This star just wants to make more money
Chapter 137 Advertisement in Advertisement
Chapter 137 Advertisement in Advertisement
"It will go smoothly for sure, but we are in a hurry." Xu Feng set the navigation to Cheng Luan's community and said, "Have you contacted the delivery department?"
"We have made the contact." Cheng Luan would not delay important matters, "but it seems that we don't have a normal promotional video yet?"
No matter how poor the quality of an advertisement is, it at least needs content, right?
How to place ads without any advertising content?
Or maybe the budgets of those two clients were ridiculously small. With such limited funds, it was hard to even come up with enough money to produce marketing videos.
What kind of advertisement can attract people's attention?
Cheng Luan knew how much influence publicity had on a film.
Good content can, to a large extent, bring a mediocre TV series back to life.
Poor placement can sometimes have the opposite effect.
To be honest, after seeing the price and requirements of this order, Cheng Luan felt like he was going to have to pay for it himself.
However, Xu Feng shook his head and said, "There's no need to think so much about the little money they gave."
It seems that Little Bird is really good at making money and knows a lot about the entertainment industry.
But the thinking is still limited to the traditional framework!
She needs Xu Feng to help her break it down.
Cheng Luan really didn't react: "Ah?"
"We don't need to do any promotional content." Xu Feng said, "We can just broadcast the first and second episodes for free to customers on the delivery page."
"If they want to continue watching, they have to click on our link."
"If there are people who have watched one or two episodes but didn't continue, we will push them the third or fourth episodes... and so on."
As Cheng Luan listened, the carefully put-on smile on his face gradually turned into thought.
As someone who is quite proficient in this area, she did not think that Xu Feng was crazy like other actors did.
But really consider the feasibility.
Then she discovered that this model seemed to be actually working!
Anyway, an episode is so short, no matter how many advertisements there are, it is better to present the content directly to the audience.
For those who swipe away directly, you don’t need to waste that energy. For those who see the ad but don’t click in, then you can increase your efforts.
sure!
That is, isn’t Brother Xu Feng a science and engineering guy? How come he can sing and write songs, and now he seems so familiar with this business logic?
Cheng Luan nodded. Even though she was calm, she couldn't suppress her curiosity. "What if there is really an Iron Blood Zero Recharge, and the endurance is very strong, and even if you finish watching the free game, you don't want to recharge, what can Brother Xu Feng do?"
It’s not that she didn’t have a solution of her own, but she was more curious about what Xu Feng would think.
Xu Feng was not carried away by the drama and said, "Little Bird Sister, it is difficult for our profit model to continue. Believe it or not, once our skit is released, in less than a month, this type of stuff will be all over the Internet."
The threshold for shooting is so low that competitors will surely flock to it after seeing it.
If you want to stand out, you can only focus on acting, scenes, plot, and marketing... until the profits continue to decrease and fall to a normal level.
Cheng Luan nodded in approval: "I agree."
"But...if you want a way, there is one." Xu Feng pointed in a direction and took a shortcut, "You can even suck the blood of your companions."
How to suck the blood of your colleagues?
Is there actually such a saying?
Cheng Luan felt like he had met his soulmate in life, and asked, "Brother Xu Feng, how do we do this?"
"As the first to try it out, we can definitely get a lot of traffic," Xu Feng explained. "For some stubborn people who are unwilling to recharge, we can embed some ad-watching tasks so that they can watch an episode for free after completing the tasks."
"It just so happens that many of our peers are jealous of our business. They also make skits, so we can help them advertise. Anyway, we don't plan to do this for a long time."
Xu Feng will eventually have to return to the traditional entertainment industry. Although the market for short dramas is large, its commercial nature is greater than its technical level, and the system's various skills will not provide much help.
Moreover, this bubble is visible to the naked eye and will burst very quickly.
Just make some money and leave, and build up some reputation for yourself.
Help, advertise your peers’ skits?
Even though Cheng Luan had already thought that Xu Feng might have some brilliant ideas, he did not expect Xu Feng to do it this way.
