The wealthy entrepreneur: I want to support millions of employees!.

Chapter 599 Sihua's sales exceeded one million! Consider increasing marketing efforts!

When saying these words, Zhang Yunzhong felt a little guilty.

The boss just wanted to form an amateur football club for the football fans of Xinghuo Fitness, but as they went along, they seemed to be becoming more and more professional.

But without a nutritionist or medical support, he was worried about the players getting injured.

Su Yang could see the extraordinaryness of this team, and the club's top management could naturally see that the basic strength of this carefully built team was already close to professional standards.

A group of club executives are eager to try their best to compete on the field and achieve good results.

Moreover, these players are not professional players, they play football only as a part-time job.

If they get injured, the club's top management will be embarrassed!
Su Yang thought about it seriously and asked, "Can we hire a professional?"

Zhang Yunzhong asked quietly, "Are we looking for external help? Or are we hiring directly?"

"Let's hire him!"

Zhang Yunzhong was pleasantly surprised and asked, "Is it really possible, Boss?"

He didn't expect that the boss would be so generous!

Su Yang nodded and smiled: "Of course!"

Xie Yuxiang said happily: "Boss is wise!"

If the club seeks foreign players, or hires medical staff or nutritionists from other institutions, it can indeed save money... but the money is actually spent!

If professionals are hired directly, their wages can be returned to Su Yang's wallet!
In line with the good habit of "thrift", Su Yang is still more inclined to hire professionals to work in the club.

Talent is worthless here!

"Okay, that's it!" Su Yang waved his hand, "We still need to equip our team with nutritionists and logistics medical staff. We just need to play happily and don't let anyone get hurt!"

Zhang Yunzhong said excitedly: "Boss, we will definitely play well!"

Xie Yuxiang even said: "Boss, don't worry, we will definitely lead the team to achieve good results next year!"

"Ok!"

After Xie Yuxiang and Zhang Yunzhong left, Yi Jiangang reported to Su Yang about the recent performance of Xinghuo Fitness and also took the initiative to contact several fitness chains of Xinghuo Fitness.

In terms of performance, the main one is Sihua Clothing, which cooperates with Xinghuo Fitness.

With the strong recommendation of fitness coaches, Sihua Clothing's sportswear and yoga pants sell very well in the gym, and the sales volume has exceeded that of other sports brands in the gym.

In addition, Guangdong Province and Shanghai have recently held a special challenge event for monthly passes at 69 yuan, and those who stick to the check-in for days will be drawn for a prize of yuan, which has attracted a large number of fitness "enthusiasts"... and the sales of clothing on the Xinghuo Fitness app. In the past month, Sihua Clothing's sales on Xinghuo Fitness should easily exceed one million.

Now the Xinghuo Fitness app has more than 80,000 active users. Many fitness coaches active on the Xinghuo Fitness app often help to promote products. The entire mall sells Sihua’s sportswear and yoga pants, and some can still be sold!

Also, don't underestimate the sales ability of those fitness coaches. In the past, they all had to sell courses, and their KPIs were assessed every month, and they implemented a last-in-first-out system. The reputations of those who stayed on were not bad at all.

In addition, Su Yang positioned Sihua sportswear as mid-to-high-end, so it is not cheap.

Of course, it is still not as good as those international brands with high premiums!
The most important thing is that most customers who can enter the gym are not too sensitive to price.

Although the sales volume may only exceed one million, Yi Jiangang is still very happy.

Because he saw the hope of making money!
The sales of sportswear are indeed not high now, but at least it can make the boss see the value of Xinghuo Fitness, right?
Although Xinghuo Fitness is already a fitness chain brand with quite good business and excellent reputation among domestic fitness chains.

But the fact that Xinghuo Fitness doesn’t make much money has always troubled him!

At worst, the gym’s main business will be selling clothes, and its sideline business will be fitness... He is not a pedantic person!
Su Yang asked curiously: "How satisfied are customers with Sihua Clothing?"

Yi Jiangang smiled and said, "There are a lot of positive comments. Many customers think that Sihua's sportswear and yoga pants are completely comparable to international brands in terms of fit and comfort. Yoga pants sell best among female customers!"

Su Yang asked again: "What about the shortcomings? Have customers mentioned them?"

"The quality is actually pretty good, but there are a few styles and not many choices!" Yi Jiangang whispered, "It's okay for male customers. As long as they are comfortable and can be distinguished from fitness coaches, they are quite satisfied. However, female customers hope that they can be prettier and have more styles!"

"Does Li Heyang know?"

"I know. I've fed him all of this!"

"Yes!" Su Yang nodded, "Let him do it well and satisfy the needs of female customers."

"Good boss!"

It is girls' nature to love beauty, and as long as they are willing to pay, Su Yang is willing to provide service.

The clothing business is still quite profitable, at least sportswear and yoga pants are quite profitable.

Even if he didn't ask Li Heyang, Su Yang knew that Sihua could make at least 50 if he sold goods worth one million!
Especially those yoga pants that cost 80 yuan a pair, the cost is about yuan, and this is because Sihua is more conscientious!

Su Yang’s gym is already there, and even if Sihua wasn’t there, he would definitely sell other brands.

Sihua produces sportswear and yoga pants and sells them directly on the Xinghuo Fitness app and gyms, refusing to let middlemen make a profit, and keeping all the profits as its own.

A profit of five hundred thousand is actually very considerable for Sihua.

Originally, Sihua's profit from OEM was very low, and Sihua has more than 500 employees, and it's almost possible to increase their salary by 1,000 yuan each!
As for those fitness chains that actively want to sell themselves, Su Yang originally planned to let Xinghuo Fitness digest them for some time.

But Xinghuo Fitness recently acquired three fitness chains in succession, which caused a huge stir within the industry.

Because the bids are relatively "reasonable", many domestic fitness chains that are experiencing operational difficulties are willing to sell themselves.

Su Yang asked Yi Jiangang to contact them first, and then he could take action if it was appropriate!

After Yi Jiangang left, Su Yang briefly analyzed the business of Sihua Clothing in his mind.

And he focused on yoga pants, which he had previously neglected.

He soon discovered that Sihua could make more money by making yoga pants than by making underwear in a short period of time.

As long as the marketing is strong enough, there is still a chance of big sales!
So, he talked to Li Heyang on the phone and asked him to take a look at Sihua Clothing's production capacity and consider doing large-scale online advertising for yoga pants.

Something like yoga pants can be advertised by female self-media bloggers from Xinghuo Media.

Especially the self-media bloggers on the Xiaobaishu and Douyin platforms!

As long as it is online advertising, Su Yang will spare no effort.

Anyway, most of the money that Sihua earns from online advertising will be intercepted by the internet celebrities of Xinghuo Media.

The money they earn will be returned to Su Yang every month!
The money the company earns is also Su Yang's money.

It's a game of left hand to right hand!

When Su Yang ran a company, he never thought about taking a cut of the company's profits.

He is also willing to subsidize the company occasionally!

(End of this chapter)