The virtual empire starts from the game

Chapter 1 Boss? Reserve Deadbeat!

Dream Building Game Company, General Manager’s Office.

Xu Meng looked around the clean and tidy office and touched the delicate texture on the solid wood desk, feeling a little unbelievable.

"Could it be that...working overtime really brings good fortune?"

In his original world, he was an independent game producer, and staying up late to work overtime was as frequent as eating and drinking. In recent days, he worked so hard to catch up with the release date of his new game "The Ring of Ireland" that he suddenly died.

When I woke up again, I came to this completely different world.

With the decline of the real economy and economic downturn, the trend of striving for internal development is rapidly receding.

People no longer always plan for the future, but begin to focus more on the present, enjoying life in the moment, indulging in the Internet, and enjoying life.

As a result, the cultural and entertainment industry suddenly ushered in a period of prosperity.

Xu Meng traveled through time and space, and his new identity was to be a part of this prosperity.

Still a game producer, but——

Just turn around and become the boss!
Going from a struggling independent game producer to the boss of a game company with hundreds of employees is like going from an unemployed vagrant to a successful person in one step.

It's like pie in the sky.

But before he could sort out the chaotic memories in his head, there was a sudden and urgent knock on the door.

Amid the knocks on the door, there was also the anxious voice of the assistant:

"Boss, it's not good!"

Xu Meng had to pause her recollection and said, "Come in."

The assistant didn't waste a second, and immediately opened the door and walked in, "Boss, this is bad, this is bad! We are on the trending search list of Weiguang!"

——Weiguang is the largest social networking product in Xia Country, and its hot search traffic is very impressive.

"Isn't it a good thing to be on the trending search?" Xu Meng was puzzled.

As an independent game producer, he has released two games: It Takes Three and Bao Kemeng.

It was only thanks to the exposure brought by the Internet that it was able to break out of the circle, and it did not fail immediately after its release.

But the assistant was panicking: "It's a trending search saying that our game is a huge failure and the company might be going bankrupt!"

"???"

Xu Meng was stunned.

WTF?

I just became a boss and the company is going to go bankrupt?
As if pulling out the thread from a tangled ball of thread, the messy memories quickly became orderly.

When he graduated from university, the gaming and entertainment industries were booming, so he and his rich second-generation roommate Zhang Yang hit it off and founded the Dream Building Game Company.

Ambitiously renting a house, renovating it, hiring people, and developing games with passion and enthusiasm...

After working hard for a year and a half, we finally released the company's first game with great anticipation - the 2D shooting game "Frost and Snow Project".

But after the game was released, what they received was not flowers and applause, but a series of setbacks.

Major manufacturers in the industry released major version updates on the same day, and internet trolls of unknown origin frantically led the pace.

At the same time, the game's rating is only 5.3, its reputation continues to deteriorate, revenue has plummeted, and player retention data is getting worse day by day.

Finally, good brother Zhang Yang had to say to him in this office:

The game is beyond redemption.

His small villa has been mortgaged to the bank, and he has sold two of his three houses. He really can't afford it anymore.

If I delay any further, not only will I lose all my investment, but I will also owe the bank 10 million.

But the predecessor was really unwilling to give up, so he asked him if he could let him try harder.

The final result is...

Xu Meng turned sideways and opened the drawer on the right side of the desk, and took out an agreement from it:
《Dream Building Game Company Equity Transfer Agreement》

Zhang Yang unconditionally transferred his 70% stake to Xu Meng, and also gave him a car key - that was Zhang Yang's own car.

From that day on, this gaming company with hundreds of employees belonged entirely to Xu Meng.

If he makes a name for himself, he will go home empty-handed to apologize to his father.

Before leaving, he did not forget to say to Xu Meng: "Don't force yourself. If it doesn't work out, come to Huacheng to find me. I'll pretend to be good for a few years and get some gold coins from my dad. Then we can make a comeback!"

——Zhang Yang was afraid that his efforts would be in vain in the end and that he would be unable to bear the huge bank loan, so he gave him a shot of prevention in advance.

It must be said that Zhang Yang had a good vision, and what happened later fully confirmed his prediction:
All previous efforts were declared invalid.