Playing the nesting doll game, right?
"Great! Brother Xu Feng is creative and has ideas!" Cheng Luan felt more and more that Xu Feng was a genius. "Then I will promote it this way."
Coincidentally, the car arrived downstairs of Cheng Luan’s residential area.
"Remember not to include my name on it." Xu Feng warned him and unlocked the car door. "That's it. I have to go to Singer in a couple of days. I'll have to trouble you on the company side."
Cheng Luan opened the door and got out of the car, smiling and asking, "Do you like the car?"
"Cough, cough, cough!"
Xu Feng, who had previously insisted on not wanting it, coughed a few times and said, "Not bad! Little Bird sister is thoughtful!"
No, I can't handle it.
I feel that Cheng Luan’s rank is at least two levels higher than Sister Huan!
It is definitely not as simple as it seems.
Watching Xu Feng drive away, the smile on Cheng Luan's face became much more vivid.
"Uh, sis?"
Just then, Cheng Zhao's voice came from behind.
As soon as he got off the bus behind him, he saw the handsome guy Xu Feng driving a sports car to drop off his sister.
Brother Xu Feng...you think everything is good, but you are a little blind!
"You're here, just in time." Cheng Luan took out a car key and put it in his brother's hand, "Go back to the company and help me drive the car back."
Cheng Zhao, who had just caught the bus, said: "..."
Brother Xu Feng, you are really blind!
……
After returning home, Xu Feng ordered a takeaway and took out his mobile phone to discuss the next plan with Feng Xiaoqiang, the deputy director of "Singer".
"Director Feng, are there any new people joining the roster this time? Or are there any other arrangements?"
A few minutes later, a reply came: "Good evening, Teacher Xu Feng. Well, how should I put it? We have a small problem here."
Small situation?
It’s good that there is a situation. Only when there is a situation can Xu Feng come into play.
If every program is to be safe and sound, then who should Xu Feng sell his services to?
If the ratings of "Make Money, Star" meet the target, the program team will most likely not invite Xu Feng.
If the variety show "Singer" could live up to expectations, allowing Su You to take off, and domestic singers to suppress foreign singers, or at least be able to compete on equal terms, it would not have come to Xu Feng.
"Oh no, I have become a person who only wants the world to be in chaos."
Xu Feng complained about himself, and then said, "What exactly is the problem?"
Feng Xiaoqiang had seen Xu Feng's ability, so he didn't hesitate: "Well, first of all... we have a foreign singer who joined temporarily, and he should be quite strong."
Should be stronger?
That means the strength is very strong, so strong that it exceeds expectations.
"How does it compare to the current two?" Xu Feng asked, "Why did this happen?"
"From the performance, he should be slightly better than the other two." Feng Xiaoqiang said, "The biggest problem is that he is an English-speaking singer and he only knows this language."
As we all know, in order to ensure fairness, if the competing singers have different native languages, the program team will choose a third language.
Avoid unfair competition due to the singer’s language advantage.
But there are always some singers who only know their mother tongue.
This situation is rather embarrassing.
Domestic singers are relatively easier to select, but many foreign singers, especially those from English-speaking regions, are unable to speak a foreign language relatively fluently.
It's not impossible to force someone to memorize the pronunciation of a song by rote, but it's too difficult to ask someone to memorize a whole library of music.
It’s not appropriate to directly expose the scandal of a specific song - why would the program crew have nothing better to do than to promote singers from other countries and companies?
So this is where the awkwardness lies.
The program team couldn’t think of a good solution. At the moment, all they can think of is to find two songs of the same type to ensure relative fairness.
Xu Feng understood the problem of the production team and said, "I don't think it matters. Most of the singers you invited are no match for him anyway. At least there is room for explanation if the songs are different." Feng Xiaoqiang: "...Ahaha! There will be new guests joining this episode. Not necessarily! Ahem, but just like what you said, Mr. Xu Feng, the song selection is different, and the final score will definitely be controversial."
It's like two different test papers, one person scores higher than the other, it is basically impossible to say there is no controversy.
