The virtual empire starts from the game

Chapter 28 Great results!

There was a moment when Fei Zhiyuan even suspected: Did Zhumeng plant spies in the Konjac Game?
But he quickly put the idea aside.

How could a company like DreamZhu, which is new to the industry, plant spies in rival companies?

Besides, before this month, Zhumeng had no conflicts with Mokon, and Zhumeng had no reason to do such a thing.

——When "Frost and Snow Plan" was first launched in public beta, hiring internet trolls to influence the pace of the game was just a greeting from the veterans in the industry to the newcomers. In Fei Zhiyuan's opinion, it was not a conflict.

So in the end, Fei Zhiyuan had to accept: it was just a coincidence.

Zhumeng just slapped him in the face while doing some promotion.

He looked up at the tightly closed conference room door, imagining the expressions of his subordinates who had just adjourned the meeting, and no longer wanted to go out.

This is not just a matter of misjudgment and social disgrace.

It’s not even a question of how many new users this explosion of popularity can bring to “Project Frost and Snow”.

The real key question is -

Who came up with this creative, counterintuitive, yet effective promotional plan?
Marketing team before building a dream?

Or has their marketing team also been strengthened?

Fei Zhiyuan tapped the table with his index finger, thinking: "Should I place some spies in Dream Building? Or should I bribe a few people first?"

……

While Fei Zhiyuan was hiding in the conference room and trying to make trouble, the Dreaming Operations Department was in jubilation and singing praises to the boss.

This trick of "reverse publicity" was naturally arranged by Xu Meng.

At the beginning of the month, he asked Song Zhicheng to contact the virtual anchors, gave them the same scripts and materials, and asked them to make videos.

For these virtual anchors, this money is simply too easy to make.

Videos are ridiculously easy to make - just superimpose your avatar over existing video footage, read the script once, and you're done!

All that remains is to submit the manuscript on time and collect the final payment.

Relaxed and enjoyable.

Of course, virtual anchors have to sell their personalities, and not all of them are willing to take on such suspicious gaming ads, or even such hard-core ads that require reading scripts.

But that’s something only big anchors would consider.

The bottom-level V in this circle has a worse life than the bottom-level models——

I broadcast live for 12 hours a day, gained 3 fans, earned 15 yuan, and got a refund of 23 yuan.

Commonplace.

The situation will gradually improve after accumulating hundreds of thousands of fans, but it is still very unstable.

The root cause is that it is too curly.

There are so many virtual anchors that there are not enough for the otakus.

So Xu Meng is not worried at all about not being able to find a host to cooperate with.

——The actual situation is indeed like this. Song Zhicheng arranged his subordinates to count the number of virtual anchors whose fans ranged from 10 to 80, and then asked them one by one.

Willing to cooperate, place order immediately.

If you don't want to, just skip it and move on to the next one.

The efficiency was extremely high, and 20 business orders were easily sent out - considering that the fan groups of these virtual anchors had a certain overlap, and that the dream-building funds were not sufficient, they did not look for more.

And there is a little trick here: among these 20 business orders, only 5 people have more than 50 fans, and the rest are all below 50.

The final results are very different.

——After breaking the circle, the main force of communication is no longer the fans of these virtual anchors, but the majority of netizens who come to join in the fun.

But for Zhumeng, it greatly saves costs.

Now, even netizens who have not seen the trailer and had no idea about "Frost and Snow Project" before know that "Frost and Snow Project" will be updated tomorrow. The core selling point is the super colorful and exquisite characters, and twenty consecutive draws will be given when you go online.

After completing the task assigned by his boss - launching a promotion on the Mengjin app to attract new members and give out benefits, Song Zhicheng took the initiative and struck while the iron was hot by also posting promotional updates for Mengjin on P站 and Weiguang.

Someone from our own team responded in the comment section: "Mengjin is full of high-definition pictures, and there is no white fog added at all, awesome!"

Then shamelessly pretend that this is the comment of a passerby and like it and pin it to the top.