Whether it is optimizing the game, fixing bugs, giving players more benefits, or working hard to paint a rosy picture and look forward to the future, nothing has been able to reverse the decline of "Project Frost and Snow".

The company's liquidity is about to hit bottom, but its future foreseeable revenue has hit rock bottom.

Good news: the cost of renting servers is dropping rapidly.

Bad news: Your players are running out. Dream Building Game Company is indeed going to close down.

They may even be forced to close down before the bank loan repayment deadline because they cannot pay their employees’ salaries.

"What should we do, senior? Should we respond?" The assistant was so anxious that she didn't even bother to conceal her identity as a relative.

Her name is Chen Mengling. She is actually a junior of Xu Meng and Zhang Yang and will graduate this year.

She originally wanted to join the company as soon as she graduated, but now...

It’s hard to say whether she graduated first or the company went bankrupt first.

"Don't panic, let me take a look at the situation."

Xu Meng took her phone and looked at the keyword at the end of the hot search list——

#Dream Building Game is about to go bankrupt#
When I clicked in, I found that the publisher was [Game Observation].

According to the information I remember, this media outlet likes to report bad news in the gaming industry the most, and is particularly good at predicting the collapse of gaming companies, earning it the nickname "the mourning bird."

Colleagues in the industry all keep their distance from him.

But the amazing thing is that this media always gets a lot of inside information and has accurately predicted the closure of many large and small studios. It is precisely because of this "whoever you say will die" mouth that they can create a lot of heat every time they predict.

——Behind the barbaric development of the cultural and entertainment industry is a series of losers who fall.

"Because the market performance of "Frost Project" is seriously below expectations, the revenue has fallen to the bottom and is about to drag down Dream Building Games."

"According to insiders, the company's employees are generally pessimistic about the future, and some employees have begun looking for new jobs. According to industry insiders, Dream Building Games is expected to start large-scale layoffs this month to cut costs."

"But according to former Dream Building Game Company employees, Dream Building still owes the bank a large amount of loans. Even if it lays off employees and cuts costs, it will not be able to repay the loans and will eventually go bankrupt."

"An insider?" Xu Meng was stunned for a moment, "Is there a traitor in the company?!"

The reactions of netizens in the comment section were also quite unfriendly:

"Serves you right! What the hell! Rubbish optimization, poorly filled stats, poor shooting feel, and crazy resource lag. The promised online connection is also non-existent. In one word - super shit!"

"Honestly, this is probably the most tightly wrapped female character I've ever seen in an ACG game."

"Against all odds! There are more male characters than female ones! And they're still trying to create a couple in the game. Am I here to be a light bulb or a camera?"

"If I want to be a light bulb, do I have to run into a game to be one?!"

"With your art design and modeling, don't even think about the two-dimensional beautiful girls. They are not even attractive at all."

"Light the candles in advance."

"Light the candles, light the candles, light the candles..."

……

Occasionally there is a calmer comment, and the style is also:

“I can actually feel the sincerity of the development team, but without the ability, attitude alone is really useless.”

"First of all, I believe the starting point of the Dream Building Game is good. Secondly, you'd better not start it."

……

Xu Meng almost couldn't help laughing out loud.

But he realized it the next second: he is now the boss of Dream Building Company, and "Frost and Snow Project" is the only product of Dream Building Company!

With players cursing so harshly, it's obvious that this game is going to go to the center of the earth.

If he doesn't find a way to reverse the situation, the company will really go bankrupt, and he will have to bear tens of millions of loans.

Xu Meng took a breath of cold air.

He never owed so much money on mortgage in his previous life!
This is not a question of being a deadbeat or not, but a question of being a frequent flyer or not.

No, we have to find a way to save this game!

The moment he made up his mind, a translucent light curtain suddenly appeared in front of him, and lines of words emerged -

【Swimmers in the ocean of information universe.】

[No Game No Life (Developer Edition) is binding]

[Binding successful]

[Initial mission release: the beginning of everything]

【As a game developer who has experienced sudden death, you deeply realize the importance of teamwork. 】

[Mission Objective: Create a game company]
-
"?"

Xu Meng was stunned for a moment.

"Starting a gaming company? Don't I already have one?"

“Do we need to build another one?”

(End of this chapter)