If both sides are forced to sing the same song, it will not convince the public.
Whether foreign singers perform better than domestic singers in English songs, or domestic singers perform better than foreign singers in Chinese songs, it will not be very convincing.
Unless someone can overcome the language barrier and defeat the other party by force.
That is an absolutely undisputed victory.
The program team thought about it and finally found that the only person who could complete this task was Xu Feng.
His performance on an English song last time was actually no different from that of a native speaker.
As for asking the other party to sing Chinese songs, it is not impossible, but when thinking about the performance of these singers, the program team feels very unstable.
Wouldn't it be humiliating to let the other side defeat them across languages?
The comment section environment finally got a little better, but it's about to be blown up again?
We are all in the entertainment industry, but not everyone is Xu Feng. We still have to give some face to our colleagues whom we meet every day.
After hearing Yu Chen sing "Disease", they felt that this kind of thing was not impossible.
So I simply gave up on this idea.
Xu Feng nodded: "No problem, I don't know the specific strength of the other party, you guys decide the price, I will show the strength that I deserve for the price."
"Oh, by the way, because it's an English song, there will be a little extra foreign language fee. Director Feng, please forgive me."
"Oh, it's okay, it's okay!" Feng Xiaoqiang was already used to this way of speaking. Being straightforward was good, at least there was no need to argue. "We'll make a list for you later."
Death List 2, right?
Xu Feng laughed and continued to ask: "Is there anything else? If it's just this one thing, it shouldn't be considered a 'trouble' for you."
A singer who can't speak a second language may seem tricky, but in fact, as long as the production team is a little shameless, they can easily get away with it.
As long as the language is different, they can always use the rhetoric of "Guan Gong fighting Qin Qiong" to explain victory or cover up failure.
No one can do anything to the program team, at least there will be no real public opinion bombardment.
This is definitely not the thing that would make the program crew feel a bit troubled.
It is even possible that this commission was a little "sincerity" given to Xu Feng by the program team. They deliberately made the problem sound more serious and offered more money so that Xu Feng would feel embarrassed to refuse the next commission, or feel embarrassed to ask for a high price in the next commission.
These people who are good at socializing are really... they always go in a roundabout way when they say something or do something.
Fortunately, he had experienced these things in his previous life, otherwise he would not have been able to see the program crew's little plan at the first time.
But Xu Feng, who had a golden finger and believed in getting what you paid for, was too lazy to argue with them and just made things clear.
"Ah, haha!" As expected, Feng Xiaoqiang replied somewhat awkwardly, "Where did Teacher Xu Feng get the news from?"
During the interrogation, Feng Xiaoqiang was also amazed by the case.
Young people nowadays are really amazing...so much information can be analyzed from just those few sentences!
Is it that Xu Feng is really that powerful, or did he obtain the information through some channel?
After thinking about it, Feng Xiaoqiang felt that it should be the former.
Even he, the deputy director, had just received the news, so it was unlikely that Xu Feng would be faster than him.
Xu Feng sincerely offered a suggestion: "Director Feng, you are too purposeful. Just tell me what it is."
Feng Xiaoqiang, who failed to sell his favor, was even more embarrassed: "It's just... well, this matter involves some information that cannot be made public for the time being. Can we make a simple confidentiality agreement first?"
After doing business with Xu Feng several times, Feng Xiaoqiang has already believed in Xu Feng's reputation.
I just made a verbal agreement with him and did not ask him to sign a new confidentiality contract.
Xu Feng was not a big mouth, so he said, "No problem."
"For the second round of challenges, we will invite superstars from around the world to be our guests. You know the rules, so I won't go into details." Feng Xiaoqiang said, "Now, there is a small problem with the superstar we invited."
Small question…
Xu Feng became interested and asked, "What's the problem?"
"Well, because we can't control the words and actions of these stars, we can't foresee what they say on social platforms."
Xu Feng said bluntly: "Did he make any incorrect remarks on the social platform?"