Under the three hot topics of [Frost and Snow Plan], [Rejection Statement], and [Dream Dairy], different texts were released one after another, but all pointed to the developments of Mengjin App.

Through a multi-pronged approach, Mengjin App also took advantage of this wave of popularity, and the number of user registrations skyrocketed!

Many netizens found that there were many restrictions on posting pictures when discussing "Frost and Snow Plan" on P station, and they would be blocked at any time, so they called their friends to move the battlefield and ran to Mengjin to speak freely. As a result, the increase in the number of user registrations quickly turned into an increase in the number of posts.

This community is finally becoming active.

By the time it was almost time to get off work, the number of registered users of Mengjin had increased sixfold, reaching a full 6 million!
The number of posts on this day exceeded the total number of posts in the four months since the launch of Mengjin!

At the same time, the publicity work of this day also achieved dazzling results.

The trailer peaked at number 3 on Weibo’s hot search rankings and number 8 on Pornhub’s weekly popularity rankings.

The number of client downloads of "Frost and Snow Project" increased by 170 million!
The total amount of krypton gold turnover in a single day is 680 million!
Great results!

When these figures were announced to the Dream Building Office Group, the group was quiet for a while.

Afterwards, the whole office was filled with excited cheers.

After waiting for a while to let everyone finish celebrating, Xu Meng stood in the crowd, raised his hands high and clapped vigorously, asking everyone to look over.

"Alright, alright! It's a little too early to celebrate now!"

"Pack your things, don't work overtime today, go home early, have a good rest, and recharge your energy."

"Tomorrow is the truly decisive day!"

"I need all of you to be ready!"

As the data of "Frost and Snow Plan" increased dramatically, Xu Meng's prestige in the company also skyrocketed.

As soon as the words fell, everyone started saving files, shutting down computers, and packing up without saying a word.

But at this moment, someone in the crowd suddenly shouted:
“The boss is awesome!”

The next moment, the slogan rang out from all directions at the same time, and some people applauded.

Xu Meng couldn't bear it any longer. "Alright, alright, pack up and leave!"

After saying that, he turned around and ran away.

A series of laughter immediately sounded behind me.

……

……

Zhumeng went off work, but some people were working overtime.

[Game Observation] In the editorial department, Huodao was still sitting at his workstation typing on the keyboard.

He has been writing and deleting all day.

[Game Observation] The first prediction was wrong, so we must do something to restore our reputation.

Before the remake of "Frost and Snow Project" is completed and the prophecy completely fails, releasing a new report to make up for it is undoubtedly the most effective remedial measure.

But it was very difficult to write the article "Huo Dao".

The main thing is that "Frost and Snow Project" is too blatant!
[Game Observation] After all, it is a serious media and must consider social impact.

If we only consider revenue and popularity, singing praises for the pornographic content of "Project Frost and Snow" would not be good for the reputation of "Game Observation".

But if we criticize it from the perspective of social impact and positive energy, Huodao cannot do it.

——And this also betrays his identity as a player, and even more so, betrays the players who support [Game Observation].

And then you have to write.

"Frost and Snow Project" will be updated tomorrow, so not only do I have to write it today, but I also have to send it out quickly after I finish writing to express my stance.

Huodao was so worried that he pulled his hair.

Just when I was worrying, my cell phone suddenly vibrated.

When I picked up the phone, I heard my daughter waiting anxiously: "Dad, when will you be back?"

Fire Knife blinked.

"Be right back!"

He closed the document with less than 50 words written on it, logged into his Weiguang account, and started typing on the keyboard.

send!
Turn off the phone and go home!

So Xu Meng, who had already returned home, received a private message from her assistant Chen Mengling with great joy:

"Boss, boss! Game Observer has given in!"

　Please vote for me, read my book, collect it, and recommend it!
　　Thanks to [Mason 2nd] for the 1500-point reward!
　　Thanks to [Signature] for the 1500-point reward!
　　Thanks to [Yi Yan Xiao Si] for the reward of 198 points!
　　
　
(End of this chapter)