still very difficult to create a high-end car brand that consumers recognize and occupy the high-end brand market.

This requires long-term brand building and for the brand to capture the minds of Chinese people!

Just like his Chizhu Winery, its high-end red wine brands are struggling to compete with other foreign brands, and their brand awareness is also quite low... In recent years, they have been struggling to break into the mainstream!
But if you ask the average Chinese person whether they know Lafite or Bordeaux, many of them will know that these are big brands and high-end products!

It is indeed very fulfilling to grow a business from small to large.

But if there's an easy mode, who would want to go through the difficult or hell mode?

Moreover, this is the service industry he is best at, and with the talent and management skills that Jufan Hotel Management has accumulated and cultivated, it wouldn't be difficult for him to take over Yida Hotel Management!

Yida Hotel Management's asset-light model mainly focuses on providing management and corporate culture, which means it won't bring much burden to Su Yang!
Meanwhile, once he acquires Yida Hotel Management and takes over the mid-to-high-end hotel brand that Wang Jianlin has built over thirty years, the number of employees at Jufan Hotel Management should exceed one thousand!

This is very important to Su Yang!

In addition, his companies Jiuxiang Catering, Jiuxiang Food, Xinghuo Fitness, Fengyuan Foods, and Sihua Clothing will also benefit.

Furthermore, Yida Hotel Management has already gone global and expanded its business overseas...

After a moment's thought, Su Yang made his decision—to buy it!

Yida does indeed bear the mark of Lao Wang, but so what?

Many of the companies under his control were not founded by him, yet he has managed them very well.
As for the overall decline in the performance of mid-to-high-end hotels, he doesn't see them as problems!

Wang Jianlin didn't know what Su Yang was thinking, but he still didn't want to let go of this wealthy potential buyer. He thought for a moment and said, "If Mr. Su thinks the price is too high, we can talk, but you have a lot of competitors!"

"I know!" After making his decision, Su Yang put down his chair and said, "Then let's talk!"

After chatting with Lao Wang for a while, Su Yang hung up the phone and then dialed the number of Deng Zhiyuan, the general manager of Jufan Hotel Management.

Speaking of which, this is the person he poached from Yida Hotel Management last year...

I doubt Deng Zhiyuan ever imagined that he would directly acquire Yida Hotel Management!
"Boss, what's the matter?"

"Are you busy this afternoon? Come over here, there's a rather important task for you. All the other senior executives from Jufan Hotel Management should come along too!"

Deng Zhiyuan asked in a low voice, "Is four o'clock okay?"

"can!"

At 3:50 p.m., three senior executives from Jufan Hotel Management, Deng Zhiyuan, Wu Wanhui, and Cui Bingkun, arrived at Su Yang's office.

After the secretary made tea for them, Su Yang revealed his plan to acquire Yida Hotel Management Company.

"What?" Deng Zhiyuan exclaimed in surprise, "President Wang is willing to sell?"

"Yes! He called to ask if I wanted to buy it!" Su Yang nodded and said with a smile, "I think buying it is a good idea, what do you guys think?"

Deng Zhiyuan said excitedly, "If we can buy Yida Hotel Management, it should save us ten years of development time!"

Ten years of development...

Deng Zhiyuan's prediction was optimistic, after all, the boss, Su Yang, was present!

Running a mid-to-high-end hotel business is not easy. Wang Jianlin himself is exceptionally capable, and Yida has benefited from the dividends of China's economic development to reach its current level.

Given the current decline in the performance of mid-to-high-end hotels in China, it would be extremely difficult for anyone else to replicate Yida's success!
Wu Wanhui and Cui Bingkun were also somewhat excited!
To be honest, they're only managing one hotel right now, so they're a bit idle, and their salaries are starting to feel like a burden... But soon they started to worry again!

"Alright!" Su Yang immediately decided, "Then we'll take over this company!"

"Good boss!"

"Don't worry!" As if he had guessed what the three were thinking, Su Yang said with a smile, "You have all proven your abilities during this time. Once I take over Yida Hotel Management, you will all have your own positions, and I will even give you a raise!" Yida Hotel Management has several companies, and these three are talents he has carefully selected; they will definitely have their own positions!

"thank you boss!"

The three of them no longer had any reservations!
Su Yang chatted with the three of them for a while, and then told them to prepare to take a group of M&A department employees to Hong Kong, and to get the travel permits as soon as possible.

Yida Hotel Management is headquartered in Shanghai, but it is a subsidiary of Yida Hotel Development!
Yida Hotel Development is a Hong Kong-listed company.

Two days later, before Deng Zhiyuan and his team had even arrived in Hong Kong, Gaoxing Retail, taking advantage of the buzz surrounding its financial report, announced that its retail brand, RT-Mart, and the RT-Mart Fresh app had signed sales agreements with more than 50 outstanding mainland foreign trade companies with the help of officials in Zhejiang, Guangdong, Shanghai, Jiangsu, and other provinces, helping them expand their mainland sales channels and markets!

Gaoxing Retail believes that the addition of these outstanding foreign trade enterprises can improve the quality of RT-Mart's supply chain and make it a supermarket that people can shop with confidence!

Meanwhile, Gaoxing Retail and RT-Mart are also preparing to cooperate with more foreign trade companies.

Soon after, officials from Jiangsu, Zhejiang, Shanghai, and Guangdong provinces also released announcements, stating that they would contact domestic e-commerce platforms and traditional retail channels to help foreign trade enterprises expand their domestic sales!

As expected, as soon as the news came out, Gaoxing Retail and RT-Mart became the trending topics!

Su Yang glanced at the comments from netizens, and they were almost all overwhelmingly supportive!

After all, many people know that due to trade frictions with the United States, domestic companies engaged in foreign trade exports are having a tough time... RT-Mart is clearly helping domestic companies sell their goods!

The measures announced by local authorities are proof of this!
"Wow, does that mean we can buy export products now?"

"I can buy them now! I went to Yangcheng RT-Mart today and saw the export products section. I couldn't resist spending several hundred yuan!"

"I'm in Rongcheng, and we don't have any export products produced here yet!"

"The goods may not have been distributed there yet, but we can already buy them here in Hubei Province!"

"Support domestic products, I'm going to buy some!"

"If it's based on export standards, I'm willing to buy it. Those who know, know!"

"The quality of exported products is generally better than that of products supplied domestically, so it doesn't matter if the price is a little higher!"

"After the change of owners, RT-Mart feels completely different!"

"Yes, after the change of major shareholders, the whole company has become more high-profile!"

"If Americans won't buy, we will, as long as the product quality is good!"

"Well done, RT-Mart! Support domestic brands!"

"..."

It is indeed common knowledge in China that the quality of exported products is generally better than that of products supplied domestically.

After all, other countries have higher quality requirements for imported products!
Of course, this isn't just the case in China.

The quality of goods from other countries engaged in foreign trade is generally higher than that supplied domestically...

After all, getting stuck in foreign trade is a real hassle!

Su Yang also doesn't underestimate the domestic retail market. Although the overall situation is not good, as long as the supermarket can guarantee the quality of goods, it can still improve its performance!
Sam's Club has thrived thanks to its "imported" quality products, gaining favor among many middle-class consumers in China. Although recently, due to the addition of domestic supply chains, their quality and reputation have begun to decline!

Su Yang was aware of this because Sam's Club was also one of RT-Mart's competitors.

Xinghuo Media was also secretly fanning the flames.

Of course, fanning the flames was just a side effect, since Gaoxing Retail didn't pay them.

The main reason is that Sam has a high level of public attention, and social media can ride on his traffic and popularity!
(End of this chapter)