"He didn't target our country." Feng Xiaoqiang felt a little annoyed when he said this. "But when he was discussing international current affairs, he said something that angered the public, at least angered us, and supported the side we hate. Do you understand what I mean, Mr. Xu Feng?"
Xu Feng replied simply: "I know."
"Originally the production team planned to directly replace a guest, but considering that he did not make any remarks against us, the production team currently has another idea."
"He is a rather arrogant person, and he is also a very young creator."
"If we can defeat such a person on such a big stage, it might be better than just replacing him with a superstar."
"Because of the temporary change of performers, we can only invite domestic superstars... But you also know that Lin Shenghuan just finished singing. If we invite domestic superstars, the show will be less interesting. It is also inevitable that some people will compare the superstars with each other."
Those who work in the entertainment industry and make these programs should avoid committing such taboos if possible.
Moreover, Lin Shenghuan’s level is indeed too strong, and other superstars may not be willing to accept this invitation for the sake of their own face.
It would be really embarrassing if we still can’t invite the superstar when the show is broadcast.
Besides, this superstar has only caused some complaints, and it has not yet reached the point of being banned in the country.
So, the best solution is to let him go on stage and then beat him.
Let him be the first superstar to be defeated on stage!
And this arduous task can only be entrusted to Xu Feng.
In the last round of the show, although Xu Feng didn't beat Lin Shenghuan, Lin Shenghuan himself was incredibly strong, so it didn't mean anything.
The fact that Xu Feng could fight with Lin Shenghuan and they were evenly matched shows that he has a high enough level, or at least has enough singing skills to challenge a superstar.
Or, it can be said that Xu Feng already possesses the strength of a superstar, but because he has only been in the industry for a short time and has not done much in the field of public opinion, his status does not match his strength.
In foreign countries, it is not uncommon to see singers with top-notch singing skills but second-rate status.
Feng Xiaoqiang finally stated his request: "We hope that you can defeat him in the second round this time, and...it is best not to make any mistakes in this matter."
"If Mr. Xu Feng feels that there is a risk, he should not accept it. We will try to find a safe way to replace him. For our production team, this is not a matter of money."
"Although he is a creative contestant, his singing skills are also very good. This time he will probably sing his famous song... famous song plus world-class singing skills. Teacher Xu Feng, what I said just now was not to provoke or be polite. If you are not sure, we will honestly change people."
The score depends not only on singing skills, but also on song selection!
To defeat him, the difficulty coefficient is calculated comprehensively!
Xu Feng went out to get takeout, and replied while eating: "Are you sure it's not a matter of money?"
"Yes, if we really let him go on stage and beat all the guest contestants, we might be in a passive position and the loss would probably be much greater than if we just replaced him directly."
Xu Feng replied slowly: "Director Feng, this is not a matter of money for you...but for me, it is a matter of money."
"If you want someone to be on Death List 2, just pay more."
ps: "The Ming Dynasty: Carrying the coffin and dying for remonstrance, Zhu Di was mad at me", the author of the book of Jiajing's cultivation of immortality and the perfect life system in the end times, you can take a look.
Traveling through the Ming Dynasty, he found that there was a distant relative who was a great scholar of the time. His family used their connections to send him to be his disciple, hoping that he could make a living under him.
Unexpectedly, as soon as I arrived in the capital, I learned that my relative's surname was Fang. The Prince of Yan in the north was waving the banner of Jingnan and was at the gates of the city. Emperor Jianwen burned himself to death. Counting on my fingers, I found that I was one of the ten clans.
What a guy, he not only didn’t enjoy any of the blessings, but also had to suffer all the sins.
At the critical moment when he was about to be executed together with Fang Xiaoru, Zheng Jun awakened the historical entry. As long as he met the requirements of the entry and prolonged the country's destiny, he would be rewarded.
So, Zheng Jun chose to start his life as a troll!
He dared to speak out against the emperor, spoke for justice, and pointed out many crimes!
I won’t accept any order that costs less than the penalty of killing all nine generations of your clan!
(End of this chapter)
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